Who are you calling powerful?

The crew of "Eastern Palace" broadcasted live on Sohu, and it is said that the number of viewers exceeded one million that day.

It is not clear whether this data has any water, but it is definitely worth hundreds of thousands, and it has sparked a lot of discussion on Weibo, Tianya, and Tieba.

Not surprisingly, Nazha revealed that the filming of Wei Yang's fascination became one of the highlights of this live broadcast.

It is also no accident that Na Zha was sprayed wildly by Wei Yang's fans, CP and a bunch of people who eat melons.

There is one thing to say, although now Nazha's reputation is in a mess.

But the popularity and fame really exploded the flesh of the same period, and even many famous Xiaohua were not her opponents.

Before the broadcast of "East Palace", Nazha's Weibo fans approached one million. Although that pretty face is very important, the most important thing is her scandal with Wei Yang.

Being able to have an affair with a super top person is of great help to a newcomer.

Not even newcomers, even popular actresses can hardly resist this temptation.

"You Who Came from the Star" was broadcast in December 2009, and it has been more than a year since the broadcast. Normally, the best bonus period for CP and gossip hype has long passed.

For example, in "The Best of Us", Wei Yang and Yang Rong almost broke up after only a few months of firing.

Even if "You Who Came from the Star" became more popular, it wouldn't have dragged on for so long.

However, Fan Xiaopang's team has always been thinking about [Wei Fan] CP, and there are frequent marketing waves, and even Tang Ren also tacitly agrees that Liu Shishi participates in the "love triangle".

This kind of long-term relationship scandal has a great impact on female stars. Even if the female stars themselves agree, the team will persuade them.

But right now, the two acquiesce, and even fuel the flames, because Wei Yang is popular enough, and the gossip + group CP with him can bring a lot of exposure, and the benefits far outweigh the negative effects.

Especially Fan Xiaopang, she has a bad reputation and doesn't care about scandals, but the longer she is tied to Wei Yang's CP, the more she can enjoy Wei Yang's positive image, and she can continue to enjoy the role filters of "You Who Came from the Star".

So not only Fan Xiaopang himself was willing, but her team also didn't want to separate from Wei Yang easily.

Similarly, for Wei Yang, the fit and scandal with Fan Xiaopang can also bring him a lot of exposure.

In particular, he has been filming for the past year, and his level of activity is not high enough. Fan Xiaopang has contributed a lot to his ability to maintain popularity and exposure.

Liu Shishi's situation is quite special. Unlike Fan Xiaopang, whose reputation has long been rotted, she doesn't care about scandals. Her current route is actually a bit feminine, and the romance scandals have an impact on her.

But the key point is that she formed a CP with Wei Yang when she debuted, and even hyped a golden boy and a jade girl. This is something that many fans knew before they entered the pit, so the negative impact can be relatively controlled within a tolerable range.

Considering that Fan Xiaopang and Liu Shishi's current coffee positions are like this, let alone a newcomer.

You know, "Eastern Palace" has not been officially broadcasted yet, and Nazha is still an amateur with no works. Just because of the scandal with Wei Yang, he has nearly a million fans on Weibo. Although a considerable part of them are black fans, but Nazha's history of becoming famous is also legendary enough.

This has also attracted more and more people to realize Wei Yang's enthusiasm, and even consider learning from Nazha's approach.

However, this kind of thinking is mostly delusional.

Boss Wei doesn't have scandals with everyone. Although he doesn't reject the design of scumbags, it also has a negative impact on him.

Liu Shishi is his girlfriend, Fan Xiaopang is mutually beneficial, each has its own advantages, and Nazha is a newcomer in his company, and they will make money from it

These three can make Wei Yang make sacrifices, and in exchange for other people, Wei Yang is full and contributes his enthusiasm in vain.

It's not a joke to fiddle with the heat, the fans go out and the lawyer's letter warns.

Of course, if it can bring benefits to Wei Yang, such as spending tens of millions or exchanging some good resources for him to help hype, Boss Wei is still willing to sacrifice his reputation...

For an artist, black and red is not necessarily a bad thing, at least it is much better than no one cares about it, especially this kind of "black and red" that is not serious.

Many producers don't care about your reputation, they only care about whether you are popular or not.

"Eastern Palace" has not yet aired, and Nazha's script invitation is the best example.

However, Blue Whale didn't let Nazha take over the drama indiscriminately. The current scripts are not good projects, and it's not too late to wait for "Eastern Palace" to be broadcast.

…

When Wei Yang and the others were promoting "East Palace", "Strange Hero Yizhimei" was broadcast first, but the ratings were not as good as expected.

It was aired for three days, and the average ratings were always between 0.6 and 0.8.

This result is not bad for ordinary TV dramas, but for this lineup + Tangren's signature, and it is the schedule of the new year's big drama, it is not justified.

Frankly speaking, the quality of this show is actually good, the plot and character settings are guaranteed, and it even feels a bit like an ancient superhero to a certain extent.

But even with the popular Liu Shishi, he still didn't bring this show up.

That means that there are big problems in Tang Ren's publicity and distribution, and the style of the whole drama is not accepted by the current market and the public.

The premiere failed, Cai Yinong, Huo Jianhua and Liu Shishi were not very emotional.

We must know that after "Legend of Sword and Fairy 3", the reviews of several Tang works have not achieved the expected results.

The previous "Weaver Girl at the End of the World" was broadcast on Suzhou Satellite TV, with an average rating of 0.6, and the follow-up rebroadcast rate and popularity on the Internet were also very limited, and it fluttered quietly.

Later, Yuan Hong was not seen by the people of Tang Dynasty, and his selection was not as good as that of a newcomer. This drama also has a lot to do with it.

Because he is the male protagonist of "The Weaver Girl at the End of the World", the ratings are not good, which further proves that he has no ability to lead the way.

The entertainment industry is very cruel. For some artists, one loss may affect the development of your entire career.

Not only Yuan Hong, but this drama also had a great influence on the people of Tang Dynasty. In the previous fight with the dead girl, Cai Yinong was ridiculed by the dead girl because of this drama.

"Beauty's Scheming" caused Wei Yang to rub so badly, its ratings still broke 1, and the follow-up replay rate and webcast data are also good.

If it hadn't been for picking the wrong opponent and getting trampled by all kinds of people, it would have been a successful hit.

In the entertainment industry, no film and television company's projects can be all successful, but it is not a small problem for two consecutive key projects to hit the street.

Not to mention that the Tang people now have several strong opponents such as Blue Whale and Dead Girl. Once they miss, it is likely to ruin the early advantages accumulated over the years.

Cai Yinong's emotions are complicated, and Huo Jianhua's mood is not too beautiful. He still attaches great importance to this drama.

After "Legend of Sword and Fairy 3", Wei Yang and Hu Ge each had new blockbuster works, but his few works received mediocre response, and their popularity was obviously lagging behind.

I thought "Weird Man Yizhimei" was a booster for him to catch up with Wei and Hu, but he didn't expect to hit a half-squib.

Liu Shishi is the one with the best mentality. Although she is disappointed that the TV series did not hit, but with "Hello, Old Times", the coldness of this drama has limited influence on her.

One of the most popular shows, "Strange Hero Yizhimei" was the first to overturn, which also surprised and delighted many TV series in the same stage.

The joy is that there is one less strong opponent, and the surprise is that the lineup + quality has not exploded, so what about them.

"Strange Hero Yizhimei" was broadcast on January 2, and on the 4th, Hunan Satellite TV's opening drama "Accidentally Falling in Love with You" started broadcasting.

The ratings of the first broadcast broke 1, rushed to 1.3 in a short period of time, and ranked first in the ratings of the same period for three consecutive days.

It completely shattered the suspicion that "Weird Man Yizhimei" was cold because of the sluggish market at the beginning of the year.

But there is one thing to say, although the ratings are nearly twice that of "Weird Man Yizhimei", the popularity of "Accidentally Falling in Love with You" is not much better than the former.

Strictly speaking, the latter's success in ratings relies more on the excellent platform of Hunan Provincial Television.

After the fermentation of many popular movies and TV shows and several popular variety shows in the past two years, Hunan Provincial TV has accumulated a large number of fixed audiences, and it is basically in a dominant position in domestic satellite TV.

For normal provincial satellite TV, it is very good if the TV series can break 1. For non-first-tier and second-tier top TV stations, this data may even hope to compete for the annual drama king.

In Hunan Province and Taiwan, although breaking 1 is not a passing mark, it is not worth mentioning.

According to incomplete statistics, in 2010, the average annual audience rating of Hunan Satellite TV's prime-time ratings was 0.92.

About 21 TV dramas are broadcast throughout the year, more than 70% of which have an average rating of more than 0.8, more than 30% have an average rating of more than 1, and only one has an average rating of less than 0.5.

Therefore, the ratings data of "Accidentally Falling in Love with You" is largely due to the credit of Hunan TV.

The two popular works that are more valued by the outside world did not perform satisfactorily. On the contrary, "Three Thousand Gold of the Xia Family", which was not very eye-catching before, showed the momentum of explosion.

This idol drama starring Tangyan is not very well-received, and the Douban rating is even lower than that of "Weird Man and Yizhimei".

After the broadcast, the average ratings quickly stabilized at 0.9, which is expected to break 1. It has remained in the top three during the same period, slightly inferior to "Accidentally Falling in Love with You", and firmly suppressing "Weird Man Yizhimei".

Although the word-of-mouth and ratings are not outstanding, the popularity and discussion on the Internet of this drama is crazy killing the first two works.

As I said before, ratings don't mean everything, especially for this kind of single-round broadcast, which takes less than a month, and the level of the data is likely to be affected by various accidents.

The star ratings of "Legend of Sword and Fairy 3" are not high, but no one will think that it is not popular.

Therefore, the ratings are only one of the criteria to evaluate the success of a drama. It takes a combination of replay rate, public discussion, media exposure, and webcast data to determine whether a drama is a hit.

Saying that the show "Weird Hero Yizhimei" has become cold is not just because of its unremarkable ratings.

In addition to its good word-of-mouth score, the most fatal thing is that it has almost no great influence online and offline.

The same is true for "Accidentally Falling in Love with You". Although the ratings are impressive, the popularity of the Internet and other aspects are not conspicuous.

The reason why "Three Thousand Golds of the Xia Family" has the potential to become a hit is because its network data and related discussions are very good.

The show is broadcast simultaneously on four websites, namely Youku, Sohu, Tudou and iQiyi, which was just established last year.

Well, it's still called strange.

Once the TV series was launched, it won nearly 10 million views in a short period of time, and all the websites that were broadcasting hit the top ten rankings. Youku ranked first, Tudou ranked second, Sohu and Qiyi ranked fifth and sixth. .

In the Baidu search index list, the entry for "The Three Thousand Golds of the Xia Family" jumped from the thirty-seventh ranking before the broadcast to the top five.

In Baidu Tieba, [Xiajia Sanqianjin] Tieba has become one of the fastest-growing Tieba, with more than a thousand new posts every day, and the number of followers of Tieba has almost doubled.

Posts on Weibo Tieba and related reports from various media have also increased significantly, and the reputation of several leading actors has also increased significantly in response.

Tangyan alone, in just a few days, her Weibo fans have increased by more than 200,000, and the popularity of Internet searches has increased several times. Her figure has appeared in print media and online media reports for many days in a row.

This is a popular film and television work, the treatment it should have and the impact it will cause...

However, Tang Yan and "The Three Thousand Golds of the Xia Family" were not happy for too long. On January 12, the much-anticipated "East Palace" finally premiered on Shanghai Satellite TV...

The next chapter will be posted at night