Big Country Technology Starts with Mobile Phones
Chapter 27 Use games to interpret love
However, Jain still calmly introduced the huge Nebula thermos cup in his hand:
"The Nebula thermos cup has a large capacity of 1.2L and can be connected to a Nebula mobile phone to check the daily water consumption on Nebula Internet!"
"In our country, water is a very important resource. Nebula Technology hopes to bring people the concept of water conservation in this way!"
Obviously, Jain's rhetoric did not convince the audience, but the function of recording daily water intake seems pretty good, right?
Many viewers with better living conditions take it for granted that they will use this function every day in the future, but in fact it is simply impossible.
This wave of Nebula Technology is purely to create people's needs out of thin air, including the upcoming tablet Nebula Pad1.
"I know what you are concerned about. Many people ask us, what should we do if the phone battery is low when watching videos or reading books? Then it is here!"
A tablet with equal width on all sides suddenly appeared behind Jain, and then it was divided into five, and four other colors appeared on the screen.
"The ultimate audio-visual artifact! Nebula Pad1! 8.8-inch high-definition display! Symmetrical dual speakers! It has a 6500 mAh battery!"
"Equipped with an NVIDIA quad-core processor! It not only meets audio and video needs, but also meets some productivity needs! Because it can switch between Nebulas OS and Windows!"
Nebula Technology’s goal this time is very simple, which is to build Nebula Pad1 into an entertainment tablet specially designed for audio and video.
Because the main purpose of a tablet is this, many people imagine using it as productivity, which is a bit unrealistic.
Even if it's an iPad, except for some workers who have extremely high software requirements who can really use it as a productivity device, isn't it just for fun for others?
However, if Nvidia's processor is placed on a tablet, it can really only play stand-alone games and read movies and novels, and it can't carry anything else!
If you want to switch to the Windows system and use some professional software, it will cause the user to doubt his life, so it is better to use Nebula OS.
At least this time, Nebula OS on Nebula Pad1 also supports data interoperability with mobile phones, as well as some extremely simple collaborative operations.
"I think many people have never really experienced whether a tablet is useful or not. Why? Because it's expensive! We simply can't afford it!"
"Spending tens of thousands of rupees just to buy something for watching dramas and then leaving it at home to collect dust, I think this is not the choice of most people."
"Before the Nebula Pad appeared, there were only a few expensive tablet options, but here we are! The price will never be high!"
"Nebula Pad1! The wifi version 2+32GB starts at 5999 rupees! The 2+64GB version starts at 7999 rupees! Get an immediate discount of 400 rupees on the first launch!"
"Technology is not synonymous with high prices! Our goal at Nebula Technology is to allow consumers to enjoy high-tech products at the lowest prices!"
Jain didn't do much ink, he directly released the big move for this conference, and then began to demonstrate how to use Nebula Pad1 on the spot.
In fact, Nebula Pad1 is a large mobile phone. Nebula Technology has not made many horizontal screen application adaptations at all, but it is cheap and has met the market demand.
So what if Nebula Pad1 is a large phone? Its screen is big enough! The sound is loud enough! The color is so bright! And it’s cheap!
Rich people boast about how useful iPads are, and how useful IOS systems are, but even people with a monthly income of 6,000 rupees can’t afford it!
As soon as the Nebula series of mobile phones appeared and the Nebula Pad was released, the prices of mobile phones and tablets were immediately brought within the consumption range of ordinary people.
This is the point!
Why didn’t many people in the entire market pay attention to tablets before Nebula Technology said it was going to make tablets? Even if they did, they were just buying into the market.
Nebula Technology just released some inaccurate news and attracted so much attention. The reason is the price of Nebula products!
"Cost-effective", "high quality and low price", "cheap and easy to use", and "low price" are synonymous with Nebula Technology, and it is not easy to break through.
Therefore, when the news of Nebula Pad1 is released, it will attract the attention of so many people. They know that the price of Nebula products will not be high!
If Xincheng Industrial does not have the ambition to enter the gaming industry, Nebula K1 will encounter many difficulties if it wants to enter the mid-range market in the future.
Liu Dalang has already arranged it in advance. The two promotion points of Nebula K1 in India are 4G and games. There is no way to keep the price low!
At that time, we will vigorously promote the benefits of 4G, how good the Snapdragon 801 is, how smoothly it adapts to games, and let Jain give a sensational speech.
In the end, due to Nebula Technology's "reasonable arguments", the price of Nebula K1 was forced to be set at 15,999 rupees. It was really not profitable!
Even if they complain at first, when other 4G phones gradually come out and they are found to be more expensive than Nebula phones, they will definitely come back!
In China, it is a little simpler, because there are countless new and old brands in the country, and not many people care about brand issues.
As long as the quality is good enough, you can promote and market it, and after establishing a certain user group, it will be much simpler to launch subsequent products.
“Because the initial production capacity of Nebula Pad1 is limited, there are only 20,000 units of each color scheme in the first batch, and a total of 100,000 units of the five color schemes.”
Jain seems to have also learned the essence of hunger marketing. The original Nebula Technology was forced to do hunger marketing, but now Nebula Technology takes the initiative!
Audiences who were still hesitating whether to buy Nebula Pad1 immediately stopped hesitating. Didn’t they hear that there are only 20,000 units? If you don’t grab it, it will be gone!
They said they are waiting for the next batch. Who knows when the next batch will arrive? What if I can’t get the next batch? Shouldn’t it just be used by others?
Ever since, after the press conference, users who received the news started to rush to buy Nebula Pad1 after updating Nebula OS3.0.
In fact, even if the Nebula5 series mobile phone production capacity is insufficient, the Nebula Pad1 will not be insufficient. After all, it is not produced by itself.
Although Nebula Technology's voice in the domestic supply chain is not as good as that of Xiaomi, its production capacity for tablets is much higher than that of mobile phones.
Even if there is still stock, after the first batch of 100,000 Nebula Pad1 units are snapped up, the backend will still show an out-of-stock status, and a batch of goods will be released for sale every few days.
In this way, no matter whether Nebula Pad1 is good or not, at least its popularity is maintained and it can also promote the sales of Nebula5 series mobile phones!
Think about it, I regularly grab the Nebuka Pad1 in the Nebula Mall every day, but I don’t get it in the end. Then I look at the Nebula 5 series mobile phone next to me. Doesn’t it suddenly feel good?
The 5.8-inch screen doesn’t seem to be particularly small, it’s much larger than the mainstream 4.5-inch screens on the market!
Moreover, it has the same price as Nebula Pad1, which is a discount of 5,599 rupees. It also supports 3 SIM cards and 3 standbys, which is much more practical than a tablet!
No matter how hard it is, you can still buy a Nebula5s or Nebula5! The price is cheaper! Buy one first and use it later, then wait for the tablet later!
In this way, Liu Dalang's ultimate goal is achieved, because the Nebula5 series mobile phones are much more profitable than the Nebula Pad1.
The profit from selling one Nebula5 Pro is equivalent to 10 Nebula Pad1s, which is why Nebula Technology is unwilling to promote the tablet too much.
Spending so much money on publicity means there is no profit in the first place. So what if we sell more?
The Chinese tablet market is average, let alone the Indian tablet market. It is not like mobile phones where everyone has such a big demand.
That is to say, Nebula Technology dares to force the sale at such a low price and raises the minimum entry threshold of the regular tablet market to 100 yuan before anyone can buy it.
It's not that Nebula Technology wants to sell at a low price. Liu Dalang also wants to sell it as expensively as Apple, but if he doesn't sell at a low price, he won't even be able to get market entry tickets.
After the layout was completed, Liu Dalang returned to China and began to lead Nebula Technology to study several key technologies and adjust various accessories.
A month later, the first batch of real Spark gaming phones were born, and then they were sent to the National 3C Quality Certification Center.
This is the first mobile phone that Liu Dalang made when he returned to China. In terms of product configuration, both software and hardware have reached the highest level of Nebula Technology.
Among them, there are more than 50 new patents registered, including key technologies such as screens, 30w fast charging, lithium batteries, and storage components.
The name of the Xinghuo gaming mobile phone was finally named "Xinghuo-Lie". The main color scheme is mecha-style red and white, which has a strong visual impact.
In addition to the main red and white colors, there are also two colors: blue, white, and silver. Under the light, the entire back cover suddenly flows with light and shadow.
The Nebula two-color logo and fingerprint recognition module are integrated together, and directly above is a centered single camera with a 13-megapixel flagship camera.
On the front is a 6.2-inch LCD screen. With the adjustment of Nebula Technology, both the display effect and response time have been improved to a higher level.
Of course, for a gaming phone, the most important thing is game performance scheduling, but there are currently no large-scale games on the market that require special configurations.
Xinghuo Lie mainly enhances the gaming experience from two aspects: heat dissipation and dynamic enhancement. Playing a defensive carrot can give you a blockbuster-level feeling.
A gaming phone naturally needs a game mode. Xinghuo-Lie can turn on the game mode with one click to "significantly" improve the performance of the phone.
In fact, it is of no use, because the Snapdragon 801 cannot improve much no matter how much it is improved. It is just sold as a gimmick and will be improved later.
"Mr. Lei, isn't Xiaomi Mi 2s known as a first-generation gaming machine? Isn't MIUI said to be as smooth as silk? Let's see who is the real gaming phone! Let's see who is smoother between Nebula OS and MIUI!"
Liu Dalang was very satisfied with Xinghuo Lie, but he was really unsure whether he could lead Nebula Technology into the market and make a good start.
There is no bottom, and marketing will definitely not fall behind. On Weibo, Liu Dalang registered an officially certified account and directly released the news:
"Use games to interpret love!"
"Use mobile phones to interpret innovation!"
"World premiere on January 15th! The world's first gaming phone: Spark-Lie!"
Coupled with the ultra-clear promotional pictures of Xinghuo Lie, and then spending money to buy a hot search on Weibo, "Xinghuo gaming phone!" rushed to the top of the list.
After some netizens opened Weibo, they discovered that the "game phone" had really been hammered!
"There is actually a gaming phone!"
"Damn it! This promotional picture is so cool!"
"Nebula Technology? Never heard of it?"
"Hiss~ Isn't this the Nebula Technology that acquired Dalang Technology?"
"The person who broke the news is actually the chairman and CEO of Nebula Technology?"
"Pay attention first!"
"You have hundreds of thousands of fans just after registering?"
Thanks to Hailong Yiming, Youxingshen, and Wei Lonely for their rewards! Thank you brothers for your support! ! !
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