China Entertainment: Director’s happiness is so simple

The stock price fell 4 points.

Not really a big deal.

But let’s put it another way.

"Lu Ping An's net worth has shrunk by 2 billion!"

At this point, the masses will immediately start eating melons.

That’s 2 billion!

Not 200,000!

What can cause Lu Ping An to lose 2 billion?

Then under the media reports.

Countless people began to pay attention to Xingchen’s official website.

At first glance, some people think it’s nothing.

Isn’t it just a TV series?

Many movie fans don't even think that Lu Ping'an did this to lose his status.

On the contrary, I am still looking forward to what TV series it will be.

But Xingchen is already on the market after all.

From a profit perspective, the organization is very unfavorable to Lu Ping An's decision.

As of 2009, the overall revenue of domestic TV series is actually much higher than that of movies.

But that's the overall picture.

This is not the case when it comes to Xingchen and Lu Ping'an.

Star Movies makes so much money.

The box office revenue can easily reach several hundred million US dollars, and the profit can easily reach hundreds of millions.

What TV series can compare with this profit?

You can't distribute a TV series globally or become a phenomenon like "Returning the Pearl" and "Dae Jang Geum", right?

But sometimes this kind of thing really cannot be accomplished by a director.

It depends more on the right time and place. To put it bluntly, it depends on fate.

The reason why a phenomenal drama becomes a phenomenon is that the drama itself is very important, and the environment in which it was broadcast is also very important.

So in general, when it comes to making TV series, even if Lu Ping'an is the director.

It really may not be able to reach the phenomenal level.

If it's not phenomenal, then the revenue will naturally not be as good as Xingchen's movie.

To be honest, the reason for directing TV series is to open up Xingchen’s TV series business.

But aren't the stars already open now?

Aren't "Soldier Assault", "Regiment Leader", "Shunliu" and the like pretty good?

Why do you have to do it yourself?

If you end up personally, let alone achieve a phenomenal level, what if you pounce?

Without super profits, there is no benefit.

If you lose, the impact will be even greater.

Therefore, organizations and some media generally feel that there is no need for Ping An to do this.

And the performance in the stock price is also very direct.

A plan with huge risks and no benefits is naturally negative.

The stock price fell directly.

And investors are blind.

In addition, the current stock price of Xingchen is very high.

No one wants to get stuck.

So the decline was greater than it should have been.

As has been the case since the listing, the increase was greater than it should have been.

In this regard, many companies in the industry have seen the risks of the stock market.

Then everyone started discussing the matter.

"Is Lu Ping'an a little drifting?"

"Strong fortresses often break down from within."

"If he doesn't make a good movie, he will make a TV series and compete with us for jobs. What do you think he thinks?"

Everyone complained, got angry, was speechless, or got angry.

Then he took the same action.

"Quickly, contact Xingchen!"

"Hurry up, go to Xingchen Company now, go quickly!"

"What are you going to do? Nonsense, let's cooperate!"

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Although on the surface, Lu Ping'an's decision was not favored, and he felt that he was confused.

But this is Lu Ping'an's work after all.

And it is also the first TV series in his career.

With such high popularity, whether it is brokerage companies, TV stations, publishers, or advertisers.

This is a huge piece of fat.

After all, what is the most important thing in the entertainment industry?

It's exposure!

The great poet's "The Promise" was so bad!

Did it influence the actors in the film to become famous?

Has it affected the income of the cooperating studios, advertisers, and theaters?

No!

So this is the top exposure platform.

If you don't catch it now, what are you waiting for?

So soon, Xingchen’s phone was bombarded with calls.

Then the star threshold was trampled to pieces.

Companies that are close to us will come directly to seek cooperation.

Some agencies even bring artists directly.

Even now Xingchen has not said at all when the cooperation matters will be discussed.

Faced with such a "grand occasion".

Lu Ping'an, who was sitting in the conference room, spread his hands to the heads of Burger King, beauty and other brands in front of him and said, "So, do you really think you are ready?"

Everyone present, except Li Chenggong from Burger King, everyone else was extremely surprised and excited at this time.

Although they have been exposed to some business in the entertainment industry.

For example, beauty brands used to seek endorsements from insiders and collaborate with fashion magazines.

I have also seen what state some big-name celebrities are in.

In short, it is really not easy to cooperate with them.

After all, at the moment, domestic brands are weak.

Even if the quality and effect of domestic brands are already on par with those of South Korea, they are even close to catching up with some first-class brands.

But as long as it is "domestic", it will naturally be a few levels weaker.

What this brings about is that the price will not be higher, and the contempt will be much more.

Big-name celebrities are even more disdainful, but small-name celebrities are interested in them. Many of them don't actually use them on a daily basis, or they change the case during daily use so that no one can tell that they are using domestic products.

And now the fiery scene outside has allowed everyone to see what the top influence of domestic entertainment is.

Those companies where even if they begged their grandparents to complain, they might not even see the person in charge, they are now queuing up outside!

This scene is so exciting.

What’s even more exciting is that if their artists can join the crew and wear the same brands as we are here!

Top exposure is at your fingertips, and celebrity endorsements are chasing you.

This is a scenario that I had never even thought about before.

Lu Ping'an just asked if he was really ready?

Everyone here feels now.

This is probably not true.

"Go back and think about it again. This time it's not just about getting exposed. It's about the future of domestic products. Maybe starting from "Star You", you domestic brands will officially have the ability to compete with foreign brands." ability."

"Those South Korean brands are expensive and inferior, but in the end, they are still suppressed by you guys in China. Are you really willing to do that?"

"Go back and get ready. It's still early, there's still time."

After Lu Ping'an finished speaking, everyone also understood the true meaning of this TV series, and then they all expressed that they would adjust more quickly and keep up with the thinking.

After the others left, Lu Ping'an also breathed a sigh of relief.

He is trying his best to make the influence of "Star You" as great as that of the original time and space, and preferably even greater than the original time and space.

But others don't know this.

Even if I knew it, I wouldn't have much confidence.

If you don’t dare to think, you don’t dare to do it.

This is definitely not possible.

For this reason, he will call several people in charge to the company today to see with his own eyes the "heat" of the show.

Only with a deeper awareness can we set more meaningful goals.

Lu Pingan felt that he was simply worried about domestic products.

Looking back, now that the project has been released, so many people have come.

Then advertising, artist auditions and other matters can indeed begin.

If we finish it as soon as possible, we can finish filming "Star You" as soon as possible.

It is expected to be completed before January.

Then hurry up and do the post-production, trying to catch up with the launch of Burger King next year.

In addition, if the filming of "Star You" is completed early, the filming of "Source Code 2" can also be caught up.

"Source Code 2" will not be shot by Lu Ping'an himself, but will be directed by Ning Hao. This is Ning Hao's first film to hit the international market.

Now the preparations for "Source Code 2" can be completed in about two months.

Lu Ping'an is just a producer, supervising and guiding Ning Hao. This way, the workload will be much lighter, the person will be relaxed, and he will be able to spend more time with the child.

Lu Pingan then informed Wu Guohua: "Let's start as planned."

Wu Guohua smiled and said: "I understand. If we delay it any longer, there will be no more seats in the reception room."