If I ask you to take a photo of food, you turn it into a love documentary?

The salesperson said that the salesperson's ... In the past, the number of negative reviews always outnumbered the positive reviews.

This was true for any video Qin Shuyang posted.

Now, the positive reviews outnumbered the negative reviews. How could this be possible?

Especially the price of the Australian lobster sold by Qin Shuyang at noon, which was directly sold for 10,000 yuan, which was already the standard of high-end hotels.

It was so popular and in short supply that some high-end hotels in Shanghai naturally paid attention to this situation immediately.

If Qin Shuyang's previous 300 yuan braised chicken, pickled fish or crayfish were just a small matter and a takeaway would not affect these luxury hotels, the appearance of this Australian lobster would have made these top hotels and restaurants feel very unhappy.

In Shanghai, in the general manager's office of a hotel called Beach Hyatt Hotel, a 29-year-old young man was watching the video Qin Shuyang had just posted in the afternoon.

The young man's name was Lu Tianqi.

Lu Tianqi muttered as he watched the video: "According to the video, he sold 192 Australian lobsters at noon, which means a turnover of 1.92 million."

"In addition to his crayfish, pickled fish, and braised chicken, they are all priced at 300 yuan per catty."

"According to his previous videos, the supply at noon is conservatively more than 1,000 catties, so the three combined are almost 1 million in turnover."

"The turnover at noon is as high as 3 million, which is too much money."

Lu Tianqi knew that his estimate was definitely a conservative estimate.

Even at noon, there are 3 million.

Qin Shuyang's supply at night is more than at noon.

The conservative turnover can be as high as at least 6 million a day.

Thinking of this number, Lu Tianqi couldn't help but take a breath of cold air in his heart.

As a well-known high-end five-star hotel in Magic City, and in such a luxurious area as CBD, the average daily turnover is basically around 1 million.

After all, most banquets in hotels are hard to exceed 10,000 yuan.

This is because there are many old customers who often come to support the restaurant, plus the turnover of the guest rooms, to break the million-dollar turnover.

Moreover, there are so many high-end hotels in Shanghai, and the competition is so fierce.

Qin Shuyang, a small restaurant without even a store, has such an exaggerated turnover, which is unique in the catering industry. Lu Tianqi was really stunned, and his eyes were red at the same time.

"Is the traffic-generating effect of short videos so good?"

"Or should I ask the company's people to shoot some similar food short videos?"

Qin Shuyang's video is just a photo of some memorable scenes, with some copywriting to evoke memories!

It is not difficult to reproduce this kind of video.

Do it if you make a mistake. Lu Tianqi has always been a practical action person.

Lu Tianqi picked up the phone on the table.

After the call was connected, Lu Tianqi ordered: "Manager Qi, come to my office."

"Okay, Mr. Lu."

Three minutes later, a 30-year-old woman in a professional women's suit came to Lu Tianqi's office.

This woman is the hotel manager, Qi Xiaoyue, who is responsible for the daily operation and management of the hotel and implements Lu Tianqi's business strategy and goals.

"Mr. Lu, do you have any instructions?"

"Manager Qi, I wonder if you have paid attention to a store called [No Worries Restaurant] that has been very popular on the Internet recently."

"I have paid attention to it."

"Have you tried the dishes in this restaurant?"

"That's not the case."

Qi Xiaoyue shook her head immediately.

The place where she works is a high-end five-star hotel. The company provides working meals. Qi Xiaoyue orders takeout when she has nothing to do.

And as the manager of the hotel, she is considered a senior executive.

Usually come to the hotel to eat

There are huge discounts on meals and other things.

The most important thing is that the Beach Hyatt Hotel has a building where you can enjoy the beautiful night view of the Bund in Shanghai.

Food and beautiful scenery are the highest enjoyment.

In fact, Lu Tianqi has never eaten the food in Qin Shuyang's restaurant.

However, as the general manager of a five-star hotel, in Lu Tianqi's opinion, other hotels may not be better than his own hotel.

The chefs in his own hotel are all top chefs.

How big is the difference in cooking skills between top chefs!

So Lu Tianqi is naturally not interested in patronizing restaurants in the same industry.

So in Lu Tianqi's opinion, it is mainly because of Qin Shuyang's marketing strategy.

This is where he should learn from.

Lu Tianqi continued, "Manager Qi, this [No Worries Restaurant] is very popular online now."

"I just estimated its turnover, and its turnover is so exaggerated that we dare not even think about it."

"So I think the marketing strategy of this restaurant is very worthy of our school."

"Can we find a filming team to shoot some similar food videos to promote our hotel?"

Qi Xiaoyue thought about it and immediately replied, "Mr. Lu, would this be inappropriate?"

"This [No Worries Restaurant] was a small shop with no fans at the beginning, so it took a different approach and used this black-and-red-is-red method to gain traffic."

"His videos basically have more criticism than praise."

"If we take this route, will it damage the reputation of the group? It may even cause damage to our hotels in other cities ”

Seeing Qi Xiaoyue worrying about something, Lu Tianqi said nonchalantly: "Manager Qi, your idea is not good."

"The successful cases of others are already in front of us. If we don't dare to learn, then wait to be surpassed."

"As long as we can gain traffic, I am confident that our hotel's business will improve again."

Lu Tianqi said so confidently, Qi Xiaoyue asked tentatively: "Mr. Lu, have you discussed it with the group?"

"This kind of thing does not need to be discussed. It's just a marketing plan. Can't I, the general manager, make a decision?"

"The people on the board of directors have old ideas. They can't keep up with the marketing trend of the times. By the time they are convinced, they may be preempted by other peers."

"And believe it or not, other peers in Shanghai will definitely have this idea."

"It's possible."

Qi Xiaoyue nodded.

Qin Shuyang Restaurant has risen too fast. It has been almost a month, and it has been widely recognized. It is really worth learning.

Lu Tianqi continued, "In addition, I think other colleagues will definitely like to analyze data, because the four videos of [No Worries Restaurant] mainly attract uncle fans with family-themed food videos, so other colleagues will definitely shoot this type of video."

"We have to go our own way, so I prefer to go the route of love food videos."

"Mr. Lu, it feels a bit risky to go the unconventional way."

Qi Xiaoyue couldn't agree with Lu Tianqi's self-righteousness.

The target customers of their hotel are these uncle fans.

Qin Shuyang gained uncle fans by relying on family-themed food videos.

Now they are going the route of love food videos, which feels a bit funny.

"Manager Qi, your idea is naive. Haven't successful people ever been young? We can film some love stories when they were young, which can still resonate with them."

"When you find someone to write the script, just do what I say. After the script is written, let me review it."

"If something goes wrong, I will take care of it."

"Okay, I understand."

As the only son of the chairman, Lu Tianqi will definitely be in charge of the entire group in the future.

Lu Tianqi said so, and Qi Xiaoyue went to execute it.

Suppose one day Lu Tianqi went to the headquarters to manage the entire group, maybe it would be her turn to be promoted to the position of general manager.