Hollywood Road
Chapter 501 Cultivate Black Fans
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This circle is full of disputes, and no one can tell whose interests may be touched when a film is a hit. It is not the first time that this kind of non-spontaneous smearing has happened in this circle, as Bill Rossis said. , not to mention the last time it happened, no one can count how many times it has happened since Hollywood was soaked by business.
For example, he had met Taylor Swift, and everyone knew that countless bloody things happened with Katy Perry later.
Of course, it is also difficult for others to tell whether the two people really slandered each other, or reached a tacit agreement to deliberately hype and create topics.
Murphy suddenly thought of someone, "Bill, could it be Leonardo DiCaprio?"
A guy like him never minds seeing the fierce competition in Hollywood with the worst eyes, and his experience over the years has also told him that this is by no means a pure circle.
True, such an idea is somewhat paranoid, but the thinking of a saint is definitely not suitable for Hollywood.
"Probably not." Bill Rossis shook his head. "As far as I know, Leonardo DiCaprio wants to repair his relationship with you, and he has nothing to do with you this awards season." Competition, there is nothing to gain from doing something like this."
Murphy thought for a while, then nodded slightly, agreeing with Bill Rossis' statement.
The conflict between him and Leonardo DiCaprio is not a battle of emotions, but a battle of interests.
Bill Rosses took out a piece of information from his briefcase and handed it to Murphy, "I guess, it should be a professional black fan of a director or crew who also intends to be nominated for an Oscar."
After Murphy took over the information, he said, "These are some of the latest negative comments I have collected, and they seem to be written by professional black fans."
After opening the file, Murphy quickly browsed through it. Unlike the spontaneous voices on the Internet who didn't like his videos, these negative comments did not criticize him, but analyzed them one by one, which seemed very convincing.
"The Wolf of Wall Street is a long-winded bad movie, and I have a reason for saying that!"
"First of all, there is the script. Murphy Stanton chose a good subject, but there is no story of succession and transition, and no final explosion. It tells the life of a stock scammer in a flat manner."
"The second is the soundtrack. None of the soundtracks are brilliant, and it should even be said to be bad. This is the weak point of all Murphy-Stanton's films."
"Then there are supporting roles. I found a lot of cute characters who look like donuts to play supporting roles, and turned a movie full of money and crimes into a comedy of bad people."
"There are also lines. The lines of Robert Tang Jr.'s speech are really wordy. It is not enough to shout loudly to arouse the emotions of the scene."
"At the end there is a boring voice-over. From time to time, the voice-over interprets the inner state. It's really not like Murphy Stanton's style. If you don't know, you may think it's a director of a literary film..."
After reading a few articles, Murphy agreed with Bill Rossis, "Where's our fan team?"
For this kind of thing, the best way is not for the main creators to jump out and say something, which will only make it darker and darker, but for the general public who support him to stand up and suppress these negative news with a higher voice.
"I've had the company notify the Los Angeles Fan Association," Bill Rossis said. "They've activated it today."
Murphy nodded, "Can you find out who raised these black fans?"
Bill Rosses shook his head, "It's hard."
Holding his chin with one hand, Murphy thought about it. Now that the times are different, should he also set up a more professional black fan team?
According to his understanding, in Hollywood, many first-line stars or high-profile directors who stand in front of the stage almost all have black fans.
Most of the well-known figures in Hollywood have a lot of fame. Under such circumstances, liking or disliking among the public will be infinitely magnified, and expressing this "dislike" in various words,
It's black powder.
However, not all black fans are professional black fans as Murphy said.
For example, Passerby Hei, also known as keyboard warriors on the other side of the Pacific Ocean, this group is relatively large, and black celebrities are a bit arbitrary. For example, if a friend of a public figure passes away, if the public figure does not send a blog post or tweet to express his condolences, the strong sense of morality in the hearts of passers-by will drive him to severely condemn the public figure.
Of course, passers-by gangsters often have no principles. As soon as the limelight turns, they can turn gangsters into fans. Relatively speaking, their combat effectiveness is not strong.
There is also a professional black, which is powerful, and can be divided into several sub-categories. One is black people, they can't control their disgust towards a certain celebrity, and they blacken the celebrity spontaneously, in an organized and planned way. For example, they often maliciously write negative comments on the star's works to guide passers-by with negative comments, or analyze the past history of a certain celebrity in detail, and deeply peel the skin, which can be called "Sherlock Holmes" in the black fan world.
The other is that the profession is hacked this time. This is a fighter among black fans. They often collect money to do things, work on the assembly line, receive money from the donor, and follow the instructions of the donor to pour dirty water.
This profession is usually not paid attention to. Many people think that whether it is a black fan or an iron fan, it is naturally formed. In fact, it is not the case. As far as Murphy knows, there are always thousands of people in similar professions in Los Angeles.
A few thousand does not refer to the number of black fans or iron fans, but the heads similar to this kind of studio, which can also be called fans.
There is a saying on the other side of the Pacific Ocean, three hundred and sixty lines, one can become the champion, as long as you work hard, even if you are a black fan, you can make a career.
For example, Bill Rossis once mentioned to Gal Gadot that it is not uncommon for black fans to earn more than 100,000 US dollars a month.
The business scope of most black fans highly overlaps with the topics of Hollywood celebrities on social networking sites. For professional black fans, a comment or a forwarding is about 20 cents. If you add some opinions and some literary talents, then the fee is 50 cents About minutes.
Although the unit price is low, the business volume wins. Don’t forget, this is the city of angels where stars gather. If you walk around in a slightly better location, you can meet some famous Hollywood actors.
According to Murphy's understanding, black fans have become an industrial chain. Once the business reaches a certain amount, some professional black fans will not do it themselves, and will pull some offline, often mainly students.
First of all, they compiled a copy, went offline to receive tasks from various information groups, and distributed them to various communities. The two parties settled their wages on a daily basis according to the workload.
Offlines with strong "combat power" usually have hundreds of accounts. Although they only get a few cents for posting a post, they may still earn tens to hundreds of dollars a day.
Such black powder looks good, but it is not safe, and it is likely to be exposed, which will lead to fire.
Therefore, almost all Hollywood first-line stars with strong financial resources have 'professional' black fans.
The black powder hired by money is not easy to use, and there is a risk of being exposed. Therefore, it has long been an open secret in the Hollywood circle to "raise" the direct line of black fans.
For example, some celebrities will spend money to raise some very close fans to perform the work of black fans on their behalf, which can save costs and make it harder to be caught.
This type of fan has a clear division of labor. Some will lurk in the fan base of competitors to spy on the military situation, sow discord, and the most important thing is to catch some handles and use them as black material; some people organize fans to go to forums and social networking sites to blackmail competitors.
Just like Black Murphy and "The Wolf of Wall Street", abuse is the lowest-end method. They usually have someone to collect black material, organize people with writing skills to write long articles, throw out a topic, and then arrange follow-up, targeted Breaking news and guiding passers-by's views.
Afterwards, Murphy exchanged his thoughts with Bill Rosses. Bill Rosses believed that it was necessary to raise black fans.
"Now that social networks are developing rapidly, the Internet has become a completely uncontrollable element." He gave his own advice, "Even if you don't take the initiative to attack others, raising some black fans can at least quickly cause an Internet crisis when you are attacked by competitors." PR."
Bill Rosses paused for a while, and then said, "In addition, if you want to make a difference in the award season in the future, if your competitor has a scandal and let black fans fuel the flames, it is a good opportunity to increase your chances of winning. "
After thinking about it, Murphy nodded lightly. A few years ago, Julia Roberts was involved in a scandal. Five or six actresses at the same level as her sent out black fans to make trouble for her, and they robbed contracts and endorsements. Not only did she not do well Happy, but also a lot of harvest.
In this regard, the higher the level of Hollywood celebrities, the more willing to spend money.
As I said before, fans need to operate. Not to mention the professional black fan team that is about to be established, Murphy's annual operating expenses for fan organizations like the Los Angeles Film Fan Association are as high as nearly 2 million One quarter of the US dollar is used by caa to train the heads of these fan associations how to effectively support Murphy.
Among his previous fans, Murphy naturally handed over the job of attracting and cultivating black fans to Bill Rosses and caa, and simply asked Bill Rosses a few basic questions about how to cultivate black fans. question.
It is not easy to become a "high-quality" black fan.
In the words of Bill Rossis, even if you are a black fan, you must be a black fan with ideals and feelings.
Therefore, it must be distinguished from the "brainless trolls" on the Internet.
This is not something that everyone can do. First of all, you must love the Internet and entertainment. Both are indispensable. If you are humorous, good at Internet language, and black with reason and evidence, you can’t refute it, and you will definitely win the fans of many passers-by. Standing in line naturally gets twice the result with half the effort.
With such a team, coupled with the network trolls that have been cultivated for many years, Murphy believes that he will not be at a disadvantage in the future if an Internet war of words breaks out with anyone.
The day of Sunday ended in a turmoil, and Monday, the new weekend box office statistics, is coming. (To be continued.)
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