China Entertainment: Director’s happiness is so simple
Chapter 251 The most blockbuster movie at this Oscars
Over the next week or so, Lu Pingan and the creators ran four shows in a row.
The four programs are top publicity spots for Lao America.
What Lu Pingan said was similar to what he said on the Oprah show.
It’s almost the same script, still focused on marketing.
Regardless of the program or related media, everyone is very cooperative.
The producers include the six major Hollywood producers, so they are so arrogant.
Of course, the controversy in the market is also growing.
Because the program on Lu Ping An has not been broadcast yet.
Until four days before the release, several programs were also aired.
Lu Ping An once again made "bold words", which stopped the trend in the market.
In fact, people in North America are similar to people all over the world, and they are relatively easy to incite.
It was so popular before that many people thought this movie was a propaganda movie for "gay" people.
Now that the show has come out, the popularity has risen again, and many people have truly realized that this is a different movie directed by Lu Ping'an.
Everyone is familiar with Lu Ping'an, his movies are very good.
So maybe this "same" movie is really good?
So countless people had the idea of entering the cinema.
Of course, this is only a temporary publicity effect. How the trend will eventually change depends on the movie itself.
And as the release date approaches, the final announcement battle also ensues.
Then came the struggle between all parties.
Supported and not supported.
Same, different.
Those who like romance movies, or other movie fans.
Then came the TV stations.
Taking advantage of the fact that the subject matter was relatively close to political issues, various parties began to report on it.
Over the past few days, countless movie fans have focused their attention on the release date.
For a time, the literary film "Brokeback Mountain" has really become a strange dark horse in this year's Christmas season.
Wattsberg was overjoyed and said that this year’s Christmas season was the most special in so many years!
In the past, the most popular movies were comedy, science fiction, animation and other movies that fit the atmosphere.
This year, a work of art was actually mixed into it, and it was also a gay love movie!
Although in the past the Christmas period was also the last release window before Oscar nominations, art films are also crowded during this period.
But it's really rare for a movie to be as popular as "Brokeback Mountain."
It cannot be said to be rare, but it has not happened for many years.
Wattsberg lamented: "I remember when I was a child, there were popcorn movies everywhere like now. Everyone watched movies and talked about art."
Hu Qingquan smiled and asked, "Aren't you talking about female celebrities?"
Wattsberg: "It's better to talk about female celebrities than talking about gay people. If you look at the situation this year, those who don't know would really think that the beauty has changed!"
Everyone laughed, happy that "Brokeback Mountain" had exploded in popularity.
Lu Ping'an was shocked after hearing this.
I didn’t expect Wattsberg to be a prophet!
He tried his best to pretend to be natural and agreed: "Maybe it will really happen in ten years or so."
"Haha, Lu, let me tell you this is impossible. If that happens, America will be doomed."
Isn’t this a prophet? !
Everyone was chatting, the time was almost up, and the creators began to enter.
Today is December 9th. Just like the original time and space, "Brokeback Mountain" premieres today.
As a Golden Lion Award-winning film, "Brokeback Mountain" is currently extremely popular and controversial in North America.
This is a huge advantage for the PR Oscars.
So since the film wants to compete for Oscars in a high-profile manner, the premiere cannot be conducted quietly.
So the red carpet, reporters and other appearances were arranged.
In this matter, Paramount, one of the film's investors, was the main driver.
The reason is also very simple. Paramount's Debra Lawton wants to show his presence.
Because when the project was established, Lu Ping An sought cooperation from one of the six major Hollywood companies. In the end, only Paramount agreed. However, this was only incidental to their investment share in low-cost movies such as "Chainsaw" and "Insidious".
In other words, they didn't value the movie at all at that time, and their main goal was "Chainsaw."
Now that "Brokeback Mountain" has won the Golden Lion Award, the copyright quotation can already generate about 50% profit. In addition, the current popularity is extremely high. Paramount's Debra Lawton has changed his attitude and stood on the stage to let everyone You know, I, Debraudun, have a discerning eye!
Lu Ping An has no objection at all to this.
The purpose of bringing them in is to protect the road to the prize.
Now that people are so active, it's not too late for him to be happy.
Then fans, reporters, film critics and creators entered the scene one by one.
Among the crowd, many domestic reporters also entered the venue with great expectations.
The popularity and controversy of "Brokeback Mountain" in North America naturally spread back to China.
Everyone has expectations and worries.
Naturally, what we are looking forward to is whether the movie can satisfy the American people and the Oscar judges.
The worry is whether the movie will really expand the controversy after it is released.
Lu Ping'an is Chinese after all.
If the dispute continues to expand, Lu Ping An's situation will further deteriorate.
This is the only major director in China who has truly broken into Hollywood, so he can't just give up.
However, everyone's worries seemed to begin to dissipate while waiting.
Xiao Zeng from Sina once again pricked up his ears and carefully collected the words of the old and American audiences around him.
"Lu Ping'an's movie this time will definitely not be bad."
"What can be so bad about taking good pictures of Batman?"
"I like Lu Ping'an. He is more manly than that other guy. He is a tough guy!"
"Even if a tough guy actually makes a gay movie, it would definitely be super cool."
Most of the people present were Lu Ping An fans.
The influence of movies such as "Chainsaw" and "Batman" cannot be overshadowed.
In addition, Lu Ping'an has once again become tough in the show these days, and fans naturally want to show their support.
So some domestic reporters had an illusion: Lu Pingan is simply a superstar in Hollywood!
Of course, the most important thing is that there are so many foreign fans supporting our family's safe road. This feeling of pride is beyond words.
So Xiao Zeng was very excited at the moment.
But at the same time, he also had a lot of worries: Could these people be actors?
Just like in China, as long as it is announced in advance, regardless of the quality of the film, the reports from the premiere will be rave reviews.
Xiao Zeng thought it would be better to calm down.
Watch the movie first and read the review tomorrow and the day after tomorrow.
No matter how rich Lu Ping'an is, he can't take care of all the old American media, right?
With this in mind, the movie begins.
More than two hours later.
Xiao Zeng gently wiped the moist corners of his eyes.
Then look at the old and American spectators around you again.
Everyone looked similar to him.
Obviously, it is not easy to block the deep shock from Brokeback Mountain.
What a great movie!
Xiao Zeng no longer doubted whether these people were actors.
Even if they are actors, so am I now!
As the lights come on.
Xiao Zeng, like everyone else, gave the most sincere applause to Lu Pingping, who was walking on stage.
. . . . . . .
“On October 13, 1997, Pulitzer Prize winner Anne Proulx’s short story “Brokeback Mountain” first appeared in The New Yorker and was later adapted by writers Larry McMurtry and Diana Ossana Movie script. The script went through several rounds, including Gus Van Sant and Joers Meicher, who successively refused to take on this low-cost film. Finally, producers Wattsberg and Hu Qingquan spent 300 yuan on it in 2002. Ten thousand US dollars was accepted, and it was directed and filmed by Chinese director Lu Pingan in 2004. Interestingly, Lu Pingan’s birthday is also October 13th. Thank you Director Lu Pingan for bringing the wonderful journey to the world."
"Lu Ping'an said, 'There is a Brokeback Mountain in everyone's heart.' I think it means that we all have such a love in our hearts, which contains all kinds of hot and bright heartbeats, the pain of not being able to love, and having to let go. The sorrow and emotion of looking back on the past form the endless "Brokeback Mountain". It stands unmoving in our hearts. Whenever we look at it from a distance, we will instantly think of the fire that once burned in our hearts. And even if there is no such thing in our hearts, For such a mountain, there must be some yearning and expectation for it."
"Chinese restraint meets the love of a Western cowboy. After "Batman", Lu Pingan once again shows the powerful ability of Chinese directors."
"It does not promote homosexuality, nor does it simply express love, but it talks about things that are far away or longed for."
"One of the most beautiful movies of the year, bar none."
""Brokeback Mountain" may be like what director Lu Ping'an said: There is a Brokeback Mountain in everyone's heart. I think now is not a discussion about whether it should appear or not, nor is it a discussion about whether it deserves an Oscar. It’s a question, but it has to be there in Oscar history.”
"."
The day after "Brokeback Mountain" was released, all kinds of movie reviews came out.
The media either reproduced or created original works.
Any controversy was quickly squashed.
Although some people will still find the movie "disgusting", after all, there are indeed scenes of men having sex in the movie.
But compared to the macro theme of the movie, these become minutiae.
What everyone is more concerned about is the sentence "There is a Brokeback Mountain in everyone's heart."
As the movie's reputation continues to grow, this sentence is also heading towards becoming a "famous quote".
In short, "Brokeback Mountain" is exerting its due influence at this moment.
What followed was a miraculous counterattack at the box office.
Three days after the release, Wattsberg called. As soon as the call came through, he laughed wildly:
"Lu, you will never guess how far the box office has gone!"
Lu Pingan stopped and asked, "How much?"
"Just guessing."
"6000000?"
"Haha, it's too low!"
"Then 8 million?"
"Haha, just say you can't guess it! Let me tell you, it's 15 million!"
Suddenly a female voice shouted: "OMG!"
That was the widowed sister lying in front of Lu Ping'an, sticking her butt out.
The number 15 million was shouted by Wattsberg, and even through the microphone, it could still be heard clearly in the whole room.
The widowed sister was immediately shocked.
Also shocked was Wattsberg: "Oh, sorry, brother, I didn't know you were still busy. I'll inform others first, and we'll talk later when you're done."
Wattsberg wisely hung up the phone.
Lu Pingan dropped his phone and continued what he was doing.
The widowed sister also wanted to ask what the current status of the movie was, but she was quickly shocked and speechless, and then the whole room was filled with her "OMG"
After a long time, Lu Pingan called Wattsberg again and learned more information.
"Brokeback Mountain" grossed 15 million at the box office in three days!
This data ranks third among all movies currently being released during the Christmas season.
The first is "Harry Potter and the Goblet of Fire" which has been released for almost a month.
The box office in the first three days was 27 million. The North American box office of the movie currently exceeds 200 million, and the global box office will reach more than 800 million in the future!
In second place is "The Chronicles of Narnia", which was released on the same day as "Brokeback Mountain", with a three-day box office of 21 million.
The third one is "Brokeback Mountain".
The result of 15 million seems to be much different from the second one.
But none of the movies ranked after fourth place exceeded 8 million in the first three days.
The fourth-placed movie is "Warrior" starring Charlize Theron, a commercial film with a cost of 65 million, which only made 7.2 million in the first three days.
What a big difference!
This caused the attention of "Brokeback Mountain" to skyrocket again.
You know, "Brokeback Mountain" is a literary film!
Before its release, everyone focused on the movie's "controversy."
But no one pays attention to how high the movie will do at the box office.
Isn’t it funny to watch box office for literary and artistic films?
But unfortunately, as a literary film, "Brokeback Mountain" did not go through the motions like other movies competing for the Olympics in this Christmas season where strong players gathered. It was not swallowed up by blockbusters, but just like Lu Ping's usual movies, it once again Fight to get the upper hand!
Although another blockbuster movie will be released soon, that is "King Kong".
Everyone also thinks that the box office of "King Kong" will definitely not be bad, and this is indeed the case. This film will have a box office of 60 million in the first week of release, and the global box office will eventually exceed 500 million.
The release of "King Kong" will also squeeze the box office space of other movies.
But for the current "Brokeback Mountain", there is no comparison.
The box office of 15 million in the first three days has shown that "Brokeback Mountain" is not only well-received but also a box office hit.
The media predicts that it is highly likely that "Brokeback Mountain" will eventually gross over 50 million at the North American box office.
Relative to the cost of the movie, it was only 12 million.
Ping An Road will once again create a box office miracle, and it will be through a literary film!
In this regard, when the widowed sister next to him looked at him, her eyes became more admiring.
But Lu Ping'an was very calm.
Because the biggest reason why it chose this movie in the first place was because of the box office.
The global box office of "Brokeback Mountain" in the original time and space is close to 200 million, and the North American box office is close to 90 million.
The North American box office of only 50 million yuan cannot stop "Brokeback Mountain" at all.
So everyone will be "shocked" next.
"It's funny, you should have some rest before you come again!"
The widowed sister bit her lip and rode up obediently.
On the 15th, "Brokeback Mountain" will be released for a week.
At this time, "King Kong" has been released for three days.
The box office of "King Kong" exploded in three days, 31 million!
There is indeed no shortage of fans for this old IP.
The box office explosion of "King Kong" has indeed put a lot of pressure on other movies.
At present, the box office of other movies in the same period has almost plummeted.
But "Brokeback Mountain" didn't seem to be affected too much.
When Lu Pingping returned to the top after completing his road show and announcements, he heard Wattsberg laughing again before entering the conference room door.
After entering the door, Watts stood up with his cigar between his legs and applauded.
Then several shareholders and Hu Qingquan also applauded.
After applauding, Watts told the data: "29 million in a single week! Lu, we have succeeded again!"
29 million in a single week, and it was an achievement among many blockbusters in the Christmas season, which is very impressive.
The media predicts that it will not be a big problem for "Brokeback Mountain" to exceed 80 million at the North American box office.
Another movie with a small budget and a big box office, and it has a great reputation.
This once again brought Lu Ping An a huge popularity boost.
Hu Qingquan was very excited: "Dell did a random survey yesterday and found that in the eyes of ordinary people in the United States, you are the fourth most famous Chinese, second only to Bruce Lee, Cheng Long and Yao Ming. At least 70% of them know You "Brokeback Mountain."
what does that mean?
Naturally, this means that "Brokeback Mountain"'s road to the Oscars has been much smoother.
After all, the reputation is already like this in the eyes of passers-by, so the thousands of jury members can't be more closed-minded.
Dell, who is in charge of public relations, said with a smile: "This box office hit has saved us at least 3 million in public relations expenses. Now our movie has become the biggest hit!"
After saying this, Wattsberg and several shareholders laughed even more happily.
The top movies have not won Oscars yet, and have not even been nominated.
If he really wants to win the statuette this time, he will pretend to be more mellow than anyone else.
Of course Deb Lawton from Paramount here is even happier.
Debrawton was in a very happy mood now.
His initial agreement to invest in "Brokeback Mountain" was actually a chess move.
At that time, they were focusing on Lu Ping'an's low-budget movies, such as the "Chainsaw" and "Insidious" series.
But I didn't expect that a simple investment of 3 million US dollars in Xianqi could have such good results.
At present, "Brokeback Mountain" has won the Golden Lion Award, and the price quoted for the copyright has reached about 22 million US dollars, and the cost of this film is only 12 million.
The box office is expected to reach 80 million.
Calculating this, this is not much worse than the revenue ratio of the "Chainsaw" series!
The most important thing is that this film really has the potential to win an Oscar.
At that time, copyright transaction prices will skyrocket again.
At this time, Deborah was so happy that he couldn't help but once again envied Wattsberg's luck.
I was also present at the Berlin Film Festival in 2001. If I had noticed Lu Ping'an and his short films in advance, with his status as one of the top six in Hollywood, would Wattsberg still be able to take advantage?
He felt that since he missed it before, forget it and work more together in the future.
Lu Ping'an, a Chinese, is blessed by God!
Let’s talk.
Everyone was very happy.
Everything is very bright now.
There is a bright future for winning prizes, and the box office can bring huge profits.
This Christmas period is really just like the Chinese New Year.
But in the end, everyone still had a firm hand.
A staged victory is not a final victory, so the joy will pass. Everyone knows that there is still a big battle to be fought next.
Such as public relations.
December 29th is the deadline for nomination voting.
Everyone quickly decided to increase the public relations expenses by an additional US$5 million, pursue the victory, go all out, and never leave anything to chance.
Hu Qingquan will also continue to stay in Laomei and keep an eye on him in the coming days.
Paramount also expressed its full support.
Now I feel more confident that the journey will be safe.
As soon as the conversation was over, Lu Pingping was about to return home.
The next time I come here is when the Golden Globe Awards are presented in mid-January.
At this time, the mainland media has been busy for a long time.
Countless media outlets reprinted the news from North American media.
To sum up all the news, there is one sentence that people are most concerned about:
"The most important movie at this year's Oscars: "Brokeback Mountain."
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