My Age of Investment
Five hundred and fifty-six, the
"Hahaha~"
Fu Jixun laughed, "Well said, sister, with your eloquence, why do you still open a hot pot restaurant? It's like burying talents. You can directly become a talk show actor."
Yu Youwei sneered, "Don't, I'm still the main hotpot restaurant, and I'll do a talk show for customers occasionally as a part-time job."
Fu Jixun smiled, "I just think your hot pot restaurant tastes pretty good, it's a pity not to make it into a chain.
If I open the store to the capital, I am usually hungry, and I can come here to satisfy my hunger. "
Yu Youwei raised her eyebrows, "The rent in Beijing is so high that it can frighten people to death. For those of us with small arms and legs, let's forget it, we can't stand the torment."
Xia Jingxing thinks it shouldn't be. I just heard from this girl that their hot pot restaurant was established in 1988, six years later than Little Swan, but six years earlier than Haidilao.
And those two have dozens or hundreds of stores, but theirs has only one store.
If the taste is not good enough, but the taste is still very good.
It has been in business for eighteen years, but it has not expanded outwards, just guarding such a small shop? Having trouble with money?
Xia Jingxing decided in his heart that either his management style was conservative, or he was not aggressive.
Fu Jixun felt that the waitress girl was very talkative, so he chatted with her for a few more words.
"What is the daily turnover rate of your store?"
"Four to five, there are seventy or eighty tables of guests every day."
"With such a high turnover rate, I don't think the seats are very full at the moment."
"You guys came too late, you have received two waves of guests today, and business is usually better at night."
"Then do you have a daily turnover of 10,000 yuan?"
"Roughly the same."
...
Xia Jingxing listened quietly from the side without interjecting, and was quickly analyzing useful information in his mind.
He has never run a hot pot restaurant,
Many situations are ignorant.
The so-called invest in one line, love one line, he intends to put his mind on it and study hard.
He Yonghui and his wife tried to send Little Swan to the market in a short period of time, and they were clinging to the financial source of franchise stores.
To be honest, he has basically given up the idea of cooperating with the other party, because he really can't move.
Cooperation with Haidilao is a clear path, but Zhang Yong seems to be very stubborn. Whether he can reach a cooperation is still a big question mark.
If these two companies are rejected, he doesn't know who to find for cooperation.
Own shop?
He felt that it was too much energy, and he couldn't guarantee that he could do it well.
It's like having a mouth-watering fruit in front of you, but you can't eat it, and it's a pity to give up.
What impresses him the most about the hot pot restaurant is that it can start a project with a small amount of capital, then "support the store with a store", and finally tell a story to the capital market, creating a landmark investment case.
After chatting with the waitress girl for a while, Fu Jixun also got to know her very well.
In order to completely dispel the other party's defensiveness and to learn more useful information, Fu Jixun reached into the inner pocket of his suit, took out a box of business cards, and took out one.
Then he stood up and took two steps, and handed the business card to the waiter girl, "Sister, my name is Fu Jixun, I work in venture capital, and this is my business card.
We are currently looking for a hot pot restaurant project and plan to invest in one.
I think you have some ideas, why don't you sit down and have a chat? We can share one or two together. "
Yu Youwei took the business card that Fu Jixun handed over, rubbed it a few times, it looked very good quality.
Look at the content on the business card again, yo, it is quite advanced, with Chinese and English bilingual fonts.
The words "Managing Director of Vision Capital" are very conspicuous.
"Wow, are you still the general manager?"
Fu Jixun corrected, "It's the managing director."
"I know, director and general manager!"
Fu Jixun spread his hands, yes, Bai explained.
"You Vision Capital, what companies have you invested in?"
Yu Youwei had never heard of Vision Capital, nor did she know the specific work of venture capital companies, but she was not stupid, guessing it must be related to investment, and then asked the key to the problem.
After all, she looked at Fu Jixun with a smile.
Fu Jixun knew that the other party might still have some mistrust, so he introduced: "We have invested in a lot of companies, including Ari, Penguin, Baidu, Tudou, Kugou..."
Every time a company name was reported, Yu Youwei's eyes lit up.
She usually surfs the Internet, so she has naturally heard of companies such as Ahri, Penguin, and Baidu.
"That...isn't QQ owned by Penguin? Even this company, you have invested?"
Fu Jixun nodded, "Of course, we hold more than ten percent of Penguin's shares."
Seeing Fu Jixun's flat face, as if he was talking about an unimportant matter, Yu Youwei was dubious. In her perception, Penguin is a big company, and many people use QQ.
As a shareholder of Penguin, would you go to a small shop like theirs to eat? Still chatting with a yellow-haired girl like her? It's a bit unreal!
Just when Yu Youwei had various doubts in her heart, Fu Jixun asked with a smile: "Sister, what's your name?"
"My name is... Yu Youwei."
The girl hesitated for a moment, but still gave her real name, but did not specify which three words it was.
Fu Jixun didn't ask in detail, and continued: "Okay, then I'll call you Miss Yu."
After finishing speaking, Fu Jixun sat back on his seat, Yu Youwei also stopped what she was doing, pulled a bench from the side, and sat down next to Xia Jingxing.
She didn't know what size company Vision Capital was, but since it was a shareholder of Penguin, it might not be that small.
Judging by the clothes and conversation of the three of them, they should not be ordinary people.
Is the billion-dollar business they just talked about true?
Yu Youwei really wants to go to Baidu now, but the timing is not suitable, so she can only press the question in her heart and first listen to what this "general manager" is going to talk to her about.
"Little sister Yu, is this store opened by your parents?"
Yu Youwei nodded.
After chatting for a while, Fu Jixun also understood the situation of this "Yu Yaomeier" hot pot. To his surprise, Yu Xiaomei was not an ordinary waiter, but graduated from Yuzhou University majoring in business administration.
"You have graduated for half a year, why don't you go to work in a big company, but choose to work here?"
Fu Jixun felt that this was easy to be misunderstood, and quickly added: "I'm not saying that this job is not good, but that most people may choose to work in big cities and big companies. Your choice is quite surprising. .”
Yu Youwei smiled and said, "There's nothing wrong with working for my own family, right? When I grow this store in the future, maybe I'll be the next "He Yonghui"."
Hearing this, Fu Jixun smiled, turned his head and glanced at Xia Jingxing, who nodded, motioning for him to continue asking.
Xia Jingxing also became a little interested now, a little curious why this eloquent Yuzhou girl didn't want to work in a big company and came to inherit the family business.
Fu Jixun asked: "If I remember correctly, you just said... you don't want to open a branch?"
Yu Youwei shook her head, "I didn't say that, I actually wanted to expand my business, but I suffered from lack of funds, and my parents didn't support me."
"Why don't you support me?"
Yu Youwei sighed, "They tend to be conservative, you see, our store has been open for so many years, and the scale has never grown.
In fact, it's not that I don't have money to expand my business, it's just that the money has been used to buy houses. I have already bought several houses in Yuzhou.
If you ask me, I shouldn’t have bought a house in the first place, and should have used all of it to open a branch. Maybe our current scale is even larger than that of Little Swan. "
Talking about the choice of parents, Yu Youwei looked puzzled.
Xia Jingxing smiled at the side, and it was as expected as he had guessed.
There are quite a few restaurants in the Sichuan-Chongqing region with a history of 20 to 30 years, and many businesses are booming, but they just don't want to open branches.
Even worse, there are bosses who only do business for half a day, and those who sell roast ducks only sell a hundred ducks a day, and when they are sold out, they call it a day and play mahjong. No one can persuade them.
He knows how to enjoy life very well, or it is called Buddhism.
"Little sister Yu, I listen to you. If you are the head of the family, won't the development of this hot pot restaurant take off completely?"
Yu Youwei smiled at Fu Jixun, "Let's not talk about taking off, opening a few branches, and the business of each of them is no worse than that of the main store. I still have the confidence."
Looking at the girl who was not modest and full of confidence, Fu Jixun grinned, "Don't you want to surpass Little Swan? Are you satisfied with a few branches?"
"How can it be?"
Yu Youwei shook her head violently, and explained: "I'm saving money now, and it won't be long before my exclusive hot pot restaurant will open."
"Exclusive hotpot restaurant? What do you mean?"
"It's about breaking away from my parents, going out on my own, and starting my own business."
Fu Jixun smiled and asked, "With such confidence, aren't you afraid of failure in starting a business?"
"Entrepreneurship is risky, and no one can guarantee 100% success!"
Yu Youwei smiled, showing eight white teeth, and made an "eight" gesture, "But I'm at least 80% sure."
"That's not too low, can you tell me, where did your confidence come from?"
Yu Youwei said with a smile: "When I was five years old, my family opened this hot pot restaurant, and I have been familiar with it for eighteen years, and I am no stranger to this industry.
In addition, I studied business administration in university, and I also know some modern business management models.
In my opinion, all the hot pot restaurants on the market now count as one, and the management is too rough and low-level. "
"Oh, so what is fine and advanced?"
Yu Youwei began to explain, "The simplest point is that the waiters in chain hot pot restaurants are just like stragglers, with huge mobility and high professional quality."
"The waiters in the hot pot restaurant, why are they so high-quality? It can't be that they are all like you, they are all 985 college students."
Yu Youwei is very good at taking jokes, she was not angry when she was teased by Fu Jixun, she said with a smile: "Look at the current chain restaurants, there are hundreds or thousands of employees, but the management is similar to my small shop. , I call it "free-range."
"The low threshold and low wages determine that these waiters cannot have high professional quality."
Fu Jixun said again: "I understand what you mean. You want to improve the professional quality of employees through efficient management methods, and then transform this quality into services?"
Yu Youwei smiled and said, "Yes, yes, you are so right, that's what I meant.
In today's hot pot restaurants, everyone competes for taste.
I just want to find another way, starting from the service.
Look at those high-end western restaurants, regardless of the taste, the service and etiquette are so good. "
Fu Jixun frowned, "Then you want to make high-end hotpot?"
Yu Youwei shook her head, "High-end ones are not big, and hot pot naturally has nothing to do with high-end ones.
You can't cook truffles, caviar, and foie gras in a hot pot, right?
My idea is that mid-range prices, combined with high-end services, will give consumers a sense of "earning money".
Now that the domestic economy is developing better and better, the middle class is a large consumer group, and I plan to do business with this group of people.
If this business grows bigger, it must be better than any high-end hot pot restaurant. "
Speaking of this, Yu Youwei's eyes flashed with cunning, "Boss Fu, don't you Vision Capital want to invest in hot pot restaurants? I think you might as well invest in me.
My entrepreneurial idea is actually not bad. I started planning when I was in college, and then perfected it bit by bit.
I also have a business plan, if you are interested, I can show it to you. "
Yu Youwei didn't know the real situation of the three people in front of her, but she was unwilling to miss the opportunity.
And in her opinion, if it doesn't work, there is nothing to lose.
Fu Jixun smiled and said nothing, looking at Xia Jingxing, who shook his head slightly.
Investing is a rigorous job, how can it be possible to slap your head and invest randomly, just go out to eat a hot pot and invest in a company, is that still reasonable?
What's more, this girl is too young, and she lacks real company management experience.
Of course, the most important thing is that there is no store at all, which means starting from scratch.
Xia Jingxing didn't want to start from scratch, because that would be too difficult.
His ideal target should have more than ten directly-operated stores, the brand has been established for a certain period of time, and the founder has certain industry experience and company management and operation experience.
This Yu Xiaomei talked eloquently in front of them, and analyzed the problems clearly and logically, but she really got started with the business, and she didn't know what problems she would cause.
However, the other party's entrepreneurial idea is quite interesting, which must be admitted.
And the opponent has grasped several key points, but has not yet figured out a systematic way of playing.
Yu Youwei noticed that Fu Jixun was looking at Xia Jingxing, and guessed in his heart that this young man might be the real big boss.
Just like Xia Jingxing felt that he was too young to be useful, Yu Youwei originally thought that Xia Jingxing was a small follower.
But just now I heard Fu Jixun call this young man "Mr. Xia". Thinking back carefully, Fu Jixun's attitude was quite respectful at that time. Could this be the real big boss?
At this time, a middle-aged aunt wearing a chef's coat came out of the kitchen and yelled from a long distance: "Weiwei, where are you doing? The customer is about to pay, and he shouted for a long time, but he didn't know what to do." People understand, come here quickly."
"Come here~"
Yu Youwei quickly got up and ran to the cashier.
As soon as the person left, Fu Jixun sat up straight, looked at Xia Jingxing, smiled and said, "Mr. Xia, I think this girl is pretty good, like a person who does things."
Xia Jingxing didn't hide his preference, and shared his point of view with Fu Jixun.
After listening, Fu Jixun pursed his lips and remained silent for a few seconds, sighed, and said, "That's right, there are no more than ten branches that are not related to restaurant chain brands.
Now investing is not called venture capital, but partnering to open a hot pot restaurant.
The investment amount is small, but the risk is not small.
Compared with these, what I am most afraid of is not doing much.
If the investment is several million, the hot pot restaurant will give us hundreds of thousands of dividends every year, which is the only share of Scorpion Baba in the venture capital circle.
It's really embarrassing to spread it out. "
Xia Jingxing smiled lightly, he was not worried about embarrassment, but felt that the probability of success was too low.
If you want to talk about embarrassment, it naturally belongs to the god pit of "Douban". It has been established for more than ten years and has not been listed.
Just when the investor thought he was going to be supernatural, he lay down again.
Who can stand this?
The investors of Zhixin Capital, who were smoldering at both ends of Douban, once said: In the future, they will not invest in projects such as Douban and Sculpture Time. You can't die, you can't get up, you can tell them a few words, these literary middle-aged CEOs are still unhappy with you.
This kind of leek is also deeply locked up, both helpless and sad.
Xia Jingxing shook his head and dispelled his thoughts. If it was on his head, he might not be able to stand this kind of extreme food.
If the hot pot restaurant is not big, it may not perform as well as Douban.
After sitting for a while, Zhang Chenguang ran to the cashier to buy the bill, and the three of them left the hot pot restaurant together, full of wine and food.
The three of them left after paying the bill, and the investment was completely gone, and Yu Youwei didn't care too much.
Because until now, she still has some doubts about the true identities of the three of them, and she always feels that they don't look like some big bosses, maybe they are just teasing her.
Looking at the business card in her hand again, she was about to throw it into the trash can under her feet.
But as soon as the hand was stretched out, it was retracted again.
Hey, forget it, it doesn't take much trouble, I will check it online when I get home at night.
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