China Entertainment: Director’s happiness is so simple

Therefore, we can only try our best to suppress the subsequent box office of "Source Code".

The popularity of "Hero" must also increase quickly!

But it’s not enough for “Hero” to exceed it by a little, it must exceed at least tens of millions!

If "Heroes" can exceed 250 million or even 280 million or even 300 million!

Then "Hero" is still the king!

So the file must be filed!

Grab all the heat back by raising the file!

Now you don’t have to worry about grabbing popularity.

One month of release time has passed, you are not protected, you can do whatever you want!

Lu Ping'an was watching a movie. He knew that the premiere of "Heroes" of the original time and space was only held on December 14th.

In other words, the other party was indeed affected due to his own reasons.

Han Sanpin told him that "Hero" was originally scheduled to be released in November, but finally passed the game and was released on December 1st.

On the surface, "Source Code" has been given a full two-month schedule.

Lu Ping'an knew very well that this was indeed the limit of what Han Sanpin could do now. He was the second-in-command, and the "Hero" was the first-in-command.

In addition, "Source Code" or "Heroes".

Neither of these is a single movie thing now.

Rather, they are two interest groups that overlap but also remain relatively independent!

Therefore, the game of blockbusters is never simple.

There are too many ways inside.

Just like these days, on the surface it’s still hello, hello, hello, everyone.

But the secret confrontation has been going on.

And the other party doesn't really want to kill you, it just gives you some trouble.

If you can resist, it means you are at the card table.

If you can't resist it, then I'm sorry, the film world is not your sofa.

So it seems now.

"Hero" is scheduled to be released a few days later than the other party expected. This is the result of the game, but it will not affect the other party's continued blocking. Throughout November, they will only use various methods more.

Therefore, even if the extension key has been obtained, "Source Code" will not have much box office space in the future.

But so what?

When everyone compared "Hero" with him, "Hero" had already lost.

November 5th.

The creative team held a celebration banquet in Beijing.

Lu Ping'an and Guorong held hammers together, and in the presence of dozens of media people, they smashed ice cubes in the shape of "205 million".

Source Code is declared a resounding success.

Everyone cheers!

This day is also the day when "Source Code" was painted in Hong Kong.

One month and four days after its release, "The Source" achieved a box office of RMB 46 million in Hong Kong, becoming the highest-grossing mainland film in the history of Hong Kong films.

In Taiwan, "Source Code" has been in theaters for a week and a half and has grossed NT$41 million, which is equivalent to a box office of 8 million yuan. This is also a very good result. It is possible to exceed NT$100 million after its release. And this result is very likely to make it into the top five of this year's BayWan box office list.

So far, "Source Code" has taken a total of about 260 million yuan in box office in the three places across the Taiwan Strait and three places after one month of release.

These box offices are split, which means that in this wave, the producers of "Source Code" can reap at least 90 million yuan in split profits!

This is still a conservative estimate, because the studio accounts of Xiangjiang and Wanwan are several points higher than those on the mainland.

Calculated in this way, after subtracting the publicity and distribution fees, plus advertising sponsorship, distribution rights, video copyrights and derivative advertising, there are still millions.

This adds up to more than 100 million.

In this wave, several producers are making huge profits.

Everyone is happy.

And how much was the total investment? Including the later publicity expenses of less than 10 million yuan, Huayi, Eagle Emperor, China Film and others only invested more than 1 million yuan in total!

This is a tenfold gain!

Huge profits!

The movie made a lot of money, and the theaters also made a lot of money.

The same goes for advertisers.

Nowadays, the sales of leading advertising brands such as Bird and Red Bull are said to have increased a lot.

Among them, Uncle Lu Pingan's friend, the person in charge of Chaoyang Trade City, was also very happy. He sent many things to the uncle's family, asking them to thank Lu Pingan and find time for him to come and sit.

The last shot in the movie "Source Code" shows the male and female protagonist looking in the mirror at the mirrored artwork.

As a landmark building, the Trade City has a lot more people these days than in previous years.

Many tourists took photos in front of the mirror matrix art building.

Countless people are curious, how was this shot taken? I didn’t even see the camera!

Then after taking the photo, we went to the mall for a walk.

It is said that the passenger flow has increased a lot.

In addition to the benefits gained by the above-mentioned people, the one who gained the most was the creative team.

The box office result of 200 million is the highest in the history of mainland domestic films, and even the highest box office of Chinese-language films.

Although this record is recognized as not lasting long, it is still a record!

Such dazzling results naturally bring huge benefits to the creators.

As early as when the box office exceeded 130 million, Yu Feihong, as the number one heroine, told Lu Ping'an that her salary quotations for TV series and movies have now tripled, and may continue to increase in the future.

Yan Danchen also rose from the previous 8,000 yuan per episode to 15,000 yuan.

Of course, Yan Danchen is also the most scolded among all the main creators.

Because the image is indeed a little bit worse.

For this reason, Lu Pingan had comforted her many times along the way.

But now he has realized that Yan Danchen was just faking it.

So naughty!

Their remuneration quotations have soared, as have the quotations and announcements of related business activities.

By the time the publicity and road show is over, the two of them will be able to become rich little women just by relying on this.

In addition to them, the net worth of the other main creators has also increased to a certain extent.

However, in comparison, the ones who benefited the most were Lu Ping An and Guorong.

As a director, Lu Ping'an now has another No. 1 film in film history. His reputation is now completely different from what it was at the beginning.

200 million box office!

Previously, apart from sports and Hollywood films, Feng Dapao, the best commercial director, only had the highest box office of over 50 million!

Therefore, it is not an exaggeration to say that Lu Ping'an has been put on the altar these days.

Countless advertisers, investors, and brokerage units have contacted Wu Guohua these days.

Various celebrities and agents are frantically seeking cooperation.

The phone is really going off the hook!

Of course, the media's reporting on "Source Code" is actually relatively rational.

Various factors such as support from above and opening of theaters will also be taken into consideration.

In addition, there is "Heroes" ready to go.

At this moment, almost no one would think that "Heroes" cannot surpass "Source Code".

Therefore, the pressure on Lu Ping An is correspondingly reduced.

Besides him, the one who gained the most was Guorong.

After the celebration party, everyone was very happy but also very tired, but Guorong was in good spirits.

Lu Ping'an knows the reason.

The movie starring Guorong has achieved such good results, and it will indeed bring Guorong a great sense of satisfaction.

It also made many voices that had been looking down on him disappear.

The Hong Kong media was full of praise.

It is said that the glory of the country is the glory of the country, and so on when the king returns.

Once the pressure around Guorong is relieved, he will feel much happier.

As Guorong himself said, he is not a saint, and depression will not prevent him from feeling any happiness.

Now that happy things are right in front of you, your whole person will naturally feel refreshed.

"Peace, thank you."

At this time, Guorong smiled and expressed his gratitude to Lu Ping'an again.

Lu Ping'an smiled and said: "Thank you again, brother, you are too outspoken!"

"Haha, okay, I won't talk about it anymore."

"That's right. If you really want to thank me in the future, just stay happy!"

"Of course! Come on, let's have some drinks."

"No, juice is better."

"Haha, okay, then juice!"

. . . . . . . .

After November 5th.

The main creative team of "Source Code" has basically completed its roadshow promotion mission in the Mainland.

Next, the main creators will run various announcements individually and reap the dividends.

In addition, South Korea, Neon and other places will be released at the end of November, so I will have to give it a try by then.

It’s just that the frequency is not as high as it was in October.

This also allows everyone to have some rest time.

After finally resting, Lu Ping'an passed by the school again. As expected, a banner was hung at the school gate:

"Congratulations to Lu Ping'an, a junior student at our school, for his excellent performance of "Source Code""

A red banner, not big, was hung on the right side of the entrance. It was not the main seat, and it did not highlight the box office.

This means that the school is relatively convergent.

After all, the current box office is still not mainstream, awards and honors are.

But it is relatively low-key, and it is also the most awesome way to show off.

Compared with awards and honors, what matters more to Nortel students is the box office of movies.

This is also easier to get than awards.

So these days there are always students studying in the directing department.

I want to wait and see.

It's a pity that Lu Ping'an is still very busy, and there are still many things to do next.

Starting from November 6, "Hero" has entered an unabashed and high-intensity publicity mode.

Lu Ping'an returned to the company and everyone in the company watched with wide eyes.

The marketing of "Heroes" is very aggressive.

It is actually a complete set of marketing textbooks from the beginning.

Especially in October, the various methods used by "Heroes" to seize the popularity were an eye-opener for everyone in the company.

The young Xingchen Film and Television has never seen such a battle. If its own films were not strong enough, the relationship with the superiors was stable enough, and there were not many online trolls at the moment, "Source Code" would have encountered quite a storm.

So take advantage of now, watch and learn!

They can't learn how to make a movie, but they can still learn how to market, public relations, and hype. This is what they will have to do in the future.

I hope that next time the company releases a blockbuster movie, it can deal more saturated damage and establish a more three-dimensional defense!

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