I Want To Be a Rich Man on Hong Kong Island

Baiyou Building

Zhang Tianming, president of Master Kong Food and Beverage Company, a subsidiary of Baiyou Group, is sitting on the sofa and reporting to Wu Guangyao;

Zhang Tianming was originally Wu Xianshuo's deputy, and a veteran hero who founded Master Kong together with Wu Xianshuo;

After Wu Xianshuo went to Universal Group, the position of president naturally fell to Zhang Tianming.

At this time, Baiyou Group has formed three major industries, clothing, retail, food and beverage;

Among them, clothing is divided into two aspects: garment manufacturing and clothing brand:

The garment manufacturing business has not expanded for more than ten years; although there has been no expansion, the garment industry of Baiyou Group has been on a large scale as early as the 1950s, with a workforce of about 5,000 people; to maintain this scale, Wu Guangyao was quite satisfied.

There are still three brands of clothing brands - Uniqlo, Armani, and Valentino. Although the three brands have not yet entered the clothing retail in Europe and America, their layout and development in the whole of Asia are quite mature; the important thing is that the development is very fast. Healthy, bright future!

In terms of retail, it can be roughly divided into supermarkets, department stores, convenience stores, chain drugstores, chain electrical appliances stores, and antique stores:

Supermarkets are divided into two brands—Parknya Supermarket and Metro Supermarket (joint venture). Baijia Supermarket is a local supermarket brand in Hong Kong and Macau, accounting for about 70% of the supermarket market in Hong Kong and Macau. The other 30% is owned by Jardine Matheson , Hutchison \u0026 Co.’s supermarkets;

When Metro Supermarket entered Asia, it adopted a joint venture, and the partner of cooperation is naturally the Baiyou Group. The joint venture Metro Group has stores in Japan, Taiwan Island, South Korea, Singapore, Southeast Asia and other Asian countries.

Baiyou Group has three department store brands, namely the high-end Lane Crawford, the mid-to-high-end Dah Sing Department Store, and the mid-end Zhonghua Department Store. Lane Crawford has stores throughout Asia, while Dah Sing and Zhonghua Department Stores only operate in Hong Kong and Macau have business.

The convenience store of Baiyou Group is naturally the franchised Metro convenience store, which is responsible for the entire Asian market, and it is still the leader.

Chain pharmacies, chain electrical appliances stores, antique stores, these are only businesses in Hong Kong and Macau.

Master Kong, the food and beverage industry of Beyou Group, is undoubtedly the most dynamic company in the past two years:

At present, there is only one beverage under Master Kong’s brand called ‘Red Bull’, but with the help of Metro’s global channels, it quickly opened up the market around the world;

It quickly became a drink familiar to truck drivers and overtime white-collar workers all over the world; of course, it can only be said that it has opened up the market, but it cannot be regarded as a great success.

The food under Master Kong is Master Kong instant noodles of various flavors. As a time traveler, I don’t know how many instant noodles I eat. Even if I don’t know the specific method, at least it can give the research and development personnel a big hint;

Therefore, Master Kong instant noodles have formed a threat to Japanese instant noodles;

However, in the instant noodle industry, every country will have its own brand in the future, and it is basically impossible to dominate the industry;

On the contrary, the mainland will be a big cake, and it can be used as a key business target in the future.

Master Kong’s other products include toffee, biscuits and other snacks, which are not listed for the time being.

Master Kong also has a listed company, the Milk Company;

The milk company has a dairy farm, a processing plant, and a full 2,000 workers, which can be described as a large company;

But such a big company is now only reduced to a second-tier subsidiary;

Of course, Master Kong will grow up soon, and it doesn't count as burying the milk company;

Milk company's dairy products account for 90% of Hong Kong.

This is the general industrial chain of Baiyou Group, of course it is not the entire industrial chain, there are also some small subsidiaries.

After listening to Zhang Tianming's report, Wu Guangyao was overall very satisfied, and 10% were a little bit dissatisfied;

Satisfied, as long as I draw a circle, these people can carry it out perfectly;

A little dissatisfied is that these executives lack a little strategic spirit;

Of course, we can’t blame them for this. Often a company’s development experience has been going on for decades before there are several nodes (key points);

As a time traveler, Wu Guangyao naturally has countless nodes of successful companies in his previous life for reference;

But these executives are different. After all, they are only people from the 1970s, and they can't clearly know the trend of later generations.

"The development is very good, but the variety is still single?" Wu Guangyao said.

Zhang Tianming suddenly smiled wryly in his heart, thinking, boss, do you know that Master Kong has only been established for less than three years;

The achievements achieved by other companies are almost 30 years old, and this legendary boss is still not satisfied!

"Boss, I have thought about this!" Zhang Tianming quickly realized that the boss may be testing himself, and he must not show timidity.

Speaking of which, Zhang Tianming thought he was Wu Xianshuo's courtier, but Wu Xianshuo only stayed in Baiyou Group for a little more than a year before going to Universal Group; Zhang Tianming was even a little apprehensive when he first took office, and he was extremely serious and conscientious in his work.

What Zhang Tianming didn't know was that his reputation had already reached Wu Guangyao's ears;

On the whole, Wu Guangyao thought that Zhang Tianming was the second generation assistant minister of the Wu family, so he was very satisfied.

"Then tell me what you think? Just say it!" Wu Guangyao leaned back and looked at Zhang Tianming with a hint of encouragement on his face.

Zhang Tianming immediately straightened his body and leaned forward. If he was appreciated by the boss, wouldn't his position be more stable;

After a little polish, Zhang Tianming said: "Boss, I have done a lot of research on the food and beverage industry, and I have some personal opinions, please correct me.

First of all, there are many kinds of beverages. Let me talk about carbonated beverages first. There are several soda brands in Hong Kong Island. Coca-Cola, which is represented by Swire \u0026 Co. United Soda;

Personally, I think we can ignore the carbonated beverages. After all, Watsons and Milk Company are both owned by you. "

Wu Guangyao nodded, he really did not intend to strengthen the carbonated drinks;

And I also know that in the 1980s, there was a wave of health pursuits in Hong Kong, and carbonated drinks did not have much prospects.

Encouraged by Wu Guangyao, Zhang Tianming, a young executive, said boldly: "I personally think that fresh milk in Hong Kong is still too expensive, and it is still not available in every household, so soy milk is undoubtedly a good supplement.

Currently, Vita Soymilk occupies 90% of the soymilk market in Hong Kong;

In the past few years, Vitasoy's advertisement "Vitasoy, it's as simple as ordering soda drinks" highlighted that it is healthier than soda drinks;

So I think, if we enter the soy milk industry, it should be a very good choice;

Regarding entering the soy milk industry, my opinion is to acquire Vitasoy. After all, building a brand trusted by Hong Kong citizens starts and ends with money! "

Hearing about the acquisition, Wu Guangyao became numb!

However, he still said with dignity: "The Luo family of Vitasoy has been operating Vitasoy for more than 30 years, so they may not be able to sell it!"

Vitasoy is not on the market, and it will be very troublesome to acquire;

The Luo family, an important major shareholder of Vitasoy, must not have the idea of ​​selling Vitasoy!

It's very simple, a big family must have a career, which is not only a source of money, but also a spiritual sustenance.

And the other properties of the Luo family can't make up for this vacancy, so naturally they won't sell the company.

If the price is too expensive, Wu Guangyao will not buy it foolishly, after all, this thing is not an antique!

Zhang Tianming suddenly had a murderous look on his face, and said, "Since they won't sell, then we will defeat them, make their company cheap in the end, and ask us to buy it."

This is not arrogance, the management under Wu Guangyao has this kind of 'arrogance';

Who gave them the courage?

Of course it wasn't Liang Jingru!

It is the strong capital strength of the group company and the legendary experience of the group company!

Wu Guangyao nodded and said, "Well, I will arrange someone from my family office to assist you in this matter soon! However, I advise you to think about how to compete with Vitasoy first!"

Zhang Tianming was also very happy to see that the boss adopted his opinion and entered the soybean milk industry!

Then, Wu Guangyao asked: "Is there any industry to enter?"

Zhang Tianming was taken aback, apparently unprepared!

After all, according to common sense, a company must digest at least one industry before considering entering the next industry.

Zhang Tianming said in a low voice: "There are many industries that can be entered, but I haven't come and made a plan yet!"

Wu Guangyao did not blame Zhang Tianming. Generally speaking, Wu Guangyao would only scold one type of management, that is, the management with weak execution ability;

The reason why this kind of management is not strong in execution, to put it bluntly, is that they are lazy, or that they are not capable enough!

As for innovation, Wu Guangyao doesn't emphasize or insist. After all, with himself as the chief designer, the company will not lack innovation;

Moreover, it is difficult for a management that lacks innovation to reach the top;

Since it is only the middle and lower levels, then this aspect is not so important!

"Actually, I came to you to give an order! But this soy milk industry is a surprise for me!"

"Boss, please tell me!"

Wu Guangyao said: "Master Kong is preparing a mineral water brand immediately. I have already thought about this brand. It is called 'Hundred Years Mountain', which means that drinking our mineral water can lead to a long life."

Zhang Tianming said cautiously: "Boss, Watsons also has bottled water!"

Wu Guangyao waved his hand and said, "What I want is not a small brand, what I want is a world brand. You do what I want and form a team of elite soldiers, even if you recruit people from abroad, you will not hesitate .”

Zhang Tianming finally understood what the boss was thinking, and quickly said, "Yes, boss, I will report the results to you as soon as possible."

Wu Guangyao smiled, and picked up a stack of documents from the desk;

"The plan has been written, I hope you can carry it forward!"

Zhang Tianming's face brightened, no one in the world knows that the boss is a legendary businessman;

In the business world on Hong Kong Island, everyone knows that the boss is a genius and often has great innovations.

Zhang Tianming took the proposal excitedly, and asked, "Boss, can I take a look at it now?"

Wu Guangyao nodded, the information is just an outline, not too much content;

If Zhang Tianming doesn't understand anything, he can teach him!

"This ad is so creative—we don't produce water, we are just porters of nature!"

"This ad is too beautiful and a fairytale. The mathematician Descartes...the Swedish princess... Boss, your metaphorical ad is really classic; it can make people curious about the story behind this ad, but it won't give you We cause trouble."

"The water source of New Zealand-Bay of Plenty...the water source of Fiji in Melanesia...Boss, you are so knowledgeable!"

The more Zhang Tianming watched, the more he fell into it. When he encountered something he didn't understand, he immediately asked Wu Guangyao for advice!

Of course, Wu Guangyao may not be able to answer it!

In addition to entering mineral water, Wu Guangyao also plans to enter fruit juice drinks;

However, it is better to digest soy milk and mineral water first!

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