Extraordinary Genius
Chapter 315: Defeat Sony at home (fourth, for the lord yang199174 plus)
Snapped!
Dahe Dianxiong threw the teacup on the ground and the pieces were splashed. ?
"What do you tell me? Our Huaxia cooperation dealers now all request a return? How do you manage the Chinese market? The monthly decline in the share does not say, now it has to become zero!"
The head of Sony Huaxia bent over and his body trembled slightly. Originally, he could be the head of a big market. Although this market is not easy to succeed in the short term for various reasons, in the long run, it will become a new growth point for the company's profits.
He thought he would become a hero of Sony, and perhaps he could enter Sony's core management. But I did not expect that this July is his Waterloo!
At the beginning of August, it became his nightmare!
In August, Sony's sales did not decline, but began to lose money, and all dealers said that they would not enter Sony's goods in September, and they also asked Sony to accept their refund return application according to the agreement.
The reason why he drafted this clause was because no dealer was willing to sell Sony's Walkman products, and the Chinese market was almost blank. There were no competitors. Just let the dealers see the profits, but they are afraid that they will not continue to cooperate. ?
Originally everything was normal, but it was the Chinese that broke the resentment of Sony executives, causing people in China to boycott Sony products, and even resisted the island products.
All this, has a hairy relationship with him, isn’t he insulting China? But who can't let him make a timely response, but it makes things more and more intense?
This kind of thing can spread quickly in a short period of time. It must be organized by someone, and the person who organizes it is not small.
Yes, put this thing on the head of aia!
“Dahe President, I came to the conclusion after the investigation. This is something that is being promoted behind the scenes. There is a great possibility. It is a ghost of aia company!”
"Can you be sure?"
"can!"
He didn't know, he just wanted to find an excuse to take out the black pot, but unintentionally. It was right.
"You are here to think about how to deal with it. I will report to the president and come back and talk about your problem!"
Sony’s current incident is too big, so what Sony executives insulted China, or the island’s newspaper reported. But it is simply out of context, the head of their product research department does not mean this at all, but they explain, no one listens.
Especially this wave came too fast, not only Sony's products were resisted in China, but even the entire island brand was resisted by the Chinese. ?
What made them most helpless was that the people in the diplomatic department also called and blamed, saying that Sony had a very bad influence on the image of the entire island nation.
The island country is now establishing diplomatic relations with Huaxia. Although it is not a honeymoon period, the relationship has been eased a lot. After Sony’s scandal broke out, the Chinese people began to boycott the island’s products, which was a major blow to the entire island’s economy!
They have been working hard to open the Chinese market in the past few years to save the island's economic crisis. Just a little bit of improvement, it was ruined by Sony!
The president of Sony explained that this matter is really innocent. The people in their company just said that China's electronic products. It’s a fact that behind Sony for more than a decade. As for saying that China will never catch up with Sony, what is wrong with this sentence, we Sony. Just have this confidence!
Confidence can, but not proud. Sony has paid a heavy price for his pride and for the inappropriate remarks of company executives.
In the end, Sony compromised and fired the executive, hoping to apologize. anyway. They can't withdraw from the Chinese market, and the Chinese market is the target market for the company to focus on!
But Sony still underestimated the temper of the Chinese people. Although Sony had already fired the executive and even apologized in the newspaper, the Chinese still did not forgive Sony.
The other products of the island country, the boycott is not so serious, because other products, have begun to cut prices to promote the sale to save the market. But Sony has obviously cut prices, but it still can't sell. Even now there is a group of angry youths, seeing others use Sony's products will not work, what year you bought it!
Feng Yu originally thought that he would incite the emotions of the angry youths, and it would be good to boycott Sony. I didn't expect the effect to be outrageous. Even the products of the entire island country were hit hard.
Even this incident has reached the level of national diplomacy. Huaxia is a matter of course. Therefore, the government has only appealed to everyone to be rational, but it has not been explicitly prohibited.
Because of this, the island country must give up some benefits on some things, which is also in the interest of the country. As for how the matter spreads in the end, no one cares at all, no trouble!
Feng Yu didn't think that there was no network, just let the dealers take the opportunity to spread the speech, and it actually played a better effect than the later generations of network communication. Of course, this is also related to the people nowadays, and more hostile to the island nation. Many of the anti-war veterans are still alive!
Those dealers are also very savvy, taking the opportunity to play a banner - Aihua Walkman, Huaxia people holding! This banner is out, in line with the current angry youth sentiment, once again let the Aiwa Walkman in the Chinese market to sell, monopolizing the market, just a matter of time.
This is the leader of the Chinese people's counterattack against the island's electronics market. I have the ability and must support it!
In the same way, some Chinese merchants began to play the concept of manufacturing in China, and when the patriotism of the Chinese people soared, they branded and boosted sales.
Of course, there are also a lot of fake and shoddy products. They took advantage of this opportunity and they also took a fortune. It was unlucky to be caught and went in. But I didn’t catch it, and I’m happy to have a flower!
What makes Feng Yu speechless is that there are some "smart people" who buy Sony's Walkman at a low price, and then use the adhesive tape to attach another logo on Sony's trademark, and then take the opportunity to sell for profit.
Sony can only pinch the nose and recognize it. It can also be handled and shipped back to the island. The freight is not a small amount, not to mention the damage rate. Sony’s Walkman is unsalable in the world. It was originally shipped to China. Old models, then sent to other places, can not sell, it is better to sell at low prices in China, recycle funds, reduce losses.
Dahe Dianxiong contacted Liu Shengxi before, and wanted to talk with Aia and re-implement the strategic cooperation agreement to help them reverse the image in China, but Liu Shengyi refused!
When you broke the agreement, did you promise me my request? What's more, the big boss Feng Yu also said that to become a competitor with Sony, never cooperate!
Feng Yu saw that Sony had already begun to sell it, and he understood that Sony really accepted the loss.
Hey, Sony wants to compete with me for the Chinese market. Don't forget, here... is my home! (To be continued.)
Ps: It’s four more today. On the weekends, the fourth child has to go out for a trip. There is no time to write at night, forgive me. Thanks to one ticket, the lady opened another, and the morning sun and the sun were rewarded. The fourth will work hard tomorrow.
...
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