I, The Founder Of League Of Legends!

Hearing the price, Lu Li was really confused.

But the reason is not that Mercedes-Benz offers less, but that the offer is higher than my psychological price.

League of Legends is indeed quite popular now, and after the IG team won the S1 championship, more people watched this year's LPL game. However, League of Legends has not been around for a year yet.

Furthermore, even in the previous life, when Mercedes-Benz sponsored the LPL game for the first time in 2017, the price offered was only about 80 million per season. Therefore, Mercedes-Benz in this parallel world is based on the previous one. I also raised the price for Lu Li.

This is naturally a good thing for the League of Legends. After all, Mercedes-Benz did not ask the LPL to bring them anything.

But the problem Lu Li is struggling with happens to be here.

If Mercedes-Benz gives 100 million to sponsor the LPL for one season, but suddenly stops sponsoring in the second season, it means that the LPL has not had a corresponding publicity effect. 13 This may have a negative impact on subsequent sponsors. , play some negative effects.

So, Lu Li immediately spoke to the president of Mercedes-Benz.

"Isn't this price a little less?" Lu Li looked at the president and said with a smile.

Although Lu Li had various considerations in his mind, when he spoke, he did not want to lower his worth, but wanted Mercedes-Benz to pay more!

After all, Lu Li clearly knows that in the future growth process, LPL will only get better and better and cannot get worse!

The president of Mercedes-Benz naturally didn't know what Lu Li was thinking about just now. After hearing Lu Li's request for command, the president also chuckled and then said to Lu Li.

"Mr. Lu, the price of 100 million yuan per season is actually decided by our board of directors after combining data from many parties... However, we at Mercedes-Benz are still willing to pay 120 million yuan. , come to an agreement with you.”

"Because we are really optimistic about the future development of League of Legends!"

The president of Mercedes-Benz said to Lu Li with a smile, and Lu Li was quite satisfied with the price of 120 million.

"Then let's have a happy cooperation!" Lu Li said to the Mercedes-Benz president with a smile, and then the two signed a half-season contract.

The reason why it is a season and a half is because the spring split of the LPL has begun, plus a summer split, for a total of one and a half seasons.

"You Mercedes-Benz will make a profit, because as long as our LPL team wins this year's MSI Invitational Tournament, your Mercedes-Benz promotional purpose may be achieved very quickly." Lu Li also said to the Mercedes-Benz president with a smile, but Naturally, he could not guarantee this to the president of Mercedes-Benz.

In the contract, Lu Li also learned that the model that Mercedes-Benz wanted to promote was a car called the Mercedes-Benz GLA.

At this time, Lu Li also admired the president again. He was indeed well versed in various sales markets.

The Mercedes-Benz GLA is not a particularly high-end car in the Mercedes-Benz series. If you show it to some men who are familiar with cars, the price-performance ratio of this car is actually quite low.

However, the appearance of this car is quite good... Therefore, the target audience of the Mercedes-Benz GLA is not actually gamers at all, but the wealthy ladies among the audience of LPL games. !

This is what Lu Li admires about the Mercedes-Benz president. Among LPL viewers, there are indeed many female viewers who don’t play games very much, but like to watch games, or in other words, like to watch those handsome players. It is these girls who contribute a considerable amount of sales to League of Legends skin sales.

But this time, Mercedes-Benz GLA obviously wants to make money from these girls.

Lu Li naturally had no control over whose money Mercedes-Benz wanted to make. After getting the contract he wanted, Lu Li said goodbye to Mercedes-Benz and returned to his own company.

At this time, Lu Li was quite satisfied, because in this way, he would have an "earth-shattering" event that he could talk about in the next game conference!

But what Lu Li never expected was that after Lu Li and Mercedes-Benz reached a cooperation agreement, some other companies actually came to Lu Li and wanted to join them in the LPL competition. advertise.

However, except for Mercedes-Benz, all other sponsors who wanted to sponsor advertisements were rejected by Lu Li.

It’s not that Lu Li doesn’t make money, but because the cross-border cooperation between League of Legends and Mercedes-Benz is his first attempt in this parallel world. If their way of advertising during the game arouses the interest of LPL viewers, If they are dissatisfied, then more advertisements will probably directly anger the audience.

In other words, Mercedes-Benz's advertisement can be regarded as a test of LPL's advertising. If the effect is not wrong, Lu Li will increase LPL's advertising position in the next time.

At this point, Lu Li has finalized all the contents of the fourth game conference.

The third expansion pack, two entertainment modes, the start of the League of Legends mobile game league, the start of the League of Legends college league, April Fool’s Day skin trailer, and the cross-border cooperation between League of Legends and Mercedes-Benz!

If the above parts were combined into a game 017 press conference, it would definitely be full of content!

After making so much preparation, Lu Li can finally take a few days of rest. In the following time, Lu Li will occasionally go to watch LPL games, or go to major subsidiaries to supervise. Work progress of each subsidiary.

It was not until Arbor Day on March 12, when Lu Li learned that the CG animation for the third expansion pack had been completed, that Lu Li returned to work and prepared for his next action.

That is, planning the time and place of the fourth game conference.

April 1, 2020, is a Wednesday, and March 28, is a Saturday.

Lu Li felt that it was a little late to hold the press conference on the 28th, but if it was moved forward to the 21st, it seemed a bit early... So after thinking about it, Lu Li decided to hold the fourth game press conference. The time is set on March 28th.

As for the location of the fourth game conference, Lu Li needs to think carefully. After all, in the first three conferences, Lu Li hoped to find some special locations to hold the League of Legends game conference.

And this time, Lu Li did not intend to be an exception, and even wanted to find a place more powerful than Putuo Mountain and the Bird's Nest!