Game Development: I Built a Game Empire
Chapter 37
Early the next morning, Chen Xu looked at the progress of a database construction submitted by Wang Yong and Jincheng.
At the same time, I looked at Han Yue and collected some information from the industry.
"Good morning, Mr. Chen, will the game be launched soon? Zhao Shan and Chen Xu asked as they put the soy milk cup they had just finished drinking into the trash can.
As Zhao Shan is responsible for game production together with Chen Xu, she still has some understanding of the game's development progress.
"Will it be online soon?"
"Is it true, Mr. Chen?"
"when!"
Hearing Zhao Shan's words, Han Yue and the three people next to him, Jincheng and Wang Yong, immediately became energetic.
Although unlike Zhao Shan, they are not majoring in game design and know nothing about game development.
But they also have one thing in common. Attribute.
That is to love games.
Otherwise, he would not have submitted his resume as soon as he learned that Chen Xu founded Fengyun Games, a company similar to a small studio.
After all, unlike Zhao Shan, they are not in the game industry. So they simply wanted to get closer to the game industry.
During this period, they also experienced the fun of"Soul Knight".
So after hearing the word that it was about to be launched, they all had full expectations.
Even if they are not directly involved in the production of the game, the birth of the game is inseparable from them.
Even in the game, Chen Xu specially created a small easter egg level that was not seen in the previous life.
In the game, they will be among them A BOSS level.
Chen Xu serves as the big BOSS, and the four of them serve as the four guardian monsters.
"After a little preliminary warm-up, it can be officially launched. The game's data and framework are already relatively complete."Chen Xu also smiled and nodded.
The current version of"Vitality Knight" is still a little different from the previous version. For example, the garden system, endless mode, including the graphic and text creation system, Chen Xu did not join in the early stage.
It is not that It cannot be done, but it will take a while to slowly release it.
After all, for"Vitality Knight", its profit method is not a one-time buyout. The main consumption point for players is to unlock professions and purchase different These two professional skins.
Moreover, the game itself also needs a long-term update to maintain a long-term freshness. As for other places, Chen Xu did not add many krypton gold points, even compared to the previous life. In terms of price, Chen Xu also deliberately lowered it.
Including professions and skins, basically the most expensive ones will not exceed 10 yuan.
Chen Xu did not expect to make enough money directly through the game"Vitality Knight" Money to develop big productions
《The main mission of"Vitality Knight" is to expand the market and accumulate starting capital.
In addition, there is another point, that is,"Vitality Knight" is actually responsible for collecting information feedback from the player market.
In Chen Xu's heart, the importance of"Vitality Knight" to market expansion and information feedback collection is ranked above capital accumulation.
After once again confirming that there were no problems with the game, Chen Xu selected a time for the game to be launched.
It will be officially launched at 12 o'clock next Saturday.
In fact, it is very particular about when to launch new games.
For example, when a game is most popular, it is usually in the first week, and then the popularity will slowly dissipate after three weeks.
Therefore, even if the masterpieces of major manufacturers are squeezed into the same schedule, they will basically be separated by two or three weeks to avoid them.
As for the iron heads that must hit each other, then one of them will definitely have its sales greatly affected.
There is also such an example in the previous life, EA's Titanfall 2.
In terms of game quality, it can be said to be at the top level, and it has been nominated and ranked in many international game awards.
But it chose a very embarrassing time during the release period.
There are new games in the Call of Duty series in the past, and behind them there is Battlefield, a game owned by EA.
In addition, a large amount of its own promotion resources were allocated to Battlefield, which directly led to the demise of Titanfall 2 just like its name.
As for the time on the day the game is launched, there are actually some considerations.
Most game manufacturers set the time at 12 noon, not only to better record sales, but also to retain data for 24 hours.
Another important point is that lists such as the sales list and new game list are refreshed 24 hours a day, and the refresh time is 12 noon.
In addition, if you choose to go online next Saturday, you can also set aside a week to promote"Soul Knight".
The time he spent with Teng Hua before was actually not very popular now.
But the most important thing is that it left an impression on the players at the time.
Let the players remember the four words"Vitality Knight".
This is actually very important.
At the same time, it is different from the previous"Under Legend" where he only had more than 10,000 yuan and could only attract traffic on a small scale.
《The development cost of"Soul Knight" was not as high as imagined.
In addition to the company's daily circulating funds, the company currently has about one million cash on its books.
Just like a 3A masterpiece, advertising is everywhere, and even if the promotion funds are increased tenfold, it will be a bit of a stretch.
However, a precise placement in a small area and a promotion fee of more than one million can still be achieved.
……
(PS: I beg you all for your flower reviews, o(╥﹏╥)o)
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