King of Industry
Chapter 403: The Mountain Man Has His Own Idea
It was almost time to get off work, and this seminar on the "wind-driven" prince car ended.
Liang Hongjun originally planned to invite Zhao Guoyang to have dinner together, but when his elder brother rang loudly, he couldn't help pointing at the latter and said with a smile: "Guoyang, I guess Miss Bai called, I must have made some soup for you , waiting for you to go back and drink."
"In my case, I won't be a light bulb, and drag you to dinner, you can arrange it yourself!"
Liang Hongjun's ridicule made Zhao Guoyang scratch his head.
Indeed, from the day he was hospitalized, Bai Rou had to make soup for himself every now and then, and he never stopped.
In Liang Hongjun's eyes, he would naturally feel that he has a relatively close relationship with her.
After Liang Hongjun finished speaking, Wang Hongxi also came over to greet Zhao Guoyang, and then quickly followed.
Watching Liang Hongjun and Wang Hongxi go out one after the other, Zhao Guoyang picked up the mobile phone and pressed the answer button.
"Hey, Guoyang, where are you? The waiter said you're not in the room, I'm waiting for you in the lobby!" Bai Rou asked softly.
"Uh, Sister Bai, I'm having a meeting in the office building of the Siyang Group. The meeting just ended, just wait a moment, I'll come right over!"
"Well, well, hurry up!"
After explaining to Zhao Guoyang, when she was about to hang up the phone, Bai Rou couldn't help but muttered, "Guoyang, you are too hardworking, you just came out of the hospital, what kind of meeting are you going to..."
Zhao Guoyang didn't know how to explain it, so he could only give a wry smile and hung up the phone.
...
As soon as he stepped into the hotel, Zhao Guoyang saw Bai Rou who was talking and laughing with the beautiful manager of the hotel at the front desk.
Because Bai Rou's back was facing the gate, it was the hotel manager who saw him coming first.
As soon as he saw Zhao Guoyang coming, the manager quickly greeted Bai Rou and greeted her together.
"Researcher Zhao, Ms. Bai has been waiting for you for a while. I want to let her enter the room, but she still refuses." After greeting Zhao Guoyang, the manager Wang Meiyun said with a smile.
"Uh... sorry to trouble you, Manager Wang!" Zhao Guoyang said hello, and then got on the elevator with Bai Rou.
Back in the room, Bai Rou politely opened the thermos, filled a small bowl with a bowl of soup, then brought the spoon to Zhao Guoyang and said, "Pork knuckle rib soup, drink more."
Zhao Guoyang quickly took the small bowl and said, "I'll do it myself!"
Bai Rou frowned and glanced at Zhao Guoyang, "What's the matter, do you dislike my poor craftsmanship? After two or three drinks, you don't want to drink anymore?"
"Hey, you're overthinking, I'll drink as I drink!" Zhao Guoyang hurriedly buried his head in the soup.
Bai Rou sat aside, resting her chin on her hands, watching Zhao Guoyang sip the soup with satisfaction, and at the same time did not forget to "report" to him on the recent sales of accessories.
"Guoyang, basically all the accessories you brought over this time have been ordered. Those earrings are very popular, and Sun Ning can produce more..."
Zhao Guoyang let out a "huh", put down his spoon and said, "Sun Ning will gradually put down the production of this part and hand it over to other people. His current focus of work will be on product upgrades and developing new markets!"
Bai Rou was not surprised at Rongguang Machinery Factory's plan to develop new markets.
In fact, when she went to Ninghai City during the Chinese New Year, Zhao Guoyang once discussed this matter with her and told her that in addition to the big market in Nanyue Province, the markets around Ninghai City also need to work hard to expand.
Although after the reform and opening up, the total economic volume of Jiangnan Province was surpassed by the rising star Nanyue Province, but the mature commercial system formed over the years cannot be ignored.
Coupled with the fact that it is adjacent to the two economic leaders of SJ City and Eastern Zhejiang Province, the market around Ninghai City has great potential to be tapped.
Under such circumstances, Zhao Guoyang proposed to ask Sun Ning to shift his focus and spend more time in the market, which Bai Rou felt was a matter of course.
However, what happened to the product upgrade that Guoyang mentioned?
Thinking about this, Bai Rou couldn't help asking: "Guoyang, what do you mean by product upgrade? Could it be to make gold and silver jewelry? The investment cost is not low! And the sales volume is impossible to have so much! "
"Well, talk about it!"
Zhao Guoyang rubbed his chin, smiled and shook his hands and said, "Of course I won't directly make gold and silver jewelry. In fact, the reason why I want to upgrade is related to what you said that there are a large number of imitations in the market now."
When mentioning this, Bai Rou said angrily: "Yeah, Guoyang, you don't know, in fact, there have been similar imitations years ago, and now it's getting worse."
"Right now, as long as our new products are launched, a large number of imitations can be seen in less than a week, occupying almost half of the low-priced jewelry market, seriously threatening the dominant position of our products!"
Bai Rou gritted her teeth with hatred and said: "Guoyang, do you think we can look for them? Or file a lawsuit against them?"
Hearing Sister Bai's innocent words, Zhao Guoyang smiled and comforted him: "Sister Bai, it's definitely not going to work if you come to the door to solve this matter."
"Why? They made it clear that they copied our product design, and the products they made are almost exactly the same!" Bai Rou pouted.
Zhao Guoyang explained patiently: "Even so, we can't sue those small workshops. The reason is very simple. Our jewelry is still following the people-friendly route of wholesale sales, and has not formed a unique brand, nor applied for appearance. patent."
"Even if it takes a lot of time and effort to apply for a patent, it will take a long time to get it approved. During this period of time, it is enough for others to make a large number of imitations and make enough money. Besides, we can't launch every batch of new accessories. Let’s apply for a patent first.”
When Bai Rou heard the words, her face collapsed immediately. She bit her lip and said unwillingly: "Then what should we do? Are we going to let them follow suit to snatch business? These ideas are all designed by you so hard. ah!"
Zhao Guoyang patted Bai Rou's hand lightly, and said calmly, "Hehe, Sister Bai, the following is exactly what I want to say..."
"Sister Bai, why do you think the products of our factory can quickly occupy the low-priced jewelry market; and why are they followed and imitated so quickly?"
"this?"
Bai Rou was stunned, thought for a while, and then said with a little hesitation: "It should be because of Guoyang's high design level that you can get everyone's approval... As for being imitated so quickly, is it because of us?" The product process is simple, and the imitation is not difficult?"
Seeing that Bai Rou was transparent, Zhao Guoyang nodded in satisfaction: "Yes, Sister Bai, what you said is really on point!"
"Although the accessories produced by our factory are beautiful, generous and avant-garde in appearance, in the final analysis, their materials, workmanship and other aspects are not very high-end, so the difficulty of imitation and investment cost are actually not high. big!"
Seeing Bai Rou blinking repeatedly, Zhao Guoyang continued, "In this way, seeing that our products are selling well, other manufacturers will definitely pay more attention."
"When they find that the difficulty of imitation is so low, and the profit is so large, what would you do if you were replaced?"
Bai Rou seriously considered this question, and finally said embarrassingly: "If the profit is really huge, I might do the same!"
"That's terrible. This kind of thing is actually human nature. It is almost impossible to completely eliminate it. Instead of struggling to compete with those followers, it is better to find a way to improve the level of craftsmanship and difficulty."
Zhao Guoyang had already finished his soup at this moment. He wiped his mouth with a napkin, and said calmly: "Actually, when I started this small workshop, I already expected such a situation. It's just that these imitations will Appeared so quickly..."
Zhao Guoyang originally thought that in the early 1990s, the production technology level of these small domestic factories was still very low, and it would take a year or so if they wanted to "copycat" their own factory's products, right?
Unexpectedly, the jewelry business of my Rongguang Machinery Factory has just been booming for a few months, and imitations have sprung up in batches like mushrooms after a spring rain.
It seems that I still underestimated the "copycat" ability of the small factory, and the businessman really spared no effort in chasing profit!
After feeling secretly for a while, Zhao Guoyang continued: "Those small factories, don't they like to imitate our products? Then let's produce some products that they cannot easily imitate. In this way, the problem will be solved?"
"However, Guoyang, you just said that the materials of these accessories produced in our factory are not very special, and they are all available in the market."
"No matter how advanced your design concept is, the things produced in this way are still easy to be imitated, right?" Bai Rou thought for a while, and couldn't help asking.
Zhao Guoyang smiled, and raised a finger and said: "Sister Bai, you are right, the design plan is easy to be copied, and the product material is not impossible to find the same type, but there is one thing, the workmanship and appearance Handling techniques cannot be easily imitated by small workshops."
"Guoyang, what do you mean?" Bai Rou asked thoughtfully.
Zhao Guoyang smiled mysteriously and said: "Hey, Shanren has his own tricks. You, just wait patiently. I will definitely give you a big surprise and give your opponent a big surprise."
Hearing this, Bai Rou couldn't help but rolled her eyes, and said with a bit of dissatisfaction, "Hmph, you bastard, you're still ambush with me, can't you tell me now?"
Zhao Guoyang shook his head and said, "It's not the time yet, so I won't be surprised if I tell you in advance!"
"By the way, Miss Bai, do you still remember what I told you last time about giving our jewelry a nice name?" Zhao Guoyang asked after turning the topic.
Bai Rou responded, "Of course I remember. I thought of a lot of names, and I thought they were good, but I didn't know which one to choose. How about you help me as a staff officer?"
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