My 1979

He should try his best to avoid things that can be avoided. He is not willing to get involved too much.

When the 100th new car rolled off the assembly line, BMW's new car launch conference went on as scheduled, with reporters from all walks of life invited and the momentum was huge.

However, what surprised everyone was that there were so many dealers from all over the country. Although the dealer advertisements were distributed nationwide, the purpose was to cast a general net and focus on catching fish, so they did not have much expectations.

According to their original expectations, they were a new car company, and it would be good to have seven or eight companies here, but they did not expect that seventy or eighty companies would come all of a sudden.

However, the attitude of these dealers is not so pleasant. They all come from automobile trading companies and electromechanical companies with deep pockets and strong strength from various places.

These division chiefs and section chiefs held cigarettes in their hands, banging the car bumpers in the brand-new car show hall, and then nodded with satisfaction.

Yang Yong looked unhappy, but when he heard that the other party actually placed the order, he wished he could be his biological father and had no temper at all.

"Can you really get a car loan?" A fat man with small eyes asked Yang Yong with his hands behind his back.

Bai He said, "We are cooperating with Commercial Bank. You all know their strength. There is absolutely no problem."

The fat man said, "That's no problem."

Li He watched coldly and didn't say anything. Anyway, he let these people be arrogant first, because he knew that sooner or later, the car dealership market would be dominated by the fourth son.

What's more, these dealers came here for BMW's domestically pioneered car loan policy.

Sure enough, this time the media also focused all the promotion of BMW Xiaokang Micro Card on its car loan model, completely ignoring the performance and outstanding performance of the Micro Card.

This makes everyone a little angry.

However, what needs to be done still needs to be done.

Although the current production capacity is limited, advertising still needs to be done. Li He waved his hand and went to paint the wall advertisements!

Wall-painting advertisements on main roads in the urban-suburban fringe are simple, crude and harsh, but effective, low cost and strong penetration. Therefore, painting walls is not only popular among those selling health products and feeds, but also among those selling cars and mobile phones.

The advertisement was written by Li He himself, and it shocked everyone when it was written.

"A well-off car is good, and doing business overseas is a treasure."

"If you buy a small truck, your wife will not run around."

"If you buy the right car for a well-off person, you can sleep with your wife in your arms."

"If a well-off person buys a good car, he will marry a better wife than others."

"You have a well-off life, and the whole village will follow you!"

"The BMW is a well-off car, and it can be driven around in the mountains and ravines."

"I advise God to cheer up and buy a well-off car."

"Sell to city dwellers at a higher price, and sell to villagers at a discount."

“Working is worse than living a well-off life, where you can make money and support your family!”

"The east is blowing, the war drums are beating, I am building a well-off society, who am I afraid of!"

"Xiaokang car, 0 yuan and 0 down payment!"

“Don’t worry if you don’t have money to buy a car, BMW Xiaokang will help you!”

"."

Everyone looked at more than a hundred advertising slogans and didn’t know whether to admire or cry. Anyway, it’s just one word, vulgar!

Two words, low status!

Bai He said with a sad face, "Mr. Li, isn't this too childish?"

"If you want your advertising to spread to third-, fourth- and even fourth- and fifth-tier cities, as well as counties and rural areas, you must adapt to the local atmosphere. We also go to rural areas to surround cities." Li He is very satisfied with his performance.

The so-called good down-to-earth advertising should be as simple and crude as this!

"Yes!" Bai He gritted his teeth and carried out the plan, starting with Jiangsu, Zhejiang and Shanghai!

What no one expected was that the effect of this advertisement was surprisingly good!

The daily output of BMW's automobile line has reached 250 units, but demand still exceeds supply.

Whether it is customers, car dealers, other companies, or even the media, they have all been completely conquered by wall-painting ads.

So, I thought about it for a while, which company has the best wall painting technology?

BMW is well off!

Therefore, there are endless advertisements imitating BMW. There is no filthiest, only more filthy.

Li He was very satisfied with the prosperous situation of BMW. There was no longer any meaning for him to stay here. He still needed to go back. When school started, he had to follow his wife and children north.

Before leaving, he told everyone that BMW is still targeting the sedan market and must work hard to develop its own sedan platform.

When he went back, he took a plane from Jianqiao Airport. This was originally a military airport. However, in 1971, in order to ensure that Nixon could visit China smoothly, Jianqiao Airport was expanded and the original 2,200-meter runway was lengthened and thickened. A new terminal building was built, the apron was expanded, and the Hangzhou-Jiang Highway was built, turning it into a true civil aviation airport that can accommodate large aircraft such as Boeing.

When he arrived at the door of his house, he found that the Dogo dog had also been brought back by He Fang, and Li Lan was pulling its tail and spinning it around in circles.

"Where's your mother?" Li He slapped Li Lan's hand away, and then wiped his nose with the sleeve of Li Lan's clothes.

"Where is it!" Li Lan pointed to the yard.

"My mother!" Li He couldn't bear to hear Li Lan's bad taste. He didn't expect that he had not changed at all after living in the south for so long.

"You're back, have you eaten yet?" He Fang held Li Yi in the yard and fed her milk.

"How can I take care of food?" Li He was about to take his daughter, "Come here, give me a kiss from daddy."

"Let's go and talk after you take a bath. I'll put her to sleep first and get you something to eat." He Fang put the milk bottle away, coaxed Li Yi in her arms for a while, and then put her in. Nest basket.

After saying that, he made tea for Li He as usual before going to the kitchen.

Li He drank tea on the chair for a while, then got up and took a shower.

After taking a shower, He Fang's dishes were served.

"Do you miss your husband?" Li He hugged her neck and teased, "What do you mean by shaking your head? It's so heartless."

"The child is here, please be more careful with your hands." He Fang looked shy.

"I'm taking the route of going deep into the skirt." Li He was already itching in his heart, and he found that he was almost like a teddy now, and he couldn't help it when he saw women.

"Not serious." He Fang brought him the chopsticks, "You hurry up and eat. After dinner, stay at home and look after the children. I will go out and arrange school for the boss."

"What kind of school will be arranged? Mianmian Hutong is good, so why bother to arrange it?" Li He asked curiously.

He Fang said angrily, "You don't care about the child at all. He has already entered the first grade since school started."

"There is an elementary school in Mianmian Hutong."

"That's not the best elementary school. I asked someone to arrange for me to go to Bayi School." He Fang said matter-of-factly.

Li He shook his head helplessly, "It's not even close to home, so why bother with all this? He's only in elementary school, is this necessary?"

"It's necessary! Don't worry about it, I'll make the arrangements." He Fang stood up and suddenly noticed the snot on Li Lan's sleeves, and spanked him, "What did mom tell you? Are you talking about hygiene?"

Li Lan pointed an aggrieved finger at his father, and Li He quickly lowered his head and ate his own.