Let You Design The Software: Do You Directly Create Douyin?
Chapter 91: The Penguin Comes Back To His Senses, The King Who Enjoys His Success!
The outside world at this time.
I didn’t know that the Penguin Group was devastated by the King’s results.
While many players are still doubtful about the daily activity performance of the King.
The network watchdog's testimony was meager.
Completely confirmed the authenticity of this data.
For a while.
This meager official announcement of the King's results was directly ranked as the top trending search by countless players.
"Damn it, this result is too exaggerated. Didn't some people say before that the user base of Yanguo mobile game is only 60 million? Why are all these players playing King of Kings? Then what happened to the players of Dota mobile game yesterday? Something happened."
"Originally, I thought this number was fake, but since it has been officially certified, it means that this number is not fake. I am afraid that the owner really has so much daily activity."
"Is this the strength of a king? Without any activities, the daily activity can easily surpass the Dota mobile game on battle night!"
"I told you that many of my friends who have never played mobile games have started playing King of Kings. You still don't believe it!"
"Congratulations, this achievement may not be matched by other games in a short time."
"I was just wondering why King of Dota didn't take any action when Dota launched Battle Night. It turns out that he doesn't like Dota mobile games at all!"
Just below the hot search for King.
The second most popular search at this time.
It was also a hot search for Dota mobile games not long ago.
The two hot searches are in stark contrast.
No matter which hot search you click on first, you will definitely continue to click on the second hot search.
Because the corresponding relationship between the two hot searches is too exaggerated.
One of them is that Dota mobile game announced that it has returned to the top of the daily activity list.
Another hot search is that the king has more than 60 million daily active users.
For many Weibo users who have just gone online, if the first hot search they click on is the king's one.
Naturally, it is obvious that although the daily activity of King exceeds 60 million, the top spot in daily activity is Dota mobile game.
Otherwise, the corresponding relationship between the two hot search names cannot be explained.
but.
They discovered it only after they clicked on this hot search for the Dota mobile game.
The number of daily active users announced by the Dota mobile game is far lower than that of Honor of Kings.
More importantly.
This meager comment about the Dota mobile game was posted before the King.
That is to say.
When Dota Mobile first started, I actually looked down on the King and didn’t think that the King’s performance could compare with theirs.
But actually.
The king's daily income far exceeds theirs by more than 10 million!
This dramatic contrast directly caused the Dota mobile game to receive countless ridicules in an instant.
"It made me laugh so hard. Now that Dota Mobile has been slapped in the face, I still want to laugh at the King in the same way. Now you know you regret it, right?"
"The king doesn't want your marketing achievements. He really looks down on you, but you actually play like this. Now you've got yourself involved, haven't you?"
“It’s easy to say if you want to put the results on the king after the game is announced, but if you have to be so confident, how can you talk about returning to the top of the mobile game daily activity list.”
"This is the self-confidence of a king. I don't care about your marketing results, because I know your results can't compare with ours. I don't care what activities you launch, because I know your daily activity can't compare with ours!"
"Tsk, tsk, you just shot yourself in the foot.
"I don't know which great man said this, face is thrown away by oneself.
"On the night of battle, I can't compare to the king's normal time. I really deserve to lose."
For a while.
The number of comments mocking the Dota mobile game under He Tiao's meager account exceeded the number of comments congratulating the King.
Because the current situation is indeed too dramatic.
If Dota Mobile hadn't announced its daily activity so early, and hadn't directly announced that it was at the top of the list, I'm afraid it wouldn't be so embarrassing.
But the point is.
Not only did Dota Mobile not wait for the official results of King of Games to be announced, it also directly and self-righteously announced that it had returned to the top of the list of daily active players.
and.
I was slapped hard in the face after half an hour.
This situation really makes many players unable to help but laugh.
And not long after the king released the daily activity information.
Dota Mobile deleted this meager post announcing that it had returned to the top of the daily active list. For a while, it once again caused a lot of laughter.
All players understand.
No matter what it is this time.
The new Dota mobile games have been severely stepped on by the king.
An average Saturday with no events would have more active people than the Penguins' biggest ever event, Battle Night.
The gap between the two can simply be described as a world of difference.
The Penguins tried their best to prepare for the battle night that started a month ago, but they couldn't even beat a king on an ordinary Saturday.
This contrast.
All of a sudden, many players who supported Dota mobile games lost confidence.
at the same time.
Because of the popularity of this event, King of Kings once again attracted a group of new players.
Because this group of players discovered in the hot search comments that among the 60 million players online, a large number of them have never played mobile games, but they are still addicted to the game.
This shows that this game is indeed quite friendly to pure newbies like them.
Many people who were still waiting and watching, and who had never played a mobile game before, also started to download King of Games and try it out.
A few days later.
The king's daily life has skyrocketed again.
As for the Dota mobile game.
Because the daily active number of 47 (bgde) million basically comes from the battle night.
Therefore, after the battle night, the player's daily activity inevitably dropped a lot.
The gap between the two has widened again.
but.
After three days.
Inside Penguin, through various investigations, there are various clues from the promotion and announcement of King.
Finally figured out where King’s 60 million users come from.
They finally discovered that Yanguo did have a large number of potential mobile game groups.
And after discovering this.
The next step of the Penguin Group can easily be guessed.
at this time.
Inside the Penguin Group.
The third day after the king’s public daily activity.
"That's it."
"Next, Penguin Group will focus all its energy on promoting the Dota mobile game."
"But this time the promotion is aimed at the entire Internet market and is no longer limited to game users."
“Wangzhe has only been exploring Yanguo’s potential mobile gaming community for a few months, but it already has tens of millions of new players.
"And our Penguin Group is, after all, the real leader in Yanguo's Internet propaganda field. When we take action, the king cannot compare to us."
In a conference room.
Xiao Ma's voice sounded from the main position.
"The combined player base of King of Kings and Dota mobile games now exceeds 100 million."
"After our internal calculations, we have tentatively concluded that Yan Guo's potential mobile game users should be at least 50 million!"
"Of these 50 million potential players, I want at least 40 million of them to belong to our new Dota mobile game!"
"If you don't do it, everyone here can consider finding a new home."
At this time, Xiao Ma even issued a military order.
After being defeated by the king one after another, he really couldn't allow any more failure.
But listening to Xiao Ma's voice, Li Wenqiu said with some worry.
"Mr. Ma."
"Prior to the launch of the Fight Night event."
“Our next internal plan for the Dota mobile game is actually to start copying several new modes and high-intensity man-machine games launched by King of Games not long ago.
"Some departments have even invested in early development."
“Do these manpower still need to be invested in discovering potential mobile game users?”
Facing Li Wenqiu's inquiry, Xiao Ma nodded seriously.
"Compared with the large number of potential mobile game players in Yan Kingdom, a few new modes and new maps are nothing at all."
"These new modes and new maps don't have much meaning. Wang Mo just wants to increase the diversity of game modes."
“Our next energy must be to seize the remaining potential mobile game users with King.
"Only in this way can the new Dota mobile game have a chance of survival!"
Listening to Xiao Ma's voice, Li Wenqiu nodded without saying anything.
After all, for several new maps and new modes.
It is indeed more important to absorb more users.
If there are no new users, there is no point in launching more maps and modes.
then.
After discussing in detail some plans to comprehensively promote the Dota mobile game, Penguin took action that night.
This time.
Penguin’s promotion of the Dota mobile game has even reached the point of complete madness.
All QQ accounts, regardless of whether they have registered a game account or not, and no matter how long they have been registered, will receive Penguin’s promotion of the Dota mobile game.
In addition to Koukou, the largest chat software in Yan country.
On other major platforms, Penguin’s promotion of the Dota mobile game is equally crazy.
Almost all Internet software will receive more or less advertisements for the Dota mobile game in the future.
and.
Penguin is very stupid and puts different download links on these software.
Thus.
They can calculate what kind of Internet fields and software can attract the most game users.
after.
Then in these fields and software, we will increase the promotion and placement of Dota mobile game advertisements.
at the same time.
Dota Mobile has sponsored several S-level variety show projects in a short period of time to promote Dota Mobile to a wide range of audiences.
In order to attract the remaining potential player users.
Penguin spent a lot of money!
For a while.
Almost the entire Yanguo Internet has been thrown into chaos by Penguin's mindless propaganda.
Penguin also received a lot of abuse for his actions.
But it has to be said.
Penguin is indeed one of the strongest companies in Yanguo Xuanfa.
Although it is often scolded, this kind of all-round and unrestricted promotion has indeed brought many pure new players to the Dota mobile game in a short period of time.
In a residential building in a small town in the north of Yan State.
Two girls were sitting on the sofa watching TV.
"Xiao Lin, have you really downloaded that Dota mobile game?"
The girl named Xiaolin nodded.
"There have been too many advertisements for this game in the past two days."
"Every cosmetic product I see has an advertisement for it."
"And I have always wanted to try playing games, but most games have failed to arouse my interest. This game seems good.
Listening to Xiaolin's words, her sister also nodded.
"Then tell me after you play it, I've actually been a little bored lately and want to try out whether the games my boyfriend plays every day are so fun.
"Okay, I'll tell you after I play."
After saying that.
The Dota mobile game on Xiaolin's mobile phone has also been officially downloaded.
Then she opened the game
Tried it.
But as time goes by.
Xiaolin, who originally had a smile on her face, was now frowning.
Half an hour later.
She simply threw the phone aside.
"What's wrong?"
The sister next to her asked.
Xiaolin shook her head.
"This game is too difficult. I just entered and didn't play for long before someone scolded me for being a noob and told me to stop playing the game and go back to feeding the pigs.
"It's so infuriating."
"This game is not friendly to us at all."
"While the game's modes and gameplay are interesting, others are just too annoying.
"I tried changing the mode but it didn't work. I could only get scolded in the matchmaking."
"I don't want to play anymore, I just uninstalled it."
Listening to Xiaolin's voice, my sister also smiled.
"Then don't play."
"This game is so infuriating."
"But I seem to have seen it on the hot search a few days ago. There seems to be a game similar to this one. I don't know what that game is like."
"What's the name of that game?" Xiaolin asked.
"It seems to be called King of Glory."
Hearing this name, Xiaolin picked up the phone again.
"I will give it one last try. If the game is not fun and the game environment is not friendly to novices, then I will not play any games."
A few hours later.
"Sister! Hurry up and join me as the next king."
Although Penguin Group’s crazy promotion of the Dota mobile game has achieved great results in a short period of time.
but.
These potential players of mobile games attracted by Penguin ads do not have a good experience in Dota mobile games.
Although the Dota mobile game has attracted users, it has no way to keep them.
Under this situation.
Instead, the king became the biggest winner.
Many users who downloaded the Dota mobile game but found it not fun eventually uninstalled it.
Among these new players who uninstalled the Dota mobile game, some tried the similar game Honor of Kings. Most of those who tried King of Kings stayed in King of Kings.
And the specific number of users who stay in King is not even low.
Of the twenty new players who downloaded the Dota mobile game, only three were able to stay, and the remaining seventeen would uninstall it.
But among these seventeen people.
The number of players who finally turned to the king was actually two or three.
Although the overall growth rate of new players is not as fast as that of Dota mobile games, it is not much different.
To know.
Penguin’s crazy promotion of the Dota mobile game has invested an unknown amount of billions.
But the king.
But they are sitting back and enjoying the results without doing anything, but they can enjoy the growth rate of new players that is almost exactly the same as Dota.
This is enough to show how correct Wang Mo’s decision was at that time.
To achieve this, the king's previous reputation and exposure, as well as a favorable environment for novices, are indispensable.
After several previous battles with Dota mobile games, the King has almost always had the upper hand, and many Internet users have become aware of the existence of the Ugly.
so.
The announcement of the Dota mobile game has attracted the interest of these users. After they download and experience it, players who feel that the experience is not good will soon think of another Dota mobile game with a better reputation.
There are so many games to play.
so.
Although Dota mobile game was promoted, it quickly took over the top of the download list of major mobile application malls.
But the king.
But it basically came to second place!
To know.
The retention of King players is much higher than that of Dota mobile games.
at the same time.
Inside the Junzi Group.
Large-scale announcement of Dota mobile game
King of Glory department.
"It makes me laugh. We haven't done anything in the past half month, but the number of users has increased by more than 10 million.
Look at the recent king data.
Zhang Fan couldn't help laughing.
At this time, several people were in Zhou Qiang's office.
Listening to Zhang Fan's laughter, Wang Mo also murmured.
"But now half a month has passed, the penguin should soon realize the problem."
"When they discover that the retention of the cute new users they attracted is not high, they will soon discover the new modes and new maps we launched last time, as well as the real purpose of strengthening human-machine."
“When they find out that King has already made changes to increase the retention of new players, they should start plagiarizing them non-stop.
"only."
"It's too late."
Wang Mo looked at Zhou Qiang and others with a smile.
"Next comes the king."
"The most critical updates can be rolled out."
"Come and give the Dota mobile game the final blow!".
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