Game Entertainment Empire

For videos like interviews and interviews, in fact, the attention is far less than that of major releases to attract players.

However, after Game Star uploaded the video to major video platforms as usual, what they did not expect was that the number of clicks was still very high.

"This face, this figure, not the Mediterranean is really not very scientific!"

"This is the first time Yang Chen has appeared in a video, right?"

"Didn't the Golden Bird Game Awards have a video before?"

"It's different, that video is a long-term view, and I can't see the face clearly, but what interests me the most is what kind of game "Resident Evil" is."

"Although others say it's a horror game, I don't feel like it. Which horror game has so many beautiful girls in it?"

"Yeah, the monsters are a little scary, but it's obvious in the promotional video that these monsters can also be killed. It should be a survival game."

Some players who didn't watch the live broadcast, or who didn't have time to watch the live broadcast, left comments under the video one after another.

At the same time, Xu Yu and the operation team in Nebula Studio were hyping the topic of "Resident Evil".

Looking at his official blog's followings quickly exceeded 1.5 million, and looking at other well-known game producers in the industry, such as Lin Jiayi's official blog in Chang'an Studio with less than 1 million fans, Yang Chen suddenly felt that Xu Yu It's really a bit naughty.

In the next few days, with the popularity of the interview video, Xu Yu also stepped up the promotion of "Resident Evil", and also suggested that Yang Chen be linked in "The Binding of Isaac", "Octopian Traveler" and "Escape" .

There is no need for any new plot content, just add some menu interactions on props.

For example, in "The Binding of Isaac", a G virus prop is added, so that Isaac can mutate after obtaining it, and there is a certain probability that he will become a big monster, and there is a certain probability that he will become an ordinary zombie.

Or in "Octopian Traveler", add a small side story, or a background story, such as encountering a villager who turned into a zombie in a town or in the wild.

With the promotion of this little easter egg, although it cannot be deeply remembered by players, it can refresh their sense of existence, which is still very important for publicity.

There are still many people who pay attention to Nebula's various promotions.

In Shang Hai's Chang'an studio, Lin Jiayi was having a conversation with Zhuo Qing next to him while watching the online promotion of "Resident Evil".

"It's really courageous. This investment is definitely in the hundreds of millions." Lin Jiayi sighed.

"Almost, but it's a little confusing. Their latest game is still a horror type." Zhuo Qing was a little confused.

"Although the audience of horror games is small, the competition is also small; and looking at their warm-up promotions, it is estimated that they will be launched after New Year's Day. Although there are a number of masterpieces in the same period, as horror games, they really have no competitors at all." Lin Jiayi analyzed.

Although the game is divided into the public and the small, but it is also a mainstream public classification game such as FPS and ARPG, unless you can play it and make a truly unique innovation in the game plot or gameplay.

Otherwise, you will face fierce competition from other games, and the details and quality of the real puzzle game, as well as the service.

On the contrary, such as horror games, although the audience is not large, the competition of the same kind is also very small.

Sometimes there are only two or three games on the market, and you have no choice if you don't play them.

Aside from "Ghost 4", which was previously represented by Tenghua, it can be said that the only major horror game genre in recent times is "Resident Evil".

In terms of game selection, players can say that there are not many redundant choices.

"It's a pity that your new work will not be able to fight him this time.

" Zhuo Qing said with a smile.

"There was no tit-for-tat, just what the players and the media thought themselves." Lin Jia was taken aback when he heard the words, then smiled and shook his head.

Hearing this, Zhuo Qing didn't say anything, just smiled.

…………

In the next few days, Xu Yu was still promoting "Resident Evil" a little bit, and many third-party game publishers took the initiative to approach the door to discuss cooperation matters about "Resident Evil", except for those who had been cooperating before. Galaxy Network also includes NetDragon, Tenghua and Phoenix.

However, they were all temporarily rejected by Xu Yu. With the revelations of "Resident Evil" bit by bit, it can be said that the popularity is constantly rising.

From the first promotional trailer, to the set of original game paintings that follow, as well as the actual game video of the game test, it can be said that the players who are flirting do not want it.

Every other day, I will put some new content for you, and hang you like this.

The most annoying thing is that every day these news are basically revealed through the daily official blog of Yang Chen and Wang Yaliang, not the kind that tells you what we have to announce as soon as they come up.

This operation also made players complain.

"No, how did Yang Chen learn to squeeze toothpaste?"

"Is the game finished? Isn't it good to go online?"

"Please, let's play the game quickly and stop squeezing toothpaste."

Countless players left messages under Yang Chen and Wang Yaliang's official blogs, and Yang Chen could only express his helplessness. Although he developed the game, Xu Yu was responsible for all the promotion and marketing.

However, although players expressed that they were uncomfortable, the popularity of "Resident Evil" has remained high under the circumstances of secret promotion.

In the office on Monday, Xu Yu had a conversation with Yang Chen.

"The relevant game press conference is almost ready to be held, but domestic game publishers, do you have any ideas, Mr. Yang?" Xu Yu said to Yang Chen.

"This is nothing, it's enough to be able to maintain the independence of the game." Yang Chen shook his head and said.

This is the most basic requirement. The game is released for distribution, but if it involves the content of the game itself, then Yang Chen will definitely not agree.

"Actually, there is not much room for choice. For the scale of "Resident Evil", there are only a few domestic companies that can give us satisfactory conditions." Xu Yu smiled.

Unlike the original "The Binding of Isaac", "Octopian Traveler" and "Escape", even if "Resident Evil" has a lower production cost than ordinary 3A-level games, it is definitely a high-level production. .

Game publishers with general strength simply do not have the strength to touch them.

Either it is not able to give good conditions, or its own channel strength is insufficient.

Needless to say about the former, it is impossible to release the game for you, so we have to give you money in return; as for the latter's lack of hard power, with Nebula's current ability, it is better to publish it yourself, even if it is worse, it is not too bad. Go, you don't have to share the profit with you.

But next, Yang Chen listened to Xu Yu's analysis of "Resident Evil", and a surprised expression appeared on Yang Chen's face.