Losing Money to Be a Tycoon

Wednesday, April 6.

After two days of struggle, Pei Qian finally wrote down the general plot of "Struggle".

The story of the game can be roughly divided into: birth, school, examination, work, love, marriage, house purchase, fertility, middle-aged crisis and other major stages.

This is the overall process. Although the poor and the rich have the same stage, they experience completely different things.

For example, from birth to school, the children of the rich have a nanny to take care of them. When they grow up, they can play happily in the mansion. The toys they buy are very expensive. You can invite a very high-end home tutor to get a good preschool education.

However, the children of poor people have no such facilities at all. They can only watch TV and pictures at home. Parents can only play alone and entertain themselves after work.

The other big stages are also similar. In short, you can imagine what the story will look like after a brain supplement.

The poor are not smooth, and the rich are unimpeded.

In order to allow players to feel the gap between the two more clearly, Pei Qian also considers adding some quantifiable data in the game, such as the knowledge currently owned by the player (professional knowledge, financial awareness, etc.), and emotional intelligence (personal acceptance, friendship, etc.) , Mental health, specific material wealth, and more.

These data seem to affect the player ’s game options. For example, the wealthy man ’s financial management consciousness can speed up the accumulation of his material wealth, emotional intelligence can give him a better chance to make friends, and his mental health can make it easier for him to adjust his mood at work. It can cause problems due to stress ...

But this is just superficial stuff.

In fact, they will only affect some trivial branches, and will not affect the final outcome at all.

Pei Qian is doing this for a very simple reason. If the gameplay can visualize the final outcome, how can it be disgusting to the player?

If the poor can counterattack, and the rich can be saved from being killed, wouldn't it be a cool swim?

Absolutely not!

Moreover, the setting that "can be chosen on the surface, but not actually selected" in the game industry can be regarded as a failure setting, and most games will be scolded if they do so.

的 The progress in the game only reaches the middle age, which is about 50 years old.

According to the Analects of Confucius, thirty stands, forty is not confused, and fifty is destiny.

裴 For Pei Qian, if you choose a time when the rich players are killed, fifty is the most suitable.

It's too early, the game content is not enough; it's too late to be disgusting.

The 50-year-old rich man is the period when his career is so strong and powerful, and he has obtained a very good living environment. Most of them have good marriages and promising children. At this time, dying should be the most unacceptable time for players.

Poor people ... By the age of fifty, life is basically stereotyped. Children's parent-like traits have also emerged, and this cycle of poverty has begun to emerge.

In short, ending the game at this age is just right.

Of course, in addition to these fixed life processes, some unexpected events will be added during the game.

For example: car accidents, illness, bullying of children's campuses, house pits, natural disasters, etc.

These emergencies will also slightly change the flow of the game, and also clearly show the gap between the poor and the rich in their ability to resist risks when facing these emergencies.

I learned the lesson from Game Producer, and Pei Qian didn't plan to do any narration this time.

所有 All the content in the game does not contain any emotional color, all dialogues and behaviors are as objective as possible, and will never induce players to make them rebellious.

In addition, in order to prevent people with “ulterior motives” from forcibly deepening their thoughts, Pei Qian set the rich and the poor to be two individuals without any intersection at all.

The last to kill the rich was a homeless man who had nothing to do with the poor.

Even this homeless man is not the simple and kind poor man imagined by most people. He has hands and feet but is idle and delicious. He only kills the rich when he sees money, not for the noble reason of resisting oppression.

的 The rich, such as his boss and boss, who the poor can reach, are completely irrelevant to the protagonist in the rich version, and have never given up any ideas to resist.

Try not to let people have the easily misunderstood ideas of "the rich oppress the poor" and "the poor resist the rich".

In addition to this, there is one most important question, which is how to prevent overwhelming Qiao Laoshi from over-interpreting this game.

For this, Pei Qian thought hard, and finally came up with a solution.

Official forced death fan!

I read it in advance, wouldn't anyone listen if you didn't read it?

怎么 No one listens to why you stab me?

Pei Qian can roughly guess from which angles Qiao Laoshi can be interpreted. It is nothing more than the gap between the rich and the poor, the Matthew effect, the unreasonable distribution of social wealth, and the solidification of classes. If the brain circuit is even more peculiar, maybe it can be analyzed. The poor have no sense of financial management and have short-sighted eyes. Why don't the rich eat meat and eat, and they can't understand the vicious circle of life after falling to the bottom ...

In short, the topic of the gap between the rich and the poor has been discussed around the world. If we diverge our thinking, there are still many topics to come up with.

Pei Qian decided that as soon as the game was released, these problems would be exposed in advance.

Take the old Joe's wet road, and let Joe's wet get nowhere!

Of course, Pei Qian wasn't stupid enough to stab himself on his back. Although he had to officially disclose these problems, he must not be as dry as Qiao Laoshi.

The same thing depends on how to say it.

旁 As in Qiao Laoshi, by soliciting quotations and quoting classics, forcibly adding value and adding depth will definitely appear to be particularly bluffing and easily resonate.

And Pei Qian intends to use a simple way of speaking in plain vernacular, straightforward to tell all these points, how to get dry.

Can even induce players to have some wrong ideas in the game, for example, using two fixed endings to induce them to have misunderstandings such as "the producer has a wrong idea of ​​'class can never cross', 'fatalism'".

This principle is like telling a joke.

Lao Qiao Lao Wet told jokes, danced and painted, created enough suspense, and then when the bag shook out, the audience burst and produced excellent results.

However, Pei Qian did not pave the way at all, and threw the baggage to the ground directly when he came up.

In this way, the audience already knows what this bag is. No matter how you can create the atmosphere, create suspense, and talk about the sky, you ca n’t let the bag go.

Pei Qian feels that this behavior is like marking the first page of the comic book as "this person is the murderer", absolutely making Qiao Laoshi's "Feng Shen Zuo Zuo" video series impossible to make a new issue. !!

Pei Qian grew more and more satisfied and felt like a genius!

After all of them were completed, Pei Qian sent the storyline of the game to Hu Xianbin and asked him to expand.

At the same time, different characters in the game need to use different motion capture actors, all have to be foreigners, you must find in advance.

Pei Qian was too lazy to take care of all of this, and handed it over to Hu Xianbin. Anyway, when things went wrong, it would be better.

It's beautiful and beautiful ... It doesn't matter, just hold the plot of the game tightly and don't deviate!

Uh ...

Uh ...

周 Thursday, April 7.

Pei Qian came to the office on time after lunch.

Yesterday afternoon, he has sent the outline of the story of "Struggle" to Hu Xianbin, and sent a message to explain the matter of the io national costume to Lin Wan, let her go to dock with He Desheng.

Pei Qian doesn't have any good ideas on how to do the ioi national clothes.

的 The possibility of making changes to the game is almost non-existent. It is also difficult to lower the pricing of heroes and skins. After all, Yuanmeng Venture Capital only accounts for 20% of the stock of the finger company and does not have such a large voice.

From the point of view of the game's charging model, ioi is indeed not very friendly compared to GOG. After all, GOG heroes are free, and the skin price is several times lower than ioi.

However, Pei Qian thinks that this should not be a big deal. Now there are many people playing ioi in China, and they already have a certain player base.

最大 The biggest problem for them is not the selling price, but the network problem.

连 Io's international service is too stuck with the accelerator, and I can't communicate with foreign teammates in the bureau.

As long as the national service comes out, these people will definitely switch to the national service at the first time, so the ioi national service version does not have to worry about the start. With the ability of the group of people in the foreign game, it can take off with a little operation.

For the time being, two game departments were settled, and Pei Qian felt that the pressure on himself was greatly reduced.

However, even this can not be taken lightly, because there are still many things waiting for him to deal with.

"Tuk Tuk Tuk."

There was a knock outside the office. Assistant Xin.

"Pei, this is the survey report you need on the fitness industry in Jingzhou City. If you don't want to look at these data, you can directly go to the last page and have a conclusion."

Pei Qian nodded and took the investigation report from Assistant Xin.

翻 I flipped two pages casually, and it turned out that there was a lot of data and technical terms in front of me.

Pei Qian turned to the last page calmly and asked while looking at the survey conclusions: "So, in the end, are gyms in Jingzhou making money or not?"

Assistant Wu Xin considered for a moment: "It also makes money, not money. The key depends on how it works."

Pei Qian: "Huh? Talk about it in detail."

Obviously Assistant Xin Xin had some understanding of the current status of the fitness industry. In the past few days, he received the task of General Manager Pei and conducted an in-depth investigation of the fitness industry in Jingzhou. These contents are completely familiar.

"Simply speaking, due to the current level of economic development in China, most people do not have the habit of going to the gym. Even if they have fitness habits, they often cannot afford the cost of high-end gyms."

"There are more white-collar workers in the super-first-tier cities, and the situation will be better. As a second-tier city, Jingzhou is a particularly obvious problem."

"Considering the cost of renting a gym, equipment, labor, water, electricity, heating and cooling, firefighting and other aspects, many gyms use low-cost membership strategies for Dora customers, which is difficult to support daily operations, let alone create enough More profit. "

"From this point on, gyms don't make money ~ www.wuxiaspot.com ~ Many closed gyms are closed because they cannot make ends meet. The greater the investment, the greater the marketing pressure."

但是 "But the gyms that really make money also make a lot, and the main way is to find those high-asset customers to sell private lessons. The more you sell, the more you earn."

"The most important task of personal training in most gyms is not to teach the students well, but to sell more classes. The internal group of private teaching is similar to the marketing group. Whoever sells more classes will be sought after."

总 "In short, the current gym model that earns money is to apply for multiple cards, especially for newcomers to apply for annual cards. Newcomers have no fitness habits at all, and it is difficult to stick to it. If they do not come, the gym will make pure money.

同时 "At the same time, low-cost fitness cards pull as many customers as possible, and then personal education teachers start to show their magic, find high-asset customers to fool them to run private education classes, and make a big profit from this."

"There are also some other cats. For example, if you go for a free test for the first time, modern people have some health problems. Private churches deliberately exaggerate these health problems and sell classes."

"In short, there is no denying that there are more conscientious gyms in this industry, but generally it is chaotic and not very standardized."

"A lot of consumers who go to the gym are also very disgusted with these chaotic phenomena, but the reasons for this situation are more complicated and cannot be changed in a short time."

"People you want to enter this industry, of course, is a good thing for the industry itself, but these objective problems must definitely be considered a lot."

即使 "Even if it is not easy for you to start a high-end and conscientious gym brand from scratch."