Exploiting Hollywood 1980

"I'm looking for Mr. George Lucas. I'm Ronald Lee. He said if I needed help, I could make this call."

Ronald was alone in the office and called George Lucas.

"George, someone named Ronald is looking for you." A woman's voice was on the phone.

"Thank you, Linda," Lucas took the receiver from his girlfriend, Linda. He and pop star Linda Ronstadt have been dating since their divorce.

"Hello, Ronald. Linda and I are on vacation at Skywalker Manor. Would you like to come over and play."

"I have something and need your help, George. You once said that I can come to you if there is a problem." Ronald asked for help straight to the point.

"Okay, then let's hear what you have trouble solving." Lucas became a little more serious and changed his sitting position.

Ronald told Lucas the predicament he was facing, hoping that he could come out and endorse him that his "Longwei Kid" was not an imitation of "Rocky".

"Of course there's no problem, let your public relations company contact me, you have a public relations company, right?" Lucas heard that it was such a trivial matter, so he didn't take it to heart, "but you are sure to use mine. Commitment? I think your agent should have other solutions for this matter."

"Yes, they offered me to default to imitating Rocky, or wait for the news to go away, but I don't like that. This movie is the first time my family has complimented and recognized my work. I don't want this movie, Get this stain on."

Lucas was silent for a moment. What happened to Ronald reminded him of his father, George Lucas Sr.

His father, a right-wing businessman, was very disappointed after Lucas went to college to make some boring movies, and the relationship between the two has been bad.

Just like the villain Darth Vader in Star Wars, George Sr. also hopes that his son can join him and inherit his business empire. In "The Empire Strikes Back", the father-son counter-intelligence scene is that Lucas refined his father-son relationship, and then exaggerated it and changed it.

Luckily for the Skywalker family, Lucas' father lived to the day when his son achieved fame and became Hollywood's most profitable director and producer. As in "Return of the Jedi," the two eventually reconcile.

If his father and son were reunited with Star Wars, and someone slandered it as an imitation, I am afraid that he would be very angry, and he would have to fight back and clarify.

"Okay, how do you want me to help you?"

"I'll put together a plan with the PR consultant, first on TV, ... countering Stallone's words. Then I hope you can do an interview and endorse my words."

"Okay, I haven't been interviewed by the TV station for a long time. If you find a serious talk show host to come to Skywalker Manor, I can spare two hours." Lucas agreed.

"Lucas has agreed to be interviewed at his manor. Next, we will contact the media to get Ronald on an influential show as soon as possible to clarify the facts."

After Ronald invited Lucas, Nisita immediately invested the resources that could be mobilized and began to plan for Ronald.

This young man always surprises himself. With the support of the industry's top producers like Lucas, Ronald's future is limitless.

"This matter needs to be done within this week, and it's best to find a host of the three major talk show levels." Eva, a public relations consultant, began to go out and call Paula to coordinate resources with all parties. Their impromptu team was all excited, and would rather pay a big price to get Ronald back on fire while the public was still impressed.

The so-called three major talk shows are the three male hosts who have dominated late-night talk shows since the 1970s. NBC's Johnny Carson's Tonight Show thriving, made cbs and abc of the three major wireless TV stations jealous, and also introduced their own candidates for the ring.

cbs is looking for mavin griffin, abc is looking for dick kavitt.

The two have their own characteristics, and Griffin takes the low-end route, which is more vulgar than Johnny Carson's jokes. By the 1980s, the ratings had been dismal. After being fired by CBS, he went to the cable station, and Stallone was on his show.

ABC's Dick Cavett conducted in-depth interviews. Although he was able to talk about in-depth content, in America, where each household had an average of one and a half TV sets, he talked some in-depth content late at night, and the ratings were not good. After being fired Moved to pbs TV station together with the program, and the contract was terminated at the end of the previous year.

In addition to the three veteran talk shows, NBC's late show after Johnny Carson's show, hosted by Ronald's friend David Letterman, has about half of Carson's ratings.

After a series of urgent consultations, and exchange of resources, David Letterman agreed to replace the original guest, Sean Connery's new film, one of the Bond Girls of the knock-off "007" movie, on Friday night. A Barbara Carrera, let Ronald go on top and talk about "Longwei Kid".

The show was recorded on NBC's Fifth Studio in New York, and Ronald, along with Nisita and Eva, a PR consultant, flew to New York.

"Your appearance is about thirteen minutes. I will ask about some movies and your personal experience, and then turn to Stallone's rumors about you." David Letterman gave Ronald a brief introduction to the arrangement.

Because the talk show needs to pay attention to the on-site reaction, Ronald did not have a rehearsal and went straight to the recording.

"Three...two...one...start", the live director pointed the camera at the host Letterman.

"The next guest, is our old friend, his movie, which once gave me a bit of an actor's addiction in the studio... Let's welcome, 'Break Dance', and the director of 'Long Wei Kid', Luo Nader Lee..."

"Hello!" Ronald waved his hands and said hello to the audience at the scene. The audience below applauded and screamed under the arrangement of the assistant.

"Thank you, David. I'm glad to be here." Ronald and Letterman shook hands and made their way to the guest's chair.

"Your breakdance gave us a lot of enjoyment. I saw that you liked the thigh shots of bikini girls. Is this your personal hobby?" essential.

"Hahaha..." The audience laughed at Ronald's embarrassment.

"Hey, the audience likes scenes like this, and my job is to make them like it."

A loud whistle was accompanied by applause, and the audience loved this kind of director.

"Speaking of movies, another new movie of yours this year, 'Long Wei Kid', is in theaters, and it also has a beautiful girl in it."

"Yes, you might recognize her as one of the Burger King girls..."

The two talked for a few minutes, and Letterman began to get to the point, "Stallone was on TV two days ago and said that your new film is a copy of his Rocky, a teenager version of Rocky, is it true? Are your directors shooting? What about deliberately imitating those classics when it comes to movies?"

"You know mine, David. I didn't actually imitate Rocky."

"So, you did imitate other movies, but not Rocky?"

"A movie has a beginning, a middle, and an end. Every movie story has to follow the rules to be liked by the audience. We don't say that just because the hero and heroine of every romantic comedy kiss at the end, they imitate." Ronald pretended Dissatisfied, he shrugged his shoulders.

"But your plot is really imaginative, especially with a master who defeated the defending champion under his training."

"If you say that, then all the movies are imitations. If we have to give the 'Longwei Kid' the next 'imitation' object..." Ronald stretched out his hands and ticked twice with his index and middle fingers, Indicating imitation is in quotation marks.

"It's supposed to imitate 'Star Wars.'"

"Star Wars? Daniel slashed with a lightsaber?" Letterman made a look of slashing each other. The band played together the Star Wars theme song.

"No, but their masters, the backgrounds are more similar, aren't they? Rocky's coach is just a grumpy boxing coach.

And Master Yoda, and Master Miyagi, were hidden at the beginning, disguised as ordinary people without magical powers. "

"Repairer, eh?"

"Yes, they're all short, humorous, and they like to use flips and don't follow grammar."

"Used correctly, it is true that no defense can stop it." Letterman sat on the chair and tried to do a crane kick.

"And in the end, what they value most is not the apprentice's victory over the opponent, but the victory over themselves. It is the correct philosophy that overcomes the wrong philosophy. After their apprentices were taught by their masters, they did not kill their opponents, but achieved reconciliation.

So this is not a martial arts movie, but a movie about a philosophy of life. The correct philosophy of life allows children to get good results, not the level of force. This is completely different from those boxing and martial arts movies. "

"The dark side of the Force?" Letterman imitated the Star Wars drumbeat with his hands on the table. "Bong, bang, bang... bang... bang."

"Hahaha, the audience started laughing."

"It's like pursuing power too much and falling into the dark side of the Force," Letterman concluded.

"Yeah, that's it, just like Darth Vader, everyone has a light side and a dark side, and sometimes we forget philosophy, we get lost, and we can't see ourselves clearly. It's like..."

Ronald paused deliberately, and Letterman raised his brows. Is this going to name Stallone?

"Like Johnny in the movie." Ronald gave the audience a moment to laugh, realize who he was actually talking about, and return to the movie.

The theme song for The Late Show with David Letterman, began to sound softly, a signal that the time was almost up.

"Audience friends, Ronald Lee" Letterman began leading the audience to applaud.

Ronald stood up for the curtain call.

"Very good, very good," Eva tugged at the back of Ronald's suit, which was a little wrinkled from sitting, "You did exactly what we envisioned, and I don't see that your talk show style is not bad. "

"It will be on time at 10 o'clock on Friday night." Letterman came over and confirmed that the video was all ok. "My ratings are only half of Carson's, but this is the best I can do."

"Thank you," Ronald stepped forward and hugged him tightly. I have to remember this work. Although Sean Connery's agency, caa, is helping to mediate, Letterman has also contributed a lot. Without his permission, he may not be able to do this.

"The next step is to interview Lucas's team. We'd better get a powerful talk show host to interview Lucas before next weekend." Nisita came up to talk, this is their next most important job .

The angle of Ronald's front punch today is very strange, and it seems that it will greatly exceed Stallone's expectations. Then look at how "Rocky" defends with a hug, and Ronald's team hits Lucas's backhand punch.

"It shouldn't be difficult, right, which reporter doesn't look like an exclusive interview with him?" Ronald asked.

"Of course, but to find someone who is willing to cooperate and ask the right questions, you need to choose carefully." Eva concluded. "Actually, if he didn't retire, Dick Cavett in the three talk shows would be the most suitable. His interviews always have depth, and he asks questions in casual places, so that the interviewee is willing to talk deeply."

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