Luxury Goods: From Handicraft Workshops To Domination Of The World

highway.

Cars come and go, and there is an endless stream.

"noob."

"The information about Xihang King Kong is in my bag, and you double it yourself.

Aunt Liu held the pay-off reel in her hand, and said intently.

She is wearing a professional short skirt suit today, her knees are close together and the seams are tight, and she is wearing bright silk socks, which are tightly wrapped around the skin, and she looks mature.

Inside was a white shirt, the neckline of which was blown open by the air conditioner.

When Gu Bai bent over.

When I went to look through the files in the bag, I took a glance from the corner of the eye and couldn't help being secretly surprised. Aunt Liu is also a powerful player, not much worse than Su Mi.

Sitting in the co-pilot, Gu Bai opened the document and checked it out.

The destination of this trip.

It is a company named Xihang King Kong.

A few years ago.

The concept of artificial diamonds is very popular. Liu Yongxi, a local entrepreneur in Xihang, founded Xihang Diamond Company, invested heavily in the introduction of foreign production lines, and started the artificial diamond business.

At its peak, Xihang Diamond, with an annual revenue of 1.3 billion, rushed to the A-share GEM in one fell swoop.

diamond industry.

It has always been controlled by foreign mines, and the market is monopolized by sellers, with very high profits. Numerous stockholders hope that Xihang Diamond can break the monopoly of foreign 660 diamonds and rely on artificial diamonds to seize the natural diamond market.

Under this expectation, the market gave Xihang King Kong an extremely high valuation, and its market value once rushed to 8 billion yuan.

But the huge diamond industry.

How can a small private enterprise be able to shake it? Ordinary consumers do not accept artificial diamonds.

After listing, Xihang King Kong's performance has been declining.

In addition, the founder Liu Yongxi was imprisoned for misappropriating company assets.

Xihang King Kong, whose performance plummeted and owed huge debts, was eventually delisted from the market and entered the stage of judicial auction.

"Xihang King Kong, what a pity."

"Otherwise, we ordinary people can also use cheap diamonds."

Aunt Liu sighed.

Which woman does not like shiny diamonds, but the expensive price of diamonds is prohibitive.

"wrong"

Gu Bai shook his head, and said helplessly: "Xihang King Kong, I made a mistake at the beginning, making cheap diamonds is a dead end!"

"why?"

Aunt Liu was a little puzzled.

"Luxury, what is the real meaning?"

"The meaning of luxury is not personal taste, not the history, humanities, design, and art contained in it, but to (abce) divide human beings into three, six, and nine grades.

"In a nutshell, it's -- identity distinction."

"The wealthy class, in order to distinguish themselves from the poor, actively chose expensive luxury goods."

"If diamonds are the price of cabbage, they lose the value of 'identity distinction', so why do rich people still buy diamonds?"

"in history."

"Aluminum is an expensive luxury. During the Napoleon III period, the emperor's utensils were made of aluminum. The most expensive trophy was not a gold cup but an aluminum cup. The wealthy class was proud of owning aluminum utensils."

"But with the maturity of electrolytic aluminum technology in 1886, aluminum was reduced from a luxury product to an industrial product overnight.

"If Xihang Diamond is successful, diamonds are just the next aluminum."

Gu Bai shook his head and smiled wryly.

The thinking of domestic enterprises is to like to roll up the commodities of an industry to the price of cabbage, and then be proud of it.

The price of cabbage, after all, is cheaper for foreign consumers and hurts domestic workers.

"It seems to be the reason..."

"But Gu Bai, if Jian Jia makes artificial diamonds, if there is no price war, how can it compete with natural diamonds?"

Aunt Liu held the steering wheel and said with great interest.

"Jian Jia makes artificial diamonds?"

"If Jian Jia makes artificial diamonds, the price will definitely be higher than natural diamonds!"

Gu Bai said confidently.

Synthetic diamonds.

Equal to the era of the price of cabbage.

He will end it himself!

suburbs.

The King Kong factory in Xihang has been in disrepair for a long time and overgrown with weeds. It seems that it has been closed for a long time.

I heard that today's factory auction.

Many workers, riding motorcycles and donkeys, rushed over to see the situation.

Xihang King Kong went bankrupt.

These workers have not received their wages for half a year. More importantly, they are all skilled workers in the diamond industry. Once unemployed, it is difficult to find a corresponding job.

Among the workers, there was a limping middle-aged figure with graying hair and presbyopic glasses.

The middle-aged people are in their forties and fifties, and they are already a little old.

He is the deputy factory director, Huang Youzhi.

Huang Youzhi, one of the first batch of veterans of the factory, devoted himself to his work. Because of an accident, he injured his right leg, but he had no complaints. He only wanted to produce excellent domestic diamonds.

This factory was Huang Zhi's painstaking effort, and it looked like it was about to be sold.

"Director Huang."

"Can we get our wages back?"

asked a worker.

"The factory owes more than 4 billion yuan in foreign debt. If the factory is sold, the money must be paid back to the bank loan first, and our wages should not be considered."

Factory Manager Huang smiled wryly.

The workers are still too naive. At this time, they still fantasize about getting their wages back.

"That's Factory Manager Huang."

"When do you think we can come back to work?"

another worker asked.

"work?"

Factory Manager Huang frowned and sighed: "Brothers, the people who bought our factory are mainly other domestic diamond companies, such as Tianhe Diamond and Hongjian Factory.

"What they value is the factory's CVD diamond production equipment, which is unique in China. After they take pictures, the first step is to dismantle the equipment and sell the remaining shells

"Xihang King Kong, I'm afraid it's coming to an end."

Listen to that.

The surroundings immediately fell silent, and the workers looked at the factory in a daze.

They are the first batch of workers in China to engage in artificial diamonds.

I used to have dreams too.

Be the domestic diamond of Dragon Country, break the foreign monopoly, and start the name of Dragon Country Diamond in the world!

But so many years in a blink of an eye.

The ambition and pride of the past have long been wiped out, and now even the factory is about to be dismembered.

the other side.

Gu Bai came to the factory by car, did not get out of the car in a hurry, and circled around the field.

Viewed factory equipment.

Unexpectedly.

The hardware of the factory is extravagant, more powerful than imagined, many imported equipment from abroad, and a full set of CVD (chemical vapor deposition) production line is installed.

At present, the main artificial diamond in China is the old HPHT (high temperature and high pressure) technology. This technology has low cost and high yield rate, but the diamond carat is smaller.

It is mainly applicable to the field of industrial diamonds that do not have high requirements for diamonds.

The CVD technology is a new generation of cultivated diamond technology, which has high cost and low yield rate, but its advantages are high clarity and good fire. Theoretically, there is no upper limit for diamond carats!

It is a technical route suitable for diamonds used in jewelry.

And just right.

The technical drawings that Gu Bai extracted from the store are also CVD technical routes. If the factory is completed, it will be put into production soon without much modification.

I was faintly excited.

Gu Bai also decided that no matter what, he must win this artificial diamond factory. .