Hong Kong Comprehensive World Champion

Chapter 145 The opening of the shoe store (35) is an explosion for the leader "lingcu"

"big boss."

"The main store is very popular."

"It will definitely make a lot of money after opening."

In the middle of Huayuan Street, opposite to the main store of Nike.

A woman in business attire stands next to a handsome young man.

Zhuang Shikai spent huge sums of money to build factories and buy shops, almost spending all the funds on hand. Today is the opening day of "Ni Ke", so of course we have to take a look.

However, a shoe store is not an entertainment club or a restaurant, so there is no need for him to stand on the platform and cut the ribbon in person, and there is no need to invite big shots.

After all, buying shoes is a mass consumption. Whether you can make money or not depends on the amount you spend.

Therefore, the shoe store did not hold a ribbon-cutting ceremony, but only carried out some promotional activities such as discounts and lottery draws.

Coupled with the reputation accumulated during the renovation period, there were a lot of onlookers at the entrance of the store at this time, at least hundreds of customers gathered.

"Salena, I'll have to work hard for you in the future." Zhuang Shikai stood by the roadside with his arms folded, lightly tapping the sleeves of his suit with his fingers.

The pure and beautiful lady next to him is the accounting director and personal secretary specially hired by him through the firm's recommendation.

He has experience in studying abroad, is capable, has a good figure, long legs, a pretty face, and a sweet voice.

In addition to the first two, the others are advantages that cannot be ignored.

After all, now shoe factories, shoe stores, A goods factories...the monthly turnover is huge, plus tax issues, it is no longer suitable to split them into individual management.

Zhuang Shikai entrusted an accounting firm and a financial firm to jointly supervise the running funds and accounts of his industries.

Salina was personally employed by him as a private secretary to take charge of these two matters.

Although Salina is only in her early twenties and has just graduated from university, she is indeed a capable woman. Zhuang Shikai was very relieved to entrust the business to her, because she had very good breasts and great abilities.

The most important thing is that the downline is very low. People who can do things for the drug lords will have no problem making some fake accounts in the future and evading taxes. I just don't know the scale, I hope to have the opportunity to try the depth.

It's a pity that Selina still has the arrogance of a "talented girl" in her body, and she is still a young girl, so she is quite wary of the "boss".

This stems from the first meeting two months ago. When Salina saw Zhuang Shikai, she recognized Zhuang Shikai's cool car at a glance, and she was sure that the other party was the stinky hooligan who "lifted" her skirt on the side of the road.

Salina didn't even want to take this job at first.

But he gave too much money...

Salina could only accept the banknote with tears in her eyes and temporarily commit herself to him.

Of course, stinky hooligans must be careful, and they must be on guard.

Fortunately, Zhuang Shikai thought it was because he was young and wealthy, so handsome that the beauty would feel inferior, so he didn't dare to have in-depth communication with him.

"Hehe, it's my duty to help you." At this time, Selena replied with a pun, but Zhuang Shikai didn't understand and just nodded.

"It's good to do things seriously." He looked at the door of the shop and said without squinting.

Shalena glanced sideways at the big boss, and suddenly found that the boss's side face is really handsome, and after two months of contact, he is usually a gentle, polite and personable man.

Is this the most top-dressed beast?

Salina took a deep breath.

I was terrified.

The glass door of the Nike main store has already been removed, and only a white cloth is placed in front of the store to cover it.

At this time, the last piece of white cloth was also removed, and Zhuang Shikai looked down at Jinlao. At 9:30, the NIKE homepage store opened, and three stores opened in a row.

"Welcome everyone." Young woman store manager No. 2, a beautiful woman surnamed Zhong in sportswear, with waiters of both genders, pushed open the glass door of the store and officially opened the store.

At the same time, the same is true for the two stores at the end of the street, arranged by the young woman store manager and opened. Until now, the citizens did not know that "Ni Ke" is a sneaker shop.

In addition, the decoration of each store of Nike is as spacious and bright as the handbag shop, and they all look very high-end.

It's just that because the products sold are different, the waiters in the Nike shop are all dressed in a sporty style, both men and women, and are specially designed employee uniforms by the factory.

The citizens were divided into two groups, and a wave of curiosity and confidence walked into the store, wanting to see what good products were inside. The other wave hesitated for a moment, then turned and left.

"Boss, isn't the store decoration a little too luxurious..." Salina moved her mouth, knowing that the price of the sneakers is not high, so she asked this question.

Zhuang Shikai smiled subtly: "It's okay, they came back after knowing the price..."

The quality of the shop facade is not only drainage, but also represents the brand image.

Generally speaking, it is brand value.

Although it looks expensive, it is actually cheap. Boss Zhuang is not stupid, and he would not price the shoes very high from the beginning, so that he would only ask for a dead end.

A businessman must have a principle, as long as the basic necessities of life are not luxuries, the price should not be divorced from the people, otherwise they will be abandoned by the people.

Even the NIKE of later generations relies on low prices to achieve volume. Although the price of new models and limited editions will be higher, they are still sold at the original price.

All kinds of high-priced shoes and expensive trendy shoes are all speculated in the second-hand market.

That has been divorced from the actual use value, and it has nothing to do with the sales strategy of the brand itself. If you don’t want to be a catcher, it’s best not to buy it.

What's more, Zhuang Shikai's design cost is low, and the cost of materials is relatively low, so the price is certainly not high. It is generally priced at tens of yuan, which is very down-to-earth.

Moreover, the shoes at this stage are designed to look good, and there is no air cushion technology, etc... There is no reason to push up the price.

It must take more than ten years to expand the brand influence and take root in the market before considering launching high-priced models.

"Let's go." At this moment, Salina was still pursing her lips, pondering Zhuang Shikai's words, but Zhuang Shikai had already turned and left.

The store has opened.

The rate of entering the store is very high, and I believe the sales will not be bad.

It's time to go to work.

...

Inside the NIKE head office.

A big hook with a black border and a white background is drawn on the white wall, and under it are four small letters of NIKE in a row. The overall setup is very beautiful.

A variety of shoes are placed on the shoe rack. Whether it is the wall or the ground, you can always see the shoes, and there are no other products for the time being.

In the first batch of products, a total of four "NIKE" designs were launched, as well as other styles such as Converse sneakers, and more than a dozen models were shoes in various colors.

Counting the color matching is dozens of kinds.

From this, it can be seen that Boss Zhuang is determined to do a big job.

The best seller is the Converse model with the lowest price, rubber sole and cloth shoes.

This style is low in cost, low in price, and beautiful in design.

There are classic styles, plaid styles, and floral styles in the store, which are suitable for both men and women, and the sales are very hot.

At this moment, a middle-aged man was standing in front of the shelf, wearing a Chinese tunic suit, picking up an AJ1 and marveling: "This hook is perfect!"

"And every shoe has a trademark, big or small, and it's beautifully designed."

"It's really good."

The middle-aged man next to him picked up another shoe and nodded, "Yes, the design is very good, and the craftsmanship is not bad. However, our team can definitely handle these things."

"Huh?"

"Then do it, copy it?" The middle-aged man spoke Wu Nong's soft words.

The person next to him nodded, and immediately raised his head and shouted: "Come on, give me the same bag for every style of shoes!"

No one pooh-poohed him.

Corner sticker reminder: Please take the initiative to check out at the cash register.

There are two chapters left in the afternoon.