Huayu is free to do as you like
Chapter 28 Roadshow
Early the next morning, Gu Wei received a call from Lu Yang
"Gu Wei, our movie is a box office hit." Lu Yang sounded very excited and could no longer control his emotions well.
"How much is the box office on the first day, senior brother?" Gu Wei was relatively calm, the box office was higher than he expected.
"18.62 million. Our movie's box office on the first day exceeded 18 million, making it the national box office champion on that day!"
Lu Yang was very excited.
He thought that [Xiuchundao] would be successful, but he never thought it would be so successful.
According to this first-day box office, as long as there is no big plunge, it will be easy to break 100 million, and 200 million is not impossible.
"Brother Lu, calm down, you have to have confidence in our movie. This box office is completely within my expectation."
Gu Wei said calmly.
After chatting for a few more words, Gu Wei hung up the phone.
His eyes were filled with joy, the corners of his mouth could not help but rise, and he clenched his fist with his right hand and swung forward violently.
"yeah!"
"Honey, what's wrong?"
Zhang Tianai was woken up, opened his hazy sleepy eyes, and slowly sat up from the bed.
Gu Wei turned around, grabbed Zhang Tianai's fair and smooth shoulders with both hands, and said excitedly
"Our movie has a box office of 18.62 million on the first day. The movie is a hit. You are going to be famous, baby!"
"Ah~" Zhang Tianai reacted after hearing this and hugged Gu Wei tightly, not caring about the slipping quilt and the vacuum of his upper body.
After getting the news about the first day's box office in the morning, the whole team was very excited and didn't care about the hard work of the upcoming road show.
A group of people took a flight from Beijing to Shanghai in the morning. The planned route of the road show will first go to the north, Shanghai, Guangzhou and Shenzhen, then the capitals of various economically developed provinces, and finally some big cities with a relatively high box office share.
The entire roadshow schedule lasts about two weeks, which is when the movie box office is most concentrated. The promotion team plans to take advantage of the popularity to do the best promotion work and fully tap the box office potential of various places.
With the release of the box office of "Xiuchundao" on the first day, major entertainment media have also reported on the matter.
"The box office on the first day exceeded 18 million, [Xiuchungdao] is the biggest domestic film dark horse of the year!" NetEase Entertainment
"[Xiu Chun Dao] delivered good results on the first day, and the martial arts market is gaining popularity again!" Time.com
"The box office and word-of-mouth success are both great. Why is [Xiu Chun Dao] called the pioneering work of the new martial arts genre." Phoenix Entertainment
. . . . . .
Media reports also attracted more people’s attention to the film.
Some people who usually don’t pay much attention to martial arts movies are also curious about what kind of movie "Xiu Chun Dao" is.
The most important thing is that not only did it have a high box office on the first day, but it also has a good reputation. After its premiere, "Xiu Chun Dao" scored as high as 8.5 on Douban, which is a height that few domestic films can achieve.
Although as time goes by and the number of people who rate it increases, the rating will decrease, but it can already crush all movies in the same period.
On October 27, Saturday, because it was the first weekend for the movie to be released, and with the blessing of good news about the box office on the first day, the box office of "Xiu Chun Knife" rushed to 29.42 million.
This data once again shocked everyone, and the media rushed to report it. Entertainment companies, large and small, began to privately discuss the possibility of producing martial arts films.
On Sunday, the 28th, the movie box office dropped slightly, with the national box office reaching 21.59 million.
In the first week of its release, "Xiu Chun Knife" grossed a total of 69.63 million in the three days of box office, becoming the domestic box office champion of that week. At the same time, it was also the domestic box office champion of the day during these three days.
At this time, the crew's road show team had left Shanghai and arrived in Guangdong. After a week of box office baptism, the entertainment media rushed to report that "Xiu Chun Dao" had completely broken out of the circle of martial arts movies.
Wherever the crew performs on the road, there will be fans watching.
Gu Wei found that among the fans watching, in addition to fans of Liu Yifei, there were also people holding promotional signs with the word "Shen Lian" on them, who were obviously fans of his movies.
As the crew walked into the cinema, he could hear some voices in the crowd like
"Shen Lian! Shen Lian!" "Shen Lian, you are so handsome!" Such a voice sounded.
Gu Wei is very happy. The more popular the movie is, the more money he makes. Judging from the current popularity of the movie, he will soon become a popular movie star. He still enjoys the feeling of being sought after.
Liu Yifei saw his state at this time, came over and asked him quietly, "How does it feel to be famous?"
Gu Wei glanced at her, his whole face still facing the audience, and said with a smile, "Sister Fei, you, a big star who has been popular for almost ten years, asked me, this little newbie, I can only tell you how I feel, very good! "
After finishing the event in the cinema, Gu Wei received a call from his manager Yang Liwen.
"Mr. Gu, a wave of bad people suddenly appeared on the Internet. They wrote negative reviews on various forums and platforms. I asked the trolls who cooperated with us.
They said it should have been done by professional trolls with a plan. "
Gu Wei thought for a moment and said, "Wait for my call."
Then I hung up the phone and called Director Han from China Film Group.
"Director Han, I am Gu Wei."
"Gu Wei, where have you been on your road show? Thanks to your hard work in publicity, the movie's box office has been so good!"
"This is what we should do, Director Han, I have something to tell you.
My company received news that someone was systematically giving negative reviews to [Xiu Chun Dao] on the Internet.
Have you checked out any new movies to be released recently? Gu Wei asked.
Director Han was silent for a moment after hearing this, "I understand what you mean. Today I also found that some media's evaluation of our movie was not very good. I didn't care about it at first. Some people like it and some people hate it. This is normal.
When you said that, I understood that someone wanted to suppress our box office.
Just wait a minute, I'll check. "
Without much effort, there was a voice from Director Han
"On November 1st, that is, three days later, Huayi's movie [Tai Chi 2 Heroes Rise] will be released. It should be Huayi's work. The other movies released in early November are all low-budget movies, so they can't make trouble with us.
Only [Tai Chi 2] has the largest investment. Seeing that we are too popular now, we are afraid that we will steal their market share. "
"Now that we know it might be them, does China Film have any solution?" Gu Wei asked.
"We have no evidence, and [Tai Chi 2] was jointly released by Huayi and China Film. In this case, I went to Mr. Han and asked him to call Mr. Wang of Huayi. This was originally done by Huayi. Your Majesty will never fail to give Mr. Han face."
Huayi, Chairman's Office.
"Okay, I understand, Third Master, we are all our own people, how can I do this? The promotion of [Tai Chi 2] depends on the cooperation of our two families.
Okay, I’ll treat you to tea next time, Mr. San, bye! "
Wang Zhongjun hung up the phone and his face became gloomy.
Then he called again, "Xiao Lei, come to my office."
After a while, a middle-aged man who looked 60 or 70% similar to him opened the door and came in.
He casually sat down on the chair next to him.
"Brother, what do you want from me?"
"You tell the water army, and the work at [Xiu Chun Dao] will stop first. Also tell our media that no critical articles will be published." Wang Zhongjun said in a deep voice.
"What happened, brother? [Tai Chi 2] will be released in three days. With the current popularity of [Xiu Chun Dao], it won't be able to give us much market share, so the film schedule will not be ideal."
Most things at Huayi are decided by Wang Zhongjun and executed by Wang Zhonglei.
"Han Sanping called me. He already knew about it, so he just didn't give him face."
Wang Zhonglei frowned after hearing this, "I understand."
"One more thing, contact Gu Wei, the protagonist of [Xiu Chun Knife], and ask him if he is willing to come to Huayi."
"Okay, I'll do it right now."
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