My Age of Investment

"We can't use the ground as a prison!"

In front of everyone, Xia Jingxing said categorically: "Although the launch of WeChat this year will encounter many unfavorable factors, we still have to face the difficulties."

Everyone looked at Xia Jingxing in confusion, feeling that the boss's words were a bit confusing!

One moment he said that he could not post on WeChat for the time being, and the next moment he said that he would face the difficulties.

Will it be released or not? Why am I getting more and more confused the more I listen.

Xia Jingxing noticed the strange expressions on everyone's faces and explained with a smile: "I crushed all the unfavorable factors into pieces and spread them out in front of everyone in order to let everyone understand the current situation better.

What I really want to say is that even if WeChat is delayed until the end of the year, the number of domestic smartphone users will not reach 100 million by then, at most 50 to 60 million.

Even if we capture all these users, WeChat will not be able to surpass QQ, which already has 300 million users.

The social war with penguins is destined to be a long-term and uphill battle without many chances.

When the number of domestic smartphone users reaches 300 million or 400 million, even surpassing the number of QQ users, will we reveal the killer trick of WeChat?

This will definitely not work. Penguins are not fools. Even without our stimulation, they will still transform to the mobile Internet.

Mobile instant messaging applications have now been born in foreign countries, but they are not very popular yet. However, as long as Penguin pays more attention, he will also notice this "social revolution".

Therefore, there is not much time left for WeChat to develop.

No matter what we do, we will always face the frontal threat from QQ.

The enemy is not an NPC in the game, let alone a bunch of losers. There is no way for us to be fully prepared before arriving on the battlefield.

Therefore, extending your head is a sword, and shrinking your head is also a sword. If you don't have the determination to "attack the strong with the weak", then don't try to overthrow the penguin from the social throne. "

Speaking of this, Xia Jingxing paused, glanced at Zhang Yong and Gao Lili, and said, "You are both right. One wants to consider the issue of smartphone coverage, and the other thinks that domestic holdings and even my personal All business resources are utilized to offset the advantage of QQ’s huge user base.

So how do you address all issues? The answer actually already exists. "

Seeing Xia Jingxing's gaze towards him, Zhang Dalong looked confused. Should I answer?

Xia Jingxing smiled and said, "Old Zhang, didn't I ask you to develop a PC version of WeChat together?"

Zhang Dalong suddenly understood and said: "Mr. Xia, do you mean to release the PC version of WeChat first?"

When people around him heard this, they suddenly felt that a new door had opened in their own thinking.

Yes, now that smartphone coverage is not good, we should develop the PC side first. Every additional user we develop will add one more point of strength to WeChat.

"Yes, WeChat for PC will be released first in the first half of this year, so as to attract as many users as possible to this instant messaging software, such as Hainei.com, Weibo, MOMO Voice and even domestic games, to complete the first phase of the combat mission, which is to accumulate strength. , bringing together all the dispersed strengths of overseas holdings.

In the second half of this year, various manufacturers have released new smartphones. The smartphone wave should have reached a new height. The release of mobile WeChat at this time is directly on the forefront of the mobile Internet wave.

At the same time, because it is the same platform, WeChat PC users can also migrate directly to the mobile terminal along a more convenient and faster channel, without having to switch from Weibo, Hainei.com and other products to WeChat. It saves a lot of steps and saves a lot. development time.

In the competition with penguins, every minute and every second is worth cherishing and making good use of.

This is our second phase of combat mission, to accelerate the development of WeChat. "

Xia Jingxing looked at Zhang Dalong and said solemnly: "Old Zhang, you and your team have a heavy burden. After a month's rest, I need you to launch the PC version of WeChat next month and reach 5,000 within half a year." million registered users.

Then the mobile version of WeChat will be released, and it will reach 50 million users within half a year.

In other words, by the end of this year, including PC and mobile, WeChat must reach at least 100 million registered users before it can be considered qualified to complete the two stages of combat tasks.

Only in this way can we have the confidence to welcome the penguin's crazy counterattack. "

Zhang Dalong felt heavy in his heart after hearing this. The task assigned by Xia Jingxing was indeed quite difficult.

But he felt it was reasonable and everything the boss said was right.

Because as the other party said, QQ now has 300 million users, and it may grow to 400 million users by the end of the year.

At that time, Penguin came to his senses and started betting crazily on mobile. WeChat does not even have 100 million users, so this battle is impossible to fight.

Xia Jingxing saw Zhang Dalong's complicated mood and comforted him: "I know the task assigned to you is very heavy, but it has to be arranged like this.

Whether the entire company can win this key battle that will lay the foundation for the Internet industry for at least the next ten years, all hope rests on you and the WeChat team.

But you are not alone. All the resources of the company will be tilted toward you this year. "

"Mr. Xia, you don't need to say more, we have accepted this task!"

Zhang Dalong raised his head and said firmly: "It's just that we still have too few manpower now. We need to expand a lot of manpower."

"Don't worry, no matter how many manpower you need, I will find them for you. If they are not enough, I will directly transfer them from other departments.

In the first half of this year, you not only have to shoulder the task of promoting WeChat on the PC side, but you must also not stop upgrading WeChat on the mobile side.

You need to develop and store more versions of WeChat. After Penguin’s plagiarized products are launched, we will accompany them to play a game of product iteration and bring them down. "

Zhang Dalong nodded. He already knew the boss's overall strategy. He had no extra opinions and just completed the tasks assigned by the boss seriously.

Zhang Dalong is such a person. He is not good at words and prefers to devote himself to the development and polishing of products.

Xia Jingxing turned his attention to the executives of Fuxing Industry and said, "We will need your help in the third stage of WeChat's development."

Lin Bing smiled and replied: "No problem, Mr. Xia, just give me your orders."

Xia Jingxing nodded lightly, "Okay, let's wait until we complete the two tasks for this year."

After that, Xia Jingxing announced the adjournment of the meeting and left Zhang Yong alone.

"WeChat cannot be trapped in the domestic market. I have said before that if there is a chance, WeChat will rush out to compete with Facebook. "

Zhang Yong's eyes widened. He remembered that Xia Jingxing had said such "bold words" before. He thought it was just a slogan to encourage the team, but he didn't expect it to be serious.

"Mr. Xia..."

Xia Jingxing waved his hand and said, "I know what you want to say. There is no need to regard Facebook as one of your own. It is different from Fuxing Industrial and Vision Capital. Maintaining a certain level of competition is a good thing for both companies.

I’m not asking WeChat to expand to North America and Europe in one fell swoop. Let’s not say whether it can be achieved. That would definitely be a lot of trouble, and it might even affect WeChat’s development progress in other countries.

My only requirement for WeChat to go overseas is to capture the East and Southeast Asian markets that are within easy reach.

In Singapore, Garena will become our overseas partner;

In Japan, SoftBank and Yahoo Japan will also become our overseas partners;

In Bang Country... Bang Country, there is nothing you can do. As you know, that country has serious xenophobia, so forget it if you can't win it. "

Zhang Yong nodded and said: "Okay, I understand. When will we arrange to go to sea?"

"The sooner the better!"

Xia Jingxing is now a little worried that it will be too late to go overseas and the market will be occupied by others.

In the previous life, WeChat entered the market too late, and in the end nothing was gained. Basically, only overseas Chinese and overseas Chinese were using WeChat.

“WeChat’s overseas development is only the first step for domestic holdings to develop overseas. As long as we build a bridgehead, our forces can be continuously sent overseas.

Online video and music, online literature, animation, games and other businesses can all develop outward along this line.

Therefore, WeChat must succeed in going overseas, at least to capture the Southeast Asian market.

If there is still room for improvement, we will continue to expand to more countries and regions. "

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