Chip Tycoon Reborn
Chapter 87 Karaoke brings the market
In the end, Zheng Nan chose a businessman named Zhao Wenhe as his agent, and thus a pattern was formed in which Huang Pinchao was the agent in Dongchang, Jiangxia, and Zhao Wenhe was the agent in Xiakou, Jiangbei.
As for other places, they are all bounded by the river for the time being. After all, the current output of electronics factories is so large that it is already the limit to spread it across the two urban areas of Dongchang and Xiakou. If you expand to other places, it will be really useless.
Goods are supplied.
This is under the premise that the karaoke hall needs time to renovate and they have enough time to step up production. Otherwise, if the karaoke hall requires spot goods like the previous dance hall, then Zheng Nan will really have to find an OEM.
Zheng Nan held a meeting of factory cadres, and Liu Banshan reported to Zheng Nan that according to the order data given by the two agents, the audio shipment peak will be from twenty days to one month later.
This number is calculated based on the time it will take for these karaoke owners to start renting and renovating their stores.
Zheng Nan very much recognized Liu Banshan's predicted results. Zheng Nan looked at Li Xing and Yuan Liu respectively and told them that the production side must prepare for the tough battle ahead.
"The focus now is on the procurement side. We need a sufficient and stable supply of raw materials. In addition, the progress of cooperation negotiations with electronics factories such as Component Factory No. 1 must also be accelerated. If conditions permit, some general components will be handed over to them for production.
Director Yuan, please communicate more with Director Li in this regard."
Zheng Nan also told Li Xing to pay attention to protecting his intellectual property rights while speeding up production: "We must strictly limit things like rheostats that are related to audio and sound effects, as well as the audio channel elimination technology of our recorders, etc.
In the electronics factory, not only the production stage, but also confidentiality outside the factory. Li Xing, please emphasize this with a few technical personnel you have access to. If something goes wrong, I will hold them accountable."
As a reborn person, Zheng Nanke understands the importance of intellectual property very well. The bloody lessons of VCD are there. The inventor supported a large number of copycat manufacturers and finally starved himself to death.
Zheng Nan would not give this opportunity to go out, and the news came back from Huang Pinchao that someone bought Jiangxia Audio through an Erdao dealer. It was obvious that the Audio Association was not ethical.
As for applying for a patent? Zheng Nan doesn't think it's necessary, because no one in Jiangxia understands this thing, and if he wants to apply, Zheng Nan has to go to Yandu. Under the current circumstances, where can Zheng Nan go?
Secondly, the domestic audio market is about to experience a boom in bass audio, so it doesn't matter whether it has a patent or not.
Now it’s just a matter of putting in place a protective mechanism.
Li Xing made a serious promise that if anyone dares to betray the electronics factory, even if Director Zheng doesn't tell him, he will not let that guy go.
In addition, Li Xing also gave suggestions on whether the sales strategy could be adjusted, not selling to individuals, but only to those karaoke halls.
Zheng Nan shook his head and said that this is not advisable: "Because if those people really intend to reversely copy our technology, relying on sales methods is useless. They can collect it from the karaoke hall at a high price, while we ourselves gave up the blockbusters."
retail market.”
Later, it turned out that Zheng Nan's judgment was very correct. Because the super singer popularized the entertainment activity of karaoke, but the decoration of karaoke halls takes time, so except for a few, there are ready-made facilities, such as guest houses and hotel rooms with soundproofing.
, in addition to being able to open business quickly, there are a large number of karaoke OKs on the market in Jiangxia.
Xinyuan Karaoke Hall, as the only karaoke hall with regular decoration, fully demonstrates what it means to be popular.
Originally, at the beginning, the auditions for the super singer show were over, and the boxes would be booked out in seconds. But now, if you don't find a way to greet the contestants in the morning, and just stay in a box for a whole day, it will definitely be useless.
Already.
Because karaoke is so popular, someone immediately thought: Since a full karaoke hall can't be built, why don't I just build a separate one?
So major song and dance halls introduced karaoke equipment one after another, but the effect of the song and dance halls was not good. On the contrary, some people outside tried to get a set of sound equipment, sat in a certain square, and stipulated how much one song would cost for one night.
You can also earn dozens or hundreds of dollars.
This situation was reported to the electronics factory, and Zheng Nan immediately adjusted production and asked Li Xingxian to work overtime to produce a batch of speakers with wheels and handles that could be dragged around.
“Not only is it convenient to move around, but it also reduces the price!”
"Of course, on the other hand, the sound quality and sound effects don't have to be that good, and even the rheostat doesn't need to be installed."
To put it bluntly, Zheng Nan's batch of overtime speakers were prepared for those mobile karaoke OKs that were fighting guerrillas everywhere. However, considering the economic situation of these mobile karaoke OK owners and the possible impact on karaoke halls, Zheng Nan decided
Make a "youth version" audio system.
The first time they received the "Youth Edition" speakers, Huang Pinchao and Zhao Wenhe were actually a little confused, because they could clearly hear that this speaker was much worse than those regular speakers.
Zhao Wenhe even tactfully asked if this was a treatment product with a production problem or something, so it was less effective and cheaper.
Because for them, there is a way to sell processed products, but Liu Banshan told them that these are regular speakers produced by electronics factories, with wheels and handles, and are specially used for mobile karaoke OKs.
So Huang Pinchao and Zhao Wenhe could only push and test, but the results were surprisingly good. The first batch of speakers that arrived were sold out in less than three days, and many people came to ask about the situation every day.
This made the two of them overjoyed, and they urged the electronics factory every day to see if they could produce more "Youth Edition" speakers.
This result also made the electronics factory very happy, but happy as it was, Zheng Nan did not allow the expansion of the production of "Youth Edition" speakers.
The reason is very simple. This is an excessive product. There is no need for it. In contrast, the key point is to find a way to overcome the sales peak ten days later.
"Of course Huang Pinchao and Zhao Wenhe want it, because all the karaoke bars in Jiangxia are being renovated and their sales will have to wait for a while. The current batch of speakers can just make up for this time."
"But we are different. This batch of speakers has never been our flagship product. It was not in the past and it will never be in the future."
"And we also have to be responsible for the karaoke halls. If too many mobile karaokes are allowed to develop, it will take away the business of real karaoke halls, which is not good."
Of course, the "Youth Edition" audio needs to be controlled, but Zheng Nan adjusted the production sequence of the tape recorder and microphone.
Originally, recorders and microphones had to be sold as a set with the stereo, but now Zheng Nan has announced that it will increase the production of these two items and allow them to be sold separately.
Li Xing originally thought that a "youth version" of the tape recorder and microphone would be needed, but Zheng Nan shook his head and said it was not necessary.
"Recorders and microphones are our flagship products. If we create a youth version, we will be ruining our own brand. This won't work."
Zheng Nan said: "So the recorders and microphones still need to be of the same quality as the karaoke halls, but our main target here is to promote them to families, or to replace faulty karaoke halls."
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