Losing Money to Be a Tycoon

October 3.

Three days have passed, and Pei Qian is also closely monitoring the situation after "Back to the Shore" was launched.

After all, we have high hopes for this game, and we absolutely cannot afford to lose it.

The first is the evaluation of netizens, which is basically the same as Pei Qian expected.

In short, I was scolded!

Especially below the official Weibo, players have a variety of yin and yang.

On the official platform's game details page, there are also a large number of players playing one-star bad reviews.

The quarrels at the forum were also fierce and the polarization was serious.

The TPDb website has collected a lot of evaluations of this game, including online and consumer comments.

At present, the score of "Back to the Shore" on TPDb is 7.2, and consumer and netizen evaluations have significantly lowered this score.

As for media ratings, because the time is short, most game media cannot get through the game so quickly, so the ratings have not yet come out and cannot be summarized.

For this, Pei Qian is not particularly confident. After all, media ratings will not be so focused on the difficulty of the game, but will consider all aspects, such as the quality and content of the game.

These game media may still give a good score because of the high quality of "Return to the Shore". At that time, the TPDb score may still rise.

But no matter what, the game ’s reputation among ordinary players has a small opening meaning, which can be said to have reached Pei Qian ’s expectations.

It doesn't matter if the TPDb score is high or not, as long as you can't make money.

Pei Qian looked at the player's refund situation, and it was only less than 30%. For this, he still had some disappointment.

What do you mean, I have made it clear that you refunded, but the refund rate is less than 30%?

The mobs at the mass grave, the elite with a machete, the epitaph that will appear after death, and the last few minutes of hints, did you all carry it?

This is simply not reasonable!

And these 30% of the refund rate also need to consider publicity reasons.

Many people come to play "Turning Back to the Shore" for Tenda's golden signboard, and many players who don't want to suffer at all have strayed in.

After discovering that this game is actually a masochistic game, the first reaction of these mistaken players must be a refund.

But even so, the refund rate was less than 30%, which made Pei Qian very dissatisfied.

Of course, Pei Qian has nothing good to do.

He has done so absolutely. Players do not want to refund, that is, they really do not want to refund. Pei Qian cannot point a gun at the players to force them to refund.

Can only continue to look back.

Although nearly 30% of the refund rate did not meet Pei Qian's expectations, it is already very high compared to other games. In addition to the current mixed reviews of this game, the situation is still relatively good.

Pei Qian also paid close attention to the situation on Eli Island.

Some people on the video website have uploaded videos about "Return to the Shore", but there are no particularly complete and comprehensive Raiders videos. Most of them are recorded on the fly, so the quality of the video is not high and the popularity is average .

This is also expected by Pei Qian.

Anyway, as long as Qiao Laoshi can't show the video of the strategy, everything is easy to say!

It will take at least a week for these new players to come back to the shore to slowly explore the doorway, and Qiao Laoshi will not post the video until a week later.

By that time, the remaining players were basically loyal, and it was okay for them to watch the Raiders video; most of the players who dismissed were no longer coming back.

"Well, the start is good, I hope to continue!"

Pei Qian turned off the computer and went out.

Today is Sunday, so I'm going to go to Mingyun Private Kitchen and invite Lin Chang to dinner.

Lin Yu is busy with work and has left Jingzhou. Lin often looks much more busy, probably because the two people are responsible for different businesses and work intensity.

...

Mingyun personal chef.

Pei Qian happily rubbed his crab legs and was in a good mood.

The opposite Lin Chang also ate with interest and praised him.

It was just that two people were eating and eating, and the topic talked about Lin Wan.

"Mr. Pei, how did you think about the last time you asked?"

"You don't need to think about perfection. You can come up with any ideas. Let's consider them together."

Lin Chang is quite concerned about this, obviously the pressure from the old man is not small.

Quickly get Lin Wan back in order to be practical.

Pei Qian thought for a moment: "I think, in the name of business expansion, she can arrange to do some other business."

Lin Changyi: "Don't let her continue playing games?"

Pei Qian nodded: "Well, let her not continue playing games."

"Because continuing to play games is too risky!"

"She has just led the employees of Xunyang Games to make a very hot mobile game. Whether it is work enthusiasm, employee status, or external criticism, it is at the peak. If you continue to play games, the chances of success in the next game are still Very high. "

"If she were to make another successful game, the situation might be completely out of control."

Lin Changshen thought so: "Well, that makes sense!"

Lin Wan has only made a game so far, and he has already made a name for himself in the family group. If he makes another one, then his tail will not rise to the sky?

This time I can't afford to lose it!

"But, Mr. Pei, there is a problem." Lin Chang hesitated. "Playing a game is A Wan's dream. You can arrange her to go to other departments based on business expansion. Can she be happy?"

Pei Qian is confident: "It's definitely not possible to do too obviously."

"Moreover, Lin Wan really would not be willing to completely quit the work of the gaming department."

"That being the case, let her be responsible for both the game and the business of the other department, wouldn't it?

"There is a lot of work on both sides, so she has no skills, and the chance of failure will increase greatly."

Lin Chang's eyes lighted up: "Oh, good idea!"

"But what business do you choose? For what reason? This one still has to be carefully considered. Ah Wan is very smart. Don't make her doubt."

Pei Qian nodded: "Yeah, I have a few considerations, but I'm not sure yet."

Lin is often interested: "Speak to hear?"

Pei Qian sandwiched a piece of sushi: "I think so."

"First of all, she must retain Lin Wan's position as director of Yanyang Games, so that she will still be responsible for making a game in name."

"If she is not allowed to take charge of anything related to the game, this is too obvious, it is easy to be suspected, and it is easy to cause her resistance."

"Based on this, get her a new job."

"This new field must be related to games. In this way, she can be justified to say that at present, due to the needs of business development, we must enter the XX field, because this field is conducive to the development of games."

"At present, the fields I think of are one for live broadcasting and one for mobile phones."

Lin often couldn't help but admire: "Wonderful."

Pei Qian's operation is very clear, just go to Lin Wan and say that in order to better promote the game, we will now develop the live broadcast or mobile phone business. You will be the person in charge of this new business.

In this way, Lin Wan will have to hold both positions, and the energy will definitely not be enough. Regardless of whether it is live or games, the chance of failure will be greatly increased.

And Lin Chang is also very clear that Lin Wan is actually a very proud person. The task entrusted to her by Pei, even if she feels that she is a bit difficult to complete, she will definitely continue and will not shirk.

Wouldn't it be like this?

Lin Chang is very happy: "Which business do you think is suitable for Pei? Live broadcast or mobile phone?"

Pei Qian thought for a while: "Mobile phones may be better."

In other fields, Pei Qian is not unthinkable.

Such as sharing bicycles, making money properly.

However, Lin Wan cannot be responsible for this area, because sharing bicycles has nothing to do with the game.

And doing mobile phones and live broadcasts can be said to be expanding the moat for the game business.

The thresholds for both industries are not low.

In the case of live broadcasting, it is only the cost of bandwidth. In order to achieve about 2 million people being online at the same time in a month, the bandwidth expenditure for a month must reach 40 million.

After all, live broadcasts and games are not the same. Online game bandwidth doesn't cost much, because the amount of data transmitted is much smaller than live broadcasts, and bandwidth costs are naturally not the same.

And like several large live broadcast platforms later, the number of people online is basically six to seven million to ten million, and the bandwidth cost is easily hundreds of millions.

Of course, if you play according to the poorer method, it is nothing more than spending less money to buy bandwidth, but no matter how little, you must prepare at least 30 to 40 million for the initial investment.

There is less money to prepare, in case you can't make something to get stuck and settle the bill, you will lose more than you pay.

And if you make a mobile phone, it ’s similar to invest 10 million or 20 million. After all, when you started a coarse grain mobile phone, it was only 10 million.

Moreover, as far as the current market environment is concerned, live broadcast has not yet arisen and belongs to the blue ocean. The development of the mobile phone industry is much faster than previous lives, and it is already a red ocean.

Shenhua, pineapple, MSC, and so many big factories have already begun to fight. The next few years will only become more and more sad for such small mobile phone manufacturers. Failure is almost inevitable.

Not to mention, Lin Yu is responsible for Shenhua's mobile phone business.

When Lin Wan comes out with a new phone, Shenhua will have a more fragrant ...

Isn't it beautiful?

Lin Chang naturally also wanted to understand this quickly, and could not help clapping his hands and applauding: "General Manager Pei's plan is indeed perfect, and it is seamless!"

"Oh, I owe it to Master Pei again."

"Mr. Pei, rest assured, if there are any difficulties in this process, we will do our best to cooperate!"

"By the way ~ www.wuxiaspot.com ~ Pei, I think your new game's word of mouth is not very good. How about, have you considered controlling a review or something? Weibo seems to be on hot search, should I help you Take it back? "

"Rest assured, I'm very familiar with that, as long as you say a word, you can do it in minutes."

Lin Chang is in charge of the entertainment department of Shenhua, which is naturally familiar with this.

I think I have received too much help from Pei Qian, and I want to make up for it.

Pei Qian quickly raised her hand: "No, don't use it!"

"This is part of the plan."

Lin Changranran: "Oh, I understand. Then I will not blend in. Anyway, what do you want, but it ’s okay to say that your business is my business in the future!"

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