Global Monopoly of Technology

Chapter 351 [Redefine Azure]

At the press conference, after Luo Sheng took the initiative to press his gesture, the audience gradually quieted down.

Luo Sheng faced the audience, but after a while, his voice spread throughout the audience again.

"Let's introduce Azure-3. The appearance is quite skinny and slender, and it has more than 150 new functions. There is definitely no time to unfold them all at the scene, so we will focus on a few new core functions."

Having said that, Luo Sheng pressed the small remote control in his hand. The breakthrough of the big screen displayed the words "Azure-3", and there was no picture of the product.

Luo Sheng looked around the audience and said, "First of all, it is a brand new industrial design. I believe that you have never seen it before. You have to witness it with your own eyes to realize that this is the most beautiful consumer electronics design you have ever seen."

As soon as these words came out, the consumers and audience at the scene were most looking forward to it. Luo Sheng's words were enough to whet your appetite.

Huaqiangbei felt that it was time for a new template.

Well, the industrial design is OK, but the next second is my Huaqiangbei.

At the scene, after pondering for a while, Luo Sheng pressed the remote control in his hand again, and the next picture appeared, which immediately caused warm applause and screams from the audience.

A consumer subconsciously exclaimed when he saw the product picture on the big screen: "Fuck, I was really amazed in an instant, it redefines my understanding of the appearance of mobile phones, I love it!"

"Oh~~~!"

The appearance of a picture caused a sensation in the audience, and people in the industry and friends and businessmen were also amazed.

People can't help but think of what Luo Sheng said before: Azure-3 will redefine Azure. This is true and true. Compared with the previous two generations, the industrial design of the new product has undergone earth-shaking changes.

Luo Sheng said with a faint smile: "There is no doubt that this is the most exquisite and beautiful industrial design we have ever done. The glass covers the front and back of the phone, the sides are stainless steel metal bands, and His level of sophistication exceeds anything we've seen in consumer electronics before, and it's as tightly assembled as a beautiful old Leica camera, something we've never seen before in today's consumer electronics market."

Consumers in the audience expressed their strong approval. Just looking at the beautiful industrial design, many mobile phone users are already moved.

said,

Luo Sheng pressed the small remote control, and the side view of Azure-3 immediately appeared on the big screen.

"Let's take a look at the appearance of Azure-3, first of all, the ultra-thin body, only 8.8 mm thick, 18.51% thinner than the original machine, on an electronic product that you think can't be thinner, Azure-3 is still Shrinking by 18.51%, it is without a doubt the thinnest smartphone in the world, none at the moment."

Luo Sheng looked at the big screen and pressed the small remote control while introducing: "On the left is the volume control, increase or decrease and mute; on the right there is a micro SIM card slot; on the front there is a front camera, earpiece and return The desktop key; the rear camera and LED flash; the bottom is the microphone, speaker and data charging interface; the top is the headphone jack and the auxiliary microphone for background noise cancellation, and the power on/off wake-up key.”

"When you see the metal frame of the mobile phone, you may be wondering, what the hell is this? Please believe me, the space of the Azure mobile phone is very expensive, and there will never be any extra decorative modules. It is the overall mechanism of the mobile phone. The key component, the metal frame is actually divided into three independent components, which is an industrial design similar to genius. Their functions are one for the antenna system of mobile phones, one for Bluetooth, WIFI, and satellite navigation. Positioning, the last piece is used for cell phone signal, and the overall structure gets a stronger signal.”

There was a clatter at the scene, and the warm applause resounded again.

Friends and businessmen who followed the press conference were amazed, how could they still design like this?

Some R\u0026D engineers are completely convinced that such a design can save the space inside the phone as much as possible, why didn't they think of it?

Why can't I think of such a creative design?

At the same time, Luo Sheng on the stage said: "No one has ever done such an industrial design before, so we have these brand-new designs, and more importantly, the patents are ours."

This remark immediately caused laughter in the audience, and the smiles of friends and businessmen were mixed with complicated feelings of envy.

Luo Sheng continued: "Again, I don't think there are any other consumer electronics products that can match it. When you hold the Azure-3 in your hand, you will feel...you suddenly hold the whole world. ."

"Oh~~!!"

There was another thunderous applause, and the fans were super excited, so cool and domineering.

The press conference continued, and as the applause ended, Luo Sheng pressed the remote control again.

"Azure-3 is driven by the 'L3 chip', which is the 'Blue Core' series of chips. This is a chip developed and designed by our own team of engineers. It uses a 45-nanometer process. If the back cover of the mobile phone is removed..."

While speaking, Luo Sheng pressed the remote control button again, and the audience saw the inside of Azure-3 on the big screen.

The interior is densely populated with micro components, and its spatial arrangement makes use of the limited space as much as possible. It is difficult for many Chinese consumers and industry people to believe that this is made in China.

No, it is hard to believe that this is a product created by Chinese people.

Because no one in the world has done this before.

Luo Sheng looked at the graphic information on the big screen and said: "Everyone will find that the internal space is very expensive, so many modules are squeezed into this small space, and the L3 chip is here, very very small, so small that only It's the size of a fingernail, and it integrates multiple chip modules."

"Look at the other modules, the micro SIM card slot." Luo Sheng turned back to the audience and explained further: "We made the SIM card smaller because we need that part of the space, even if it is very small. There are a lot of upgrades that can be done with it. But even so we still support dual card slots, although we know that doing this will reduce the sales of mobile phones by more than 30% and make a lot of money, but we have made a lot of money, Cote d'Azur It has never been a company that pursues profit as its first driving force, and we hope to save money reasonably for consumers.”

The audience gave warm applause here. It really is conscience. The first-generation product is a single card slot. This has also been complained by many users, which is super inconvenient.

But at that time, the Côte d'Azur did need more sales to dilute the cost of R\u0026D investment, because more money was needed to invest in next-generation product development, and bank debts had to be paid, and a product at that time had not yet been opened. popularity, for various reasons.

Now from the third generation of products, it will always support dual card slots. At this time, the strategy of Côte d'Azur has focused on the management of brand image and reputation.

When a company grows to a certain extent, brand value and reputation are more important. It must establish a good comprehensive image in the minds of consumers and users, and be able to harvest a large number of die-hard fans, which can drive sales even more.

On the stage, Luo Sheng once again turned his attention to the big screen and introduced: "In addition, such as communication modules, interfaces, and the largest module component is the battery, we hope to maximize the battery life as much as possible, coupled with the excellent power management capabilities of the L3 chip. , our new product has an overall improvement of about 40% in battery life."

This remark once again won the applause of the audience, but only the performance announced now makes some with great ambitions to surpass the Côte d'Azur counterparts feel deeply powerless and frustrated.

Azure-3's lead is almost all-encompassing.

At the same time, Luo Sheng was seen pacing back and forth on the stage: "Environmental protection is a key point of our concern, so Azure-3 has done a remarkable job in environmental protection. It does not contain arsenic and bromine. Chemical flame retardants, no mercury, no polyvinyl chloride, metal tape and strips are also highly recyclable materials.”

Then Luo Sheng added: "The 'L3 chip' of the BlueCore series, which we cooperate with Samsung supply chain partners, has a storage capacity of up to 64GB, supports quad-band HSDPA/HSUPA, and has a download speed of 7.9Mb per second and an upload speed of 7.9Mb per second. Up to 6.1Mb, of course this is a theoretical figure, because operators around the world have not kept up, but they should solve it soon."

Next, Luo Sheng personally introduced the ten new core functions of Azure-3 at the press conference, which made his peers feel how terrifying the technical strength of the Azur.

It is really more than five years ahead in all directions, and even this may be a conservative estimate.

This has made countless friends and business peers almost give up trying to challenge the dominance of Côte d'Azur in the smart mobile terminal market, because the cost and risk are too great, and the risk index of bankruptcy is difficult to predict.

Before I knew it, the press conference had lasted for nearly an hour and was coming to an end. What Luo Sheng said next caught the attention of consumers in the audience.

"...So, how should the price and release date of such a brand new product be determined?"

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