China Entertainment King of Science Fiction

Chapter 259 The Miracle of Reversal

“The mermaid is so pretty!!”

“Journey to the West to the Kingdom of Lions and Camels is a scammer! Don’t watch it.”

""Mermaid" is very good to watch. Don't be fooled by the vulgar trailer. The story is quite complete and the style is very Stephen Chow"

“I like mermaids very much, not bad”

"Operation Mekong is so explosive!"

"My thoughts after watching several movies during the Spring Festival"

"Lion and Camel Country is not that bad, the special effects are explosive"

"A realistic version of the mermaid, focusing on the theme of environmental protection, Xingye's ambition should not be underestimated"

"Hu Ge and Zhang Hanyu are so handsome! It's so shocking!"

“The Mekong River deserves a second visit!”

"Mermaid" reached 36% of the movie schedule, and after two days of word-of-mouth spread, "Mekong"'s movie schedule increased to 27%, with a box office of 170 million, only 50 million less than "Mermaid"'s 220 million, and the cumulative box office

It also came to 420 million.

On the night of the first day of the Lunar New Year, a film and television forum concentrated on the impressions of several heavyweight films released during the Spring Festival. As the strongest Spring Festival film in history, netizens are also unprecedentedly curious about the evaluation and reputation of this year's Spring Festival film.

"Journey to the West: The Kingdom of Lions and Camels" has received mixed reviews, with some praising voices and derogatory comments. The pro and con opinions are more intense and it is the focus of the keyboard war. However, as time goes by, it gradually becomes more and more criticized.

The reviews outweighed the positive reviews.

By the third year of junior high school, the film schedule was becoming more and more polarized. Except for "Mermaid" and "Mekong", other movies were releasing films, and most of the films released by these films were eaten up by "Mekong" like a glutton.

"Mekong" directly added 10,000 shows on the second day of the Lunar New Year, an increase of 26%, and its film schedule accounted for 21%. Although it still ranked third, the film schedule was close to "Lion and Camel Kingdom".

Of course, after praising "Mekong", many of the replies would also considerately emphasize that "this movie is not suitable for parents to watch with their children."

Although the box office of the second day of junior high school was 120 million less than that of the first day of junior high school, even the box office of "Mermaid" dropped slightly, with a revenue of 230 million, and a total of 490 million in two days.

It's impossible for the producers of such an absolutely bad movie to have no idea. It's just a continuation of a dog-eat-dog movie, and they can only earn as much as they want, so they don't bother to try to save their reputation. They are basically trampled by thousands of people on the Internet and have no one to defend themselves.

As for the four most watched films during the Spring Festival, "Casino III" received almost no positive reviews. Obviously, the producers and distributors may have expected that a film with a score of 60 or 70% may be a matter of preference.

, "Casino III" obviously does not belong to this category.

Because Douban and other popular rating websites often have to wait two or three days to open scores, and even have a tendency to be later and later due to the requirements of major blockbusters. Therefore, to obtain movie reputation, it is often necessary to obtain movie reputation from major social media, forums and even

Get it through Moments.

As for "Mekong", only 17% of the films are scheduled, which is much lower than "Mermaid" and "Lion and Camel Kingdom". There are not so many people watching it, and the reviews and impressions after watching are far inferior to "Mekong" or even "Lion and Camel Kingdom".

The box office on the first day of the Spring Festival in 2016 reached a record-breaking 650 million. "Mermaid" took in a first-day box office of 260 million, "Lion and Camel Kingdom" 180 million, and "Mekong" only 120 million.

Only "Mermaid" and "Mekong" have maintained a strong reputation and can be regarded as standing out among the audience.

The difference is that "Mermaid" has the largest number of reviews and reviews. After all, it is the movie with the most schedules, and with Xingye's fame, the audience's sense of expectation for "Mermaid" is unmatched by other movies.

There are many people watching it, and many people are commenting and discussing it. Many memes, including those in the movie, have quickly become popular on the Internet. Naturally, there will be no shortage of objections.

Whether it's "large-scale" or "there are so many scenes that you can't breathe", it's easy to arouse people's curiosity and expectations.

Under this model, many controlled reviews or forced word-of-mouth marketing will quickly begin to be exposed, and the tide will gradually recede, and you will be able to identify who is swimming naked.

In fact, as the Spring Festival festival has gradually matured in China in the past few years, more and more viewers not only regard the Spring Festival festival as a social event for family and friends, but also begin to care about the reputation of the film, and even wait until the reputation of the film is released.

Then I decided whether to go to the cinema and which movie to watch.

A highly praised answer to a question about "Mekong" on Zhihu even said that ""Operation Mekong" is a milestone for domestically produced movies with the main theme!"

However, due to the high reputation on the first day, coupled with the collapse of the reputation of "Lion and Camel" and "Casino", the pre-sales of "Mekong" surged by 50% on the second day.

Most of the films released from "Lion and Camel" and "Casino" went to "Mekong", and a small part went to "Mermaid".

And Amway and praise are just fancy flattery.

There are voices everywhere criticizing and complaining that "Mermaid" is a bad movie or a huge disappointment, but overall there are more positive reviews than negative reviews.

"Casino 3 is a terrible movie! Refund your money!"

And the reverse miracle of "Mekong River" has not stopped.

"Big scale!", "Breakthrough in scale!" and other comments are also high-frequency words used by Amway and praise "Mekong".

But there are basically no negative reviews, they are all positive and praising voices. It is inevitable that different people have different opinions on "Mekong", but the difference is basically only in degree, that is, is it a divine film or a good film?

, or maybe it’s just a good movie. Even those who complain about “too many action scenes and a bit of aesthetic fatigue in the later stages” admit that it is a good movie above the standard.

However, the box office of "Mekong" even increased slightly, with 130 million. It is the only one among all the Spring Festival movies that has reversed the decline in the second day of the Lunar New Year compared with the first day of the Lunar New Year. This is because although it only ranks third in the film schedule, its attendance rate exceeds that of "

"Lion and Camel Kingdom", so the box office on that day also slightly surpassed "Lion and Camel Kingdom", becoming the box office runner-up, with the cumulative box office in two days exceeding 250 million.

Therefore, the explosive reputation of "Mekong" quickly spread to the box office and film schedule.

When the media and netizens saw the pre-sale schedule on the fourth day, they were even more surprised to find that "Mekong" had even begun to compete with "Mermaid" to schedule movies.

There is no doubt that the counterattack of "Mekong" has made it the focus of public opinion. For three consecutive days, despite the decline in the box office market, its own box office has declined day by day and is getting higher day by day. Not only the media are amazed, but netizens are even more amazed.

It’s so crazy, because this daily reversal has never happened before during the Spring Festival.

On the night of the third day of the Lunar New Year, after the Spring Festival movies started to be rated on Douban, "Mekong" stood out with a score of 8.5, and only "Mermaid" with a score of 7.8 could barely compete with it.

The surprisingly high ratings and box office counterattack made "Mekong" the protagonist of discussions among the media and netizens, and even completely overwhelmed the popularity and controversy of "Mermaid".

The opening score of Mermaid on Douban was 7.8, which was the real score. Then it fell below 7 points within a month, and now it only has 6.7 points. For movies, it is not common for this kind of opening score to drop by more than 1 point in a short period of time.

(End of chapter)