I'm going to become a giant in the entertainment industry

Chapter 203 This is Mr. Yang’s terrifying strategic vision

Wei Ling turned the microphone slightly: "That is a restaurant with a good location, a novel environment, quiet and unique. The first time I went in, it was just a chance. I am not afraid of everyone laughing when I say it, because the discounts in that restaurant are really strong. It’s huge.”

"At the best time, my partner and I could even get a 10% discount, and we even got performance fees every time we stayed..."

Hearing such down-to-earth speech, there was a burst of harmless laughter from the audience and the instructor's seat.

Shang Qianyu, who was thousands of miles away, couldn't help but cover his mouth and smile.

Except for Mr. Yang who couldn't laugh at all, everyone present was in high spirits.

On the screen, Wei Ling continued: "In the restaurant, there are occasionally people who seem to have a different identity, but there are also some customers like us who are looking for affordable prices. This allows us resident singers to Export your work in front of many different groups of people.”

"I heard that I wanted to participate in this show. The restaurant owner didn't say anything and directly sponsored us a large amount of money. The only requirement was that we not be distracted by other things and perform well on the stage."

"It can also be seen from the discount that the owner of the small restaurant deliberately found an excuse to allow us singers to live a little more decently. It can also be seen that the owner of this restaurant really loves music."

"It's hard to get on such a big stage this time. It may be the last time we get on a program of this level. I must say thank you to Yi Kitchen and Mr. Yang. Thank you very much."

"Actually, the business of this restaurant is not very good, but Mr. Yang has never raised the price of the dishes, probably because he doesn't want to put pressure on us... Ah, it may be a bit hypocritical to say this, but that place really gave me the first It feels like two homes.”

"Although the boss may not be short of the money, I still want to say something. Please don't take the initiative to take advantage of the restaurant's discounts after watching the show. Please leave these discount opportunities to those who need them. I promote this The restaurant wants more people to know about it, but it doesn’t want to destroy this beautiful atmosphere..."

Hearing this, the applause from the audience, which had been silent, became noisy again.

One of the instructors couldn't help but stood up from his chair: "So there is still a restaurant like this hidden around us? I can't help but take a look!"

"Sometimes, those big restaurants with luxurious decorations and non-stop playing elegant music are not as touching as places like this."

"You two, I am very optimistic about you, join our team!"

The host looked at the lively atmosphere on the stage and said with a smile: "Teachers, don't worry, it's not the contestant selection stage yet... I have one last question, you two, what else do you have after finishing the competition? Are you planning to?"

Wei Ling bent down slightly, pointed her mouth at the microphone, and said with a smile: "Go to Yi restaurants across the country to sing a few songs and help the restaurant become more popular."

"Is this restaurant actually a nationwide chain?! Is there any magic city? I'll go there later..."

“Show me what a restaurant that truly embodies a dream looks like.”

"..."

Yang Ruoqian's entire face turned dark.

Well, well, well, not only did I forcefully display the sign of my shabby restaurant, and solicit customers across the country, I even called on customers not to participate in the discount activities and purchase the meals at the original price. It is really great.

No wonder there were so many singers and so many customers in the restaurant.

It turns out they are all here to check in!

I kindly asked you to be on the show, and you actually repaid me like this...retaliating against me?

You even have to bring in all the instructors?

People who can be the instructors of "The Great Sing of the Motherland" themselves have a certain reputation and fan base. If they go to the restaurant in person, they will attract many customers and cause huge economic losses to Yang Ruoqian!

It’s over!

Originally, this restaurant was just relying on Chengyu's high consumption to maintain the status quo of neither losing money nor making a profit...

But when these unreasonable fans come, the consequences can be said to be unimaginable!

Even in order to support their idols, they can bid on an item to the point where scalpers are afraid.

At this time, a bold shout came from the next table: "Pay the bill!"

The sound of banging on the table finally brought Yang Ruoqian, who was immersed in the huge shock, back to reality.

The restaurant clerk walked up quickly, holding the bill in his hand, and said with a smile: "Hello, thank you for your patronage, you meet the conditions for the 30% discount, total..."

"I won't participate in the promotion." The bold man interrupted, and then he felt a little emotional, "I don't need the money to eat. You can use this money well to help those who need to realize their dreams."

As he spoke, he slapped the banknotes on the table and stood up unsteadily, obviously a little drunk.

"I wish I could have encountered such a restaurant back then, but I can't eat it to pieces..."

While muttering, he walked out of the door.

While making Shang Qianyu burst into tears, Yang Ruoqian was also completely dumbfounded.

Brother, if everyone refuses coupons like you do, the restaurant will be ruined, okay?

"Landlord, you are really amazing..." Shang Qianyu's eyes almost had stars in his eyes, "How long ago did you think of this step? Do you have to be as smart as you if you want to do business? "

From the perspective of outsiders, the restaurant's early investment, including various discounts and various preferential treatments for resident singers, have now all paid off, and there are countless returns.

The girl asked questions like a barrage of questions, and at the same time, she mentally sentenced her unrealistic entrepreneurial dream to death.

She can't even figure out many of the things happening right now...

Yang Ruoqian listened to the girl's buzzing noise in his ears, and the feeling of being targeted by the whole world came to his heart again.

What happened next, without even thinking about it, was that his shabby restaurant became popular all over the country, and countless tourists came to visit it.

In this era where traffic is king, if a certain snack is casually advertised on a certain platform, such as "crispy pork belly", this snack will spread across the country in a very short period of time.

Whether it will be outdated or whether it can last is not yet said, but at least it can be seen that similar publicity will definitely increase the customer flow of restaurants.

Although the variety show "Song of the Motherland" always has some negative news exposed behind the scenes, overall, it is still one of the most influential variety shows in China.

Coupled with Wei Ling's previous behavior of imploring guests to "boycott" restaurant promotions, just thinking about what the restaurant's revenue will be in the next period of time is scary.

Are there any remedies?

Could it be that my restaurant has completely turned into a high-quality business that can’t be left in the company?

After thinking about it for a long time and sorting out the whole story in his mind, Yang Ruoqian felt that things might not be too bad.

After all, restaurants are restaurants, not other peripheral products. Even if there is a lot of popularity at the moment, people will at most pay for it on a whim.

Just like those Internet celebrity delicacies, the popularity comes and goes quickly.

In the final analysis of catering, whether we can continue to do it or not, we must first ensure the taste before we can talk about other things.

If the taste cannot be guaranteed and the price/performance ratio is not sufficient, even if the restaurant is directly endorsed by a celebrity, it will not be able to operate in the end.

It may even in turn affect the reputation of the star himself.

Although the taste of my restaurant can be guaranteed, the price/performance ratio is actually not high - if discounts for various events are removed, the cost of the same meal will be much higher than that of its peers due to the stacking of materials, personnel and other costs in the restaurant. .

Under Wei Ling's "call", naturally everyone would not be too embarrassed to take advantage of the restaurant.

The low cost performance will naturally lead to fans' support being only temporary support and not cultivating the habit of coming to this store to eat.

Therefore, as long as it can survive the early period when fans follow the trend irrationally, the subsequent restaurant business will still fall back to where it should be.

Thinking about the not-so-bright future, Mr. Yang still felt uneasy, so he took out his mobile phone and contacted the person in charge of the restaurant, asking them to add a sentence on the notice board at the door.

"We hope customers will consume rationally. The promotions are released for everyone to participate. Our store does not advocate impulse shopping."

And set up one more business for the restaurant - any customer who voluntarily gives up participating in the preferential activities can open the restaurant's official account at any time and apply for a refund online, as long as he or she thinks about it and regrets it one day, the restaurant will receive a refund within 2 working days. The application will be processed within the time limit and the excess amount will be refunded to the customer’s wallet.

Regardless of the fact that Kuangguang Group is now a big business, and its various businesses are booming... the profits from this catering industry cannot be underestimated.

Especially the restaurant has chain branches all over the country.

It doesn't matter if you are a star, fans' spending power has always been limited. After making money for so long, Mr. Yang gritted his teeth. No matter how painful it is to make a fortune, it is not an unbearable thing.

I am afraid that other celebrities will suddenly follow suit and come to the restaurant to check in, bringing their fans with them.

This is very scary...

As the time got closer and closer to the meal time, many customers gradually gathered at the entrance of the restaurant. Many of them held their mobile phones high in their hands, taking a photo on the left and recording a video on the right.

Seeing that there were not many empty seats in the restaurant, many people quickly found a seat to sit down, ordered a glass of wine, and sent it to their WeChat Moments along with the photos they had taken earlier to show off their fashion trends with their relatives and friends.

Those who couldn't get a seat began to flock to the bottom of the stage and record the resident singer's performance.

Seniors Yang Ruoqian and Shang Qianyu couldn't stand being squeezed by such a large crowd, so they had no choice but to leave their seats and walk into the private room dedicated to Cheng Yu.

As soon as the three of them left, all the seats at the table were immediately occupied by other people with quick eyes and quick hands.

The whole process took less than three seconds, so you can imagine how heated the store was at this time.

There has never been a queue in a restaurant to get an order. Today, for the first time, there was a queue to get an order. A long queue of people could be seen outside the restaurant.

Mr. Yang looked out from the box, feeling extremely uncomfortable.

It's such a nice restaurant...

A failed project must be protected like porcelain at all times, otherwise it will succeed accidentally. Who can understand this feeling?

Who would have expected that Mr. Yang would give a resident singer a chance to spend money to appear on stage, but in the end it would be a big brick thrown at him?

"Lord Landlady, there are so many guests here!" Shang Qianyu's pretty face was full of excitement, "Does this count as witnessing the take-off of one of your projects?"

Damn it, I'm going to crash, okay? !

If you don’t know how to speak, don’t speak!

How come this girl gets slapped on the leg every time she flatters her?

Yang Ruoqian muttered a few words in his heart, but after all, this girl with a cheerful personality and always giving him gifts was very lovable, so he could only reply feebly: "Ah, that's right..."

Mr. Yang's mind was filled with worries about the uncertain future, which made Shang Qianyu, who was in high spirits on the side, look a little confused.

"Landlord, landlord?" Shang Qianyu is quite sensitive to other people's emotions. He immediately noticed that his boss's mood was not that high. "You don't seem to be very happy. Is there something else?"

Is this the daily life of the big boss?

Even with such great success, are you still troubled by many things?

"Of course Mr. Yang is worried, but not about his property, but about you." While the two were talking, a familiar voice suddenly came from behind.

Yang Ruoqian turned around and found that it was Cheng Fei whom he hadn't seen for a long time.

As Cheng Yu's boss, it's impossible for her not to come to this banquet.

At this time, she was holding a goblet in her hand and walked step by step to Shang Qianyu.

Xiao Shang looked confused: "Eh? Are you worried about me?"

Having imagined Mr. Yang as a super talented person, she has already positioned herself as a loyal artist under Kuaiguang - she can just hit wherever Mr. Yang points her out, without any thinking at all.

Isn't it enough for you to do this? Do you still have to worry?

Yang Ruoqian was also extremely confused. When did I worry about this little fool?

But as the youngest and most promising entrepreneur in Jinhai City, Yang Ruoqian must not lose face in front of anyone, so he pretended to be serious and nodded slightly to express that this was indeed the case.

Seeing this, Cheng Fei didn't doubt that he was there. She drank the cocktail in the goblet and asked Shang Qianyu: "Do you think Mr. Yang's arrangement this time is just to invest in a singer and make his restaurant popular by the way?" Is it that simple?"

Simple...simple?

Is this simple?

If she were to do it, she wouldn't be able to understand it even if it takes ten years...

Shang Qianyu couldn't turn around, so he could only nodded, then shook his head, indicating that he didn't know anything.

Cheng Fei sighed, feeling a little resentful: "Small businessman, Mr. Yang is good at everything, so much so that he protects you so well that you don't see the ups and downs outside."

"If you think about it carefully, how could Mr. Yang, a man with such a strategic vision, spend so much effort and time just to increase the sales of more than ten restaurants?"

"How could such a trivial matter be worth his personal involvement? The explosion of restaurant sales is just one of the results of Mr. Yang's strategic victory, but you only saw the surface... Mr. Yang is very worried about you in his heart. .”

Shang Qianyu's eyes were wide open, full of disbelief.

ah? The restaurant is so popular, with people pouring in like a tide, rushing to pay, is this just one of the benefits of Mr. Yang's operation?

So complicated...

Shang Qianyu turned pitifully to the landlord, who had a serious look on his face, hoping to get some hints.

But Yang Ruoqian, who also didn't understand a word, could only pretend not to see it.

What kind of thing is strategic vision, strategy wins?

Why is the victory of the restaurant just one part of the strategic victory?

Did you win again without knowing it?

Cheng Fei took out her mobile phone and clicked on a live broadcast platform while casually asking: "Kuiguang Group has many businesses. Mr. Yang will not waste too much time just for the profitability of a certain project. . He is now the maker of the general direction. If you want to be independent in the entertainment industry, you must study hard and look good."

"Exactly, this time is a perfect example."

"This is a video I recorded by a random anchor."

With that said, Cheng Fei turned the phone screen around and put it in front of Shang Qianyu.

Of course, neither of them noticed that Yang Ruoqian in the corner also cast a curious look.

As a client himself, Mr. Yang was also very curious about what strategic plan he had made that earned him such praise from his partners.

Needless to say, the feeling of being blown hard by someone is really good, but it is easy to expose the secret, which makes me feel a little guilty.

"..."

On the screen, a live replay video was displayed.

An anchor had nothing to do, watching the latest issue of "The Singing of the Motherland", watching Wei Ling and Zeng Yi singing their unique, vulgar and trendy songs.

The anchor listened for a long time, his brows getting tighter as he listened.

After a while, he asked the barrage with some uncertainty:

"Brothers, why do I think the songs sung by these two people are a little bit earthy? Is it my misunderstanding?"

As soon as the question came out and before the barrage could be answered, the host's door was opened unceremoniously, and a short middle-aged woman entered the room with a frown on her face, holding a plate of cut fruit in her hand.

She put the fruit on the table, took a closer look at the camera, and said in a not-so-good tone: "How much money can you make by looking at the computer all day long? Eat the fruit quickly and stay in the room all day long..."

The anchor's expression was very helpless: "I understand, Mom, please go out first..."

The woman frowned: "You think I'm being verbose!"

"Everyone is watching. If you have anything to say, please wait until I get off work. Please."

The woman sneered: "Okay, okay, no one wants to stay in this garbage house like you. After you finish eating the fruit, you can take the plate to the kitchen."

"Okay, wait for me for five minutes."

The middle-aged woman turned around and left the room, about to close the door.

Suddenly, as if she remembered something, she turned around and asked again: "Son, what's the name of the song you played just now?"

The video ends here.

Cheng Fei put away her phone and asked lightly: "Do you understand?"

Shang Qianyu held his little hands and shook his head pitifully.

On the other hand, Mr. Yang on the side seemed to understand something, and his face suddenly turned pale.

Cheng Fei took out another video and uttered two words: "Market! Mr. Yang is a master who is proficient in the market. Even I learned a lot from this matter and benefited a lot."

"Xiao Shang, Yang always values ​​you very much. He has done so much. You can only see a little bit of the surface, let alone imitate him. Mr. Yang is worried."

With that said, the video started playing at the same time.

The content of the video is that a large group of aunts and uncles are in the square, holding various props in their hands, arranging in a square formation, dancing gracefully, and having a great time.

Next to the square array is a large loudspeaker.

The music played inside happened to be Wei Ling and Zeng Yi's vulgar and trendy songs, which were criticized as being a bit tacky!

Looking at the middle-aged and elderly people singing and dancing along with the songs, Yang Ruoqian, who had always been confused, finally suddenly realized it!

Damn it!

I actually forgot about this!

It’s true that life is full of surprises, just press the gourd and let the gourd rise!

Cheng Fei couldn't see Yang Ruoqian's expression. She put away her phone and sighed: "Mr. Yang... is really too sharp and creative."

"He was actually able to find a blue ocean that has never been explored in the track of songs that cannot be re-rolled."

“The middle-aged and elderly market is ignored by many people, but its size cannot be underestimated!”

"This market has been opened up and enjoyed exclusively by the Kuaiguang Group. It has been preemptively occupied... If others want to intervene, it will be half the result with twice the result. And as a pioneer, Mr. Yang has a strong right to speak and define this field. What is this concept?" ?”

Shang Qianyu looked at the screen stupidly, all her brain cells digesting Cheng Fei's information.

The opening of a restaurant, the recruitment of two singers, and the participation in a variety show were all connected. The final purpose was to open up a market? !

This this……

If it weren't for the iron-clad facts and results before him, Shang Qianyu wouldn't have been able to find any way to connect these things together, let alone sort out the causal relationship between them.

Even post-mortem analysis from God’s perspective is so complicated that a report of more than 100,000 words can be written...

Landlady, how did you come up with such a strategic layout from the beginning?

Is he a monster?

Sure enough, it is really scary for someone to be able to make a company bigger and stronger in such a short period of time.

Young and handsome, the city is so deep...

Look at yourself again. You eat and drink all day long, and you are called a little rice pail.

"Learn more and watch more." Cheng Fei patted Shang Qianyu on the shoulder, "Being able to follow Mr. Yang and observe his words and deeds at close range is a learning opportunity that many people can't ask for in their lives. You'd better do it. , I wasted such an opportunity without realizing it.”

"You don't know how blessed you are when you are in the midst of blessings."

Mr. Yang, who was highly praised: "..."

A few people chatted for a while, and other members of the crew also walked into the private room one after another.

The closing banquet is about to begin.

Yang Ruoqian sat on the chair in a daze, with only one voice in his heart:

I monopolized the market... I accidentally monopolized the market? !

Doesn't that mean installing a nuclear-powered money printing machine directly in the company?

At this time, Director An Zhou held up his wine glass and walked straight towards Yang Ruoqian. As he walked, he said, "Mr. Yang, you have done something big again quietly. It's amazing! Come on, come on, I'd like to toast you with this glass. May you get rich." !”

"Congratulations to Mr. Yang on your fortune!"

"Mr. Yang will make a fortune!"

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