What is a destructive midfielder?

Since 1998.

Among sports brands, Adidas is the biggest winner of the Champions League. They have sponsored the champion team nine times.

Nike ranks second: seven times.

Reebok, Kelmer, and Umbro each once.

What about Puma?

Zero times.

In the 2013 Champions League final, Dortmund, sponsored by them, eventually became the runner-up.

Puma's head, Gulden, is in a bitter mood.

In the European Cup last year, the teams they sponsored always had their jerseys torn in the game. In the match between France and Switzerland, five Swiss players had their clothes torn.

"I hope Puma doesn't produce condoms."

This sentence became popular all over the world last summer.

It even overshadowed the news that Bolt became Puma's lifetime spokesperson.

Bavaria.

The snow melted and spring was in the air.

The assistant looked at the pastoral scenery outside the car window and sighed: "This season is the best time to date girls."

Li Kang nodded, staring at the tablet.

What is playing on the screen is not a match video, but a classic Puma ad from 1983: Pele and Anita Mui.

It is the Anita Mui from the movie "No one can be richer than Chow Yun Fat, and no one can be more popular than Anita Mui".

In the picture, the 43-year-old Pele is chasing the young and beautiful Anita Mui, who has smooth skin, black hair and youthful vibes, on the track. After a few seconds, the first generation of the soccer king caught up with the Hong Kong actress.

At the end of the ad, there is also a still of Pele "princess hugging" Anita Mui.

The assistant said: "European soccer stars were more willing to sign contracts with Nike and Adidas at that time, so Puma could only shift its spokesperson target to Africa, Asia and America."

Slide the screen.

In 1987, the 27-year-old Anita Mui wore a black dress, which made her look more mature and charming. The dress quietly turned into a Puma denim suit. The sexy and provocative caressing action was full of wild flavor.

Slide the screen again.

In 1990, as the sun was setting, a man with muscular body was holding a big stone pillar and hoeing the ground on a slope near the Egyptian pyramids.

At the beginning of this period, the style of Puma's advertisements gradually became weird.

It was not until the 16-year-old Bolt was signed in 2002 that the theme of the advertisement returned to the right track.

Two hours later.

Li Kang and his assistant arrived at the shooting base of Puma headquarters.

Gulden greeted them warmly, with quick steps, open arms, and hugged them.

"Good friends who have come from afar! Let me introduce you. Well, I don't need to introduce you!"

Not far away.

Griezmann forced a smile.

Aguero smiled brightly.

Royce raised his hand and said hello.

There is also a defensive superstar with a receding hairline, Godin!

If you like to watch the funny scenes on the La Liga field, you will definitely be familiar with this Atletico defender.

‘Godin and Messi are in sync.gif’

‘Godin was beaten up by three punches.gif’

The assistant didn’t look at the stars, but stared at a black woman in a daze, exclaiming: “Rihanna!”

The other party had a straight face and didn’t respond.

Rihanna is a Barbadian and a famous female singer.

As of 2016, she has 14 No. 1 singles on the North American Billboard chart.

Relevant data shows that since 2014, her influence has helped Puma grab most of the global sales share.

Griezmann sniffed and walked aside in disgust.

He doesn’t like Asians and blacks.

Aguero doesn’t like blacks.

Godin doesn’t like black women.

Only Reus and Rihanna had a brief conversation.

The agents of the stars were actively communicating.

The bearded director held the script in his left hand, scratched his back with his right hand, and whispered to himself: "If Puma wants to consider the Asian market, Li's partner should be replaced by an Asian girl. I heard that Asians generally can't tell the appearance of black stars."

The work of advertising shooting is very difficult.

Li Kang has never tried to change more than 20 sets of clothes in one day.

Griezmann finished his shooting task early and led his agent to leave early.

The next to leave was Aguero with a frown.

Then came Godin with an unhappy expression.

Only Reus naturally completed the last part of the advertisement with Rihanna.

Although Rihanna has a hot temper and a sharp tongue, she still has a good personality.

Four hours later.

Li Kang took the dry towel handed by the assistant and wiped his sweat.

I feel that this advertising shooting is more tiring than playing football.

Fortunately, Arsenal's recent schedule is relatively easy.

The assistant lowered his voice excitedly: "Li, don't you think Rihanna is beautiful? The perfume on her body is also charming!"

Li Kang hesitated for a moment and did not immediately give a positive answer.

To be honest, he couldn't tell who was who when the photos of Morgan Annan and Mandela were put together.

Whether white or yellow, the brain's visual system will automatically filter out the facial features of black people.

This is based on facts.

For two hundred years, when people pointed out black criminals, there were always innocent black people who took the blame.

Only Iman Bowie, who was at the peak of his appearance, might be an exception.

The advertising shooting was over.

Royce couldn't help but complain to Gulden that Puma's Dortmund jersey design was too tight.

During the 90-minute match, he always had to pull the hem of his clothes and pull up his pants from time to time to prevent his belly button and buttocks from being exposed. This little action has become a hot topic on the Internet.

It is also easy for opponents to pull down his shorts and expose his buttocks during the confrontation.

Gulden looked embarrassed and had to agree perfunctorily.

During the period from 2013 to 2016, Puma did have many problems in the design of jerseys.

Rihanna did not have time to say goodbye to everyone and left in a hurry. She was very busy, with various advertising endorsements, and she was also the national treasure and tourism ambassador of Bababis. Unless her advertising partner was James, don't expect her to stop and socialize.

She was so busy that she didn't even have time to release a new album.

The bearded director stood up and patted his buttocks, took out a few Arsenal and Spanish national team jerseys, and ran to Li Kang excitedly.

The assistant asked in confusion: "How many autographed jerseys have you asked for in the past two years?"

The bearded director shook his head: "Not enough, not enough to share with relatives and friends! All my relatives are fans of Li!"

Li Kang did not refuse, took the jersey with a smile and signed his name.

Soon.

Puma's spring perfume advertisement is freshly released.

Yes.

It's perfume.

The cross-border cooperation between the football superstar and the black female singer instantly set off the whole network.

Accompanied by passionate BGM.

The story unfolds in a bar.

"Gold Rush Cowboy" Griezmann took the initiative to approach Rihanna in a long skirt and tried to chat up.

Just opened his mouth.

The black girl retreated again and again.

The French star was shocked.

Suddenly.

Li Kang, wearing a bartender's uniform, took out the perfume and sprayed it on the two.

Before Griezmann could react, Rihanna had "gently" approached him.

A line of subtitles popped up: 'Puma, let you enjoy the taste of love. ’

The scene changes again.

In the cinema.

Aguero, wearing a one-piece shirt, holds popcorn in his hands, with a tangled expression.

Puff~ Puff!

A burst of awkward sounds suddenly rang out from under the seat.

Rihanna next to him covered her nose in pain.

The audience around him also turned their eyes to the Argentine superstar.

Embarrassing.

Aguero's embarrassing expression was more realistic than when he kicked the empty goal.

Suddenly.

A head popped out from behind the Argentine superstar. Li Kang, he took out the perfume expressionlessly and sprayed it into the air a few times.

Everyone felt relieved and made a "refreshed" enjoyment posture.

A line of subtitles floated out: "Puma, resolve all your embarrassment."

The scene changes again.

Godin turned into a gardener, looking at the garden full of flowers and plants with joy.

"Hostes" Rihanna looked unhappy, she spread her hands, indicating that something was missing.

Godin looked confused.

Suddenly.

Li Kang, who was passing by on a bicycle, took out his perfume and sprayed it on the courtyard.

Suddenly, dense butterflies gathered from all directions.

A line of subtitles floated out: "Puma, the smell from nature."

The last turn of the picture!

A cliff.

Royce, wearing a denim suit, gently hugged his "lover" Rihanna's shoulders.

A gust of wind blew.

Rihanna's bangs were messy, and her big braids also fell heavily on Royce's face.

The atmosphere of love disappeared without a trace.

Suddenly.

A fighter plane flew across the sky!

Li Kang, wearing a pilot's uniform, sat in the cockpit with an expressionless face.

A heart-shaped pattern outlined by exhaust suddenly appeared in the air.

"Puma. Not only can it bring smell."

The background music gradually faded.

The picture fast-forwarded crazily, and Li Kang traveled through different time and space, playing different roles in different scenes and taking out perfume bottles again and again.

The number of comments, likes and reposts skyrocketed.

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[I just realized it was a perfume ad! ]

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[Puma's ads are always confusing. ]

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[I thought Li Mingdeng was going to date a female star, but it turns out he's a perfume seller! ]

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[Puma is blackmailing my brother Griezmann again, how many times has this happened? ]

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[I heard Neymar and Suarez are about to become Puma spokesmen! ]

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[Have you read the news? Leo is the cover star of FIFA2018, looking forward to it! ]