I Make Games To Restore Chinese Civilization

135: The Marketing Method Has Amazed The Industry, \"Paper Dolls 2\" Is Released, And Th

Amid the relentless reminders from the audience, "Paper Dolls 2" finally made its debut after a lapse of one month.

At the same time as the release, Gu Qiu posted a Weibo.

"In order to give back to the players, the first one to unlock the story card of all characters and achieve the achievement of the real ending will receive a bonus of 200,000 yuan."

After seeing this Weibo, the players were immediately excited.

"Here he is, the philanthropist, and he is here again!"

"The first time I buy glasses, I will give it away. Even if I don't buy glasses, it's only a few thousand yuan."

"The second part is even more ruthless. It can be sold as an independent game, but it has to be made into a DLC form of the first part to sell for 48!"

"Get through the game and give back the bonus, this is the first time I heard of it!"

"I don't care if you charge or not, anyway, I am going to charge."

"I was supposed to get full achievements, but now I can still get bonuses. Is there such a good thing?"

On the day of the release, before the sale even started, the pre-order value of "Paper Dolls 2" reached 700,000!

Although it is not as good as "Beast Hunter", it is a niche horror game!

A niche horror game whose sales have never been very good can even reach 700,000 sales. Gu Qiu is still human?

Countless people in the industry were shocked by this hand...

On the 30th of the day, Penguin's Lin Leyin urgently held a high-level meeting.

"Xinhuo's "Paper Dolls 2" release progress, you have all read it, what do you think? Especially the marketing department and the research department, let's talk about it!"

The heads of the Marketing Department and the Distribution Department looked at each other, and could only bite the bullet and speak.

"The technology of Xinhuo Glasses is indeed leading, and the VR games are also very novel and exciting. Only after the good reputation of the first part is fermented, can we achieve this sales volume."

Lin Leyin nodded expressionlessly, then looked at the person in charge of the publishing department.

"And you?

"Uh...Xinhuo's fan base is very good, it's because of the word-of-mouth of the previous few films. Compared with our size, he is a small company. In terms of quality control, it is easier than ours.

"We have dozens of self-developed studios alone. In terms of quality control, it is really not easy to grasp..."

"oh."

Lin Leyin's face turned cold instantly, her cold face seemed to be covered with icicles.

"You saw this?"

"You have been in this business for many years, so you can't see Qiu's marketing methods?"

"He can release the complete game directly, but he insists on releasing it in two parts. Why?"

"Do you know what it means to create a sense of anticipation? The first part is to build momentum for VR glasses, leaving the most critical suspense. When the second part is released, the form of bonuses will not only eliminate the dissatisfaction of players, but also let players They are more active!"

"It not only increases the sales of games, but also further stimulates the sales of glasses!"

"He is only twenty-three years old, and he can come up with such a method, how about you!"

"A mere 200,000 yuan! How much can we buy? For any junk mobile game we spend ten times or even dozens of times more on marketing, but what about the effect?"

"You should learn from others!"

What Lin Leyin said was merciless, but the people below did not dare to show it. This person has a strong relationship and ability, and what he said is very reasonable...

After listening to the analysis, people will understand how much is contained in the seemingly simple method!

If Gu Qiu knew, Gu Qiu would definitely be dumbfounded.

He really didn't think about it so much, he just wanted to give some benefits to Xinhuo's loyal fans, and to increase fan loyalty by the way...

With bonuses hanging around, coupled with the curiosity and anticipation of the past half month, the number of online users of "Paper Dolls 2" reached more than one million on the day it was launched!

Not counting the online volume of other platforms!

In terms of the volume of a niche horror game, it can be described as a miracle.

There are not a few people who started to stay overnight that day.

After a month, the major live broadcast platforms were once again full of screams and roars, and from time to time, there was the sound of frightened crying.

The joy of players is back!

Only this time, the number of players who watched the live broadcast was much less, and many people bought and downloaded the game, and began to work hard for the bonus!

Two hundred thousand is not a small sum.

What if the "real ending" is hit by mistake?

With the unremitting efforts of millions of players, the storyline is advancing rapidly.

The clues scattered everywhere were collected by the players, the background story of a character was unraveled, and the secrets of this old house were gradually restored.

Master Yin, the owner of the Yin Mansion, was a general of the previous dynasty.

He achieved his ambition at a young age, sent troops to fight in all directions, made great achievements in quelling chaos, and became a top official.

It's a pity that he was on the wrong team amidst the turmoil in the officialdom, so he could only choose to resign and go into seclusion. He chose a place with beautiful mountains and clear waters and built this big house.

He dismissed his men, taking only a few close followers with deep affection.

In middle age, he married a beautiful woman as his wife. The two loved each other and lived happily.

In order to add to the fun of life, he invited two guests, one is Mr. Liu who is knowledgeable and knowledgeable, and by the way he also acts as an accountant. The other is Zhao painter who is proficient in Danqing.

When I have nothing to do, I can chat with Mr. Liu, and then learn painting from Zhao painter, which is very leisurely.

But since Mrs. Yin became pregnant, strange things happened one after another...

Mrs. Yin's child was born a stillborn child.

Mrs. Yin has been depressed since then, in order to relieve her depression, at her suggestion, Mr. Yin invited a troupe to his home.

As a result, after 9:30 that night, the Yin Mansion became a dead house.

The players collected clues everywhere and restored many truths.

For example, that old woman is Master Yin's nanny, she regards Master Yin as her own son, and she has a special feeling for Master Yin.

Seeing the love between Master Yin and his wife, she was very jealous.

The wife has never been pregnant, but when Painter Zhao came in, the wife soon became pregnant. Coupled with some behaviors of the two, the old lady suspected that the two were having an affair.

So she took medicine and poisoned Mrs. Yin's child to death.

The maid who was cut in half was actually done by a general with a big knife, that is, the paper figurine who chased and killed the player.

He felt that the servant girl could not seduce the master, so he wanted to poison his wife to death.

But the player finally found out that all of this was actually a conspiracy by Painter Zhao. He came to seek revenge from Mr. Yin. Killed all of them.

In the past two days, the players played a total of three endings.

One is that they failed to discover the truth and just muddle-headedly sealed Li Gui, but were killed by Li Gui instead.

The second is to discover part of the truth, successfully seal the ghost, and leave the old house.

The third is to discover the truth that Master Zhao is the real murderer behind the scenes, seal the ghost, and find his daughter.

The strange thing is that none of these three... has a true ending!.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like