Game Development Giant

Although this game does not give people the shocking feeling that the original game can do this like other Jester games.

However, it was never disappointing.

This is a standard Sega-style hard-disk action beat-'em-up game. In every aspect of this type of game, it is almost perfect. Even if Sega makes it themselves, that's all.

However, if Sega did it themselves, even if they produced news of this level, they would not be able to achieve such an effect.

At the carnival, "Shadow Blade" was officially released for trial play. When reviews from various media and newspapers began to be released one after another, Sega's MD console triggered a sales frenzy around the world. Many Mars Entertainment Fans have bought a Sega console, which has increased the sales of MD consoles by a full 500% in more than a month compared to before.

This made Sega's top executives even more happy, thinking that the decision they made at that time was correct.

After all, in the past, MD consoles could only sell about 80,000 to 90,000 units a month worldwide, but in the month that just passed, MD consoles sold more than 500,000 units!

This is equivalent to the sales figures of the previous half year.

It is similar to the average monthly sales figures in the first year after it is released. You must know that generally speaking, in the first few months of the first year after a console is released, the average monthly sales are the highest. Because diehard fans will buy the console in the first few months.

This sales of more than 400,000 units more than before is Jester's appeal.

An equivalent number of fans of Jester and fans of Mars Entertainment have purchased Sega's game consoles, which means that with just this one game, Jester has expanded Sega's sales to 400,000 in one month. User!

This is five games or more that they needed to make before. What can be done only in one month, and this is only a month. Although starting from the second month, it is impossible to have the number of 400,000 units a month, but you must know that Sega-style games are all It is a long-selling game. This kind of game can be sold stably for a long time.

Generally speaking. If you are lucky, just rely on this "Shadow Blade".

Sega might sell an extra million consoles that didn't exist before. Even if only one-third of the people like Sega's games, you know, Sega's game style is unique. Although the types are different, they are all the same. A very challenging core game. Generally speaking, players only need to like a Sega game. Then he will definitely be interested in other Sega games.

Although I am not interested in all Sega games, I will definitely be interested in a few.

This was investigated by Sega.

In this way, Sega not only sold one MD console, nor just sold one million copies of "Shadow Blade".

Rather, they might sell several games worth millions of copies.

This is for Sega. But this is a big deal. After all, judging from their current platform share, they don’t have the ability to sell millions of copies of every game.

Even dreambox2, whose share is three times theirs. As for Mars Entertainment, there is no guarantee that any of its games can sell millions of copies. Judging from the sales statistics in recent years, this is indeed the case.

For Mars Entertainment, after all, its platform share far exceeds that of the other two companies. Therefore, there are not many games with more than one million copies in Mars Entertainment, but there are still seven or eight games every year, and even a few popular ones. IP can sell millions or even close to tens of millions of sales.

Of course, other companies also have more than one million sets of games.

For example, take the famous DQ. Although this game is not popular in Europe and the United States, its sales in Japan are extremely stable. Basically, each game can stabilize at more than three million units.

In fact, because players are so enthusiastic about purchasing, the Japanese government has issued a special law to prohibit the sale of DQ on weekends.

You know, even as famous as DQ, "Final Fantasy" under Mars Entertainment is far from requiring national legislation to regulate the release of Sega.

Of course, although the sales volume of "Final Fantasy" is at the same level as that of DQ, the worldwide sales of "Final Fantasy" are compared to DQ's world sales. If only the sales in Japan are counted, then DQ's The sales volume is almost twice that of "Final Fantasy". It can be said that the appeal of the dq game in Japan is almost unparalleled.

This is why when Yuji Tsui said that DQ will only appear on the best platform, it made Sega and Sony so passive.

Because this game has unparalleled appeal in Japan.

Although for Mars Entertainment, a million-selling game is not too rare, but for Sony and Sega, a game that can sell one million is almost the highest-selling game produced by them. ’s numbers.

The maximum is 12.3 million, not more than 1.5 million.

Only their top IPs can sell millions. As for Mars Entertainment, which sells tens of millions or even tens of millions of units of a game, for these two companies, that is a waste. It's something I can't even think about.

Nintendo before that.

Although there is no way to guarantee that each game in the "Zelda" series will sell tens of millions of units, at least among the two games that have been released by Nintendo, the cumulative sales of the first and second games have exceeded 10 million units. Yes, in the second game, because Miyamoto Shigeru made too many changes, many players were unable to accept this style, so the sales volume dropped somewhat, but despite this.

The total sales of the second "Zelda" game have reached nearly 5 million copies.

This is unparalleled among all games from Sega and Sony.

Of course, after all, Sega and Sony's platform share is far from comparable to that of Nintendo. In the years when Nintendo and Mars Entertainment were fighting, although Mars Entertainment had an absolute advantage in the North American market, in Japan has always had an absolute advantage in Nintendo's platform share.

At its peak, Nintendo even accounted for 90% of the entire Japanese home game console market.

Even when Nintendo was at its weakest, their platform share was 50%, and when they were in a stalemate with Mars Entertainment, it was maintained at more than 60%, or even 70%.

This is also the reason why the sales of Sony and Sega's games, although many of them are excellent and not inferior to those of Nintendo and Mars Entertainment, are far behind the other's, because the other's The platform share far exceeds yours. In this case, how can you compete with the other party in terms of sales?

For example, as we all know, the sales volume of Xbox One is only 11 million units, while the sales volume of its rival PS4 has reached nearly 22 million units. The sales volume of PS4 exceeds that of Xbox One by almost double. In this case, How can games on Xbox One be on par with games on PS4 in terms of sales? To continue the analogy, if Ubisoft sells only one game and sells two million units on PS4, it may only be able to sell less than one million units on Xbox One.

In this case, if games cannot be sold on a platform, then which game company will be willing to devote all their efforts to developing games on this platform?

After all, the development cost of a game more than 20 years later is not more than 20 years ago.

Some large game manufacturers may still develop games, but some medium-sized and small game developers may not develop games for this kind of platform that cannot sell much sales, because they can’t make money, how simple it is. reason.

And this will have a chain reaction.

Just like a snowball effect, as time accumulates, this phenomenon will become more and more terrifying. After all, large game companies such as EA, Ubisoft, and Activision may develop full platforms, but other What about those game companies?

If a few years later, the masterpieces of large companies are available on all major platforms, no one will have an advantage on both sides. However, some small and medium-sized third parties can only compete on platforms where they have an absolute advantage in quantity. Games are developed on it, so the games on ps4 will inevitably be several times that of xboxone.

This is terrible.

Want to know how Sega's DC failed?

Are Sega's first-party development examples worse than Sony's? Of course it's impossible. At that time, Sega's seven major studios were so powerful in the industry that any one of them would be comparable to the six major developers of Nintendo at the time.

Moreover, they still had the help of Capcom, who was adhering to balancing the industry at the time.

Under this circumstance, DC still lost miserably in front of the ps2. Of course, there are reasons why the ps2 is more powerful, but it is not just that. You must know that the performance of the original Xbox is also stronger than the ps2. Why did the Xbox not defeat it? ps2?

It's because Sony gathered almost 70% or even 80% of the third-party developers in the industry at that time.

On Sony's ps2 platform, the number of games released in one month is equivalent to the number of games released on DC in half a year or even a year.

Do players need a reason to choose which platform? (To be continued...)