Who are you calling powerful?
Chapter 38 The first broadcast on the star, the ratings broke 1, and the second in the same period
On January 20, after a not too long wait, "The Best of Us" was finally aired on Shanghai TV.
It is a pity that due to the winter vacation, Shanghai Satellite TV did not give up the prime time to "The Best of Us" for the sake of being conservative.
The urban drama "Beautiful New World" starring Fan Xiaopang, Yang Gongru, and Zhang Zhilin is currently being aired in prime time.
In fact, this drama was filmed very early. It premiered on the local TV station in 2005, but it has never been starred. This time, it is largely because of Fan Xiaopang's current popularity, and Shanghai Satellite TV has taken it to the winter vacation. fight.
Although the premiere ratings of "The Best of Us" were quite good, the lineup was too "shabby" after all.
The combined fame of the leading actors is not enough for Fan Xiaopang alone, let alone several well-known Hong Kong actors.
Therefore, "The Best of Us" only won the second prime time after 10 o'clock, which is not satisfactory.
On the day of the first broadcast on the star, Wei Yang has been browsing the relevant feedback on the Internet, focusing on Douban, Tianya, Blog, Tieba and other platforms.
Frankly speaking, there are not many discussion posts. After all, it has just been launched and there are so many satellite TV stations. How can we see the audience discussing so quickly?
But there are a few posts with good word-of-mouth reviews. They blew a wave on the trumpet every day, and then waited for the ratings statistics for the next day.
…
Ningyuan Community, rental house
Zhao Liying was anxiously wandering around the living room early in the morning, her eyes never leaving Wei Yang's mobile phone on the coffee table.
Wei Yang himself is in a good state of mind, sitting on the sofa sorting out and adapting the novel "The Best of Us", and still has the heart to tease Xiao Zhao.
"Stop slipping, your legs are slipping away."
"I can't sit still."
Now, Zhao Liying, who is completely focused on Wei Yang, is very nervous. She was probably at this level when she participated in Yahoo China's draft.
Seeing that she was unstable, Wei Yang pulled her to sit down and comforted her with a gentle voice.
"Don't worry, even if this drama fails, don't I have other dramas, we are still young, and some have a bright future."
"Uh-huh."
Thinking of Wei Yang's subsequent arrangements, Zhao Liying relaxed a little. At this moment, the phone on the coffee table rang, and she immediately grabbed Wei Yang's hand.
"Relax."
Wei Yang patted Xiao Zhao, picked up the phone, chatted with Sun Wei who called, and hung up the phone with a normal expression.
"How about it?"
"The average audience rating is 0.67, and the market share is 2.1%, ranking sixth in the same period."
This data is not intuitive, and Zhao Liying doesn't know much about it: "Is it good or bad?"
"Above average."
Wei Yang is quite satisfied with this statistic. Competing with dozens of broadcasting stations, Shanghai Satellite TV doesn't have any fixed viewership groups that are too loyal. It's not bad that it won the sixth place in the premiere broadcast.
Sun Wei was talking on the phone with a smile just now, obviously quite happy with the result.
"Now let's look at the data in the next few days. As long as you hold on, there is hope for an upward climb."
Wei Yang still has a certain amount of confidence in the drama "The Best of Us", not only because of his previous life, but also because of the really good performance in the trial broadcast in the Shanghai area.
His expected goal is at least the third in the same period, and the average ratings break 1.
Zhao Liying was finally happy when she heard that the premiere was good. She even went out to buy a bottle of red wine to celebrate, but was stopped by Wei Yang.
He is a fan, so he will never set up the flag of opening champagne at halftime.
Now he just scored a goal. When the dust settles, it will not be too late to open this bottle of wine.
The next day, Wei Yang got the ratings of "The Best of Us" again, a slight increase from the previous day, but not much higher.
But on the third day, the word-of-mouth of "The Best of Us" began to ferment on the Internet, and some media also noticed the show and began to report spontaneously, and the situation gradually began to improve.
This wave of popularity and exposure was quickly fed back to "The Best of Us".
The ratings soared to 0.85, jumping to the third place in the same period, only one step away from the second place.
Interestingly, at this time, the ratings of "The Best of Us" have surpassed the prime-time "Beautiful New World".
It is not clear that Modu Satellite TV has no regrets after the leadership.
But Shanghai Satellite TV immediately began to allocate resources to "The Best of Us", and the variety shows that Wei Yang and the others participated in before also began to be released one after another, adding luster and momentum to the TV series.
With the popularity of TV dramas, Wei Yang is also feeling that his fame is growing rapidly.
The most intuitive change is the number of fans of his blog. Many drama fans and fans come here especially, and the serialized "The Best of Us" novel has also attracted a lot of traffic.
So much so that the number of fans of Wei Yang's blog is increasing almost every day.
Just halfway through the broadcast of "The Best of Us", Wei Yang's blog fans have almost broken through the 100,000 mark.
This number of fans is not the aquarium army of Weibo later. The activity may not be high, but most of them are real users.
However, compared to the number of fans, the most valuable data of a blog is the number of visits/clicks, which reflects whether the blog is popular or not.
At present, the top ceiling of the Sina blog is Xu Cainv and Han Han. The number of visits of the two has exceeded 100 million, and Wei Yang is still working hard to reach the million level.
In fact, compared to blogs, Wei Yang's fan base should be in post bars, especially since he seems to have more student fans.
Therefore, Baidu [Weiyang Bar] and [Lu Xinghe Bar] are the places where the number of people exploded and exploded, and the number of people in the bar directly doubled in a short period of time.
By this time, when Wei Yang browsed posts and comments related to "The Best of Us" on major platforms, he did not need to spend much effort to collect a large group.
[This show really surprised me, not because the plot and actors are good, but because the subject matter is really rare]
[That's right, the protagonist is finally not in those noble campuses that he has never seen before. Ugly school uniforms, college entrance examinations, homework, and study are the campuses we are familiar with]
【Hahaha, that dean is exactly the same as the dean of our school】
[My God, can you feel my emotion? The hero of this theme is finally not a domineering and cool rich second generation, but a good student with both morality, intelligence and physique]
[That's right, normal students who would like that kind of bum, who is handsome and good at learning is the most popular school girl]
[One thing to say, Lu Xinghe should be regarded as the rich second generation, I like him a lot]
[Not to mention, Lu Xinghe is just rebellious, wants to learn art, doesn't bully people very much, and knows how to study]
[Yu Huai is really beautiful, clean and sunny, I have fallen into a trap]
【I stand on Lu Xinghe, he is the most suitable for Geng Geng】
[This blue and white school uniform is exactly the same as our school. I always thought the school uniform was ugly. I only found out after watching a TV series today. It turns out that I am ugly.]
[It's too fake, there is no evening self-study in high school, and there are physical education classes and so many free activities]
[Haha, I watched the screenwriter’s interview, and it seems to have been treated artistically. If I were to shoot real daily life in high school, I couldn’t shoot it]
[The flaws do not conceal the merits, watching this drama, I really think of the original high school period]
【…】
Campus youth dramas are relatively new products in this era, even those routines of puppy love and pregnancy have not actually become popular yet.
Before that, everyone was more focused on "Meteor Garden", so similar dramas are rich children and ugly ducklings, and the background of the story is set in a relatively floating aristocratic school.
In such an environment, "The Best of Us" is a different approach.
The rather real way of serving the way and the background of the mainland story immediately bring a sense of intimacy and substitution. While retaining the current popular routine of "ugly duckling" + "love triangle", it puts more perspectives on growth and youth.
This has given many audiences a refreshing feeling, and it is also the most prominent selling point of "The Best of Us" competing with similar themes.
Like the previous trial broadcast in the Shanghai area, this drama is very influential among the student community.
In time for the winter vacation, the students had plenty of time to watch the drama, which further boosted the performance of "The Best of Us".
On January 27, the ratings of "The Best of Us" officially broke through 1, and its market share exceeded 7%, ranking second in the same period of the evening prime time.
To sum it up in one sentence - TV dramas are on fire!
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