China Entertainment King of Science Fiction

Chapter 466 National Day stall monopolist and ominous premonition

"The meat is in the pot, whoever wants to eat it can come and eat it. Let's see the audience vote with their feet. How high the box office of "I'm Not the God of Medicine" is. Compared with the production cost, I am envious. Besides, I heard that "The Eight Hundred Revelation"

"Record" has been filmed? This theme is very suitable for the National Day holiday. If it is released during the National Day holiday, it might become a box office bomb."

Chen Jingxing said with an innocent face: "If Mr. Fu now says that "The Eight Hundred Revelation" will be scheduled for National Day, I will immediately withdraw "Inception" and won't argue with you, how about that?"

DreamWorks has participated in the National Day period for three of the four years since 2014, and did not participate in the exhibition only in 2015. Moreover, "The Signal" in 2014, "The Matrix" in 2016 and "The Martian" in 2017 were all major National Day shows.

Winner, this year it was announced that "Inception" will be released. It is not an exaggeration to say that DreamWorks has achieved a monopoly on the National Day release.

Although Chen Jingxing has his own logic and believes that the existence of DreamWorks has made the movie market bigger and everyone benefits, other film and television companies do not think so. Although the market size increases greatly every year, DreamWorks also eats a lot, and

They still eat meat at popular times.

Although the output of DreamWorks movies is very low, almost all of them are high-quality movies, and the amount of meat they eat is quite considerable. In the eyes of other companies, they are just gluttons, which is really disgusting.

The major studios have been dissatisfied with DreamWorks for a long time, and Chen Jingxing does not want to be tough, so he is prepared to retreat in order to advance.

Hearing that Chen Jingxing was so afraid of "Eight Hundred Revelation", Fu Sheng's face flashed with pride and he waved his hand: "I also want to put it on the National Day show, but unfortunately it was just finished in the later stage and was only submitted for review a few days ago, so I can only

We’ll have to wait until next year.”

The prototype story of "Eight Hundred Revelations" is the Battle of Sihang Warehouse, which is actually a film that Fu Sheng has wanted to make for a long time. When Feng Xiaogang was filming "Assembly", Fu Sheng suggested that he choose the theme of Battle of Sihang Warehouse.

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It was just that at the time, it was assessed that passing the review would be risky and not as safe as "Assembly Number". After all, the battle to defend the Sihang Warehouse involved KMT's troops, while "Assembly Number" was about our own team.

DreamWorks produces works of this level, such as "The Matrix", "Gravity", "The Walking Dead", "Kung Fu Panda", and "Aquila Warrior". It is DreamWorks that produces such works.

mission.

Not only is the box office revenue impossible to ignore, but the revenue from peripheral development is even more difficult to accept for a while.

Chen Jingxing believes that good corporate cultural identity cannot be instilled through annual meetings to break the ice, nor through team building during holidays.

Until DreamWorks and China Film co-produced "Mekong" and it became a dark horse that shocked the entire film market. After the unprecedented 2.5 billion box office in the Spring Festival, not only other companies saw the trend of military movies with the main theme, but Beijing Film also once again

This story was brought out and many stars were assembled to start filming at a cost of 500 million.

It's just that Chen Jingxing can't say whether Jingying Film's "Eight Hundred Revelations" will be stuck or how long it will be stuck.

It does not mean that ideologically, he will be more lenient on major issues of right and wrong than Chen Jingxing was in his previous life.

After all, all major Hollywood studios have a long history, including many century-old stores and countless classic works.

But in the hands of the company that produced "Assembly", he couldn't produce anything serious.

Overseas, especially in the European and American markets, due to less piracy and more mature peripheral development industries, it is said that DreamWorks’ revenue from peripheral product licensing alone exceeds 200 million US dollars. Every time a Kung Fu Panda doll or other doll is sold,

DreamWorks can benefit from key chains, mugs and other products.

He actually doesn't take Fu Sheng's words very seriously. If "Eight Hundred Revelation" wants to be released on the summer schedule next year, it should pass the review first.

But how can I put it, there is no problem in fooling the reviewers of the film bureau.

Although "Tang Detective" has already made domestic filmmakers aware of the power of the series of movies, "The Matrix II" can be regarded as another lesson for them.

"The Eight Hundred", which also tells the story of the battle to defend the Sihang Warehouse in the previous life, also received the Dragon Award in the preliminary review, but the final review was stuck on the digital film technology certificate.

Domestic filmmakers have seen the popularity of "The Matrix II" around the world, and they are both jealous and envious.

If this kind of series of movies didn't pull the crotch in the middle, it would be like a snowball, getting bigger and bigger, and it would be called a box office monster.

"Eight Hundred" can only be regarded as glorifying the KMT army, which is not actually a matter of principle.

Moreover, they are all excellent works that can be easily praised.

But animated movies can no longer be ignored.

Since "Your Name", he has been keenly aware of the box office potential of animated films. He acquired an animation company early last year and produced an animated film "Dinosaur Adventures" based on the popular children's animated series on CCTV.

"Ji" is also preparing to get a share of the pie during the Spring Festival next year.

This is true, this year's summer season has accommodated three box office bombs with over 2.5 billion.

The lobby of DreamWorks headquarters is divided into two huge spaces that are almost exhibition halls. One space is used to display live-action movies and TV series produced by DreamWorks.

In comparison, a movie's box office of two to three billion is dwarfed by these.

Although DreamWorks has not disclosed it, Jingying Film has always paid attention to it. As far as Fu Sheng knows, the genuine sales of peripheral products of "Kung Fu Panda" alone have exceeded 450 million so far. This is only domestic, and there is a piracy problem.

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Although in this life, the domestic review standards are looser than those in previous lives, the looseness is in terms of technology and specific image scales.

The other space is mainly animation. There are animated series from "Star God", "Space Battleship", "Evolved 4.6 Billion Duo", "Aquila Warrior" to "Special Mobile Team", as well as

"Your Name", "The Return of the Great Sage", "Kung Fu Panda" and hand-painted art posters, dolls, models and paintings of an unknown animated movie.

Did "The Matrix II" stretch your hips?

Of course not.

"If Mr. Fu said that, I can only retreat. After all, "The Matrix III" is the final chapter of this series and is still very important to DreamWorks and cannot be lost."

"Assembly" can pass the review. If "Eight Hundred Revelations" cannot pass the review, Chen Jingxing will feel strange. At most, it will be stuck for a while. With the strength of Jingying Film and the level of the reviewers, this is not something that cannot be solved.

question.

It started shooting in early 2017, but due to unexpected changes, it was pushed to October. It was finally completed in April this year, basically wrapping up filming at the same time as "Inception."

"Yes, it's an animated film scheduled to be released during the Spring Festival next year."

Everyone can realize that the film, television drama or animation they participated in must stand side by side with the above classics in the exhibition hall. This is an invisible education of responsibility and self-identity. My work is not only important, but also useful.

meaningful.

Coupled with the huge loss of "Assembly", the film cost more than 100 million, and the final cumulative box office was less than 80 million, so Fu Sheng feels that the Chinese film market is far from being able to support military action blockbusters.

Even if "Apocalypse" can be released in the summer next year, Chen Jingxing does not think it is a big threat and will have minimal impact on DreamWorks' film plans for next year.

As a competitor of the same type, although he was originally wary of "WALL-E", he still had confidence in the tiger's mouth. After all, it is not a Westward Journey IP, nor is it Panda, and it has no kung fu. Even if it is such an animated movie that does not attract any popularity.

The production level is as high as ever, but I'm afraid the dominance won't be that high either.

"Tsk tsk, is this done?"

After everyone glanced around, Mr. Wu of Tianrun Pictures looked at the strange-looking yellow robot with big eyes that seemed to be composed of two cameras and asked.

Chen Jingxing laughed it off and walked towards the hall with a few bosses who actually hated him and gritted their teeth.

Since "Eight Hundred Revelation" has been submitted for review, Fu Sheng has naturally seen the finished film. In his mind, it is no less than DreamWorks' "Spike II" or "Operation Red Sea".

It can not only give employees a sense of pride, but also subtly embed the company's goals and culture.

""WALL-E"..." Mr. Wu from Tianrun Pictures read the name of "WALL-E" and fell into silence.

Even if his "Eight Hundred Revelation" is the second "Spike II", he still has to be frightened to go head-to-head with the final chapter of "The Matrix".

"Is this an animation from DreamWorks for next year's Spring Festival? What's it called? "Wall-E"?"

Hey guys, why did you forget "The Matrix III"? "The Matrix III" is the final work in the series, and it is also very influential abroad. In order to take into account domestic and international schedules, it must be selected as a summer release.

But for the vast majority of normal movies, obtaining the Dragon Label and Digital Film Technology Certificate is not a problem.

Chen Jingxing's modest answer that was both soft and hard made Fu Sheng choke up.

The display in the DreamWorks exhibition hall really shocked everyone who just came in.

As the head of a traditional film and television company, his past experience has always made it easy for him to ignore animation.

It is said that the parent company of Universal Pictures is considering incorporating "Kung Fu Panda" and "The Matrix" into the second phase of Universal Studios Beijing under construction.

It's just that "Inception" has already obtained the Long Label for the public release license, and it only needs a digital film technology certificate. Usually there is basically no problem at this stage, so after receiving the Long Label, DreamWorks officially announced that it will

National Day file.

Although "Assembly" also looks like a fan but is actually a black man, shaping the revolutionary team into an army that deceives the troops into dying, this is not high-level black, it is just a little bit higher than low-level black.

"What are you talking about..."The Return of the Great Sage" and "Kung Fu Panda"?"

Who in the industry is not envious of the box office miracle of "Wolf Fang II"?

Fu Sheng's confidence in "Eight Hundred Revelation" is not that strong. In the past few years, he has become tired of watching DreamWorks dominate the limelight and throw bombs at the box office. It is about time that Beijing Film Studio, a long-established studio, regains its prestige.

Mr. Wu from Tianrun smoothed things over: "Mr. Fu, you're just kidding. We must avoid two heavyweight blockbusters. The summer vacation is more than two months old. Isn't there room for two blockbusters?"

Not to mention that "Kung Fu Panda" is also preparing to produce a second part. If DreamWorks can build it into a long-lived animated IP that is popular at home and abroad, these potential benefits cannot be measured at the box office.

"Then let's do it in the summer season." Mr. Fu seemed very confident in "Eight Hundred Revelation". Looking at Chen Jingxing, he smiled provocatively and said, "How about we have a big fight in the summer season next year?"

You can naturally shoot the Sihang Warehouse Defense Battle by facing the direction of your butt.

This is actually the normal arrangement of most film companies, especially Hollywood film companies. It displays the film works and historical heritage owned by a company, which is regarded as a "well-known attraction".

The story of the Battle of Sihang Warehouse was pushed to the bottom of the box.

Tianrun Pictures CEO Wu Zhaoxian shook his head: "Next year's National Day will be a gift, and the main theme will definitely be together. Are you willing to do it?"

If the public screening license, also commonly known as the dragon mark, is the "birth certificate", then the digital film technology certificate is the official household registration.

In terms of crooked buttocks, "Eight Hundred" is incomparable with "Assembly Number". "Assembly Number" directly treated the revolutionary team as the KMT army.

question.

The main reason is that here people can see concretely that DreamWorks has produced so many works in just a few years since its establishment.

For a content company like DreamWorks, the best corporate cultural influence is through works.

Usually when tourists or outsiders come to the company headquarters, they will be shocked by the artistic poster display of the work.

Mr. Jingying's Fu's tone was a little complicated. Just now, he was secretly delighted because of Chen Jingxing's fear of the "Eight Hundred Revelations" in his words and deeds. At this moment, he seemed to have had a bucket of cold water poured on him.

This is also part of DreamWorks' brand image management. Externally, it makes people have a more concrete favorable impression of the DreamWorks brand. Internally, it improves employees' corporate identity.

After all, it is recognized that even Chen Jingxing admitted in an interview that the reason why "The Great Sage" and "Panda" can create box office miracles and even become popular overseas has a lot to do with their subject matter, and original animated films still have risks.

The animated series of "The Adventures of Dinosaurs" is currently the most popular sub-genre animation among children. Even if the animated movie with its own popularity and audience cannot compare with "Wall-E", it should still be able to grab a lot of attention.

But now I see that Chen Jingxing has so confidently put out the posters and doll models of "Wall-E", as well as huge paintings. The elements and proportions are more conspicuous than those of "Kung Fu Panda" and "The Return of the Monkey King".

Wu Zhaoxian gradually developed an ominous premonition in his heart.

(End of chapter)