Laying out Netflix

“Roxy, do you think we can set up an agency to import overseas films to North America? Arrange for films from Asian, African and Latin American countries to be released in North America?” Claire asked.

“This is difficult, Claire.” Roxy shook her head and said, “It’s not as simple as you think. The number of screens in a cinema is fixed, and there are only 24 hours a day. During prime time every day and every week, the six major Hollywood movies The movie studios are firmly in control, and you can’t carve out any time at all.” ”

From another perspective, it’s also difficult!” Roxy continued to splash cold water, “The movie theater owners are even more hopeful that they will During prime time, Hollywood blockbusters are shown. Only in this way can the attendance rate be high and more money will be made. No one wants to watch these foreign language movies from the third world…” “Roxy, what you said makes sense

. .” Claire did not show any embarrassment or frustration. He continued calmly: “These prime time periods and locations are prohibited by the six major film studios. I understand this very well.” “But, Roxy, you forgot

to In the United States, there are also a large number of Asians, African Americans, Mexicans, Polish Americans, etc. These ethnic groups often live together and form a stable cultural circle. The mainstream cultural and entertainment activities in the United States often ignore their existence and are semi-forced. Semi-tempt them to accept mainstream American cultural and entertainment activities. Some people adapt, but some people cannot accept it. They are squeezed into the corner of cultural hegemony, isolated and lonely…” “So, what does this have to do with your plan

? What?” Roxy asked confused.

“The distribution agency we are going to establish is to help these ethnic minorities, so that they can obtain the spiritual and cultural food from their hometown and mother country for the first time.” Claire said: “Let Chinese, Korean, Polish, Mexicans and other ethnic groups can see movies from their hometowns in the communities where they live for the first time.” ”

And the cost will not be very high. We only need to take over movie theaters in communities where ethnic minorities live. However, we don’t need a huge network all over the United States, we are taking a small and refined route.” Claire said a lot in one breath.

“Moreover, Derrick and I have made a mutual decision! That is to acquire Netflix!” Claire continued to drop a bombshell.

“Derrick? Netflix?” Roxy didn’t react for a moment.

“Yes, Derrick! He agrees with my suggestion!” Claire affirmed.

Today’s Derrick is already different from the past. In Hollywood, he may not be as famous as Claire, a first-line actor, but in the technology media world, his name is much louder!

Apart from the two big ones, Microsoft and Google, the third largest Internet company is blogging. As the head of a blogging company, Derrick has become a hot technology upstart. Moreover, Derrick’s family is also a well-known traditional industry giant, with sufficient funds to support his Great Leap Forward-style expansion.

Of course, behind this, Claire, the pseudo-prophet, gave no less help. If he can’t do practical things, how can he still talk nonsense? Moreover, what he talks about are facts from the future. As the development direction pointed out by Claire has been verified by time, Derrick has now fallen into a state of blind trust.

This made Claire very proud and satisfied. He does not need to show off his ‘prophet’ ability in front of the whole world, which is a kind of self-destruction; he only needs to use his ability to help himself and his relatives and friends, and that is enough.

“Why buy Netflix? It’s just a DVD rental company.” Roxy asked puzzledly.

“Firstly, this year’s Internet bubble burst, and Netflix’s stock price dropped to such a level that even its mother couldn’t recognize it. Taking the opportunity to acquire high-quality assets is the right thing to do; secondly, this is also a supplement to the theater model.” ”

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Supplementary ?”

“Roxy, you also know. Many movies rely on the ever-growing home video tape market to make profits.” ”

Yes, indeed.” Roxy nodded, “A lot of times, just looking at the box office of a movie, it’s It has not reached the basic profit standard of three times. However, many film companies are not too panicked and continue to invest in filming. This is because the disc market can make them profitable. After selling out the movie tickets in the theater chain, they will then sell the movie DVD, allowing the audience to watch the movie. Watch it at home. Hollywood uses this strategy to make more money than box office revenue. Today’s Hollywood has completed its strategic shift: box office now accounts for only a quarter of the total revenue of the film industry, and the biggest cake is the sale of movie DVDs. and rental.”

“Yes, it is because of this that Derrick and I want to acquire Netflix, the largest disc rental company in the United States.” Claire continued to explain: “In order to provide on-demand meals for minorities, At the same time, we also provide film rental services.”

Claire decided to start in China and sent Martin as the head of the agency. Martin is serious and reliable in his work, and Claire is increasingly entrusted with important tasks.

The agency has imported a large number of classic film and television works from China, Taiwan, Taiwan and Taiwan to several key Chinese settlement areas across the United States.

As for the acquired Netflix company, Claire prepared the “Internet +” method.

[Users can pay to rent online, and the discs can be recycled by mail], giving users the best and most convenient experience.

“Boss, why don’t you copy and expand this model to China?” Martin asked his own question.

“Hey, you don’t understand!” Claire sounded like a wise man. “No matter how cheap our rental price is, can we survive piracy cheaply?” Claire himself came from the era of piracy, and he knows better than anyone what piracy destroys. The film industry is a little better, with movie theaters continuing to survive; the music industry is really wiped out and completely withered.

At present, it is really not recommended to get involved in the physical film industry. It is better to wait for the arrival of the real Internet era.

After all, Netflix is just a second-rate dealer in renting discs, and it’s easy to get choked. At present, the reason why the six major Hollywood film companies have not attacked Netflix is because it cannot jump high enough and earn not enough to attract the attention of the six major film companies.

In a previous life, Netflix was forced to make its own “House of Cards”, which was what it had to do under the pressure of several major film and television companies.

The ultimate classic wisdom is – content is king!

Claire is ready to use the big killer weapon in her hand-“Twilight”!

It’s time for this money-devouring beast to take action!


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