Game Entertainment Empire
Chapter 7 What's the difference between people without dreams and salted fish?
Compared with the world in the dream memory, the speed of the game review in reality is much faster, but the next day, Yang Chen received a text message on his mobile phone, the news that "The Binding of Isaac" passed the official review.
Unsurprisingly, the game was rated 17+ by the rating agency.
After all, although it is a pixel style, there are still many restricted-level performances in the game, such as illustrations, scenes, and monster styles.
"The game will definitely sell well, at least 100,000 copies!" Wang Yaliang said with these expectations after watching Yang Chen open the web pages of several domestic game publishing companies, and then sending the demo version.
Hearing this, Yang Chen, who had just sent the email, was a little dumbfounded: "Silly girl, we invested 400,000 for the entire game. If only 100,000 copies are sold, the price will be set at 58 yuan, after deducting the platform and the distribution. The company's share, after paying the tax, we will recover the cost."
It sounds like 58 yuan, selling 100,000 copies is 5.8 million, but after deducting the platform's share, the publisher's share, and the tax, it can be said that it is far less than expected in the hands of Yang Chen, including the time cost, Make a small profit on the premise of returning the most
If an individual invests in the game platform, 100,000 copies will definitely be able to make money after deducting the platform's commission and tax.
But Yang Chen didn't want to be like this, because this kind of effect is too slow, and it may even make the game pearl dust. This kind of example is not uncommon in the game industry.
Because game makers do not have the ability to promote and advertise, they can only promote it spontaneously in some places such as Tieba, resulting in no one knowing about the game.
In the end, the time was missed and the craze was missed, resulting in a game that could have been a big hit without making much waves.
There are not a few such works, and there are even specialized video producers who excavate this kind of game, and then analyze it based on the quality of the game itself and the situation at that time.
Of course, this is not the most uncomfortable thing for developers. It is also possible that your game is not popular, and other people borrowed the ideas of your game, and then he became popular.
This is not uncommon in the gaming industry.
Yang Chen has enough confidence in "The Binding of Isaac". This confidence is not only about himself, but more about the trust in the background of another world in the dream.
And more importantly, that is where the game itself is outstanding, mainly the design of the gameplay.
Just like all hindsights, standing on the shoulders of giants and watching others solve a puzzle, you will say, 'Ah, this thing is so simple, I can do it'.
But the pioneers were undoubtedly great.
Yang Chen is now the one standing on the shoulders of giants. Looking at this game from the perspective of a game maker, he is sincerely impressed by the gameplay design of this game.
The composition of random elements, in reality, games with random elements are not uncommon, but they all have big flaws.
But after understanding the random game in the world in the dream memory, that is, the game called roguelike in that world, after referring to several games, Yang Chen already has a general design idea.
Random means that not all elements are random, that would just bring chaos.
The real fun of random games is to create unlimited fun in limited data items.
Any different things, combined together, can give birth to a brand new gameplay, rather than cluttering it together.
Numerical design, as well as special effects, are the foundation of this type of game.
Excessive pursuit of so-called randomness is just putting the cart before the horse.
The gameplay is the core selling element of this type of game.
Forget the main infinite possibility dungeon shooting and prop monster elements,
Then "The Binding of Isaac" doesn't have much weight.
plot?
Indeed, the plot of "The Binding of Isaac" is wonderful, but there are too many games with a good enough plot.
Moreover, the plot of "The Binding of Isaac" itself still has elements of the Western Bible. Domestic players may not necessarily think that the plot of this game is very awesome, and may even be a little bit incomprehensible.
The same game that only attracts players by plot also has a more fatal disadvantage, that is, players are easy to pass through the cloud.
Even if piracy is rampant compared to the world remembered by dreams, there are perfect laws in reality that can effectively crack down on the piracy industry, but players who have cleared the game through the video cloud are officially out of control.
Finally, and more importantly, the gameplay of the game is not patented.
Although it is not the same as the memory in a dream, a small company produces a game, and a large company can copy a game on the same day.
But there is no specific gameplay patent. There is only a limited-time protection for gameplay features in the law. After the game has been reviewed, the relevant gameplay elements are officially registered, and there will be a period of protection. After this time, only If the values, art UI, code, and proprietary elements are different, it will not be judged as plagiarism.
If Yang Chen chooses to put the game on a certain platform and sell it slowly, what Yang Chen is more worried about is that the game reputation has not been fermented at all, and it will be targeted by some game manufacturers, and then follow the model to improve it and launch a game. A game of the same type.
At that time, big companies will have more complete resources and more money for promotion. Even though Yang Chen has dream memories from another world, it is difficult for a clever woman to cook without rice. Yang Chen doesn't think his game quality can compare to others.
After all, game development, small money is really important.
At present, even if he gave himself a complete GDD of a 3A-level game from start to finish, Yang Chen had no way to manifest it.
"Set a small goal, 500,000 copies sold." Yang Chen said with a smile.
In my dream memory, the final sales of this game in that world is close to 10 million, and I have a stronger sense of authenticity in the world I am in, and the laws against piracy are more standardized. Even if it is a different world, the quality of the game is placed on the It shouldn't be a big problem to set 500,000 sales as the initial target here.
Wang Yaliang didn't know anything about what Yang Chen was thinking.
After listening to Yang Chen's words, Wang Yaliang, who was lying on top of him, looked at Yang Chen with a serious face: "You are inflated! Let's stop YY and be an honest person."
500000? You haven't sold 10,000 copies of your last game!
"If people don't have dreams, what's the difference between that and salted fish?"
Yang Chen stretched, patted Wang Yaliang's arm, and said with a smile.
Wang Yaliang, who was lying on Yang Chen's body, just pouted.
Well, she really doesn't know where Yang Chen's confidence came from, although she said that "The Binding of Isaac" she also played, and it felt quite interesting as fun as Xiaoxiaole.
But can such a game really sell 500,000 copies?
Wang Yaliang really doesn't know much about the game industry, but she reckoned to think about it. If she was an ordinary player, she would definitely not want to spend money to buy such a game.
After all, from the style of painting, she has already been persuaded to dismiss.
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