I just want to be self-reliant
Chapter 650
Products participating in the Double Eleven event have been carefully screened.
It can really attract the attention of ordinary people, and even if TM does some subsidies, it will make the products they produce high quality and low price.
Among them, electrical appliances are the most likely to defeat consumers' defensive psychology.
Faced with the new model of online shopping, most people still stay away from it.
Besides, the computer is not a very popular gadget, which hinders the active participation of consumers.
But now TM.com has been open for a year, with such a big slogan proclaiming an annual sales of 120 billion!
Nothing happened.
Huang Bai, Tao Zheng, and Wang Baoqiang were all laughing and giving thumbs up to the platform, while Lao Xu calmly said that TM is really good.
There is no publicity for any female stars.
It can make 999 units of rush-purchased goods every night cleared in an instant.
Especially household appliances.
Jingcheng Electric also tried to participate with a washing machine. They tried their best to lower the price to their own purchase price, and TM subsidized it.
With a snap, it's gone in an instant when you climb on it!
999 washing machines were snapped up in an instant. When Song Dalin of Jingcheng Electric heard about it, his first reaction was that TM himself was playing tricks on people, right?
The addresses of users all over the country can be collected within half an hour and shipped.
Hengtong Express can also be regarded as following the squeeze growth of this Double Eleven event.
A large number of local push members were hired by them to help establish branches and logistics departments across the country.
This is much faster and more stable than other courier companies that purely rely on their own internal reproduction and find agents in various regions.
Moreover, relying on the promotion of the official express delivery of TM.com, sellers who actively choose Hengtong Express can also get merchant discounts.
Hengtong, which was not originally the number one in the industry, was obviously a latecomer and took a big lead.
In these years, who else's shipments are as strong as TM?
However, the participation of large-scale home appliances has indeed reflected the value of the logistics transshipment warehouse.
Hengtong's boss, Yu Haiyang, took tens of thousands of square meters of land in the Tianhu logistics market before, and began to complete the construction since the beginning of the year.
It is now in use, and we have learned a lot of advantages and disadvantages from the logistics in the western region, and then go to other domestic transshipment warehouses to build new ones and continue to use them.
So when Double Eleven officially starts, the delivery in the western region is really more convenient than other places.
The free shipping area in the traditional sense of the previous life, East China and South China were already developed, and now even if TM's headquarters is in Jiangzhou, it will not affect the free shipping qualifications of these places in the slightest.
But it should be Zhao Dezhu who changed the status quo and gave the relatively remote and backward western region a central point.
Several provinces in Southwest China and East China and South China have also become free shipping areas.
Based on this alone, several other courier companies and a certain treasure.com are less competitive.
The binding of Hengtong and TM has actually demonstrated the power of monopoly.
Several other courier companies are under great pressure, and they have even started to join the industry association to complain about unfair competition.
Hengtong can fully undertake the customer source of TM network, which is hugely unfair to them.
Because throughout November, it is obvious that the peers are watching Hengtong so busy!
At midnight on November 11th!
History played out ahead of schedule, and almost all the staff of TM.com, which is ready to go, worked overtime.
There was still a little quiet trading volume before, and just after zero, there was an explosive blowout!
The whole TM building immediately fell into frantic busyness.
Countless customer service consultation calls, countless server data exchanges, just like the bitcoin mining farms of later generations, the power consumption of the entire industrial park has soared!
All air conditioners in the building are turned on.
It even began to require the various parts of the other three buildings to minimize the demand for electricity, so as to ensure that the electricity consumption under this peak value will not exceed the meter.
Since the opening day, the additional TM server group has been assembled almost every day, and at this time it is still teetering under the onslaught of consumers across the country.
Server maintenance is a mystery.
Just like in the past, almost every TV had a bad picture, and they would take a few shots. Some problems with computer hardware were inexplicable.
Therefore, the operation and maintenance engineers drawn from WB and game companies, with a large number of high-level interns, shuttled through the server rooms on each floor.
Chen Xiaolong looked at the bright lights of the whole building in amazement: "Next... I'm afraid we will set up server branches in Pingjing and Shanghai. Jiangzhou is still a little bit out of the way."
Zhao Dezhu looked at the transaction figures on his display screen, which kept scrolling.
Breaking through 100 million in ten minutes!
Of course, this is far inferior to the dazzling amount of Double Eleven in later generations.
But in fact, it was not until 2009 that Lao Ma introduced this kind of carnival-style shopping festival to boost sales, and the sales in the first year were only tens of millions.
Under the leadership of Zhao Dezhu, it was a full four years ahead of schedule!
Taking into account the economic level, computer popularization, and price index.
This is definitely an unprecedented sales record and certainly will not be repeated.
Get up and pat Chen Xiaolong on the shoulder: "I'll trouble you to keep an eye on it tonight. I think the boom will go down after one or two o'clock. There will be another wave tomorrow morning. We will do our best to publicize this single-day sales record and let consumers all over the country Everyone knows that this shopping festival will be a good day for us to harvest every year."
Chen Xiaolong admired: "You really don't understand technology, but I am amazed by these business methods. I really look forward to what WB will look like in the future."
Zhao Dezhu left work with a smile.
The main reason is that I am afraid that my wife's lateness will affect the beauty sleep.
Long Zhiyu was in the TM sales hall, accompanied by Feng Xiaoting and Chen Yanling, looking in surprise at the nine-figure number rapidly churning, and the data of more than 400,000 order packages next to her.
I'm afraid it's also a domestic and even a new world record!
This is the industry that our hippie smiling guy spent more than a year making?
It's so unreal.
Imitating the HK stock hall, the center of the customer service counter distributed in steps on all sides is a data board for all parties.
Although mobile phones and home appliances did not become the protagonists in terms of quantity in this first shopping spree.
But the amount is sufficient.
Daily consumer goods, clothing, shoes and hats are the main force.
Almost half of the purchases made Feng Xiaoting take the documents handed over to the Queen Mother in a low voice and report: "The sales department suggested that we increase the number of visits to clothing sellers, and even increase the number of recommendations for categories of clothing, shoes and hats." At present, the four clothing brands we have signed in Pingjing and Jiangzhou all have explosive sales records. Ou Fanni's sales reached 720,000 within ten minutes, and Pingjing Hongmen Clothing also has more than 500,000 million sales, which will form a good reputation for us to expand the market and attract more brands to enter..."
Long Zhiyu could only stand up straight as much as she could, pretending that the thunderstorm area was right in front of her eyes without changing her face, and worried in a low voice: "Is there time to deliver the goods? Hundreds of thousands of goods..."
Chen Yanling introduced: "The sellers are sharing the goods all over the country, so hundreds of thousands of goods are being sent to each other across the country. It seems a lot, but after sharing it is still within the range we can bear. The Southwest Railway Army has played a big role in various places. .”
Long Zhiyu was so proud that she couldn't help shaking her head slightly: "You've worked hard, you've all worked hard."
Feng Xiaoting lowered her eyebrows and said, "This is what we should do."
Chen Yanling is more far-sighted: "The class leader is the hardest one. If the mobile phone industry is promoted next, it will change the whole era. Thank you and the class leader for giving us the opportunity to participate, especially for higher vocational students like us. , has not been abandoned by the times.”
Long Zhiyu was even happier: "Southwest College will be proud of you, that's great..."
Zhao Dezhu stretched out his hand to hug his wife's waist: "How about it, let's get off work first, and you two take turns to watch for a while?"
Long Zhiyu almost hit him on the paw: "So many people are watching... how can you get away with being so busy?"
Zhao Dezhu didn't care: "What is this? After a few more years, the sales at this moment should be tens of billions or hundreds of billions. At that time, there will be a lot of pressure on servers, logistics distribution, and staff. This is what technicians worry about." Problem, even if there is a problem, you can still advertise that the business is so good that the server is blown up tomorrow, let's go!"
Long Zhiyu hurriedly bid farewell to the students, and tried her best to break free from her husband's intimacy. When Zhao Dezhu resisted, she really grabbed her with her hands, and Zhao Dezhu's fingers were pinched so much that he screamed.
Watching the picture of the empress dowager teaching her son disappear in the elevator room.
The two girls were silent for several seconds, and they looked at each other at the same time, only to find that each other had an uncontrollable smile on their faces.
It's just that Chen Yanling wanted to restrain herself, so Feng Xiaoting smiled: "I suddenly think this is the best, as long as Lao Zhao is happy, I'm happy with whoever he is with."
Chen Yanling gently pulled the corners of her mouth: "He...is still cooperating with Long Jie to be happy, I'll call a meeting, the publicity must keep up, you should tell the directors of the sales department, Yuanyuan... Forget it, let her sleep for a meeting Son."
The girl accompanied Long Zhiyu to the cafeteria to have some supper, and then she couldn't stand the sleepiness.
It happens to be able to take turns watching the scene with each other.
Long Zhiyu cleaned up Zhao Dezhu like crazy: "You can't be more prudent in front of your subordinates! You are like a child, you have to make me look old, don't you?"
Zhao Dezhu held hands and drove: "Duplicity, you have to praise you for being young and beautiful to be happy, don't you?"
Long Zhiyu just sat more comfortably, and when she pulled out her hand to adjust her clothes and fasten her seat belt, she put her other hand on it instead: "Are you happy? I see that everyone is very nervous, excited and afraid of problems."
Zhao Dezhu said indifferently: "Relax, relax, this is just the beginning. TM didn't spend much money on its own, except for a little subsidy for Jingcheng Electric, other products are borne by the sellers themselves. This is also a reminder, if they are willing to spend One advantage is that it can get better drainage from the website, and the purpose of organizing this shopping festival has been achieved.”
He and Long Zhiyu didn't know how to talk about the principles of society and the people's livelihood, because they were afraid that their wives would be pressured.
Long Zhiyu was still curious: "Then how much money can you make from this shopping festival?"
Zhao Dezhu tried to be as small as possible and said: "I can't earn much, try to distribute the benefits to the employees as much as possible. Our family can earn about 100 to 200 million yuan."
Long Zhiyu still couldn't help wow...
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