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Chapter 293 It's hard not to crash

Chapter 293 It's hard not to crash

Honestly, homegrown is really an idea.

If the task opens to a cashback card or a consumption card, the money spent is definitely not a loss. If you get to a certain 3A-level big-production game, it will be even more bloody.

However, the idea of ​​self-production and self-sale only existed in Hao Yun's mind for a second before he dismissed it by himself.

Deep down in his heart, he is actually very optimistic about this business model, because when he sees this thing, he always has a sense of déjà vu in his mind.

This sense of déjà vu is exactly the same as when Daoist Zhang approached him with a proposal for a modern bicycle.

Since it is a business model that has been verified in another world, and has been affirmed by his subordinate General Wolong, he feels that he can still look forward to the surprises this thing may bring to him.

The time is fast approaching the middle of May.

It has been half a month since Angry Birds went online.

Although Hao Yun insisted on selling it for one yuan at the beginning, but seeing that the income was better than nothing, he finally listened to Lin Jun's persuasion, changed the game to free, and compensated players who paid for it worth 10 yuan. diamond gift pack.

For this compensation plan, the vast majority of players are quite satisfied. And on the day when the game was announced to be free, the number of players ushered in a new wave of growth, directly breaking through the tens of millions mark.

It's unimaginable that such a small game, which has been online for less than half a month, has been downloaded by tens of millions of players. Even if it was 2048, which was all the rage back then, the speed at which it became popular was not so exaggerated.

Seeing the business opportunities behind the popularity of Angry Birds at a glance, Lin Jun immediately contacted Li Zongzheng, and after some discussion, he cooperated with the magic box culture of Yunmeng Investment Holdings and launched the Angry Birds series of magic boxes. Open for pre-sale on the official website.

Many players were surprised and speechless for a moment.

On the Game Island forum, related topics almost filled the first page of the mobile game section.

"Fuck, is this magic box culture planning to transform into a toy company?"

"It's okay to play with Angry Birds."

"I can guess it with my feet, it must be Lin Jun's idea!"

"Crap! The two games are not of the same type, how can this be linked together? This is too stupid!"

"My feeling is just the opposite. Both games are casual, so it's okay to link them together, right? And I'm playing both games."

Regarding the fantasy linkage between Magic Box Culture and Yunmeng Game, fans of the two games have different opinions. However, Lin Jun has never paid much attention to the comments of online players, so he didn't care too much.

The reason for doing so, he naturally has his own plan.

In fact, when selling the blind box of Clash of Clans, the staff of the marketing department of Magic Box Culture noticed a group of newly registered users placing orders. Based on the comprehensive judgment of the delivery address and IP, these accounts are less like small accounts, and more like new accounts registered by people who have never played Clash of Clans to buy blind boxes.

It can be seen that the blind box designed by Magic Box Culture is not just bought by players from the beginning.

And this time the launch of the Angry Birds linkage model is only one of the reasons for making money, and it is more to dilute the label of Clash of Clans on the Magic Box culture and prepare for the release of offline Magic Box vending machines.

But what's interesting is that although the profits brought by the Angry Birds co-branded magic box to the magic box culture are not very exaggerated, at least not as high as the sales volume of the original Clash of Clans series of magic boxes, it unexpectedly brought a lot of money to the Clash of Clans. A large number of new players entered the pit.

The styles of the two games match unexpectedly, and they both take the casual route, so the user conversion rate is astonishingly high. And this wave of incremental traffic has contributed at least 30 million monthly revenue growth to the tribal conflict.

For the magic box culture, this can be regarded as a windfall.

At the same time, good news came from the Bulldog Company. After nearly half a month of accumulation, the peak number of online users in a single day in the American region of Clash of Clans has exceeded the 4 million mark, and is moving towards the 5 million mark without abating.

For such an astonishing result, Kellens could hardly believe his eyes.

On the night when the data was collected, he didn't fall asleep all night. He came to the company the next day with dark circles under his eyes, and called executives from all departments of the company to hold an impromptu meeting.

At the meeting, he only explained two things.

The first thing is to stop all other agency business under negotiation under the company, and the second thing is to put all the freed up manpower and resources into the Clash of Clans project, and concentrate all energy on this game. .

Judging from the current profit growth rate, their turnover in the past month has exceeded the total turnover of other games under the company from the beginning of this year to the present.

According to the ratio of six to four, the money they earned this month is more than the sum of the money they earned from the beginning of this year to now!

It is foreseeable that as long as they do not make major decision-making mistakes in operations and do a good job in operations, they will reap hundreds of millions or even billions of dollars in profits from this game in the next two years.

Kellens had already made up his mind, no matter what he wanted to keep his agency. The dream plane, yacht and big house can all depend on it!

While Karens was thinking about the bright future, Hao Yun, who was far away in Jiangcheng, was in the conference room of Yunmeng Games, exchanging details about the Warcraft project with Li Zongzheng and other executives of Yunmeng Games .

In fact, after two months of hard work, the project was actually completed as early as yesterday.

As for the demo version that Li Zongzheng took out, after Hao Yun played it himself, he was quite satisfied with his senses. It was basically a remake of the war3 in his memory with high restoration and high quality. I believe that any veteran player of Warcraft will feel the same sincerity as him after watching it.

At this moment, Mr. Hao and the executives sitting in the conference room were discussing issues that had nothing to do with the content of the game itself, but mainly focused on the announcement and distribution work.

Although the two-month development cycle is definitely a bit short according to the standards of the previous life, for this life with many development tools and excellent hardware technology, as long as you are willing to spend money, a completed design It is not difficult to compress the RTS game development cycle to two months.

From the very beginning, Hao Yun had allocated a budget of 50 million for the game Warcraft, but later worried that it was not enough, he decisively increased the budget by 30 million.

An investment of nearly 100 million yuan is no longer a small sum.

Therefore, during the meeting, even Li Zongzheng, who has always been self-confident and even conceited, had a cautious expression on his face, deeply afraid that an immature decision would make the money go to waste.

"I tried the demo version, and it feels good. I think it's about time to launch this game on the market, but before that, I would like to ask your opinions on the schedule."

Noticing Hao Yun's gaze towards him, Li Zongzheng was not polite, stood up from the conference table, and said in a serious tone.

"Can I say a few words?"

"Of course." Hao Yun said happily.

"Originally in our plan, I set the schedule for Warcraft at the beginning of June, so that we can leave enough time for publicity work, avoid collisions with our own products, and get a glimpse of the summer schedule in advance. heat."

"Since you said it was the original plan, does that mean the plan has changed?" Hao Yun asked.

"That's right," Li Zongzheng nodded, and said solemnly, "I just learned that the new game "Seven Kingdoms" that Dami Group will soon launch is said to be jointly created by designers from China, the United States, and the United Kingdom. 100 million yuan, and it has already won 3 million pre-sales before it goes online...No surprises, this game will be launched in early June, and it will be a perfect collision with us."

"And the type of this game is exactly the same as ours, and it is also an RTS!"

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