I want to be a chaebol
Chapter 22 Director Ning Hao
Song Yi approached Li Ming and asked Li Ming to recommend a suitable commercial director. When Li Ming heard this, he thought, well, Song Yi is blatantly poaching.
The reason why Galloping Pony was able to transform from an advertising company into a film and television company was due to Li Ming's good relationship with directors and actors.
Directors can't just make movies and TV series, right? If making movies and TV series is for ideals, then making commercials is for life. Li Ming got acquainted with the director of the commercial during the production of the commercial, and became familiar with him over time. So when the director started to prepare to shoot a TV series or movie and was short of funds, he thought of Li Ming.
Li Ming enjoyed the benefits of investing in TV dramas. He found that the profits from filming TV dramas were much greater than those from advertising, so he was naturally willing to continue investing. Now Song Yi asked Li Ming to recommend an advertising director, didn't he just want to poach Li Ming's corner?
However, Song Yi was not a free hand, and Li Ming really couldn't refuse him shamelessly. Song Yi was a bit of a thief. Before he came to ask for help, he promised Li Ming a favor.
Song Yi asked Li Ming to prepare a DVD set of "Love to the End". He planned to add Korean subtitles to the drama, and then got it to be broadcast on South Korea's Chinese TV station, China TV.
China TV belongs to South Korea's CJ Group, and the current chairman of CJ Group is Chen Zaixian. Chen Zaixian is the eldest son of Chen Mengxi, the eldest son of Samsung Group founder Chen Bingzhe, and is also the cousin of Chen Zaican.
Chen Jianxi, chairman of Samsung Group, was very afraid of Chen Zaixian, his capable nephew, and suppressed him a lot. Therefore, Chen Zaican has a good relationship with this cousin. Therefore, Song Yi is indeed somewhat confident in promoting this cooperation between Galloping Horse and China TV.
In addition to this, Song Yi also promised to hand over the post-production of the Sanduoshui advertisement to Galloping Horse, and Xinhan Advertising will pay a production fee. Xinhan Advertising is eating meat, and he did not forget to take Galloping Horse to drink soup.
Moreover, Song Yi spoke very openly, "Brother Big Dog, I don't have many acquaintances in Yanjing, and I don't know two directors, so I want to ask you for help. You just need to tell him his contact information. If you can do it, I will do it myself." Go do the work.”
When Li Ming heard this, he couldn't shirk it even more. With Song Yi's face, Li Ming would certainly not hide his secrets. "Since you said so, Mr. Song, I really have a suitable candidate."
"His name is Ning Hao, and he is studying in the Photography Department of Yanjing Film Academy. Although he is young, he has rich shooting experience. He has worked for director Zhang Yimou, shot nearly a hundred MTV songs for Pu Shu and other singers, and also shot a commercial this year. "Li Ming introduced.
When Song Yi heard this, he was secretly happy and kept his face expressionless. Ning Hao was not well-known at the moment, so Li Ming was willing to introduce him to him.
Ning Hao graduated from Yanjing Film Academy in 2003 and then filmed his debut film "Incense". Then in 2006, he participated in Andy Lau's Asian Rising Star Director Program and filmed the comedy film "Crazy Stone" with Andy Lau's funding. With this film, he became famous in the circle and became a representative figure of mainland comedy film directors.
When Ning Hao finished shooting commercials for Xinhan Advertising and when Ning Hao started shooting movies, he would naturally think of Song Yi, who was generous with money and had sufficient funds.
Li Ming was very efficient at work and immediately contacted Ning Hao. Ning Hao had not bought a mobile phone yet and had a BP machine in his pocket for easy communication.
Ning Hao quickly rushed to Galloping Pony from school. Li Mingjiang introduced Song Yi to Ning Hao, "Haozi, this is Mr. Song of Xinhan Advertising. He wanted to find a director to shoot an advertisement, so I recommended you. Specific details. You two can talk about it."
Ning Hao quickly thanked Li Ming, "Big Dog Brother, thank you. If it works, I'll treat you to a drink." Li Ming's status in the Beijing circle is very special, a bit like the "timely rain" Song Jiang in Water Margin, and he is also willing to support young people. With his strong personality and charm, he maintains the relationship between the director, screenwriter and actors and Galloping Horse.
Of course, Song Yi didn't want to talk about things in Galloping Horse's company, so he invited Ning Hao to Xinhan Advertising. The two of them would communicate first. Song Yi would talk about his creative concept and see if Ning Hao could shoot what he wanted. After all, Ning Hao is still a bit immature now.
Liao Yu poured a cup of tea for Song Yi and Ning Hao. Ning Hao bent down to take the cup and thanked Liao Yu without daring to look at it.
Song Yi asked Ning Hao, "I heard from Brother Big Dog that you have shot commercials this year. Can you introduce your work?"
Ning Hao held the teacup, a little reserved, "Actually, it's advertising, which is small jobs for friends. Sister Li Jing and Brother Dai Jun did an interview program together this year called "Super Interview."
"At that time, Sister Jing finally managed to place an advertisement. The advertiser was called Nandao Fishing Village. Sister Jing found me and gave me 8,000 yuan to help shoot an advertisement. Because the budget was not enough, I kept it as simple as possible. Come." Ning Hao said honestly.
Song Yi smiled, "You can do as many things as you want, no problem. But our Xinhan advertisement has a budget in the millions. Are you confident?"
When Ning Hao heard this, he couldn't help but swallowed. If Xinhan was willing to spend one million to shoot an advertisement, then Song Yi's director's compensation would be at least six figures. Naturally, he was very excited.
Ning Hao is a newborn calf and is not afraid of tigers. He said to Song Yi: "Of course I have no problem. As long as Mr. Song believes in me, I will definitely try my best to shoot him and try to be as perfect as possible. But I also have a request. During the commercial shooting, I I need the actors to cooperate with my work as much as possible, and I may need you, Mr. Song, to help supervise the actors."
Song Yi introduced the actors, "We are helping to produce an advertisement for a Korean mineral water brand. The actor has already been selected. His name is Song Hye Kyo. She is a very popular young actor in South Korea this year. She is not very fluent in Chinese, and I will make a guest appearance. Please translate. Don’t worry, during the commercial shooting, the entire crew will listen to your instructions."
Ning Hao felt relieved after hearing this. He was mainly worried that he would not be able to convince others on the set because he was a low-key person. If Song Yi is there, this will naturally not be a problem.
"Mr. Song, can you briefly tell me the creative concept of this advertisement? I can design a plan for the advertisement." Ning Hao did not expect it to go so smoothly. Song Yi was willing to take on this big job when he first met him. It was left to him, and it went so smoothly that he didn't even have time to discuss the director's remuneration with Song Yi.
Song Yi said: "In this case, I will go to the Hilton Hotel with you to chat with our actors and let everyone get familiar with each other first."
Song Hye Kyo and her agent booked an executive suite at the Hilton. Song Yi greeted her in advance and went to the suite with Ning Hao to discuss work.
When Song Hye Kyo saw Song Yi, she complained in Korean, "Executive Song, we have basically stayed in the hotel since we arrived in Yanjing. As the host, shouldn't you take us out for a walk?"
Song Yi quickly apologized, "Ms. Song, I'm sorry, I've been busy with work. There is an antique city near this hotel. After we finish talking about things later, I will take you to have a look and get some fresh air. This is for you. The advertising director we are looking for is called Ning Hao. Like you, he is very young, but very talented."
Song Yi's compliment made Song Hye Kyo's face soften a lot. She and her manager were both unfamiliar with the place and were not fluent in Chinese. They were afraid of being deceived, so they basically stayed at home. Of course Song Hye Kyo was a little resentful when Song Yi left her hanging in the hotel.
Song Yi now introduced the creative concept of the advertisement, "The advertising slogan of Sanduoshui in the mainland is 'Sanduoshui, the noble water'. I hope to highlight Chinese elements in the advertisement. One is to create an artistic conception of mountains and flowing water, and the other is to show The charm of oriental classical beauty.”
Ning Hao thought for a while and put forward his idea, "Then we can choose a shooting location with beautiful mountains and clear waters, such as the ancient villages in the mountains of Huinan. Miss Song can stroll on the stone road in the mountains, with a clear spring flowing down from the mountains, and the mountains are green. The water is beautiful and the people are beautiful, just like a Jiangnan ink painting slowly unfolding."
After listening to Ning Hao's proposal, Song Hye Kyo was a little confused, "This scene is similar to our domestic Sanduoshui advertisement. How can we highlight the Chinese elements and oriental classical beauty emphasized by Executive Song?"
Song Yi was confident, "This is very simple. Your role in the advertisement is that of a rich daughter or a noble lady. When the time comes, you can achieve this effect by wearing our traditional cheongsam. As for the slogan, Miss Song, you can first Give it a try, and if it works, we’ll try to use the original sound, and if it doesn’t, we’ll find another dub.”
Song Yi has watched "The Grandmaster" starring Song Hye Kyo. In Wong Kar Wai's scenes, Song Hye Kyo was very beautiful in her cheongsam. Song Hye Kyo has a classic face. She is elegant and gentle when wearing a cheongsam. The cheongsam perfectly shows her good figure. She is really charming...
The second update is completed. Song Hye Kyo is indeed beautiful among the great masters.
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