Game Development Giant

Actually there is one thing that is quite interesting.

That is, the two companies Google and Dou were established at about the same time, with a time difference of no more than one year.

However, fifteen years later, although Google’s main income also relied on advertising, Google at that time had truly transformed into a technology company. Not only did it own the most widely used operating system in the smartphone market, it was even developing Research into the feasibility of quantum computers.

And what about a certain degree?

They are studying how to sell more advertising and how to defraud money from poor patients.

People can be shameless, but they cannot be so shameless.

Therefore, although the success of a company is inseparable from its emergence, turning a successful company into a great company requires the founder to have a long-term vision and courage.

Both founders of Google have it.

This time their meeting with Jester did not achieve their goal. Jester will not insist on the 330% of Google's shares in his hands this time. He will take the proportion of the second round of financing. However, these two people were not too disappointed, because after all, they still got Jester's promise, although it was only verbal.

Jester's credit is very good, and he has never gone back on anything he promised.

After that, he attended the annual board meeting of Citibank. Jester just went to make up the money, including the subsequent charity dinner and charity auction. As Citibank's Activision Jester also bought a painting for 3 million. A European oil painting whose name he had never even heard of.

But Claudia is quite interested in this oil painting.

What makes Jester most happy is that his trip to New York these days can be regarded as a way to relax. After all, he has been working intensively for a year and has hardly had much rest. Although his wife has not told him about this, Jester also knew that he was a bit neglectful of the other party, and Jester was also a little apologetic about this.

Fortunately, Claudia is a very virtuous wife. She does not look like a traditional Western woman, but looks like a traditional Eastern woman.

She selflessly supports her husband's work.

I never have any quarrels with my husband over work matters. She understood why her husband worked.

Therefore, after participating in Citibank's charity auction, Claudia took the initiative to help Jester refuse several banquets, which also surprised Jester.

"I know you have wanted to return to California for a long time. I also hope that your last game will be your most successful work." Hearing his own words, Jester couldn't express his happiness in his heart. With such a confidant accompanying me, what else can I ask for?

in the following time. Jester is really like what he said in the meeting. He is not involved in other matters of Mars Entertainment at all. He is devoted to the development of the game. Even the E3 exhibition does not matter. He does not ask or participate.

You know, this E3 exhibition is a very important exhibition for Mars Entertainment.

Because this is Mars Entertainment’s first battle for the next generation, they will display their motion sensing equipment at this E3 exhibition.

This is a concept that has been touted by Mars Entertainment for over a year.

Although at last year's carnival, Mars Entertainment conducted a trial play of some completed levels of "Super Balotelli Galaxy", however. This trial is not open to the public. Except for the invited media, only players who queue up for a long time and draw lots can get a short 20-30 minute trial opportunity.

Although almost everyone who tried it said that the trial was incredible and completely subverted their impression of the game.

However, because it is a closed trial, the outside world is still very unfamiliar with the somatosensory game mode.

And this time at E3, although the public trial is not "Super Balotelli Galaxy", which is definitely the flagship product of Mars Entertainment's next-generation console when it is released, it is said that this time "Sports" will be this time. The console comes with bonus games, which means you only need to buy the console this time. Then you will get this game for free.

Whether the new game mode that Mars Entertainment has blown to the sky - somatosensory - can be recognized by players, this is the first difficulty. If it is recognized by players. Then the success of this host is foreseeable.

If it fails, it is very likely that it will be the biggest Waterloo in the history of Mars Entertainment.

You know, this is the company's development strategy specified by Jester when he was the chairman of Mars Entertainment. Although his wife has now taken over as the chairman of Mars Entertainment, and Satoru Iwata is also in the position of executive vice president. We are making drastic changes to the bloated internal organization of Mars Entertainment. But the general direction of the company's development remains unchanged.

As E3 approached, Satoru Iwata suddenly held a press conference.

This press conference was very strange.

It turned out to be an invitation from Mars Entertainment to those married mothers or mothers with children.

Invite them to participate in one of their tests about their new console, hoping that they can give their opinions on their new game console.

This immediately caused an uproar in the entire gaming circle.

Because everyone knows that these stay-at-home mothers are the most unwelcome creatures for these game consoles, and they are also one of their biggest enemies of sales. Under normal circumstances, especially hardware companies like them, have always avoided these stay-at-home mothers. of.

There is no way Satoru Iwata would invite these stay-at-home moms to review your game console.

Because inviting them here will definitely render your machine and your game useless.

There are even many people in the industry who are laughing at Satoru Iwata, saying that Satoru Iwata made blind changes in Mars Entertainment and disbanded almost half of the development studios, which greatly affected the development capabilities of Mars Entertainment. This time, he already wants to Asking those stay-at-home moms to review Dreambox 4 is just messing around.

When the time comes, it will definitely be these house mothers who conduct reviews who will criticize both game consoles and games.

Then various media outlets ridiculed Mars Entertainment.

Many people are even surprised that Jester is so smart. Confused for a moment.

It doesn't matter if he wants to put aside these mundane things and concentrate on playing games, but why he found such an immature Japanese to take over Mars Entertainment when he was looking for his successor is really stupid.

After Jester found out about this, he went to find Satoru Iwata.

Because this matter was Jester's idea, he knew that the WII in history relied on this marketing method to open up the defense line of stay-at-home mothers. As a result, the sales of this game console formed a blowout when it was first launched.

Because these stay-at-home moms think this is more than just a gaming console.

But a fitness machine!

This is the charm of somatosensory, and even in the eyes of these house mothers, it is much more cost-effective than a fitness machine.

First of all, it's his advantage, and secondly. It’s what children love.

If you buy a fitness machine for your child, he may not be willing to use it, but if you buy a game console for your child, the result will be completely different.

Unexpectedly, this matter was rejected by Satoru Iwata.

This surprised Jester. He knew how much pressure Satoru Iwata was under during this time because of this matter. If it were announced that he was the first person to propose this matter, it would be very difficult for him. The pressure will be reduced a lot.

Because his reputation is still there.

No one dares to plunder their tiger whiskers for the time being, that’s for sure.

However, Satoru Iwata resolutely refused.

"BOSS, I agreed to this at the beginning. I think your ideas are very good, and they are also some of the ideas in my heart, but they are much more perfect than mine. Moreover, you are now devoting yourself to making the game. Originally, I don’t want to be affected by external things, so let’s put all the pressure on me.”

After Iwata said this, he paused briefly, and then added with a smile: "I feel that this kind of pressure is also a kind of supervision and warning for me. This can prevent people from bloating."

This stay-at-home mom review was before the E3 show.

The location is New York.

These stay-at-home moms were also completely randomly selected from stay-at-home moms in New York who were willing to vote.

Many people regard this event of Mars Entertainment as a farce, but Mars Entertainment itself takes it very seriously and has made very substantial preparations in all aspects.

This evaluation is also not open to the public.

The location is a five-star hotel in Manhattan, New York City, and media is not allowed to enter. Of course, any filming equipment is also prohibited.

At the test site, Satoru Iwata personally presided over the test. His style is humorous, good at talking to people, and good at mobilizing emotions. Therefore, no one is more suitable than him.

Even for this event, even Shigeru Miyamoto came to the scene in person. Although the on-site trial was only "Sports" that was to be publicly tested at E3, Miyamoto Shigeru was, after all, currently interested in somatosensory The person who has the deepest understanding of game development. In more than a year, although Miyamoto Shigeru spent most of his time on the development of "Super Balotelli Galaxy", in his spare time, he continued to work on the original game. The modifications of "Sports" have also completely upgraded this game to a higher level than a year ago.

The process of this evaluation.

No one knows the specific situation except those who participated in the review.

However, the reaction of these house mothers was beyond everyone's expectations. They did not criticize Mars Entertainment's physical sensation.

Instead, he praised them profusely.

Cheng Mars Entertainment is a responsible company. Their games are the most suitable for children to play, especially the somatosensory ones. They are simply perfect games in their minds. Almost 60% of house mothers even said that after the release of Dreambox 4 , she will definitely buy one for her children as soon as possible.

Among the remaining 40%, half will say that they will buy one as a gift on Christmas or a child's birthday.

Most of the remaining 20% ​​said it depends on the situation, and only a very small number of people said they would never buy it!

This was really a test that shocked the entire industry!

Before, they all thought that almost no one would be friends with Mars Entertainment's so-called motion-sensing game console, because these house mothers have always treated their game companies as enemies. How could they have a good attitude towards their enemies?

But this time, Mars Entertainment’s test results surprised them!

Could it be that the motion feel of Dreambox 4 is already so good?

Not only has Sega, which has announced that they will release their new console at the end of this year, begun to worry about Mars Entertainment's new console, but even Sony, which is calm and confident about its PS3, is also a little anxious this time. They also know that at an E3, Mars Entertainment will arrange a public trial of their somatosensory game.

Therefore, everyone’s attention is focused on the launch of this E3 exhibition.

They all want to see how powerful Mars Entertainment's somatosensory equipment is?

According to usual practice, the highlight of E3 is not actually the launch day. On the contrary, before the launch, the pre-show press conferences of major game companies are the top priority, because almost all major game companies have some of the most important news this year. All will be announced at this pre-show press conference.

But this time it seems to be different from usual.

Although the pre-show press conference is still lively, many people have already set their sights on the official launch of the E3 show the next day.

Mars Entertainment’s somatosensory game is available for open play.

Although E3 has allowed ordinary players to participate since last year, it still requires online application. Only those who have obtained the application qualifications can buy tickets with an invitation letter, and the ticket price is not low.

Of course, those in the industry don't need to do this.

However, there are also strict restrictions on the number of people. For example, the world's largest online game media such as "GAME" and the second largest paper media only have a total of ten places, such as "Electronic Game" Game Monthly, the highest-selling direct-to-face media, only has a total of five places.

For example, there are only four or five domestic media outlets in total. Those who are not very famous are not eligible to participate at all.

However, game companies have more places.

But not too much more.

For example, Mars Entertainment has a total of hundreds of places, while for some small game studios, it is even difficult to get the qualifications to participate. (~^~)