Another World Under My Pen

Before it is released, it is difficult to accurately calculate the box office of a movie, and some can only be subjective judgments.

For example, "Han Bo and the Peacock Prince", although the filmmakers and critics who participated in the premiere gave very high evaluations, especially the 30 juvenile audiences specially recruited by Nanhai Pictures, all of them were given. The A+ score, but these are not real box office after all, and do not have much meaning.

Not because they say it is better-looking than "Harry Potter and the Half-Blood Prince", the box office will exceed the little magician.

But at least one thing that excited the audience at the premiere is that compared with the little wizard two months ago, the quality of the little wizard is not inferior at all, and even many people think it looks better!

This alone is enough.

Anyway, at the end of the premiere night, more than 20 film reviews were posted, and the average rating for "Han Bo and the Peacock Prince" was as high as 8.4, which was far higher than that of "Harry Potter and Half-Blood Prince"!

As an old white blower recognized by Lao Bai, Yiye Zhiqiu was naturally invited by Nanhai Films to rush to Lingnan to participate in the film premiere. At 12 o'clock that evening, he also released his first article. Film review-"Rational analysis, "Han Bo and the Peacock Prince" may become a surpassing work in the Little Wizard series!"

"This kind of thought did not come after careful consideration, but the moment I finished watching "Han Bo and the Peacock Prince", I had this feeling!"

"Compared with the little wizards of the same period, the colors of the little wizards are brighter, and the overall style is more gentle... It can be seen that after the accumulation of five films, Nanhai Pictures' The control has reached a very high level! And in the Spring Festival stalls where the family carnival dominates, Han Bo is undoubtedly more suitable!"

"In addition, relative to the style, it seems darker and darker. It is obviously a little magician who wants to go all the way to the dark on the so-called depth. "Han Bo and the Peacock Prince" has always been bright and cheerful. It is also hateful rather than terrible, which will obviously attract more parents of younger children."

"The most important thing is that through the premiere of "Han Bo and the Peacock Prince", I found a surprise. Now the Chinese filmmakers can not only control this kind of movies freely, but also have more imagination than before. A huge improvement! Compared with the first five parts of the series, the witchcraft and the shapes and movements of various small monsters in "Han Bo and the Peacock Prince" have undergone earth-shaking changes..."

...

"This Yiye Zhiqiu, the blowing is endless, as if the little wizard has surpassed the little magician."

After seeing Yiye Zhiqiu's film review the next morning, Liu Chang smiled dumbly and shook his head. She belongs to the kind of person with a more cautious temper. Until the results come out, she has never been willing to speak big words. So when I read Yiye Zhiqiu's article, although I think it makes sense, he is conservative.

"Huh? Actually, it's not a boast."

After taking a sip of fresh orange juice, Sun Peng picked up the hot egg and prepared to peel it: "People didn't say that "Han Bo and the Peacock Prince" must be better than the little magician. They were just explaining some facts... Ha ha, Harry The box office of the Porter series has not gone up, but it has gone from bad to worse. To be honest, it must have something to do with the decrease in freshness, but the more important thing is probably their movie style."

"...Also."

After thinking for a while, Liu Chang nodded thoughtfully.

While peeling the egg skins, Sun Peng said with a smile: "And for Haggs Pictures, the box office is very important, but not so important, so relatively speaking, they are more calm! And the pursuit of the South China Sea They are different. They hope to gain a firm foothold in the international market as soon as possible, naturally they value the box office even more..."

In fact, they have discussed this point many times, and out of responsibility for his own work, Sun Peng also specially greeted Haggs Pictures, hoping that they would not make the movie so dark. Although the older children who watched the little magician grow up may like it more, after all, their age has increased a lot, but Sun Peng always believes that the new small audiences every year are equally important.

It's a pity that Haggs Pictures has been very hard to look back.

The result of rashly changing the style is likely to be whether new audiences will be attracted, but the possibility of losing old audiences is extremely high!

Fortunately, even if the box office has dropped, it is still the world's top level!

Today's little magicians, even if they lose a part of the younger audience, the global box office can guarantee more than 1.2 billion US dollars. China alone can contribute at least 3 billion Chinese currency in the box office, plus the European and American markets.

Such results are enough to ensure the profitability of Haggs Pictures.

And don't forget the more important thing, that is, for movie series like Little Mage, the box office share is only a small part of the profits of Haggs Pictures!

More profit points lie in copyright and various peripheral income.

For the Hollywood giants who have already played these things out, it is not important that the box office is lower. The important thing is how to develop peripheral products that attract fans more!

Sun Peng knew this too well because of the dividends paid out every year.

Take the fifth film of Little Wizard and Little Wizard, the global box office is almost the same, and even Little Wizard is a little bit higher. It's just that the little wizard is still strong in Europe and the United States, and the little wizard has already shown a trend of crushing in China.

Even in copyright transactions, little wizards have a tendency to come from behind.

When the first three parts of the two series were shot, although the online broadcast rights of the Little Wizard series in Europe and the United States were also very early, but the gap with the Little Wizard was quite large, basically only one-half to two-thirds of the other. between. But with the box office explosion of the fourth and fifth films, the fame skyrocketed. By the time of "Han Bo and the Peacock Prince", even if the movie had not yet been released, there were companies that had already released and "Harry Potter and The same price as "Half-Blood Prince"!

In terms of influence, it has slowly caught up.

However, in the development of peripheral products, Nanhai Pictures lags far behind.

Keep it simple, just use numbers to illustrate.

Sun Peng has just been crowned...No, it should be said that he has won the top of the world's richest writers list, and he is still the kind of sling the next two to ten. However, the annual income figures on the rich list are only guesses by the producers of the list, and only Sun Peng and his agent know the real situation.

A big part of it is the dividends of peripheral products from the movie. In front of Haggs Pictures, Nanhai Pictures is a younger brother...

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