Huayu is free to do as you like

The premiere was a success, and the response from the audience was very enthusiastic. These were not ordinary audiences. Except for those invited by the actors and crew, they were basically some mass media and self-media, as well as some film critics, who actually bought tickets to enter the venue. There are not many viewers.

After all, this is the last large-scale promotion before the movie is released, and the rest will have to wait until the actors start traveling across the country after the release.

On October 26, Friday, [Xiu Chun Knife] will be released nationwide.

After a night of fermentation, some self-media people have already written about their feelings about watching the movie online.

Regardless of whether the film is good or bad, it is their job to write film reviews. They need to see the films that will be released in advance and write film reviews that attract netizens to browse. The film studio also needs this "tap water" to spread the influence of the film.

A win-win thing.

Starting from the early morning, major theaters in the country began to schedule films, and audiences came in one after another to watch the movie.

Of course, the theater's film schedule has been agreed upon some time ago.

China Film Group Corporation was also responsible for the promotion and distribution of The Original Time and Space [Embroidered Spring Knife]. At that time, with 18% of the film schedule, it became the second most film in the country that day.

Unfortunately, due to the lack of attention to publicity, a large number of movie fans did not know that the movie was released. The box office on the first day was only 8.5 million, and the attendance rate was very low. So on the second day, theaters lowered their film schedules.

Later, due to the spread of word-of-mouth, the movie's prime-time occupancy rate once reached more than 90%, and the theater increased the film schedule. Unfortunately, it was too late, and the final box office revenue was 93.1 million, failing to exceed 100 million.

No matter which theater, the most basic principle is to put profits first. No matter how awesome the distributor is or how big a director you are, at most, you will be given a high number of movies when it is first released. If the attendance rate cannot keep up later, your movie schedule will definitely be cut off.

For some movies that are not very famous, the early schedule is not ideal, but the spread of word-of-mouth through some "tap water" movie-watching audiences will also allow theaters to increase their schedule.

Compared with the original time and space, there are some competitors released at the same time. Basically, no movie released in theaters can pose a threat to "Xiu Chun Dao".

China Film Group also tried its best this time. The first-day film schedule given by theaters was 28%, ranking first in the country during the same period.

When the movie was released, Gu Wei and his team were not idle. On the first day, the actors of the crew, led by director Lu Yang and producer Wang Donghui, started a road show.

The first day of the road show was in the capital, and they needed to visit a few larger movie theaters in the capital to promote it.

Roadshows are generally divided into pre-release and post-release. The pre-release roadshow is mainly for publicity and popularity, to let more people know that the movie is about to be released, and to allow theaters to give higher film schedules.

The road show after the release is purely to attract more people into the theater to watch the movie. To put it bluntly, it is no different from the seller shouting loudly. It mainly relies on the reputation of the actors themselves.

An actor's fame naturally attracts audiences. Even if he doesn't want to watch a movie, he will still go to the cinema with the mentality of watching a real star.

If you are not well-known, then the road show will be useless. If the audience doesn’t know you, can they come to your road show?

"Yifei, can I ask, what was the reason that made you accept this movie?"

asked a reporter in the movie theater.

"Well, it's a script. The director sent me the script at that time. I read it carefully several times and I really liked the story."

Liu Yifei said.

"Gu Wei, how did you convince the director to let you play the role of Shen Lian in the movie?" Then some media asked Gu Wei.

"I think my image and temperament may be more suitable for the role of Shen Lian in the director's mind, plus a little bit of luck." Gu Wei said seriously. ‘Of course it’s based on strength. Am I telling you that I got the role with my money? ’

"Let me add a few words. When I first saw Gu Wei, I felt that he was very suitable for the role of Shen Lian in my script. He was the 'Shen Lian' in my heart. Later, after an audition, I decided on Gu Wei as the male lead. ." Director Lu Yang also started talking nonsense seriously.

Liu Yifei, who was standing aside, listened to their words and glanced at them sideways.

Soon at night, the day's road show was over, and the actors collapsed in the car one by one from exhaustion.

Gu Wei sat next to Zhang Tianai, resting his head on her shoulder and grabbing her little hand. Zhang Tianai looked up at the others a little shyly, and whispered, "Don't be weird, there are so many people."

"What are you afraid of? Everyone on the set already knows that you are my girlfriend."

Gu Wei said indifferently.

Only Liu Yifei in the front row looked at this scene in surprise. Zhang Tianai had not joined the group when she finished filming, so the two of them did not know each other.

She stuck her head out and looked at Gu Wei curiously. She only knew that Gu Wei had an ex-girlfriend on the set.

"Gu Wei, what's going on with you? Are you getting back together?"

She thought Zhang Tianai was the ex-girlfriend Gu Wei mentioned before.

"What? Sister Tianai is my girlfriend, and we have never broken up. How can we reconcile?"

Liu Yifei was still a little confused after hearing what Gu Wei said, but she couldn't ask any more questions, after all, Zhang Tianai was here.

"Hello Yifei. When I arrived at the set, you had already left. My name is Zhang Tianai, and I am Gu Wei's girlfriend."

Zhang Tianai said to Liu Yifei with a smile on her face. She also had doubts in her heart and wanted to ask Gu Wei what Liu Yifei's words meant, but the situation was not right and it was difficult to ask him.

And she was still wary of Liu Yifei. After all, she grew up like Liu Yifei, and with such a big reputation and role filter, she wouldn't be worried if her boyfriend was around her, not to mention that they were the male and female protagonists in the drama.

"Hello, Tianai." Liu Yifei was also very polite.

In the hotel at night, Zhang Tianai was in Gu Wei's room.

Even for publicity, the treatment is different, and the rooms of the male and female protagonists and other people are also of different grades.

Zhang Tianai was allotted just an ordinary standard room, and of course she didn't need to live there. She was staying with Gu Wei.

"Dear, what do you mean by what Liu Yifei said just now?"

Zhang Tianai never forgets it.

"That's it. Didn't I tell you that I had an ex-girlfriend at school? Before you came to the set, my ex-girlfriend called me. Sister Yifei happened to hear it. She thought she was my girlfriend, so I called me She said it was her ex-girlfriend.

She may have misunderstood today and thought you were my ex-girlfriend. "Gu Wei said nonchalantly.

"Oh, I see." Zhang Tianai didn't ask why he still contacted his ex-girlfriend after breaking up.

After all, they were not together at that time, and they were all classmates, so it would be unrealistic to have no contact at all.

"My dear, I'm so tired today, let's take a shower together." Gu Wei said and picked up Zhang Tianai.

"I hate it, I'm so tired today and you still think about this." Zhang Tianai patted his chest gently with his hand.

Gu Wei looked aggrieved, "Dear, you have misunderstood me. As a person who loves environmental protection, saving water has become a daily habit of mine. You see, water resources are so precious, how can we bear to waste them."

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