You're forcing me to be reborn, right?

At 5:30 in the evening, Cheng Zhu was eating braised chicken at the school gate. He had just gone to [You Lai Play] and dealt with all the things that needed to be dealt with. He did not meet Li Xinyue, which made him feel quite good. OK

Cheng Zhu would not deliberately avoid her and even delay his own business just because she was in the store, but it would be best not to see her, so as to save trouble.

As for tonight's high school reunion, he has no interest at all.

"Forget it, leave these opportunities to show off to the young people. If I go, they will be somewhat unable to deal with the bullshit in college." Cheng Sui thought to himself.

After finishing his portion of braised chicken and rice, Cheng Zhu rode a small electric donkey and headed to the mall where he and Zhang Qiqi watched a movie today.

As usual, he arrived early and wandered around the mall to see if there was a suitable location for a milk tea shop in the mall.

Don’t tell me, it’s true!

Come and talk to the person in charge of investment here someday. He thought to himself, "The rent for this location will probably be high, but it's definitely worth it." "

Cheng Zhu knew very well that it was difficult to run a milk tea shop these days.

It’s not like a few years ago, when you just opened your own brand in a place with a lot of traffic, brewed it with a bunch of messy stuff, and people would drink it.

Nowadays, brands are becoming more and more popular, and it is difficult for new brands to start up.

And there are too many people running milk tea shops.

Just like when boys talk about starting a business after graduation, many people like to open Internet cafes, and women like to open flower shops, nail salons, milk tea shops, beauty salons, etc. Those who have studied in college should know how frequently they open milk tea shops outside of school. , especially those self-created brands, have no core competitiveness at all.

When everyone thinks that doing something is profitable, it just proves that this thing can no longer be done.

If you go ahead and do it, you will be the last batch of leeks. It is true that some big brand franchise stores will be stronger, giving people the feeling that as long as I join, I will definitely make a profit without losing money. But you have to know that it is no longer what it used to be. , it is not that easy to join a leading store, and the requirements are very high.

You don't just have to pay a small amount of money to be eligible to join.

It is no longer even a low-cost entity business. You need to have a certain economic foundation to be qualified to start one. At first, many people had an idea: "My small city does not yet have those popular milk teas in big cities. If I join the franchise, I will definitely make money!”

But when you really get to know it, you'll realize how high the threshold is.

It may not be a project worth hundreds of thousands at all, but a project worth several million, because the other party will ask you to open several stores in various core areas of the city, not just one!

The reason why Cheng Zhu chose to find a shop in a shopping mall was because he never thought about making affordable milk tea. He only wanted to make more expensive Internet celebrity milk tea.

You have to position yourself differently from others to seize a blank market. "

Putting aside the cheat of rebirth, one of Cheng Zhu's many advantages is that he is good at operations and marketing.

If you look at the projects he chooses, they all meet this characteristic.

“When doing business, you need to maximize your own advantages.”

I don’t think I could rent a shop next to the school and make affordable milk tea, and outperform those famous brands without having any core competitiveness. "

In fact, if I had more money on hand now, I wouldn’t even need to build my own brand, I would just become a [super franchisee]. "

The so-called [super franchisees] are the group of people between the brand owners and ordinary franchisees who have strong financial resources.

These people will own a large number of stores, and one person may own a dozen or even dozens of milk tea shops.

This group of people has resources, vision, a keen sense of the business market, and industry information that ordinary people have no access to.

For example, when a certain milk tea brand becomes popular, these [super franchisees] will quickly open many stores at once.

Because when the brand is on the rise, it will definitely give up some profits and let the franchisees make money, so that more people can join, and they can continue to expand across the country and become bigger.

But when a brand reaches its limit, it will definitely be harvested!

At this time, many [super franchisees] are not in the same class as ordinary people at all. They can discover the brand trend earlier, and will sell off the store when the brand is at a high level, and then do other things. A brand.

This is just like the super franchisees who crazily opened [Cha Baidao] a few years ago, and the super franchisees who crazily opened [Bawang Cha Ji] in the past two years, maybe they are the same group of people.

As for ordinary people, they are either being cut off by the brand owners, or they are going to be the receivers of [super franchisees]. How come they died without knowing that Cheng Zhu, as a reborn person, can also do this, and he also considered it. within the scope.

There are two paths to choose from. ” he thought to himself.

After shopping in the mall, Cheng Zhu's cell phone rang and received a WeChat message from Zhang Qiqi.

"I've already arrived at the theater."

Okay, I've arrived at the mall, now take the elevator up. Cheng Zhuhui, when he arrived at the fifth floor of the shopping mall, he immediately saw Zhang Qiqi standing outside the cinema door. She did not go in and sit and wait for him, but just stood there looking around. Such a beautiful girl was standing outside the door. Waiting eagerly for you, many boys will become happy at this moment.

What's more, she was holding a cup of Coke in her left and right hands, and a bucket of popcorn in her arm.

Shh, it's OK that the two of them watched the same movie, but they also drank Coke and popcorn. Cheng Zhu thought that the only difference was that he didn't bring any clothes with him today.

"You're here so early." He walked up to Zhang Qiqi and said to her, "It's not early. I'm not the kind of girl who likes to be late. And I came here early to wait for you on purpose. She blinked at Cheng Zhu.

"Why?"

"Because I think such a short wait is a good experience. During the waiting process, I will think a lot and have all kinds of guesses, which can raise my expectations for tonight." She looked Cheng Zhu up and down: "Junior brother, you are really handsome today, and it's not in vain to look at you like this."

Cheng Zhu didn't feel shy at all, but looked at Zhang Qiqi. Looking at the mesh skirt she was wearing, his eyes also passed over her big white legs. In the end, he didn't praise her back, but said: "Actually, I don't particularly like people calling me junior brother. ”

He is a reborn person. Although he does not put himself in the age before rebirth, he does not put himself in the age of eighteen.

"Really? What should I call you? Do you boys prefer us girls to call you that? She paused for a moment, and then said in her slightly clipped voice: "Brother?"

"Is it because I am your senior sister, so you want me to call you that?" She tiptoed, then leaned down slightly, looking up from the side, staring at Cheng Zhu with her eyes, as if she was seriously looking at whether he was telling the truth.

Cheng Zhu shook his head: "That's not the case, because I do have a very cute sister."

"Oh, so."

"That's right. Let's go in. It's not time to check tickets yet. Find a chair to sit for a while?"

"Okay."

"I'll get the Coke and popcorn.

"Well, here you go. ”

He planned to take this opportunity to find Zhang Qiqi to learn more about some well-known Internet celebrity companies in Hangzhou at this stage.

This is the information he needs now, which will help him plan for the future.

This is also the reason why Cheng Zhu agreed to come to the movie.

But there were too many people in the theater during holidays, and they couldn’t find a seat, so they could only stand and chat.

Cheng Zhu was ready to get into the topic naturally. "By the way, you told me before that you wanted to invite me to the movie because the photos and videos I took for you had a lot of traffic on Weibo?" he asked.

"Yeah! They are the two most popular Weibo contents I have at the moment! This is also what she admires Cheng Zhu the most.

It is also one of the most attractive things about Cheng Zhu.

There should be a lot of Internet celebrity companies in Hangzhou, haven't you signed a contract with a company?" he asked.

"No, I originally thought of finding a company to sign after graduation, but now I think it feels a bit far away, and there is a traffic genius standing in front of me. "

"Are you talking about me? "Cheng Zhu pointed at himself "Yes! "Zhang Qiqi immediately became very excited and began to praise Cheng Zhu. I think you have completely mastered the traffic code. You are no worse than those big companies in operation, and even better!" Zhang Qiqi said.

Cheng Zhu can actually see that Zhang Qiqi's future career plan for herself is to become an Internet celebrity and then make money online.

After all, it is really easy to make money. With the current popularity of her account, she can easily get a GG, which is equivalent to a month's salary of an ordinary girl.

However, she has encountered a big problem now.

The main way to attract fans for her account is to set up a persona of an Internet celebrity campus beauty, but the problem is that she is about to graduate!

There are beauties on campus, and each of them is the leader for two or three years.

If she posts a Weibo now, there may be people leaving a message below: Yes, she is from our Polytechnic University. When she graduates, there may be new students leaving a message: Who is this? I haven't even heard of her in school.] Look at who her schoolmates are?

It was Shen Qingning, Lin Lu, and the new student Yue Lingjing who were too strong. Her beauty could not be compared with them. She was so beautiful that even after graduation, the legend of her remained in the school.

On the Internet, the word "school beauty" has indeed always been a traffic password.

But she is now in urgent need of a new traffic password.

Cheng Zhu has seen too many beautiful girls like Zhang Qiqi!

They want to make a living on the Internet with their beauty, but their personal abilities are lacking, so they urgently need a powerful person to stand behind them.

To be honest, if there is a woman standing behind them, it is easier to say.

But if there is a man standing behind them, then you may have to prepare for the buttocks.

Cheng Zhu did not pick up Zhang Qiqi's words, but asked: "Are there any new Internet celebrity companies that have emerged recently? Or have any powerful marketing figures appeared recently?"

There are no new Internet celebrity companies, but there is a marketing genius who suddenly appeared. It can be said that it has caused a sensation in the industry, but I am a little embarrassed to talk about him. Zhang Qiqi replied. "Why?" Cheng Zhu asked.

"Because his main business seems to be selling QQ underwear." She answered softly (ps: second update, please give me double the monthly votes!)