Game Entertainment Empire
Chapter 978 The Idea of AR Game
"That's right." Listening to Xu Yu's words, Yang Chen nodded slightly.
The words of AR, also known as augmented reality, are too complicated and professional words, and ordinary people may be a little confused.
The most direct example, for example, in "Iron Man", Tony Stark entered the armor, and the information and data that appeared in front of him belonged to AR technology.
Including AR technology is actually relatively mature, and major technology manufacturers have also launched corresponding AR devices.
For example, the most convenient AR glasses use infrared cameras to lock the remote control ring, and voice to complete interactive commands.
However, this type of product is not all smooth sailing, and it also encountered a lot of disturbances in the early stage of its release, among which the biggest noise was privacy theft.
Because of the unique screen material, other than the person who uses the glasses, no one knows whether the other party is using normal glasses or has silently turned on the camera function.
This has also led to major manufacturers, in order to avoid this situation, either directly choose to delete the camera on the AR glasses device, or use the imagination function to enable the flashing light that cannot be turned off.
But in terms of entertainment, there are still only some basic functions, such as searching for information on the Internet, movies, animation, listening to music, etc. AR devices can be well completed. The actual experience may not be as perfect as mobile phones, big screens and computers. , but it is better than portability.
As for games, it’s not that there are no manufacturers making games in AR mode, but most of them are very small games.
For example, card games, and puzzle games such as werewolf killing games.
Originally, Yang Chen had no idea about AR, because the configuration of his own equipment was a big limitation.
If you want to show a perfect effect, you must have a higher configuration, but in this case, there is no advantage compared to other AR glasses equipment.
After all, AR glasses are not a dedicated game console like Switch, and it is actually difficult for players to be tempted by a simple exclusive game.
However, with the upgrading of communication technology, cloud games will soon be realized, and there are many places where it can be operated.
There is no difference in function and price between AR glasses from other manufacturers, but there are unique AR game masterpieces, so it goes without saying which one consumers will buy.
The groups that buy AR glasses are basically divided into two types,
One is for work and business needs, and the other is for daily leisure and entertainment needs.
And Yang Chen is targeting the latter. Of course, this market is also the largest, but also the most competitive.
"Confirm the cooperation with Huawei and mobile communications, and ask them to provide some technical support. In addition, we will first transplant a few games internally to test the water, and try the feasibility of cloud games on AR devices." Yang Chen said to Xu Yu.
In the early stage of cooperation with Warwick and mobile communications, they naturally had to subsidize the cost of game development.
And the AR glasses are not the focus of Nebula's game, even if it fails, it has nothing to do with suppression.
At that time, if the feasibility of cloud games is determined, Yang Chen dares to say that the industry will usher in a major change in the development of follow-up games.
The constraint that has always limited the improvement of game screens is not actually technology, but players' wallets.
For example, the titan graphics card and 2080TI in the dream memory, it seems that 90% of the players have this configuration, but in fact the proportion is less than 10%, and the more mainstream configuration is still the dessert level. bit.
Because of this, game manufacturers can only use this as a standard when developing games.
And if cloud games are really feasible, then players who want to play with the most cutting-edge graphics can use the original configuration without having to update it.
This will undoubtedly greatly liberate the constraints of game manufacturers, especially rich and technical manufacturers such as Nebula Games and UEgame.
……………………
With Yang Chen's approval of the project, the efficiency of this project can be said to be quite fast.
The corresponding designs of its AR glasses are basically ready-made.
The main direction is cost-effective, and game exclusive.
After all, Nebula Games' specialty is games, and this biggest advantage cannot be let go.
The appearance design of glasses basically uses universal design and corresponding molds.
This is also to save costs and make its equipment cheaper.
As for other functions of the glasses itself, such as Internet access, music and video playback, and corresponding office software, there is no need to worry.
After all, although the originally acquired team is not a top team in the industry, it is considered to be quite capable.
There are basically not many problems with the product itself, what Yang Chen needs is to add a unique feature to the original foundation.
That's the game!
In addition to more suitable old games like "Yu-Gi-Oh", the Switch platform also has the Xingyun game platform, and Yang Chen will also contact some manufacturers and studios that are more suitable for porting to AR glasses.
Give technical and financial subsidies to allow it to transplant the corresponding version and monopolize it.
After all, there still needs to be a certain game lineup in the early stage. In addition, an AR game that can hold the field is also needed.
After all, when the product is just launched, there must not be many consumers buying it, so something is needed to attract them.
Just like when Nebula Games launched the switch, it was the possession of masterpieces such as "Super Mario: Maker" and "The Legend of Zelda: Breath of the Wild" that made most players feel itchy, and finally chose to buy it. Buy it, and then fall into this big pit with a plop.
Therefore, if AR glasses want to gain momentum in the early stage, instead of gradually accumulating products from generation to generation, there must be content that players cannot refuse.
Yang Chen also has some general ideas on this, but if he wants to develop it, he still has to wait for a few old games, such as "Yu-Gi-Oh" to be developed on his AR glasses platform, and to actually experience it. After the improvement of mobile communication technology, a decision can be made on whether the experience of cloud games is smooth or bad.
After all, unlike the games that serve as a lineup of games, making a game that can stand the ground must be a big production.
And this cannot be determined casually.
The cost loss is a small matter for the current Yang Chen and Xingyun games, and there is no shortage of hundreds of millions.
The key is the impact on Nebula game's signature, this is the most important point.
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