You're forcing me to be reborn, right?

"Are you seeing a joke?" These three words swirled in the minds of Wang Lin and Lin Jiehan.

For example, Wang Lin and Yue Dongyi have been friends for fifteen years.

Looking at Cheng Zhu's tone and posture when he spoke, he always felt that he was somewhat similar to the young Yue Dongyi.

However, there are some places that are indescribably different.

He even felt that Cheng Zhu was more confident in speaking and doing things than Yue Dongyi was back then!

This made Wang Lin a little confused.

Yue Dongyi is confident, not only because of his own strength and extremely forward vision, but also because of his family background.

He is a second-generation person himself, so his starting point is higher than others.

But not only was this person reincarnated into a powerful person, he won the genetic lottery, and his own abilities were indeed formidable.

And Cheng Zhu's confidence feels like it comes entirely from himself!

There is no way, who calls him a cheater?

As I said at the beginning, investing is in the future.

You are predicting the future.

And I see the future!

As mentioned before, it is not that Cheng Zhu has no follow-up co-branding plans. He has found an intermediary and has been contacting the producer of a film and television drama. He has already reached a cooperation and will sponsor the film and television drama. , and then there will be a wave of joint signatures.

In addition, he is also carefully selecting co-branded partners.

Recently, he does not feel that there is a best choice that is particularly suitable for co-branding.

It's better not to touch it than to do this.

Of course, he had other reasons for making such a decision.

At this moment, Yue Dongyi listened to Cheng Zhu's words with a smile on his face.

——"This subtype is me".

However, he was still a little confused about this.

Therefore, he and Wang Lin looked at Lin Jiehan together.

As partners of Pulin Capital, there are some things they don't need to ask.

Lin Jiehan is just a managing director, so it would be more appropriate for him to ask.

Lin Jiehan cleared his throat, looked at the young college student sitting next to him, and asked politely:

"Mr. Cheng, even if you think these brands will overturn when they co-brand, there is no need for us to just watch from the sidelines, right?"

"Wouldn't Yucha be able to give them more demonstrations at this time?"

The joint operation has opened up new ideas for Prinx Capital. They began to think about other projects they invested in, and some of them could play this trick!

Even Lin Jiehan thought: "In fact, we can also co-brand internally, using pomelo tea and other projects we invest in!"

In this way, the one who benefits the most is actually Pulin Capital!

Cheng Zhu actually knew what they were thinking.

But the problem is that Pulin Capital’s other projects currently in the development stage are not at the same level of traffic and popularity as Pomelo Tea, at least two levels lower!

Internet celebrity projects are definitely different from other projects.

This did not meet Cheng Zhu's requirements for a joint name, and the final result would probably not meet his expectations.

Therefore, he waved his hand and said: "Co-branding is ultimately about marketing. As an industrial person, I prefer the down-to-earth feeling, like the older generation of industrialists, who do business down-to-earth."

Lin Jiehan began to doubt his ears.

you? down to earth? Do business in a down-to-earth manner?

joke! I sent people to do the background work for your pomelo tea project!

I didn’t know you made a fortune selling QQ supplies?

You are the founder of Chunyufeng, I don’t know?

You think I haven’t studied those ridiculous marketing tactics?

I've been silently following your QQ unmanned store recently. How much do you love marketing? I don't know how to do it?

He began to appreciate the young man in front of him more and more. He could be so thick-skinned at such a young age, almost as good as Wang Lin, a bad old man who had been in business for many years.

This little mouth is so loud, it’s just fucking coming!

Cheng Zhu looked at the three of them with a serious look on his face and said, "I'm serious. According to my current thinking, Pomelo Tea will return its focus to the most important part of the milk tea shop in the next two months."

This shocked the three people from Pulin Capital.

Two months to do so much?

You said that the joint name was overturned, but if you release a new product, wouldn’t it be overturned?

It will do the same!

There was a brief silence in the small conference room.

Cheng Zhu: Ouch, I accidentally silenced you again?

He could actually guess what these three people were thinking.

Among the three people sitting in the conference room, even the most popular one, Lin Jiehan, is also the managing director and is considered a well-known figure in the investment circle of Shanghai.

Their business thinking is beyond the reach of ordinary people.

Therefore, they quickly became acutely aware of one thing: the risk of new high-end milk tea products would be higher than that of traditional milk tea!

The reason is simple—it’s expensive!

Try out other people's early adopters and spend about ten yuan to get it done.

The early adopter price of pomelo tea starts at 30 yuan!

Three times the price will directly escalate ordinary early adopter events.

If the taste is repeatedly overturned, everyone's impression of the brand will gradually become worse, and they will start to feel sorry for their wallets.

High-end Internet celebrity milk teas do have a lot of added value, but if every one is terrible to drink, then its photo-posting function will be greatly reduced.

After all, what’s the point of showing off junk food? Others will just think that you are really not a picky eater, go and eat something good!

What’s even more deadly is that everyone will give priority to new products when it comes to Internet celebrity milk tea.

After all, it is the trend vane, so of course you must choose the latest one.

Therefore, they feel that they can try more collaborations and not be too hasty when launching new products.

Pomelo Tea's R\u0026D team has been developing new products according to Cheng Zhu's instructions, and he is in control of the overall direction.

The people at Pulin Capital know very well that the current research and development direction of pomelo tea is still focused on fresh fruit milk tea.

In other words, we are always innovating and launching new models that are not available on the market.

"How can it be so easy to innovate?" Wang Lin and Lin Jiehan thought to themselves.

“The R\u0026D team was expanded years ago, how long has it been since then?

"Have you already released ten new products?"

"And once new products are launched, the burden on the supply chain and cold chain logistics will also increase, which means that we will continue to burn money in these aspects."

"In this comparison, the risk factor of joint branding is smaller."

"What's more, these top products of Pomelo Tea are fully sold for the time being, and they are still deeply recognized and loved by the market."

"It's not necessary..."

Cheng Zhu spread his hands and said: "The reason why I think we need to launch new products quickly is because there are so many newly established brands now, and they are all disrupting the situation."

"These stores are just like ours at the beginning. They only have a single store, and they don't need to think too much about supply chain, cold chain logistics and other issues."

"In order to attract attention, everyone is launching a mess of new fresh fruit milk teas." "Some mainstream fruits have been used by them first, but the products they make are garbage."

"If we continue to take our time, we will definitely get hit if we use the same fruit again."

This thing really annoyed him to death.

This is different from selling QQ underwear, which can launch a new style every once in a while.

"If there is a joint name, the market feedback will be unreal. It will not be clear from the beginning whether the market acceptance of the new product is high or not, and it will be affected by the joint name." Cheng Zhu explained briefly.

After all, he is not completely replicating the milk teas from his previous life. For example, he may use the same kind of fruit and the same type of tea, but the fruit comes from different fruit merchants and the taste will be different. The same is true for the tea.

Not to mention the mixing ratio.

Therefore, he also needs to get real market feedback.

Moreover, milk tea shops like this type will actually fine-tune the taste based on feedback after new models are released, and sometimes launch some updated and upgraded models.

Given the current environment, Cheng Zhu felt that Pomelo Tea's product strength was already incredible.

While others were crossing the river by feeling the stones, Cheng Zhu was already standing at the other end of the river.

So, like Yue Tea and others, are you ready for the crazy new products of Pomelo Tea?

As for joint names, he will use every joint name as a trump card, rather than using his ultimate move as a draw.

The three people from Pulin Capital looked at each other. They felt that Cheng Zhu was determined to watch the excitement, watch other brands collaborating with each other, and then sit back and watch the fight between tigers and tigers. Because I don’t know how Cheng Zhu would think like this.

He was so exhausted that he thought he was watching the local local dogs fighting in a group.