We're building a super chaebol in Hong Kong

#583 - The world's number one landlord!

The news of Su Cheng's large-scale purchase of properties in Hong Kong was wildly reported by all the Hong Kong media for a long time.

Of course, this was driven by various real estate developers.

Even the "Oriental Daily" and the "Chivalrous News" continuously received requests from some real estate developers, hoping to keep this heat going, and of course, there was a reward for it.

After all, the "Oriental Daily" and the "Chivalrous News" can be said to be the top three newspapers in Hong Kong.

Especially the "Oriental Daily", since being acquired by Su Cheng, has never fallen out of the top spot, and has always maintained its industry position.

In just one week, the two newspaper companies received millions of Hong Kong dollars in rewards from various real estate developers!

They had specifically asked Su Cheng's opinion in advance.

Su Cheng felt that he was already famous enough in Hong Kong anyway, so he didn't care how they reported it, as long as they didn't report his negative news, so he agreed to their behavior.

Since the global oil crisis, the world economy has been in a state of recession, and Hong Kong, as a city that is very dependent on the international market, is naturally the same.

Therefore, the Hong Kong real estate industry has not been very prosperous in the past year.

Nowadays, almost all bosses in Hong Kong with a little capital are entering the real estate industry.

Therefore, there are many new real estate projects currently on sale in Hong Kong, coupled with a large number of second-hand houses, the market competition is fierce, but there are not many people buying houses.

Originally, these real estate developers cooperated with banks, relying on loans to acquire land and build houses, and wanted to rely on selling uncompleted properties as soon as possible to recover their costs for repayment.

As a result, now, let alone uncompleted properties, even existing houses have very few buyers.

This has led to many real estate industry bosses facing the pressure of repaying loans and the situation of no one buying their houses.

And the news of Su Cheng's large-scale purchase of properties can be said to have given these real estate developers a very good opportunity.

"Hello everyone, I am Su Cheng. Recently, the news has been constantly reporting my large-scale purchase of properties. The matter is true, but this is only my personal behavior and has nothing to do with the future development trend of Hong Kong's real estate. I bought these properties purely to be a stable landlord, not to speculate on houses, so everyone must do what they can when buying a house.

The rise and fall of houses is a market behavior. Whether it rises or falls, it is a very normal phenomenon, just like the stock price, there is a rise and a fall. It is rising now, and there will definitely be a period of time when it will fall in the future, but from a long-term macroeconomic perspective, I am very optimistic about the future of Hong Kong. If it is for rigid demand for living or for long-term investment, I suggest you can buy it. If it is for short-term speculation, I personally do not recommend it. Finally, I would like to advise everyone: Investment is risky, and you need to be cautious when entering the market!"

Su Cheng specifically reminded everyone in this passage, as for whether they listen or not, it is another matter.

In the future, if someone uses his purchase of properties to hype up and mislead others into buying houses, then he can let the "Oriental Daily" and the "Chivalrous News" take out this evidence to refute it.

After Su Cheng's personal announcement was issued, many people were only amazed at Su Cheng's actions, and did not expect that buying so many properties was just to be a landlord.

This matter has instead become another direction for news media to hype.

And the announcement also spread throughout the world through major mainstream media at the fastest speed.

Many mainstream media specifically gave Su Cheng a nickname: the world's number one landlord!

After this title was spread, its limelight even overshadowed his previous title of being recognized as the world's richest man!

This title eventually spread back to Hong Kong.

Hong Kong people are very receptive to this statement.

After all, everyone can see with their own eyes that he bought nearly 10 billion Hong Kong dollars worth of properties at one time!

Hundreds of billions in this era is enough to be comparable to hundreds of billions of Hong Kong dollars two or thirty years later.

Therefore, in the eyes of many people, Su Cheng's title is truly well-deserved!

Although this announcement has caused the Hong Kong real estate market to decline, the decline is not obvious. The main reason is that these real estate developers have been hyping it up, and all the media in Hong Kong have been bought by them. How can they stop!

The latest novel is first published on 69shuba.com!

As a member of the real estate industry, Hongkong Electric Group's Hongkong Electric Properties Company and Hutchison Whampoa Group's Hutchison Property Company have become beneficiaries.

As for Su's Group's Su's Real Estate Company, because the development time is still short, it is currently only developing a real estate project, and the impact is not significant.

During this period, the sales of several ordinary real estate projects under their banner have increased greatly, and funds have continued to flow back.

Some people may ask, Su Cheng himself obviously has a real estate company under his banner, why did he specifically buy those second-hand properties outside?

The reason is actually very simple. Whether it is Hongkong Electric Properties Company or Hutchison Property Company, they are developing commodity housing projects with relatively small areas.

As for Su Cheng, the requirement for properties is at least more than one million Hong Kong dollars, especially he is more interested in commercial buildings and industrial parks. As for commodity housing, the minimum requirement is villas.

And ordinary commodity housing projects not only do not come with land, but also have a lot of shared area, which does not meet his investment needs.

It is possible to take over all the buildings developed by Hutchison Property Company, and then only rent them out and not sell them.

But this is not necessary. If the entire building is taken over for rent, Hutchison Property Company will not only be unable to circulate investment and develop independently.

And Su Cheng can keep the prices of these second-hand houses outside very low, so why not do it!

The price of new houses is definitely much higher than that of second-hand houses.

Hutchison Property Company operates on its own, and can continue to purchase other land to develop the next real estate project while obtaining considerable profits.

Anyway, he is not taking these properties to live in himself, it does not necessarily have to be a new house!

Maximizing profits is what businessmen pursue! (End of this chapter)

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