Game Development Giant

Jester was also watching this interview and was so moved when he saw it. He couldn't believe that in the game environment at that time, when piracy was rampant, there were still such simple game developers. ︽Dian Dian Novel,

Moreover, Marcin Ivinsky did not finish his speech.

After taking a breath, he continued.

“This is how we give games higher value through genuine products, such as providing technical support, high-quality customer service, and providing attractive bonuses and other items in bundles.”

"Our core value, or our belief, is to never engage in DRM. We will not sacrifice this. People will always do stupid things. This is why piracy succeeds. In fact, everyone is willing to do it for games. Pay money, the success of Steam proves it, and we want to prove it. The real secret to success is to listen to players and give them what they need."

"Instead of forcing what you think is good on them."

The last words made Jester feel inexplicably moved. He felt that if he were in Marcin Ivinsky's position, he would never be able to make the same choice as him, just like now, if now If there is anti-piracy technology similar to DRM, he will definitely use it.

It's not because he has no confidence in his company's games, but because he has no confidence in the pirated players.

After all, who doesn't want to sell one more copy of their game?

Although he couldn't do it himself, Jester still admired Marcin Ivinsky. He didn't know what the final result of "The Witcher 3", which was still under development at the time, would be. After all, he was reborn before it was released. Yes, but he feels that there are game developers who work so hard and completely consider the players' perspective. Why can't we make a top-notch game?

One month passed very quickly, and Jester kept getting news from Sandy Weir that commercial credit companies were shrinking funds during this period. He gradually felt relieved. During this period, he continued to Paying attention to the rise of Dow Jones industrial stocks, this level of rise is simply getting more and more scary.

At this time, Sony's game console was ready to be released.

At this time, more than a month has passed since the release of Dreambox 2. Sony's R\u0026D capabilities are much stronger than Nintendo. With the efforts of Sony's hardware engineers, they finally completed the nearly completed product they had developed together with Paradise. It has been transformed into a console that if you are not a professional, you will never know that it is a Nintendo console. Product of the same mother.

The promotion of PS is very large. You can see advertisements for PS game consoles in almost any corner, whether it is TV, radio, newspapers or subway cars.

Moreover, under the threat of Sega's low-price strategy of two hundred dollars, Sony cannot set a high price for the game console. They are not like Jester's Mars Entertainment, which can temporarily withstand this wave of impact, so their promotion price is high. That is, their pre-sale price is only two hundred dollars.

In the field of gaming, Sony is an absolute novice, even though they are a giant in home appliances. Sales channels are spread all over the earth.

But fortunately, Namco, Hudson, and third-party developers like New Japan Project, Sony finally managed to win over from various camps. There are also many fans of their own, especially Namco and Hudson. Their games have many fans in North America.

And this time, Namco even came up with a sequel to their specialty game "Iron Array" for the PS console, while Hudson came up with a sequel to "MapleStory".

Although it is not as good as Sega's transplant of a long list of arcade games that were loved by North American players when it was released, the good thing is that the games produced by these two companies are very attractive, and the order has changed from Sony's previous ones. This can be seen from the number of pre-sales per day.

Moreover, Sony has many fans.

Jester is also very busy during this time. He is responsible for the development work of two game development groups at the same time, and he also has to take time to deal with other matters related to the company's division of labor. Moreover, he also wants to hold a press conference recently because In a previous internal company discussion meeting, it was discussed that the company's slogan has not changed in the five years since its establishment.

Now that Mars Entertainment has become the leader in the industry, it seems that it should be more appropriate to change to a better slogan.

After someone introduced this point, it immediately gained support from everyone.

Jester felt that the company's slogan at the beginning was good. Making the best games can be said to be the biggest belief of a game company. However, his subordinates said that although this was good, it was not grand enough and did not meet the requirements. The position their company is in now.

Seeing everyone's persistence, Jester agreed to the proposal without hesitation.

But I agreed, but I always had to come up with a new slogan, which can also be considered as an advertising slogan. Unfortunately, in several consecutive meetings, all the slogans that were proposed were not accepted by Jess. Very satisfied, there is not even one that can be better than the previous slogan.

Just when everyone wanted to give up, Jester suddenly remembered something.

This was not his own original creation, but he remembered a slogan he had seen before his rebirth. In his opinion, this slogan was extremely suitable, so Jester said it without any hesitation. came out, and then everyone was stunned for a moment.

With everyone agreeing, the slogan was agreed.

Now that the new promotional slogan has been confirmed, as a company like Mars Entertainment that has a pivotal position in the industry, it is natural to hold a press conference to promote the news. Of course, the more important reason is that when Mars Entertainment When this decision was made, it was not far from the time when Sony would release the PS in North America.

This can also attract the attention of players to a certain extent.

Kazuo Hirai was very angry when he learned about this, but this was a private matter of Mars Entertainment, and their relationship with Mars Entertainment was not very good, even though Mr. Kutaragi Ken had agreed to meet with Jester. , but because Hayao Nakayama was unable to come to the United States due to recent matters, the matter had to be postponed for a month.

Hirai Kazuo did not call Jester to scold him for being unethical, because he knew it would be of no use at all. What he did was to adjust the publicity and logistics as much as possible, so that nothing could go wrong on the day of sale. .

Just three days before Sony's PS console was officially launched in North America, a press conference for the announcement of Mars Entertainment's new slogan was also being held at the Anaheim Convention Center, where Mars Entertainment often holds large-scale events. —Of course, it is impossible to attract the attention of many people just by doing this. Jester also promised that after this press conference, he will let members of the game development team accept interviews from the media. Allowed to say a few things about the games they are developing.

Everyone knows that Jester is developing two games at the same time. One is an SRPG game that he has announced as "Dream Simulation Battle", and the other one is just called an RTS game by Jester. Mysterious works that no one knows about.

Almost all game players are full of interest in these two games, because after all, these are Jester's works, and if these reporters can dig out these two games from Jester or Jester's subordinates, Every bit of content can make readers flock to buy their newspapers or magazines or watch their programs.

This press conference, in addition to inviting some media, also invited about 200 of Mars Entertainment's most loyal players, because Mars Entertainment has several new games coming out and needs to find some people to test them.

There, under the rostrum, in addition to reporters holding various cameras and cameras, there were also many players with excited faces.

Jester ascended the podium.

The scene erupted with cheers like thunder. These players really didn't expect that it would be Jester himself coming to the rostrum to introduce them to them.

Behind him is a large screen. The screen is blocked by a large curtain. No one can see what is displayed on the screen behind the curtain. Jester is standing like this. The front of this covered big screen.

"When I stepped onto the podium, I was almost knocked down by your voice."

First, Jester made some humorous remarks, and immediately a burst of laughter broke out in the venue. Jester waited until the laughter subsided slightly, and then continued: "And I feel your unrestrainedness. When I saw the almost unstoppable enthusiasm and the pious gazes on your faces, I suddenly discovered that the slogan we discussed in several meetings was so consistent with your behavior at this time."

This time, the voices of the players present fell silent. They all wanted to know what Jester would say next.

But it is a pity that Jester did not give them what they wanted. Jester's voice suddenly changed: "Actually, I think it is useless to talk too much nonsense. Talking too much is too hypocritical. Personally, I Never hypocritical - so, there is nothing to hide..."

As he spoke, Jester yanked a rope beside him.

The curtain covering the big screen behind him fell down in the next moment.

Revealing himself on the screen. (To be continued...)