Who are you calling powerful?
Chapter 724
When Wei Yang returned to Hengdian, the popularity of "The Bravest" was almost as he expected.
The first week's box office was nearly 600 million yuan, and Hualuo.com estimated that the total box office would fluctuate between 2.2 billion and 2.4 billion yuan in real time.
As mentioned earlier, Hualuo.com's estimated box office data is adjusted at any time based on real-time box office, film scheduling, publicity and other data. The longer the movie is released, the more stable the changes, and the more reference data, the more accurate the data.
For movies like "The Bravest", which have been released for more than a week, the box office trend and reputation are basically determined.
Hualuo.com's estimated box office is quite accurate, with a maximum error of no more than 300 million yuan, and normally within 100 million yuan.
To be honest, this data is still very good. Apart from "Avengers 4" not long ago, there are only a few movies in the Spring Festival that can be compared.
If you are lucky enough, you may not be able to impact the top three in the first half of the year's box office list. If you can't make it to the top three, there is still a great hope for the top five.
With the success of "The Wandering Earth", not to mention Boss Wei, even many people in Blue Whale are happy, but they are not surprised. They just complete the task normally.
But Huang Xiaoming is really proud of himself!
Speaking of which, Huang Xiaoming is known as the former No. 1 young actor in the mainland. He once avoided Boss Wei and competed with Chen Kun and Deng Chao for the position of the top young actor in the Mesozoic era.
But he is strong in fame and national popularity, and he is also good in awards and honors, but the box office data is really not impressive.
Before "The Heroes of Fire", Huang Xiaoming's highest box office performance was "Ask the West" released last year, with a box office of only 700 million+, and then it was the masterpiece "Chinese Partners" many years ago.
It can be said that Huang Xiaoming has relied on this "Chinese Partners" to have a place in the film industry in recent years.
However, this place is also reluctant. From 2013 to now, Huang Xiaoming has starred in more than a dozen movies, most of which are flops. A few of them may make money, but they don't make much. They can almost be called "box office poison".
Including this "The Heroes of Fire", many netizens said that if Huang had not participated in the film, the box office might be higher.
In addition to movies, Huang Xiaoming's TV dramas, except for "The Legend of Yue Fei", which has a good reputation, are basically frequent UP hosts for other dramas.
Even "The Legend of Yue Fei" is not particularly well-received, it is mediocre, and the results are also average.
Therefore, Huang Xiaoming during this period was not doing well, otherwise he would not have been distorted by Yang Tianbao's fans as an outdated old man who was brought to fame by his wife after his divorce in his previous life.
In fact, Huang Xiaoming's current unsatisfactory performance in the film and television industry, apart from his ability and choice, is also due to the fact that his heart was not on being an actor before.
There is no way, who made his old classmate a "stock god"!
How much money can you make from filming? It's so cool to cut leeks with old classmates.
As a result, when the car crashed, he realized how powerful it was. It was probably because he was not involved much and was lucky to get out of it. Only then did he realize that some businesses were not for him to get involved in. In addition, the entertainment industry market was booming, so he decided to just film honestly.
"The Bravest" was not a turning point for him, but it was indeed a great benefit.
So during the road show, he also worked very hard. It is said that he couldn't help crying several times. Regardless of whether Boss Wei could hear it or not, he was grateful and flattered him in various ways, wishing to hold the blue whale's thigh and not let go.
Yang Tianbao was even more disgusting. There was no resentment at all. He helped PPTV's summer season on Weibo, Douyin and other platforms.
It can be seen that she not only wanted her husband to hold the thigh, but she also wanted to hold the Boss Wei's leg.
Fortunately, there were many people that day, otherwise it would be hard to say what would happen. After all, this person is famous for being bold. Not to mention the early days, there was also a famous "nightclub stalk" when she was in love with Huang Xiaoming.
Boss Wei was afraid to say he was going to the bathroom, but when this lady said I was the bathroom, he really couldn't handle it...
In July, another movie "Gutian Military Call" was released.
The first day box office was 12 million, and Hualuo.com estimated that the total box office would be just over 150 million.
This box office data, even if it is not the worst among the many movies produced by Blue Whale over the years, can be classified as the bottom batch.
However, Blue Whale is not very disappointed, this is expected. As the saying goes, this movie is not intended to make money, the focus is on political accounts, not economic accounts.
Even for Wei Yang personally, he still has a little surprise.
Because he vaguely remembers that the movie "Gutian Military Call" seemed to have only tens of millions of box office in the previous life, and now it is expected to exceed 150 million, probably because of the golden signboard and resource support of Blue Whale.
The golden signboard of Blue Whale is very useful. Many people say that the five words "Blue Whale Production" are worth hundreds of millions.
This is of course just an exaggerated joke. It may make sense in a popular commercial film, but if the subject matter of the film itself is limited, the bonus of the Blue Whale brand will also be greatly affected.
"Gutian Military Call" is a typical example of a serious historical theme.
Even with the Blue Whale brand, the upper limit of the box office will not be high. Before the movie was released, a considerable proportion of Blue Whale internal staff estimated the box office to be around 100 million.
Compared with the box office, the reputation of "Gutian Military Call" is not ordinary.
Douban's score is nearly 8 points, don't think it is low, this is Douban, a well-known anti-thief base on the Internet, and it has always suppressed China and supported foreign countries, praised the past and denigrated the present.
For a new domestic film with a revolutionary historical theme to score nearly 8 points on Douban, it is definitely an incredible achievement.
Leaving aside Douban, this movie has more discussions and positive reviews on Zhihu and Bilibili, especially Bilibili. This platform is relatively left-leaning and this kind of subject matter is very popular.
The official media also spoke highly of it, regarding it as a rare quality film with a revolutionary theme in recent years, which combines artistry, ideology, and politics.
Many so-called blockbusters with main themes have high box office, but they are more commercial movies and are seriously lacking in political and ideological aspects.
If the political and ideological nature is too strong, it will feel preachy, boring, and a bit rigid. Watching this kind of movie is better than watching a documentary directly.
"Gutian Bugle" relatively balances these elements.
Although the whole thing is still literary and artistic, and the story line is a bit thin, ordinary audiences can watch it and even think that the filming is very good. They can understand the plot and part of the meaning, and a few can learn and comprehend some thoughts. It can definitely be regarded as an example film of this subject. .
In addition to making money, "The Wandering Earth" and "Nezha: The Devil Boy Comes to the World" also embody many elements such as culture, conception, thought, industry, etc.
"Gutian Bugle" doesn't have so many bells and whistles, but it embodies the consciousness of Blue Whale and Boss Wei.
It is not easy to be the leader of the entertainment industry. It is a mouthpiece with influence all over the country and even exported to Asia and the world.
Ability is secondary, and it can be used anyway. The key is consciousness and whether it has the same heart. The blue whale's body can be blue, but its blood and heart must be red, otherwise it will either give way or become a dead fish.
Wei Yang understands this very clearly!
Therefore, even if the Blue Whale Group is stronger than several platforms and large companies in the previous life, and has a vague monopoly on the film and television field, it is still stable and worry-free. It depends on Boss Wei's high awareness.
Outsiders say that Boss Wei's appointment as chairman of the Film Association is a manifestation of capitalist control of the film and television industry.
But in fact, from another perspective, Boss Wei's official status has been continuously improved in the past two years, which is not a sign of being recruited...
…
In July, the crew of "Knowledge" didn't know when they got addicted to watching dramas.
Boys are more willing to watch "Operation Icebreaker"!
Uncle Tazhai, played by Wang Jinsong, has become another villain after Qi Tongwei in "The People's Righteousness" two years ago that has attracted countless men.
Uncle Dong was very happy when you called Uncle Dong, but he didn't like the tone of your words just now!
In fact, this line has a strong feeling of a domineering CEO, but when Wang Jinsong said it, it was not embarrassing and greasy, but also very interesting. It quickly became popular all over the Internet and was imitated by various jokes.
The script of Blue Whale's version of "Operation Icebreaker" has been greatly improved. At least the disgusting female protagonist and the brain-dead plot are gone.
The male protagonist is not Huang Jingyu, but Zhu Yawen.
This guy was tricked into Coral Entertainment by Yang Tianzhen after "The Ming Dynasty" to fill the shortcomings of Coral Entertainment's lack of top-notch juniors but few capable ones.
At the stage of its realization, apart from Li Xian, Zhang Ruoyun, Lu Han and Zhang Yixing are no longer completely considered artists of Coral Entertainment.
They have separated their studios or opened new companies themselves. Blue Whale only has some cooperation with them in terms of artist management.
The cooperation with Zhang Ruoyun is relatively deep. Basically, he still relies on Coral Entertainment and is still considered one of his own.
Zhang Yixing, who has relatively few collaborations, can almost be said to have established his own business. Even if he is still considered to be a member of the Blue Whale family, he is still on the periphery.
Strictly speaking, Zhu Yawen is not a signed artist of Coral Entertainment, but a studio cooperation.
Many of its businesses are handed over to Coral, and the income is divided between the two parties according to the terms. One party provides resources and the other is responsible for making money. The company will definitely have a greater say, but the artists also have a certain degree of independence.
As mentioned before, this is a common method used by famous artists in the entertainment industry.
The entertainment industry market is prosperous, and they have their own confidence and support. They can strive for relatively equal jobs instead of working hard for capitalists like before.
The contracted artists who are truly controlled by entertainment agencies are still mainly newcomers, rising artists and ordinary artists.
Zhu Yawen caught up with the good times. Not only did he taste the cake of "Da Ming Feng Hua", he was also directly stuffed with a "Ice Breaking Operation" and a couple's travel variety show.
The protagonist of "Operation Ice Breaking" is actually not easy to act. He is like Hou Liangping in "In the Name of the People", and he belongs to that specific role.
The original version of Huang Jingyu's performance was actually pretty good, at least it would be difficult for other actors of his generation to replace him.
But if the character and background of "Operation Ice Breaking" were changed, and the protagonist was changed from a young man to a middle-aged man, and played by a talented actor like Zhu Yawen, the effect would definitely be much better than him.
Moreover, Zhu Yawen's "The Ming Dynasty" has just gained a lot of popularity not long ago, and its publicity and appeal are much stronger than Huang Jingyu, a newcomer who has not yet become popular.
Zhu Yawen VS Wang Jinsong
A duel between two strong men is much more interesting than a reckless and brainless flat-headed brother versus an old fox.
Therefore, after "Operation Ice Breaking" was launched, it had almost no major flaws and quickly became popular, becoming the hottest TV series in the summer.
However, although the drama "Icebreaker" was popular enough, it was still overshadowed by another drama.
This is also the Danmei adaptation that the actresses of "Know or Not" are currently pursuing——
"Chen Qing Ling"
The platform where this drama was launched was Penguin Video. They didn't pay enough attention to this drama starring two newcomers, and they didn't dare to jump at all because they were beaten badly in the summer season last year.
So, a scene that made the head of Penguin Video regret for the rest of his life appeared.
It is extremely rare that the drama on its own platform overwhelmed the PPTV drama in the summer war!
However, in such a good situation, Penguin Video was not well prepared, resulting in a waste of an opportunity to restore its image.
PPTV, seeing that the situation was not right, decisively launched another boutique drama "The Song Youth" in advance.
Two against one, although it did not pull "The Untamed" down from the first place in the same period, it effectively diluted its popularity and influence, making the advantage of "The Untamed" not so obvious. Comprehensive platform comprehensive data, PPTV is still better.
Penguin Video hesitated again and again, but still did not dare to launch other dramas and fight with PPTV.
They knew that there were many reasons why "The Untamed" could be popular, and it had a certain degree of contingency, which did not mean that other dramas of Penguin could also be popular.
PPTV has another drama "Chi Le Chuan" starring Wei Yang in the summer season.
Even if you want revenge, you can't start a war when the other party has nuclear bombs in their hands. If you fail again, no one will dare to take the position of the head of Penguin Video.
Although Wei Yang is not very interested in the drama "The Untamed", and his impression of the two leading actors is average, and even a little resistant.
But he must admit that this drama is really popular!
The data and popularity in all aspects are no less than the hits in previous years, especially among the female group, the influence is not ordinary, otherwise there would not be two top streamers in one go.
Even though Wei Yang has always felt that these two so-called "top streamers" are a bit watery and limited to the fan circle.
But their fans are really willing to pay for it, and all kinds of data are not bad. Regardless of whether the public recognizes it or not, capital and the industry recognize it.
Wei Yang made a special observation. Almost half of the young actresses and female staff of the crew of "Do You Know" are the audience of this drama. Even Zhao Liying followed the drama with her son after work.
Boss Wei was disdainful at first, but later he suppressed his prejudice and watched a few episodes.
Although he picked out a lot of problems, he had to admit that this drama was successful. The characters, structure, plot, costumes and props were all of a certain standard.
It's just that the danmei is too strong, and Boss Wei, a straight man, can't stand it.
This is why he knew that dramas like "Soul Land" and "The Untamed" would be popular but didn't take action in advance.
Whether it's prejudice or old-fashioned, Wei Yang doesn't need to force himself for a few bucks.
As long as he is around, Blue Whale will not completely eliminate this element, but will never use the banner of danmei as a selling point...
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