Let You Design The Software: Do You Directly Create Douyin?

Just half a month after the large-scale announcement of the Dota mobile game.

After bombing the potential mobile game player base,

Penguin finally discovered something was wrong internally.

Although they can attract a large number of new players, the retention of these players is quite low.

But in the King of Glory next door, the retention of new players is much better than theirs.

Afterwards, they also distributed questionnaires to a large number of new players on QQ.

Finally found out through a questionnaire.

During this period of time, most of the player groups they attracted, after experiencing the Dota mobile game, a large part finally chose King.

After learning about this situation.

Penguin began to pay attention to this problem internally, and soon discovered the reason.

The current game environment of the Dota mobile game is quite unfriendly to new players!

By this time.

Penguin finally understood.

What is the real purpose of the last update launched by Honor of Kings?

Those new modes and new maps, in addition to increasing the diversity of game modes, the most important thing is to give novice players a better environment.

The key is.

The enhanced man-machine system in the last update has become the best place for many new players to train their skills!

And after understanding this.

Penguin immediately slowed down the promotion of the Dota mobile game and started doing what they are most familiar with.

Plagiarism!

at this time.

Inside the Penguin Group, in a conference room.

"That's it."

“Immediately let all employees in the technical department work hard to copy the new modes and new maps previously launched by Honor of Kings.

"At the same time, we will strengthen the human-machine intensity in the Dota mobile game."

"What King of Glory did before, now Dota mobile game does the same thing."

Pony's voice sounded in the field.

Listening to his words, someone spoke.

"I still feel that publicity is also very important and cannot be stopped so simply."

Someone's voice rang out in the field.

After listening to this person's words, Xiao Ma shook his head.

"Haven't you seen the preservation of previous Dota mobile games?"

"With such a large-scale promotion, we can actually retain not many users, and the conversion rate is very low."

"And a large number of these users who were not retained by the Dota mobile game went to King of Kings."

"On average, for every three to four users we add, King will add two more."

"This situation is really unfavorable for us."

"If we continue to promote mindlessly, we will only get the advantage of the king in vain."

After listening to Xiao Ma's explanation, the speaker nodded.

At this time, there was also a hint of regret in Xiao Ma's expression.

"I didn't realize the importance of the game environment at the first time, so I lost a big opportunity and worked for the writer for half a month."

Xiao Ma looked at Li Wenqiu.

"I remember that you said at the time that the technical department had already started copying the new model launched by King, but I interrupted their work.

"Now it seems that I made the wrong decision at that time."

After Xiao Ma finished speaking.

Li Wenqiu on the side also shook his head.

"Actually, I don't blame you, Mr. Ma. At that time, no one in the group realized that the previous updates of King were for new players.

"But now that we have reacted, it shouldn't be too late."

Xiao Ma was silent for a moment.

"I hope so."

"Actually, I should have thought of it earlier."

"Every round of updates by King is not unreasonable. They have discovered potential mobile game users earlier than we have. They must have discovered very early that the retention of these new players is not high, so they will definitely find ways to improve their game experience." The retention of these types of players.”

“How could I have thought that the previous updates of King of Kings were just for the diversity of game modes and were so one-sided.

Xiao Ma shook his head, feeling quite annoyed now.

Subsequently.

He turned his attention to the others.

"Okay, if you don't have anything else to do, let's break up the meeting."

"In the next period of time, I must devote all my efforts to developing new modes and maps, as well as strengthening man-machine!"

"I just hope that in the future, the king can calm down and stop making trouble."

“Otherwise we really won’t have enough energy.”

After the meeting.

Penguin Group has gone all out to copy the new model launched by King.

at the same time.

We are also frantically modifying the behavioral logic of the human-machine modes in the Dota mobile game to enhance their difficulty.

The former is actually not difficult, after all, they only need to copy it according to King of Glory.

However, the adjustment of human-machine mode AI is not simple, so this aspect can hold back the Dota mobile game for a long time.

Just when the Penguin Group relied on the King to take no action.

It was just the third day after Penguin Group went all out to develop a new model.

King of Glory.

An update has been launched!

This update does not seem to have much content, there are no new modes or new maps, and even new heroes and new skins have not been launched.

Seems like just a very common daily update.

But in this daily update, King of Glory hides an extremely crucial thing, various rankings.

And here.

The most critical thing is undoubtedly the player's proficiency in the hero region ranking.

This ranking system can even be said to be an extremely critical and important factor for Honor of Kings to attract so many users.

It greatly enhances players' stickiness to the game and successfully exploits a comparison mentality among players.

before.

Comparisons in Moba games are basically based on skins and ranks.

But after this system is launched, there will be a third option.

And this choice is even more attractive to players than the previous two.

District standard, city standard, provincial standard, national standard.

When a player's proficient hero's combat power reaches the top 100 in a certain area, different marks will appear.

Players will practice and play crazily for the marks on these heroes. Similarly, when a player's hero reaches the municipal standard or provincial standard or even higher, this will also become a means for them to show off.

Wang Mo remembers it clearly.

In his previous life.

When many players meet, in addition to talking about their own rank, what they talk about the most is how many heroes they have in the province and how many players they have in the national server.

It can be said.

This is an important factor that makes player retention so exaggerated in the later stages of Honor of Kings.

And this time.

The hero region rankings are hidden in this update of King of Glory.

only.

After the official blog of Honor of Kings just announced that this update will be launched tonight, everyone thinks it is a small update because there is not much content in the update.

So this update of King is not even on the hot search.

Even Penguin insiders, who are always paying attention to the King's updates, don't take the King's update too seriously.

This meager update only has tens of thousands of likes.

at this point.

No player has yet realized the influence of the rankings that will be launched in the next King of Kings update.

And a few hours later.

Update push.

Although many players carried out the King of Kings update as soon as possible, they did not pay much attention to the content of this update.

After all, there are no new modes, new maps, new heroes or new skins.

The updated content is only a few hundred megabytes.

No one took this update seriously.

But even so.

There are still players who quickly discovered what was hidden in this update!

In a certain high school in Shanghai.

Lao San and others who have just returned to the dormitory after class are updating the king.

Because this update package is not big, it didn’t take long for everyone to update the game.

"Okay, fast forward to the game and I'll hook you up."

"We must score a good score this time."

The boss's voice rang from his position.

The second child also quickly entered the room opened by the boss.

Because the fourth child in the dormitory really doesn't play games, so the other three usually play together.

But this time.

Although the boss has already asked the other two people to come together.

However, there has been no movement from the third child.

Watch this scene.

The boss couldn't help but speak.

"Lao San, what are you doing? Aren't you online? Why don't you come with us?

Listen to the boss's voice.

Lao San said hurriedly.

"Wait a minute, you just clicked on the information that popped up on the homepage after the update. You didn't even see what was updated this time."

"I just clicked on an interface that was only launched in this update."

After hearing this, the boss waved his hand directly.

"There are no new heroes or skins. All other updates are in vain. Come and join us quickly."

Just after the boss finished speaking.

From the position of the third child, a voice suddenly rang out from me.

This shout of "Holy shit" immediately stunned the boss and the second child.

"What's wrong?"

The boss couldn't help but ask, looking in the direction of the third child.

The third child, who was sitting on the chair, slowly stood up from the chair with an extremely excited expression.

His eyes were extremely excited.

"Holy shit."

"Do you know how powerful my Li Bai is?"

Facing the sudden words from the third child, the other two people were a little confused.

"I know you, Li Bai, are great and have beaten us many times, but you won't suddenly jump out and say this right now."

"That's why you are so confused."

Both of them were a little confused about Lao San at this time.

The third child just clicked his tongue and pointed at the two of them gently with his hand.

"Superficial, too superficial."

"For my strength."

"You two don't really realize it at all!"

"I said that I, the king, can't go up because I'm held back by you two, and that's true.

"Otherwise, with my Li Bai, I would have gone up long ago."

Listening to the third child's words, the other two people were still a little strange.

"Lao San, what exactly are you going to say?

"Although your Li Bai is good, it's not as powerful as you say.

.........Please give me flowers...

After the boss said this.

The third child laughed directly on the spot.

"Do you know how strong I, Li Bai, am?"

"Li Bai is the third in the magic city and the 29th in the national server!"

After hearing what the third child said, the eldest brother and the second child were stunned for a moment, and then immediately started laughing.

"What the hell are you talking about."

"Your Li Bai has reached third place in Magic City. I'll just provide you with breakfast for a week. All twenty-nine people have come before returning to the national server. You can do it yourself."

Count them one by one?"

The boss almost burst into tears laughing.

The second child also found it strange that the third child suddenly swelled up so much.

Facing the two people's words, the third child took a deep breath and clicked his tongue.

"Boss, you said this yourself."

Subsequently.

The third child showed his game interface and then slowly walked towards the two people.

"No need to say anything, just watch quietly."

"This ranking is not given to me by myself, but the game proves it to me!"

Seeing Lao San's strange behavior, the two stopped laughing and looked at the interface in Lao San's game.

At this sight, the two people were stunned on the spot.

Because of the information displayed at this time in the Old Three Kings.

Indeed, it is the regional ranking of the hero Lao San Ji Bai!

And this ranking is indeed the third in Magic City and the twenty-ninth in the national server!

Watch this scene.

The expressions of both people were stunned.

They didn't expect it.

The third child actually wasn't joking.

"Holy crap, it's actually real. Where did this interface come from?"

The boss swallowed and asked.

"It's the list that appeared in the latest update. I just asked you to look carefully. What do you think is the most important thing about playing games?"

Listen to the words of the third child.

The other two people hurriedly returned to the game homepage, and soon found the list mentioned by the third child in a corner.

The two people also clicked in at the same time.

Subsequently.

Their most proficient hero also appeared on the screen.

"The ninth Jingke in the magic city, the eighty-eighth in the national server!"

"Holy crap, am I so awesome?"

"My hero also has a small national standard!"

The boss's surprised voice also sounded in the dormitory.

And the second dick on the other side.

After opening the list interface with great interest, the expression on his face suddenly froze and he didn't say a word.

Watch this scene.

The other two people hurriedly came over.

"Which hero is your most proficient in? Show it to the two of us."

"There's nothing good to see, not good."

The second child looked a little shy, but the boss didn't care so much and took out his cell phone while the second child wasn't paying attention.

The next second.

Looking at the interface in Lao Er's game, the two of them laughed at the same time.

"The 19th Houyi of Magic University in the Third District of Magic City!"

"Ha ha ha ha."

"Second brother, we wouldn't know if we didn't look at you. It turns out that the ranking of this region can be so detailed. If we can't find you at the municipal level, we have to look for you in the district. The district has not directly assigned you to a school.

School is over. "

The boss's voice couldn't help but say.

The third child was even more upset. He patted the second child on the shoulder and then spoke slowly.

"It doesn't matter. In fact, you also have the number one hero."

"Really?" The second child was a little surprised.

The third child nodded.

"Actually, you are the third district of Yanguo Demon City, the fifth floor of the second dormitory building of Demon City University, and the number one queen in dormitory 503!"

"Yes, this score belongs to you." The boss also came over.

"But you said that this king is the same. It subdivides the area into schools and stops continuing. It would be better to subdivide it into dormitory numbers."

After saying that.

The boss and the third couldn't help but laugh again.

Looking at the words of the two people, the second child immediately retorted.

"I am an all-around player and have good proficiency in all heroes, but I am not particularly fond of a certain hero. Do you think I have played the same hero three times in a row?

"If I were like you and only played this hero as long as it wasn't banned all day long, I would definitely have a proficiency hero among the top 100 in the national server!"

"But you don't have it, Luo Luo Luo." Lao San smiled.

And after he finished speaking, he didn't forget the agreement he made with the boss.

"By the way, boss, you just said that you would give me a week's worth of breakfast. I'll remember that."

"Um, let me go to the toilet first."

Although it is the first time after the update.

Not many people have discovered this update of King.

But as time goes by.

Only a few days have passed, and the hero regional rankings of Honor of Kings have become known to many players because of word of mouth among players.

This hero region ranking.

It has also become an important factor for players to show off and compare with each other.

And a hot search a few days later.

It has directly caused the latest system launched by King of Glory to completely explode the entire network!

This hot search only contains one short sentence.

"Why are these people the best in the national service?"