Who are you calling powerful?

"What do you think of "Intimate Lover" and "Where Are We Going, Dad?"

On the way back, Wei Yang specifically asked Li Jiahang what they thought of the movie.

Li Jiahang had a tacit understanding with him and knew that Wei Yang wanted to know the reputation of passers-by and put himself in the position of a mere passer-by to evaluate the two movies.

"The setting of "Intimate Lover" is quite interesting, many of the plots are quite funny, and Nazha is also beautiful. I would rate 75 to 80 points."

"'Where Are We Going, Dad'... To be honest, I feel a bit cheated."

Li Jiahang has no objection to "Where Are We Going, Dad", and he even likes the show. But as a professional actor, this kind of variety show movie really insults the word "movie" in his heart.

Even those bad movies at least have plots and stories, but this kind of variety show movie is essentially a paid variety show.

At most, the picture quality is movie-like, and there are no shooting tools or staff. The rest is the same as usual variety shows.

Even because there are many concerns about film-making, many aspects have a strong sense of design, the guests cannot express themselves, many plots are cut to pieces, and the overall quality is not even as good as a normal program.

"Cheating money" is a matter of opinion, but the so-called big movies are indeed a bit of a trick.

After all, movie tickets are real money, and the audience's expectations must be high. Once expectations are not met, the negative emotions can be imagined.

Wei Yang nodded. This was the reason why he didn't want to follow the trend and make variety shows.

Variety shows are variety shows, and movies are movies!

Combining the two makes it difficult to ensure quality and program effectiveness, so variety shows are most likely to be money-making. You may be able to make a fortune, but the reputation of the company and the program will be damaged.

Fang Tianyu, the producer of this movie, doesn't care about this. Anyway, they are backed by Hunan TV, and the core of their business is not film and television production. It doesn't matter if they look ugly.

Blue Whale has to worry about this. Wei Yang values ​​​​profits, but he also values ​​​​the golden brand that Blue Whale has accumulated little by little over the past few years.

Because the louder this golden signboard is, the more valuable the projects it produces and participates in will bring greater benefits.

Last time, "Tiny Times" wore several layers of vests, and they were all affected to some extent.

Wei Yang has learned his lesson. In the subsequent "Tiny Times 3", all the companies under his name did not show up, but he invested through Damimi and Tang Yan.

This is true for "Tiny Times", "Run" is a flagship program created by Blue Whale. If it receives negative publicity, it cannot be avoided.

“I don’t know if the money from Hunan Province and Taiwan is hot or not.”

Wei Yang was happy to watch the show. This kind of play in Hunan Province and Taiwan has accumulated a lot of public resentment.

Now that it is at its peak, it has yet to show off. Subsequent projects or hosts have overturned one after another, and there is a backlash. The name of "Toilet Table" is not in vain.

If it weren't for the fact that there are many cooperation projects with Hunan Province and Taiwan, Boss Wei would even plan to help add fuel to the fire.

After all, as far as variety shows are concerned, the two parties are already direct rivals. Next year and the year after, the two parties will have more and more confrontations in this area.

Li Sheng also talked about her views. In comparison, her vision was much more tolerant.

She didn't say it was a scam. She thought it would be good to spend a little money to watch an extra episode, but she did think this episode was a bit boring.

She also shared that one of the major plot points in the movie is the guests visiting the zoo.

This was broadcast on TV. If the cute baby didn't perform well, it would be considered a problem, let alone the movie. She saw with her own eyes that the father of a family of three watching the movie became drowsy. Later, he heard snoring. .

"Can a movie like this make money?"

After hearing the conversation between the three people, Wei Shan raised a question. From the words of a few people, this kind of movie seemed to be about to hit the streets.

"Of course it makes money, and it's very profitable."

Wei Yang smiled. He knew a lot about the inside story: "Do you know how many days it took to shoot this movie?"

"How many days?"

"Five days."

Wei Yang said a number that made film practitioners explode, and then his tone was gloomy.

"To be precise, it took five days from the pre-arrangement to the actual recording, which is a little more complicated and meticulous than the usual variety show recording."

"Other than that, the funding for this movie is basically the appearance fees of a few guests, and other expenses are extremely limited. The most important thing is that it uses the platform of a big movie to attract a lot of product placement."

"The specific amount of advertising is unclear, but based on the popularity of this variety show, it is estimated that profits have already been made even before the movie is released."

I don’t blame the people from Hunan Province and Taiwanese food for looking ugly!

The cost is small, the profit is high, and the production cycle is short. From a business point of view, I have never seen such a good project. It is simply a waste of money. Most people really can't bear the temptation.

"Just watch, the box office of this variety show will probably shock everyone."

Li Jiahang was curious: "How many billion do you think it can be?"

Wei Yang asked back: "What do you think?"

"One to two hundred million, two to three billion is as high as the sky."

This is the view of many people. The show "Where Are We Going, Dad" is so popular here, and it is a more suitable Spring Festival show. It is understandable to make some money.

But after all, it is not an orthodox movie. It just fools a bunch of fans and the whole family. It is unlikely to have a high box office.

What many people don't know is that "The Voice of China" also made a variety show movie, which was released at the end of last year. The final box office was less than 3 million and was hastily released.

In terms of popularity and influence, "The Voice of China" is not bad either. Taking this as an example, many people outside think that it is great if "Where Are We Going, Dad" to surpass 100 million?

""The Voice of China" is not suitable for a variety show at all. The movie it shot was also extremely hip-stretching. This is not as clever as "Where Are We Going, Dad"? Even if the movie is just an extended version of the variety show, if its selling point is grasped, the box office will be amazing. It won’t be bad.”

No one knows better than Wei Yang how terrifying a top variety show's ability to attract money is.

If the "Run" account book that he locked in the safe was released, it would definitely make countless CEOs of listed companies shut down.

As long as a variety show of this level can accurately grasp the selling points and operate it reasonably, it will be no less popular than a popular movie.

"Let's make a bet. I guess the box office of this movie will be no less than 500 million."

Even without cheating, Wei Yang was confident enough to dare to make this bet with him, let alone cheating.

"What's the bet?"

Li Jiahang was very happy. He didn't believe that a movie like that could break 500 million, especially during a time when it was surrounded by powerful enemies.

"Photography taken in women's clothing."

Wei Yang smiled. Since he is sure to win, he must come with a big bargaining chip. Don't think that the sneak attack on the show of affection has passed. Boss Wei is not an ordinary narrow-minded person.

"With this guy, not only do you take pictures dressed as women, but you also have to post on WeChat Moments, and you have to hang out for more than three days."

Looking at the clamoring Li Jiahang, Wei Yang hesitated for a moment, but still didn't bother to post on Weibo. After all, he was his brother, so he should save some face.

In this way, with the photo in hand, he can threaten him with this matter and take the blame at the critical moment.

The two of them were talking harsh words here, Wei Shan even muttered some nonsense, and Li Sheng next to him was smiling happier than anyone else.

She made a profit by dressing her boyfriend in women's clothing.

It would be even more profitable if I could see Boss Wei, a big boss, wearing women’s clothes!

If the elder Wei Shan hadn't been here, she would have persuaded Li Jiahang and Wei Yang to write a letter as evidence, and then record and videotape the bet to death.

Because of this bet, Wei Yang and the others were very concerned about the box office changes during the Spring Festival after they returned.

If there is no contact with the theater chain and the film studio, if you want to know the specific box office, you have to wait until the film company and theater chain make relevant announcements.

But this problem is about to be solved!

Hualuo.com, which Wei Yang cooperates with Meituan, has developed well in the past year. It has formed stable cooperative relationships with most theater chains and has become the most popular online ticketing website.

In the next step, Hualuo.com will enter into some online publicity work, and at the same time deepen cooperation with major theaters, obtain data, and launch a [Hualuo Professional Edition] APP.

This software is mainly for industry insiders, media and enthusiastic audiences.

Real-time announcement of box office changes and related market conditions, such as theater schedules, marketing enthusiasm, audiences, market segments, and production + promotion teams.

There is also a compilation of the entire Chinese-language film data over the years, including lists, schedules, box office, data changes, related information, etc.

Such a professional software would be convenient for many media and China Entertainment writers, fans would argue, and it would also have authoritative data sources.

At the same time, it also helps film producers and theaters have a more comprehensive understanding of the entire market and competitors, which is a significant improvement in publicity and distribution work.

The exact launch time of this software is currently uncertain, but it won’t be too far off.

It will be in the summer season at the earliest and early next year at the earliest. By then, everyone will not have to worry so much about checking the box office. With a mobile phone, you can check all kinds of real-time data at any time.

But for now, Wei Yang and the others still have to wait for news.

But the process was not boring either. Li Jiahang greeted him and played League of Legends. Wei Yang was not interested in this kind of game and took two mobile phones to chat with various girlfriends.

Li Sheng is holding her tablet computer to catch up on dramas. She watched two episodes of "The Age of Naked Marriage" starring Wen Zhang on TV two days ago, and she has been watching it for the second time recently.

When Wei Yang was sent by his mother to deliver fruit to the guests, he happened to glance at it twice and his eyes lit up.

If he remembered correctly, [See You on Monday] will happen soon, but he forgot the day, but no matter when it is, he must help Teacher Wen.

A little grudge back then was just settled. Boss Wei was happy to watch the fun, but he didn't necessarily want to add insult to injury.

What makes Wei Yang most unhappy is that in the past few years, Wen Zhang has more or less been flaunting himself as a good husband and father, following the so-called good man route.

Not only did he do his own marketing, he also tried to win over Wei Yang and use Wei Yang's scumbag to set off his infatuation and family care.

This Wei Yang is disgusting, they are all scum, no one is nobler than the other.

Boss Wei himself is not upright, and he has a tolerant and understanding attitude towards this kind of mistakes, but he is both responsible and upright, and it would be too much to use him as a stepping stone.

Not to mention that Boss Wei is not very big-minded to begin with, even if he meets someone who is open-minded, he is still stifled by such manipulations.

Wei Yang originally just wanted to wait until the incident happened before taking action, but today Li Sheng reminded him.

Before something happened to the other party, he helped send out more press releases, crazily promoted the character of a good man, and then suppressed Wei Yang and other scumbag celebrities.

Including his godfather, this man is also ranked high in terms of scumbag. He has personally admitted that he abandoned his wife and children.

In short, Wen Zhang is the most infatuated man in the entertainment industry, an innocent boy, a model husband, and a role model for male stars. The others are all a bunch of rotten fish and shrimps, and there is no way they can compare with Wen Zhang.

"I'm so bad."

Wei Yang spurned himself, and then arranged for his subordinates to arrange the arrangements.

The trick of killing with admiration has always been ruthless and difficult to prevent. Many old-timers may not be able to dodge it. It is especially effective against someone as domineering and arrogant as Wen Zhang.

Boss Wei is looking forward to it very much. We will see each other on Monday, which is already very lively. Let’s see how much fun he will have with his foreshadowing...

…

In the evening, Wei Yang and the others finally got the box office data for the first day of the Spring Festival season——

"Journey to the West: Havoc in Heaven" 120 million

"Where Are We Going, Dad" 95 million

"Macau Storm" 26 million

"Intimate Lover" 19 million

This data exceeded most people's expectations. Even with the example of "Journey to the West: Conquering the Demons" last year, no one expected that the Spring Festival release would be so popular.

After all, "Journey to the West: Conquering the Demons" is of such size that it can be moved to any schedule, and it is just one movie, which is not enough to explain everything.

But this time several movies worked together to set even more brilliant figures than last year. Indeed, everyone can see the power of the Spring Festival season.

It is conceivable that next year’s Spring Festival will definitely become a battleground for military strategists.

Regardless of the entire schedule, the specific data also makes many people doubt their lives, including Wei Yang, who is a little confused.

He didn't expect "Macau" to have such a bad start. He remembered that the movie ended up doing well at the box office.

But it can be understood if you analyze it carefully.

Fatty Wang's appeal is not as good as before, and Xiangjiang movies have become worse and worse in the eyes of the audience in recent years. Apart from crime and action movies, many subjects are not trusted by the audience.

Comedy is also among them. Unless it is Star Master and others act, few people will buy it, and they will even instinctively associate it with bad movies.

"Macau" is about gambling and comedy, and it also brings in Fa Ge and Liu Tianwang. It is very similar to the sentimental and romantic style of "God of Gamblers" and "The Gambler".

There is also Da Tiantian, a box office poison + bad movie synonymous with the franchise, so it is understandable that the audience is not optimistic about it.

This drama was able to accumulate box office later, probably because of its good reputation and strong stamina.

After all, in terms of quality and reputation alone, "Macau" is indeed the most successful among these movies.

In the same way, "Intimate Lover" should also be able to play this operation. Even if it does not receive word-of-mouth benefits, this data is not bad, and 200 million is still promising.

Although there are minor discrepancies, overall, it is still within the range of Wei Yang's prediction.

But Li Jiahang was dumbfounded when he saw the box office of "Where Are We Going, Dad?"

The box office on the first day was nearly 100 million, and it was just in time for the Spring Festival holiday. No matter what, it could hit a box office of 300 to 400 million. The 500 million mark is really not a problem.

Seeing the pale-faced Li Jiahang, Boss Wei smiled happily.

"I remember you wore a cheongsam in "Love Apartment". What's the matter? I'll prepare a JK dress for you this time. How about a black stocking?"