Who are you calling powerful?

In February, "The Temptation of Going Home" aired its finale. The final average ratings were 3.02, which narrowly broke the 3 mark, and undisputedly won the TV ratings champion of the opening drama.

Even CCTV's new year drama "Family Portrait" starring Qin Hailu, Wu Gang and others also fell into a disadvantage.

However, due to the subject matter of this kind of period drama, the probability of being cold is high, which is also within the scope of everyone's understanding.

What really competed with "The Temptation of Going Home" were the hit dramas of various David TVs, such as "Legend of Chu and Han".

This TV series, known as the overall situation of history, has invested a total of 240 million yuan. It took nearly nine months to shoot, plus half a year of post-production. It is known as the most expensive TV series in history.

Even if it is the "Celebrating More Than Years" series, which claims a cost of 300 million yuan, it is evenly shared among the three parts, and a single drama is only about 100 million yuan on the surface.

In addition, "Legend of Chu and Han" invited Chen Daoming, Duan Long, He Rundong, Qin Lan, Yu Hewei, etc., as well as the key actors of "New Three Kingdoms". , Huizhou and other four satellite TVs have a huge momentum.

However, unlike the hype before the broadcast, the ratings of this drama can be described as dismal, with an average rating of around 0.7, and the highest rating will break 1.

Let alone "The Temptation of Going Home", the average ratings of "Heroes of the Sui and Tang Dynasties", known as "Historical Thunder Drama", exceeded 1.5.

This comparison simply pushed Director Gao's face to the ground!

While analyzing why "Legend of Chu and Han" hit the street, the industry couldn't help but reflect.

Does it mean that domestic audiences are over-entertaining, and whether this is a bad start for the development of the film and television market?

Wei Yang hates this group of bullies the most. He has positive energy every day and often teaches bad children.

You have to be positive when you listen to a song, you have to be anti-vulgar when you watch a cross talk, and even if you watch a TV series for entertainment, you will be criticized if you get good grades.

You really want to go to class, feel life, just go to the bookstore, and expect TV dramas to be better.

If real film and television companies are going to shoot those model dramas with the main theme, there will be a group of people who force the freedom of speech, and all kinds of falsehoods will be empty.

Every time Wei Yang saw similar comments, he couldn't help but want to scold, and then he fired at a subsequent meeting of the Screenwriters Association.

"...It is now the 21st century, and after decades of reform and opening up, many people's old-fashioned and conservative ideas are still incomprehensible, and some people can even reach the level of feudalism.

"I don't want to put a big hat on it, and I also recognize that there must be a bottom line for creative freedom, which is in line with national conditions, but you can't blindly put value on it. It's the same sentence, don't impose your preferences on the audience and ordinary people..."

"Support entertaining with education, but don't be afraid of entertainment, and even more opposed to discrimination and bullying under the banner of XX..."

"While shouting to resist the Hallyu, surpass Hollywood, criticize the various shortcomings of domestic film and television, and at the same time pour cold water on the film and television industry and suppress commercial film and television..."

"The film and television industry must develop healthily, but we must not give up eating because of choking. We must resist bad films and insist on high-quality entertainment, instead of resisting entertainment, or even brutally suppressing and restricting it..."

"..."

It's not that Wei Yang was idle and had nothing to do, and ran out to shoot randomly. He was actually fighting for the blue whale's space for public opinion.

At this stage, Blue Whale is one of the largest entertainment companies in China, and the TV dramas produced every year have good results, and they are partial to idol entertainment themes.

If the so-called "over-entertainment" catches fire, the blue whales will be the first to bear the brunt.

Wei Yang is not overreacting. There have been similar discussions in previous dramas such as "Celebrating More Than Years". This time, "The Temptation of Going Home" defeated the "historical drama" with a cool drama, and many people began to take the rhythm.

Some people are purely forced, while others are dissatisfied with the strength of the blue whale and follow the troubled waters.

So in this case, Wei Yang couldn't bear it. He had to speak up resolutely under the premise that the rhythm had not been brought up and he had enough influence.

He keeps saying that he should not take the hat off, but in fact every sentence is on the line.

Some people say that they are opposed to excessive entertainment, and feel that it is harmful to the country and the people.

Then Wei Yang will talk about the development of film and television, everything must be restricted, with shackles everywhere, how the domestic film and television rises, and how to fight against Hollywood and Hallyu.

If you don't occupy the enemy's cultural position, you must occupy it.

Domestic film and television cannot develop, foreign film and television culture invades, and the younger generation grows up watching foreign works and is brainwashed. Isn't this wronging the country and the people?

In fact, neither of these two ideas is wrong. The key lies in how to choose and balance.

But this is not something that Wei Yang can worry about. It depends on the random regulation of the higher authorities. His ass is in the film and television industry, so he has to speak from the perspective of the film and television industry, and strive for a favorable environment for the industry and himself as much as possible.

Use magic to defeat magic, and use big hats to fight big hats. Although the trick is insidious, it is much easier to use.

At least in terms of public opinion, Wei Yang wins. After all, both netizens and ordinary people like good-looking TV dramas.

Over entertaining?

I can't even afford a house, and I'm not allowed to watch TV shows.

Under the heat of this wave of public opinion, what many people didn't realize was that Wei Yang's Baidu Encyclopedia had several more titles.

Director of China TV Drama Artists Association, executive director of China Screenwriters Committee, vice chairman of Shanghai TV Drama Artists Association, vice chairman of Shanghai Screenplay Writers Association, judge of the 19th Magnolia Award...

As Blue Whale's status in the film and television industry gets higher, no matter whether Wei Yang wants to or not, he will inevitably take up some semi-official positions.

Especially here in Shanghai, he can't even hide from him. In the screenwriting industry, he has become the banner bearer of the younger generation.

The public's attention is more focused on Wei Yang's shooting at the screenwriter's conference, but if you read the report carefully, you will find some thought-provoking details.

Its prefix and description of Wei Yang are similar to "excellent young screenwriter", "representative of young screenwriter", and "new force of screenwriter".

And Wei Yang’s firing was not a personal complaint at the conference, but a discussion of industry phenomena as an outstanding representative of the association, which aroused “enthusiastic responses” from the participants.

These statements do not mean that the Screenwriters Association is Wei Yang's platform, which also reveals the support of the screenwriter agreement for Wei Yang's new force + big water hose.

The job of screenwriter is too miserable. He has always been at the bottom of the core creative staff of the crew. He has a pitifully low right to speak, and the fame and fortune treatment is far inferior to that of directors and actors.

So when the Directors Association and the Actors Association hold meetings, they all make good movies + act well, and when the Screenwriters Association holds meetings, the most talked about is to improve the status of screenwriters.

But this kind of promotion of status is not just a matter of yelling at meetings, there must be enough people to guide industry changes.

There is no doubt that Wei Yang, who was born as a screenwriter, is the most promising candidate for the Screenwriters Association.

In fact, the dead girl who was also born as an excellent screenwriter should also be one of the candidates, but his reputation is too bad, and he plagiarized, and everyone shouted and beat him in the Screenwriters Association.

In this way, Wei Yang has become a favorite, with high prestige and sufficient capital, which can promote the promotion of the screenwriter's status.

In fact, in Blue Whale, the mode of film and television production has faintly resembled the shadow of the number one script in South Korea, but the director also has a lot of autonomy and has not been reduced to a tool person. The two sides have formed a certain degree of restraint and balance.

This is also due to the fact that Wei Yang himself served as the screenwriter + producer of many projects. The early works were all joint operations with the director, and the participation was extremely high.

Over time, directors under Blue Whale have adapted to this working mode.

The director must respect the script and not shoot casually. The script must cooperate with the director and the crew to shoot, and make a certain amount of adjustments. If there are contradictions and conflicts, they should be discussed and resolved under the premise of maintaining the tone of the plot.

This actually greatly improves the screenwriter's right to speak to a certain extent. Although the director is still in charge, the screenwriter is no longer a dispensable role.

In other crews, what the director says is what the screenwriter can change.

Some screenwriters don't even have the right to know, not to mention giving opinions, and they don't know that their scripts have been changed to pieces until they are aired.

In this industry environment, the blue whale production model is commendable.

And if this model can be promoted, then Wei Yang is a great contributor to the screenwriting industry.

With the current momentum of Blue Whale and the brilliant record of stable output of high-quality works, this model is expected to be supported and recognized by the industry.

Not to mention that Wei Yang is the big boss himself, he can invest in some scripts written by screenwriters.

Therefore, both public and private, Wei Yang is very popular in the Screenwriters Association. If it is not for his young age, and there are more or less stinking problems in the association, Wei Yang is not just a standing director.

Even after Wei Yang fired the cannon, some bigwigs in the association also stood up to support him.

Especially TV screenwriters, there are a lot of famous and well-known names, Gao Mantang (Crossing Guandong), Wang Liping (Daughter-in-law and Good Times), Liu Heping (Yongzheng Dynasty), Zhou Jingzhi (Iron Teeth Bronze Teeth Ji Xiaolan), Hai Yan (Never Close Your Eyes), Ning Caishen ( Wulin Gaiden), etc.

They are all first-line screenwriters in the industry, and they can find someone to form a project. Even if the voice of the screenwriter is not loud, the gathering of this group of people is enough to bluff.

More importantly, people can see Wei Yang's connections and prestige, as well as the attitude of the screenwriting industry.

Wei Yang's argument is for the capital, but with the endorsement of the official association and many bigwigs, it is to speak out for the industry, which has a completely different meaning.

Before the whole Spring Festival, Wei Yang was basically rushing to public or private gatherings one after another, and he even took time to hold a few gatherings himself.

The bigger the business, the wider the network, the busier it will be at the end of the year and the beginning of the year. It will be busy before the Spring Festival, and it will be lively for a while after the Spring Festival.

…

At the end of January, "Lost in Thailand" was officially released. Perhaps because of Wei Yang, the box office is slightly higher than in the previous life, and it will break 1.3 billion.

It's a pity that it's still close to "Avatar", but it doesn't matter, "Journey to the West: Conquering the Demons" will be released soon, so it's pointless to dwell on these records.

Wei Yang ignored the outside world and concentrated on holding the Blue Whale Annual Meeting at the end of January.

It was said that it was the Blue Whale annual meeting, but in fact, employees from several other companies under his name also came here, and the sum of the scattered and scattered numbers exceeded four figures.

The largest numbers are blue whales and red sharks, especially the latter, which has developed rapidly this year.

Yingyou Interactive has produced a number of Blue Whale film and television games, including "Celebrating More Than Years" and "Fang Chef Carrying the Pot in Huajian".

However, the most profitable ones are Red Shark. According to Wei Yang's reminder, the several games represented by Wei Yang, although not a big hit, have also made a lot of money.

At the end of 2012, the account was settled. After deducting the costs of all parties, the net profit was barely a few small goals, which really made Boss Wei feel the huge profits in the game industry.

Compared with the start-ups of the previous year, Red Shark was really on the right track in 2012, and the company also began to recruit a lot of people.

Next year will be a crucial year for the Red Sharks.

Not only will they cooperate with Blue Whale to produce new film and television games, including "A Thousand Bone of Flowers", which is highly valued by Wei Yang, but they will also focus on developing mobile games, such as Kupao and Xiaoxiaole.

Although Wei Yang is not very familiar with the game industry, he still knows some classic mobile games.

This kind of cool running and matching mobile games will be an important part of the future mobile game market.

Of course, Wei Yang also needs to know that it is difficult for this kind of game to compete head-on with penguins who have traffic pools, and others can easily imitate them, and then use the traffic pool to grab the market.

But the market cannot be eaten by one family. There will be many homogeneous games in the future, which means that even if penguins eat the bulk of this type of game, Red Shark can also get a share.

Really, I don't know if I don't work in the game industry, but that fat penguin is so fucking rogue.

Even if you are creative, it relies on the traffic pool to easily pirate the original version.

Therefore, Red Shark has always insisted on video game interaction, that is because video game cooperation is based on IP, and has complete copyright, so it is difficult for others to copy and imitate.

At this stage, Red Shark doesn't want to fight against Penguin, and even if he wants to cooperate, he may not pay attention to it, and can only slowly accumulate strength.

Red Shark looks inconspicuous, but its actual profit is not inferior to that of Blue Whale, and it is even possible to surpass it in the future.

Therefore, Boss Wei still attaches great importance to it. He also specifically solicited the opinions of the employees of Red Shark Company, and invited Girls' Generation to attend the annual meeting with a lot of money.

Most of the employees of this game company are men, either they like the second dimension, or they like beautiful women.

Now the well-known Girls' Generation is naturally on the list. When this option appeared in the voting list, it quickly overwhelmed Jay Chou and Hatsune Miku.

No matter how good Jay Chou is, he is not as good as a beautiful woman.

Hatsune Zaika, more people are still willing to watch the three-dimensional.

In fact, there was a teacher surnamed Cang among the options, who was once firmly at the top of the list, but was crossed out artificially by Boss Wei in the end. After all, the public vote was disappointing.

But even though the option was crossed out, at the annual meeting, he still appeared as a surprise guest, causing the scene to howl like wolves, which made Boss Wei very disgusted.

Why do my employees seem to have never seen a woman? You look at me, I have always been calm.

Then the calm Boss Wei saw the headline the next day - "The Temptation of Japanese and Korean Beauties, Wei Yang's Top Feast for Thousands of People"

The editor of this dog day, thinking of the title while directing, right?

Still a headache, update tomorrow