Create a great era of e-sports
Chapter 202: Being ordered by heaven, you will live forever
In Mo Yu's vision, a successful A-level event has at least two requirements. One is the number of spectators. There must be at least 50,000 offline spectators, that is, the total number of spectators for all games must be 50,000. People, online, must be at least more than 500,000; second, event income, income from all aspects of advertising, event broadcast rights, etc. must be 15 million, so that the organizer will not lose money and more people will be willing to host it in the future.
Relatively speaking, the first one is relatively easy to achieve. As the event drives the game, the game itself will also feedback the event. It is very simple to obtain hundreds of thousands of game views.
The second one is a bit more difficult.
At least it is difficult to achieve at this stage. In the future, as the competition explodes, it will reach the level of LOL and enter the field of vision of more companies. At that time, it will be possible. The broadcast rights on various platforms may be sold for a lot of money. price.
Therefore, Mo Yu admired Zhang Zhaoyang's courage to host the A-level event and promised to help him in all aspects.
"Spending tens of millions to hold a competition is a gimmick in itself. As long as you spread the concept, I believe someone will see the benefits, and maybe they will come to you."
"And if you are willing to take the initiative to undertake the A-level event, I can't let you suffer too much. I will let Moyu Live buy the event broadcast rights for 2 million to help you bear part of it."
As soon as he finished speaking, Zhang Zhaoyang immediately objected.
"The legal ownership of the event itself belongs to a fishing game, so how can you still be allowed to spend money? Absolutely not!"
"Don't worry." Mo Yu reassured: "Moyu Live and Moyu Game have been separated and belong to two companies, so Moyu Live has little to do with the event itself. At most, they are under the same owner. "
"Secondly, I am also setting an example for the future."
"What do you mean?" Zhang Zhaoyang was confused.
Mo Yu explained: “Broadcasting rights are an important revenue channel for any event. The broadcasting rights of any high-profile competition can be sold for a good price, and the buyers themselves are also willing to buy them. A-level events are an important part of the e-sports system. A very important part, no less.”
"As the e-sports system becomes more and more popular, the broadcasting cost of an A-level event will definitely become more and more expensive in the future. I spent 2 million to buy it now, which is a big advantage."
"Stop fooling me." Zhang Zhaoyang said with a see-through expression: "You also said it is the future. It is not worth 2 million at this time. If it is given away for free, no one will want it."
"On the contrary." Mo Yu shook his head and said: "If you give it away for free, there must be people rushing to get it!"
"Other than Moyu Live Broadcast, who else needs it?" Zhang Zhaoyang said.
"More than you think!" Mo Yu said: "You don't understand the live broadcast industry. Even though Moyu Live is the only one now, many companies are already eyeing live broadcasts, and there will definitely be a lot of them in the future. As for the live broadcast platform, Moyu Live wants to seize the advantage, and now is the best time! So winning the broadcast rights of this game is also very important to Moyu Live itself. I think 2 million is a bargain."
Mo Yu didn't just talk in vain.
The live broadcast industry is now an industry with great potential in the eyes of many people. I don’t know how many people are ready to break in and get a piece of the pie.
Moyu Live just has the first-mover advantage. When the big bosses come in and spend money like crazy, they can attract users right away. Mo Yu doesn’t have that much money to spend, and he doesn’t want to get into a money-spending war. Content creation is the best option. Good idea.
That's why he wanted to win the broadcast rights.
What's more, the licensing plan clearly stipulates that no matter how much the event makes or loses, he doesn't care. He can't use Moyu Live to earn money for free, right?
It’s okay to say that Zhang Zhaoyang is a friend, but what if it’s someone else in the future?
Mo Yu explained all the considerations in his mind to Zhang Zhaoyang, and then said: "In short, I am not fooling you, but spending money to get the broadcast rights will be good for Moyu Live, and it will be a demonstration for the future broadcast rights transactions. These are all very necessary things, that’s it.”
When Zhang Zhaoyang heard this, he had no choice but to say: "Okay, although I always feel that it is not good to take this money, I will listen to your arrangement."
"There's nothing wrong with it." Mo Yu waved his hand and said, "This can be regarded as setting rules for the future, so you don't have to feel sorry."
"By the way, after talking so much, I think you should have a good idea of the basic preparation process for the competition now. I don't know how you will determine the prize money? And you have to think of a name for the competition, right?"
Zhang Zhaoyang smiled when he heard this: "I really have some ideas about bonuses and names."
"Tell me about it." Mo Yu gestured.
Zhang Zhaoyang said: "One thing to say is that many teams now do not have financial backers, and they rely solely on the players' enthusiasm to participate. This is what I think. In order to ease the financial pressure on the players, the tournament bonuses are planned to be higher, with a total of 2 million. !”
"The champion gets 40%, the runner-up gets 15%, the third runner-up gets 9%, the fourth to eighth place each gets 4%, and the ninth to 16th place gets 2% each."
"In this case, even the last one can get a bonus of 40,000 yuan, which will not only encourage players to participate, but also allow them to get an income."
Mo Yu was very surprised when he heard this.
He didn't expect that Zhang Zhaoyang's idea was so similar to the prize distribution plan of previous DOTA competitions. They all took the players themselves into consideration, so that the players would not waste the time and energy to participate in the competition without losing the last dime.
"Your idea is very interesting. As long as you participate in the competition, you can get bonuses. I think the players will be very happy. After all, many teams now really rely on love to generate electricity. If you can think more about them financially, it will be worthwhile to come all the way to compete. It’s a game.”
Zhang Zhaoyang said: "Then you mean to agree?"
"Of course I agree." Mo Yu said with a smile: "As long as the players are good, the competition will be good. Why refuse?"
Zhang Zhaoyang said: "The main reason is that in the previous games, the top three took all the prizes. I thought you would disagree."
Mo Yu smiled when he heard this: "Didn't we also provide participation subsidies to other teams at that time? Each team in the Jingzhou Cup has a participation prize of 20,000 yuan. Don't worry, your bonus distribution plan is very good, and I support it. I think the players will also be very supportive.”
"I think so too." Zhang Zhaoyang waved his hand and said: "That's it. As for the name of the event, since I am organizing it and I am the owner of the Emperor Star Club, I plan to name it the Emperor Star Cup. How about it? ?”
"Emperor Star Cup" Mo Yu repeated a few words and praised: "Catchy, concise and clear, and the meaning is also very good, not bad!"
Zhang Zhaoyang said proudly: "To be honest, I asked someone to draw the shape of the trophy. It was made into the shape of a jade seal. On it were engraved the four characters "Order from Heaven" and "Longevity and Longevity". It feels like a jade seal passing down the country. Isn't it very domineering? ?”
A national jade seal?
Seeing Zhang Zhaoyang's proud expression, Mo Yu was stuck and didn't know what to say.
I can only sigh secretly in my heart that Zhang Zhaoyang’s taste is indeed unique!
But after thinking about it, Mo Yu found the idea of the Jade Seal Trophy very interesting.
No one has ever stipulated that the shape of a trophy must be a cup, not a jade seal.
It's just a symbol of honor. It's called a trophy. In fact, it can have any shape. In the previous life, Dota's one was still a shield!
Besides, everyone knows about the trophy in the shape of the national jade seal!
The profound meaning contained in this shape, coupled with the eight characters "mandated by heaven" and "longevity and longevity", indeed gives the recipients a unique sense of mission and honor, which is a very good meaning.
"The National Jade Seal Trophy, tsk tsk~ Your idea is really unique." Mo Yu praised: "It's all up to you."
"That's good!"
Zhang Zhaoyang sounded excited: "The trophy is the highest honor, and the jade seal also represents the highest status. To a certain extent, the two are very similar. I just want the championship team to be crowned and enthroned under the spotlight. Thinking about that scene is very exciting. .”
Golden ribbons are floating down, spotlights are shining, and countless pairs of eyes are watching inside and outside the stadium. In that scene, holding a trophy with a national jade seal, enthroning and coronating, and holding a great treasure.
It can be said that no Chinese can resist that kind of scene. It is a kind of cultural heritage engraved in genes and passed down for thousands of years. Foreigners may not understand it, but in China, Mo Yu feels like goosebumps just thinking about it. I couldn’t help but admire: “Wonderful idea, awesome!”
"Hahahaha~"
Zhang Zhaoyang laughed happily when he heard this.
It stopped after more than ten seconds.
"Then it's settled. When I get back later, I will immediately arrange for the staff to come up with a competition plan based on your suggestions, and then start preparations immediately. As for the specific holding time, I haven't decided yet. The main reason is that the plan says that participation in the A-level competition The team has to reserve three places for the top three in the B-level event. Now there is no news about Lao Deng and Lao Li. I want to wait and see. If they hold a B-level event, I can reserve seats for the promoted teams. "
Among the three levels of ABC competitions, Mo Yu stipulated that there should be at least 16 participating teams in the A-level competitions, 2 seats must be obtained through auditions, 2 seats are invited by the organizer, and the remaining 12 seats are awarded by The top three in the next level B-level event will automatically win. If the number of B-level events is not enough to fill 12 seats, the organizer can also invite promising teams on its own.
If this continues, B-level competitions require at least twelve teams to participate, and the rules are the same. When it comes to C-level competitions, there is no such requirement.
The reason for this is to give the Sanren team a chance to advance.
Of course, if the individual team can pass the large-scale audition stage, they can also get a seat.
It's just that there are very few ABC third-level competitions nowadays, so the implementation must be adapted to local conditions and made changes based on actual conditions, such as opening more audition promotion seats.
The problem now is the news about the competition authorization. Mo Yu has not made it public for the time being. He has only told Deng Junhua, Li Xiaofeng and Zhang Zhaoyang.
While Zhang Zhaoyang has decided to host the A-level event, there is no news about the other two. If one of them decides to host the B-level event, then there will definitely be three seats left among the sixteen spots in the Emperor Star Cup.
Mo Yu shook his head when he heard this and said: "There is no way, you are the first to come here. There is no news about the two of them yet, and I am too embarrassed to rush them. I can only wait and see."
Zhang Zhaoyang slapped his thigh, let out an ouch, and sighed: "I asked them both before, and they both said that we need to consider discussing it. I don't know how long it will take to think about it. I also want to hold the Emperor Star Cup as soon as possible!"
Mo Yu thought for a while and said, "Don't be anxious yet. Let's do this. I'll call and ask."
After saying that, he took out his mobile phone and prepared to make a call.
Who would have thought that as soon as he took out the phone, the landline phone on the table rang. Mo Yu pressed the speakerphone and the call was connected instantly, and the voice of the beautiful woman at the front desk came from the receiver.
"Mr. Mo, Mr. Deng from LGD Club and Mr. Li from WE Club are here!"
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